TFE: Ultimate Fighting Championship
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Transcript of TFE: Ultimate Fighting Championship
![Page 1: TFE: Ultimate Fighting Championship](https://reader036.fdocuments.net/reader036/viewer/2022062420/55c0d008bb61eb92758b46a3/html5/thumbnails/1.jpg)
Les stratégies marketing pour faire de l’UFC la plus grande organisation de combat libre
El Allaoui Omar
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Plan
Les notions La concurrence Le marché de l’organisation SWOT Le marketing de l’UFC Les différents programmes Une stratégie de communication Le webmarketing et les réseaux sociaux Le développement international Solution Conclusion
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Notions
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Les dirigeants Les voix
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La concurrence
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Le marché de l’UFC
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Quelques chiffres
2006 2007 2008 2009 2010 20110
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Le nombre d'évènements majeurs de l'UFC entre 2006 et 2011
Nbre d'évènements
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Quelques chiffres
90%
4% 2% 2%1%1%
Les parts de marché du MMA en 2008
UFCEliteXCHD NetDREAMYAMMAStrikeforce
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Marketing sportif
![Page 16: TFE: Ultimate Fighting Championship](https://reader036.fdocuments.net/reader036/viewer/2022062420/55c0d008bb61eb92758b46a3/html5/thumbnails/16.jpg)
Marketing expérientiel
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Les programmes
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Communication
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WEBMARKETING ET RÉSEAUX SOCIAUX
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WEBMARKETING ET RÉSEAUX SOCIAUX
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Solution
![Page 23: TFE: Ultimate Fighting Championship](https://reader036.fdocuments.net/reader036/viewer/2022062420/55c0d008bb61eb92758b46a3/html5/thumbnails/23.jpg)
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Merci pour votre attention
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