A Community of PractitionersJune 2010

Engage. Evangelize. Empower.

The 2.0 Adoption Council, 6/2010 (c)

Overview

The 2009 Enterprise 2.0Conference in Boston was aturning point for the Enterprise 2.0community. For the first time, real“internal evangelists” with realneeds and real challenges showedup to discuss their experiences andconnect with other subject matterexperts in the hope of findingsolutions.

The 2.0 Adoption Council wasformed to provide a home for thaton-going conversation.

Now, part of Dachis Group, wecelebrate our first birthday here atEnterprise 2.0 Boston 2010

Photo credit: Alex Dunne

3 The 2.0 Adoption Council, 6/2010 (c)

Member Qualifications? Must be actively involved in a 2.0

adoption effort All levels, titles, departments,

LOBs Strategy and/or deployment

Must work for a large company(10,000+ employees) Some exceptions for well-known

companies Never less than 5K

Only 2 Seats per Company Members must commit to

community participation andrespond to Council researchinquiries

4 The 2.0 Adoption Council, 6/2010 (c)

Online Community Discussion/Sharing takes

place on the Jive SBSplatform and Yammer

Currently, 132 members Majority of the members

are either Active orPartially Active

New content everyday Members required to

participate minimum of onehour a week.

5 The 2.0 Adoption Council, 6/2010 (c)

Sample Titles in the Council

6 The 2.0 Adoption Council, 6/2010 (c)

Sample Members

The 2.0 Adoption Council, 6/2010 (c)

Why a Practitioner Workshop? Seeing is believing Members are on the front

lines of 2.0 Adoption Seen it all Heard it all Doing it all

Regardless of where youon the adoption spectrum,you will learn somethingtoday

Morning Workshop AgendaMonday, June 14, 2010

Time Title/Speaker

8:30 am WelcomeSusan Scrupski

8:45 am Enterprise 2.0 Black Belt Workshop: Learn from the Vanguard•Business Case Jus7fica7on – Ge<ng it sold•Planning – Structure ‐ Staffing – Policy – Mi7ga7on and Response Planning•Adop7on ‐ Making E20 part of your organiza7onal fabric

Speakers

Megan Murray, Community Manager/Project Coordinator, Booz Allen HamiltonJamie Pappas, E2.0 & Social Media Strategist, Evangelist, and Community Manager, EMC CorpRawn Shah, Social SoVware Prac7ces Lead, IBM

10:00 am –10:15 am

Break

10:15 am –11:45 am

Enterprise 2.0 Black Belt Workshop: Learn from the Vanguard (cont’d)

11:45 am Lunch Break

Afternoon Workshop AgendaMonday, June 14, 2010

Time Title/Speaker

1:00 pm AAernoon Welcome/IntroducConsClaire Flanagan

1:05 pm –1:45 pm

Community Roles and AdopCon Planning – A CriCcal Component of OrgChange ManagementStan Garfield, Community Evangelist, Deloi_eLuis Suarez, Knowledge Manager, Community Builder and Social SoVware Evangelist, IBM

1:45 pm –2:30 pm

Measuring Success and Business Value – Metrics and AnalysisTed Hopton, Wiki Community Manager, United Business MediaDonna Cuomo, Chief Informa7on Architect, The MITRE Corpora7on

2:30 pm –2:45 pm

Break

2:45 pm –3:30 pm

PosiConing Social CollaboraCon Tools in the Enterprise – Not Another ToolBryce Williams, Social Media Consultant – IT, Eli LillyRichard Rashty, Global Collabora7on Architect, Schneider Electric

3:30 pm –4:15 pm

MiCgaCng Real or Perceived RisksKevin Jones, Social Media & Network Strategist/Manager, NASA/MSFCBart Schu_e, Director, Web & Architecture, Saint‐Gobain