Testing JamiQ social media monitoring tool 2011
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Transcript of Testing JamiQ social media monitoring tool 2011
Marty Mallavibarrena
TestingTesting JamiQJamiQ
Social Media Social Media monitoringmonitoring tooltool
v1.0 Mar 2011 www.MartyWareZ.com ‐ Testing JamiQ SMM Tool 2
Scope• To share with everyone info about the company,
• To do a basic testing of the JamiQ tool
• We’ll create 3 topics and run the tool for a week
• After the week we’ll take a look at the info
• To Give a general feedback about the dashboard
v1.0 Mar 2011 www.MartyWareZ.com ‐ Testing JamiQ SMM Tool 3
About JamiQ• JamiQ is Asia’s leading social media monitoring and measurement solutions provider. JamiQ’s multilingual social media monitoring platform provides the most comprehensive coverage of the social media in Asia.
• JamiQ uses advanced data mining methods and natural language processing technology to produce real‐time buzz trending, sentiment detection, influence scoring, and market segmentation, giving you the critical insights you need for immediate and strategic decision‐making.
http://co.jamiq.com/managementCEO: Arvind Sethumadhavan
v1.0 Mar 2011 www.MartyWareZ.com ‐ Testing JamiQ SMM Tool 4
JamiQ – An overview• JamiQ is a social media company based in Singapore(Asia). Its CEO is Arvind Sethumadhavan.
• JamiQ is a powerful tool que lets you monitors the Web 2.0 in a continuos loop searching info about your“topics”.
• You have 7 packages available: perception audits, reputation Management, crisis monitoring, ROI measurement, Discover influencers, messaging research and branding research.
• It’s an extensible tool and can operate in multiplelanguajes because it uses Google Translator technology.
v1.0 Mar 2011 www.MartyWareZ.com ‐ Testing JamiQ SMM Tool 5
JamiQ Testing – Configuring a topic
AreasAreas//GeoGeo
KeywordsKeywords
RSS RSS
AlertsAlerts & & SpikesSpikes
v1.0 Mar 2011 www.MartyWareZ.com ‐ Testing JamiQ SMM Tool 6
JamiQ Testing – Overview 3 topics
v1.0 Mar 2011 www.MartyWareZ.com ‐ Testing JamiQ SMM Tool 7
JamiQ Testing – Analyzing one topic
YouYou can can filterfilter herehere!!Date Date rangerange herehere!!
MainMain infoinfo!!
v1.0 Mar 2011 www.MartyWareZ.com ‐ Testing JamiQ SMM Tool 8
JamiQ Testing – Analyzing one topic +TopTop MarketsMarkets
SourcesSources (%)(%) TopTop 5 5 sitessites
v1.0 Mar 2011 www.MartyWareZ.com ‐ Testing JamiQ SMM Tool 9
JamiQ Testing – Comparing 2 topics
v1.0 Mar 2011 www.MartyWareZ.com ‐ Testing JamiQ SMM Tool 10
JamiQ Testing – Going deeper ..
YouYou can can filterfilter thethe infoinfo
YouYou can can translatetranslate itit!!
v1.0 Mar 2011 www.MartyWareZ.com ‐ Testing JamiQ SMM Tool 11
JamiQ Testing – Exporting data to XLS
NowNow I can I can managemanagethethe infoinfo forfor myselfmyself!!
v1.0 Mar 2011 www.MartyWareZ.com ‐ Testing JamiQ SMM Tool 12
JamiQ Testing – For further info..
v1.0 Mar 2011 www.MartyWareZ.com ‐ Testing JamiQ SMM Tool 13
My feedback
• Very interesting tool for an easy management ofyour brand or campaign (or a sudden crisis!).
• Very affordable versions ($) of services for global purposes in social media monitoring.
• Simple but powerful user interface so you can be monitoring your data in the first minute.
• Data searching can be configured to be improvedwith your own sources of info o custom RSS.
• Using Google translation techniques you can use this service everywhere.
v1.0 Mar 2011 www.MartyWareZ.com ‐ Testing JamiQ SMM Tool 14
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