The 5 Top 2016 Trends In The DMC Industry

The US economy is improving and the dollar is getting stronger, so companies are once again willing to spend more on unique and powerful

experiences. Not only will we see bigger budgets but also larger group sizes, especially

on the domestic front.

We talked to numerous top Destination Management Companies, looked at available data for the current year and researched tons of other

sources to bring you the

Top DMC Trends for 2016.

1. Shorter Lead Times

One complaint the Transportation Specialists at Brilliant hear on a daily basis is that lead times are

getting shorter and shorter. But not only that, attendees, many of them

Millennials, expect more than just a traditional event.

"Clients are asking for customized solutions but do not provide much lead time

allowing for high-quality customized proposals,"

says

Kuoni Destination Management.

With shorter lead times and pressure on margins, it is essential

that DMCs operate extremely efficient.

2. Don’t Create an Event- Create an Experience!

Audiences are tired of the same old, and frankly boring events they have been served up.

People want to have an experience, “experiential"

is the keyword.

They want to be entertained but also have a memorable hands-on experience.

Clients demand new and creative ideas plus activities at their events.

3. Incentives

In the years to come, companies are expected

to invest even more in their people.

As a result, celebration &

recognition events &

incentive trips

will be up.

4. Mobile apps

are no longer a luxury,

but a necessity,

especially for

large events.

For attendees

apps can be helpful to review speakers/sessions, organize a daily schedule, help find their way around the event & receive

real-time conference updates.

For

the event organizer,

the app can give

powerful insight into what your guests

liked/disliked &

help engage with them

before,

during and

after the event.

5. Collaboration & Partnership

With events getting bigger and being held at more remote locations,

it is crucial to have partners not only locally, but worldwide.

At Brilliant Transportation Agency, we have a global network of top transportation providers.

So no matter where our clients need our service, we can provide and execute a top notch experience, leaving you with time and energy to focus on other

important aspects of

your event.

We hope you enjoyed this blog post.

Brilliant wishes you and your Destination Management Company a very successful 2016.

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