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Mogreet APIs: SMS, MMS, & More
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Mogreet APIs:SMS, MMS, & More
Meet Mogreet!
• Based in Venice, founded in 2006
• Technology built to distribute video
greeting cards to all phones/carriers
• Extended platform to text and
multimedia messaging
• Opened access to high quality video
transcoding and message distribution
to all developers in 2012
What is SMS?
• Short Message Service– 160 character text message
– 20% of text used for legal copy
• Ubiquitous– Over 98% of mobile phones support
SMS
– 74% of all Americans have sent or received a text message
• Immediate Action– Text messages opened on average of
3 minutes within receipt
What is MMS?
• Multimedia Message Service– Unlimited text with images,
audio, and video
• 300-850 kB message
• Dynamic video resolution by handset
• Accessible – 98% of all mobile phones can
receive MMS messaging
• High Engagement/Response– MMS drives 10x more
engagement than email
MMS Multimedia Specs
Images
• Excellent quality @ 640x480
• Zoom in and read the small print– Coupons, flipbooks, logos
Audio
• 3-6 minutes @ 16-32kbps
• 15 minute @ 5kbps.– Podcasts, audio clips
Video
• Video: 30-40 sec high quality 320x240 @ 160 kbps– Outtakes, original content
Mogreet APIs• Work with:
– Mobile applications
– Web based applications
– Social media applications
– Back-end enterprise services
• Supported by the developers who built them
• Easy-to-use and inexpensive
• You build your application, we will handle everything else
Messaging API (only 1¢!)
• Send text (SMS) and video, audio or photos (MMS) for 1¢ ea.
• Works on all major carriers
• Create your own keywords
• Receive messages in real-time
• Shared short codes available keyword short code
How it works?
• Option A: Opt-in web forms – Collect numbers from users
– Send personalized messages and alerts
• Option B: keyword + shortcode– Promote online and offline
– Provide incentives to drive opt-ins
– 2-way messaging
– Example: Text CNN + photo to 343434
• To exit: User opts out by texting STOP to 343434
What Can I Do with SMS/MMS?
• Users texting photos
• News alerts
• Reminders (calendar, medications, etc)
• Share web content to mobile
– Charlotte Russe
• Coupon delivery
• Sweepstakes
• Shipping alerts
• URL and Information sharing
• Event notifications
• Voting and Polling
• Surveys
• Mashups
– Stachify: Face.com APIs + Mogreet’s API
– moTube: Youtube.com APIs + Mogreet’s API
• The possibilities are endless!
Transcode Video Content!
• Easily ingest and transcode
video with highest quality output
possible
• Delivers the best content
playback across all phones
• Content storage included
• http://m.mogreet.com/oc/itzh7avdz
Customize with Data, Data, Data
• Create stronger programming
with mobile database
subscriber data
• Gain insights into device
capabilities such as carrier,
handset, OS and user phone
capabilities
• Check user status (Opt In/Out)
• Retrieve user activity
Recap: Mogreet APIs Feature…
• 1¢ per message SMS or MMS
• $25 credit for signing up
• No monthly fees or minimum charges
• Pay-as-you-go
• Credit card billing
• No contracts
Sample API requests• Ingest Image/Video
• Json Response{"response": {
"code": "1",
"status": "success",
"message": "media correctly uploaded",
"media": {
"name": "CatsVideo",
"content_id": "191803",
"smart_url": http://m.mogreet.com/oc/itzh7avdz }
}
}
• Send MMS
Hack With Us!
• Try Mogreet’s APIs today!
• Did we mention the free $25
credit?
• dev.mogreet.com
• Questions? Just ask Daniel!
@danielyanisse
