Terrence Coleman Resume+Portfolio
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Transcript of Terrence Coleman Resume+Portfolio
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8/22/2019 Terrence Coleman Resume+Portfolio
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Creativity on Tap.
Terrence ColemanAbout MeI enjoy many dierent aspects o design,especially identity design and productdesign and development.Enjoys snowboarding and was aninstructor! Also worked in a ski shop.I am a team player and hard worker.I like to be challenged.
EducationUniversity o Maryland,
College Park 2007-2012Degree: BA Studio Art,
Graphic Design
Technical SkillsAdobe CS5: Photoshop, Illustrator, InDesign, Basics in DreamWeaver
Microsot Ofce: Word, PowerPoint, ExcelOthers: Basics in Final Cut Pro, HTML Coding, Prezi Presentation Service
- Logo and brand identity design- Page layout design- Ad design- Photo re-touching- Sustainable design
Design Skills- Packaging mock-ups- Hand illustration- Computer illustration- Technical drawing- Work with dierent mediums
Job ExperienceTop to Bottom ServicesMarch 2013-CurrentRe-design o company stationery and also creation o a cohesive brandidentity. Working with CEO to generate the new look and eel whileretaining current elements.
Access IntelligenceFall 2012, Freelance DesignerGenerated two magazine layouts working closely with the client to ensureedits and styles were acceptable.
University of Maryland LibraryFall 2011, Assistant DesignerAssisted in implementing a variety o dierent visual aids to help promotethe librarys diverse events. Examples include display cases, posters anddigital slideshows.
Fred & BarrelJune - July 2013Worked directly with the publisher as the letterer o two comic books. Alsoworked as the fnal layout designer in charge o getting everything in ormor the fnal printed project.
Table of Contents
Maryland F.C.
Toyota GT-86 Spread
Venues Guide
Sea Shepherd Society
Blackbird Navigation
Flying Dog x Rome SDS
4
9
12
14
18
22
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Terrence Coleman
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Terrence Coleman
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Branding:Maryland F.C.
MARYLAND F.C.
Initial Sketches
These jerseys were created for a recreational co-ed soccer team. Themark incorporates a Maryland flag with the silhouette of a blue crabat the bottom. The wings represent the two dominant sports teams in
Maryland; The Baltimore Orioles and Ravens by paying homage to theirmascots. Created in a traditional Maryland color scheme.
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Terrence Coleman
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Terrence Coleman
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Mark
MARYLAND F.C.
Font: Edmonsans (Medium) by The LostType Co-op
The typography for the mark had to be modernand easily readable. It stands out, but is notover powering.
M.D. F.C.The solution the team agreed on incorporatedthe Maryland flag, but in a much more subtleshadowed effect. Because the jerseys weregoing to be sublimated, there were manycolor options. The team decided on the greyjersey because it could u ltimately be used as ahome and away jersey. Also incorporated theRoute One Apparel Logo, a Maryland apparelcompany as a sponsor.
Jersey Concepts
Final DesignTo help the final design stand out, a bright colorred was used for the numbers that matched thelogo. This also helped on-field visibility betweenteam mates.
Final Product
The final product was successfuconveying the Maryland spirit iIt helped solidify the team as a gave them a distinguished look to other teams on the field. Thetechnique allowed the colors toand be vibrant.
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Terrence Coleman
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Terrence Coleman
301-922-4147
Ad Concepts
This group of three ads werecreated to help generatea hype for the new jerseybefore the initial reveal.Specifically muting certainparts of the jersey created amysterious look. The ad copycame from fans who wouldshow up to the games everyweek to support the squad.The saying Cant CoachHustle! became the squadsofficial slogan.
Layout:Toyota GT-86 Spread
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Terrence Coleman
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Terrence Coleman
301-922-4147
Return of theAs I enthusiastically revved the GT-86s 2.0-liter, 200-hp flat-four up to 5500 rpm, or about 2000 rpm shy of
redline, I dropped the clutch, and, unlike any Toyota
before, the tiny coupe lit up its rear tires as if they
were Ground Bloom Flowers on July 4. Its a good
thing After 3 seconds of mellifluous tire screeching,
the FT-86s Michelins hooked up, and I proceeded
to effortlessly flick the Miata-esque Aisin six-speed
manual from gate to gate, glancing up at the rearview
and watching the runway at the decommissioned ElToro Marine Base quickly fade into the horizon.
Few cars have made me miss bachelorhood quite
like the GT-86. The Lamborghini Aventador didnt.
Neither did the Ferrari 458 Italia. Why? Well, those
Italian exotics are so expensive that, regardless of
my marital status, they would require that I be filthy
rich, which Im not. The GT-86, on the other hand,
is set to start at around $25,000 -- thats downright
reasonable. So if I were flying solo and free of such
familial expenses as a mortgage and the kids college
fund, the GT-86 would reside in my garage. And the
Premium isnt so base, what with standard HID
headlamps, navigation, Bluetooth phone and audio, a
leather-wrapped shift knob and steering wheel, and
a Torsen limited-slip differential.
