TEXAS LOTTERY COMMISSION Scratch Ticket Game Closing Analysis › ... ›...
Transcript of TEXAS LOTTERY COMMISSION Scratch Ticket Game Closing Analysis › ... ›...
TEXAS LOTTERY COMMISSION
Scratch Ticket Game Closing AnalysisSUMMARY REPORT
Scratch Ticket Information Date Completed 7/ 31/ 2017
Game# 7777i755 Confirmed Packs 2, 48411Game Name Easy Mone Active Packs 1, 670
Quantity Printed 7,217,7751 Warehouse Packs 32, 277
Price Point r 51 Returned Packs 4, 722
Start Date 3/ 8/20171 Printed Payout Percentage 6-8-01% 1Top Prize 100,000 Percent Sold 4-91-0/o
Number of Top Prizes Remaining 31 Number of Weeks Out 20
Current Game Sales Analysis
TANGIBLE COSTS
Expenditure Impact:
Cost to print tickets 182, 971 Actual ticket production costsPrize payout expense 13, 013,425 Data from Instant Ticket Tier Liability screen in ES
Estimated Direct Costs 13, 196, 396
TANGIBLE BENEFITS
Revenue Impact
Estimated sales 19, 816,401 Based on# of tkts printed, times% sold from DaVinci report,
times the price point
Total Estimated Benefits $. 19, 816, 401
Excess of Revenue over Expended $ 6, 620,006
INTANGIBLE POSITIVE BENEFITS.
Allows for open bin space for new games at same price point with higher average weekly salesAllows retailers to return inventory to TLC that is not selling thus releasing their financial burden
INTANGIBLE NEGATIVE BENEFITS
There are still valuable prizes remaining in this game
Assumptions
Estimated sales revenue is calculated based on the number of tickets printed times the percent sold from the DaVinci
report The percent sold amount is based on pack settlements Some partial packs could be returned thus slightlyreducing the sales revenue amount reported above
Weekly Sales Comparison Information
Previous 3 Weeks Sales from DaVinciMost recent week sales 212, 195
Next week 322, 365
Next week 338, 995
Avg Weekly Sales Current Game 291, 185
Avg Weekly Sales$ 5; 5M - 9.99M Qty 1, 846, 165
Percentage Of Variance In Sales 84%
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TEXAS LOTTERY COMMISSION
Scratch Ticket Game Closing AnalysisRECOMMENDATION AND APPROVALS
Instant Ticket Information
Game# 1755 Printed Payout Percentage 68.01%
Game Name Eas Mone Actual Payout Percentage 65.67%
Percent Sold 54.91% Number of Weeks Out 20
Average# of Weeks for 85% Sell- through for Same Price Point Game With Similar Print Run 19
Recommendation
Based on the findings in this Summary Report, I am recommending closing the above game
Q I am recommending closing the above game based on the below business reason( s)
Instant Product Coordinator Date
Products Mana§er Date
By signing below, I agree with the recommendation of the Products Department Staff to close the above game
c
Lottery Operations D ision Director Date
Controller Date
Executive Dir for Date
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