Better still, the GT-86 treats the driver to all the MX-
5s chassis greatness -- the direct, linear steering;
the composed, taut ride with a touch of softness; the
firm, reassuring brakes; the initial understeer that
transitions gently and predictably t o controllable
oversteer -- but adds a quiver-free fixed-roof body
that communicates chassis behavior with even more
precision.
The GT-86 is undeniably superb. For the money,
its grin-getting straight-line quickness, 22/30 mpg
city/highway fuel economy (25/34 with the six-
speed automatic), seemingly extrasensory chassis
response, seven-airbag passive safety suite, andstraightforward and aesthetically Subarus most
creative creation a force to be reckoned with.
The FT-86 has a boxer engine. This is because the
car was engineered by Subaru.
The GT-86 is the
more athleticallycapable youngerbrother of the AE-86,which was consid-ered underpowered.
The FT-86 boasts a200 HP boxer engine.
The LayoutThis layout was parof different layouts project. The objectivto curate a design mand focus on three aspects of design. included a contempa different take on piece of art and lasof design from any
your choosing. I di would go for a Japtheme for the museit was the 100th anof the Cherry Blossoin D.C. The spreadon a manga versionLisa and the artist cTakashi Murakami.
For this spreawas to focus on theof this car. The sprsupposed to commuroots of the originashown in the back
white and how it trto a new sophisticawhile retaining the cult classic street tu
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Terrence Coleman
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Terrence Coleman
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Layout:Venues Guide
The Guide
This was a free lance job for AccessIntelligence. They specialize in eventplanning. This guide was the 2013issue to showcase different eventlocations. My job was to create newspreads and also modify and adjustold ones to be current.
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Terrence Coleman
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Terrence Coleman
301-922-4147
Promotional Mailer:Sea Shepherd Society
Sea Shepherd
actics Book
Initial Sketches
The purpose of this project was to create apromotional mailer for a non-profit society thatwas sustainable and cheap to produce. Mychoice was the Sea Shepherd Society who dealwith sea life conservation. My initial conceptswere to produce a boat out of card board and
fill it with items that taught the audience aboutwhat the society did. I ended up honing thisinitial idea into a survival kit concept. Thisproved to be to bulky and really un-sustainable.
My last idea was actually one I hadoriginal boat idea, but to use just thIt was a Tactics Book. This fit thethe Sea Shepherds as they often ustactics to stop Japanese whaling shwhaling. A tactics book would also
well with the audience because it wthem to be more engaged with the Wars on the Discovery Channel.
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Terrence Coleman
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Terrence Coleman
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Mark
Sea Shepherd
Tactics Book
Font: Heavyweight
The mark is actually the mark they use; I simplydecided that the font needed an upgrade. Ichose heavyweight because it looked likesomething you find on the side of a beat upbattle ship. The font produces this piraty wornlook that went perfectly with my Sea Shepherdtheme.
The STEVE IRWIN
Digital Concepts
Any good tactics book needs a map, right?My idea really started progressing forwardas I worked through wha t a Tactics Bookmight have in it. I decided that most of theaudience of the show would appreciate a largeposter sized map of the antarctic circle, whichis where it takes place. Once I found this,I needed to figure out how to get an 18x24in poster into a mailable size that was alsosustainable. I used a foldable system.
Final ProductThe mailers wtogether with caps from a Mbrewery calledSeas which hup the pirate tSea Shepherdbottle caps alsextremely susit was comple
together with caps. No gluetape required.
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Terrence Coleman
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Terrence Coleman
301-922-4147
Branding and Stationery:Blackbird Navigation
B L A C K B I R DNAV IGA T ION
Initial Sketches
This project was a corporate brandOur teacher gave us a specific set and we had to develop a logo as wa company name based off of the wchosen. The word I chose was naFrom the initial sketches, I chose totechnology start up that specializeair and sea GPS technology. In mychose symbols associated with macompasses, dials, boats, and satellwere to overused. I explored the ithe cardinal as a starting point for
logo. The name cardinal can also with the four cardinal directions ofEast and West which opened other
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Terrence Coleman
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Terrence Coleman
301-922-4147
Mark
B L A C K B I R DNAV IGA T ION
The final mark came aftercritical round of classcritiques. The initial markhad the feel I was after,but did not integrate thedifferent components Iwanted well. As I lookedback at my sketches Ifocused on making thebird more realistic and
less cartoony.
Stationery Concepts
B L A C K B I R DNAV I GA T I ON
www.blackbird.com
522GlenmontStreetWashington DC ,20042
B L A C K B I R DNAV IGA T ION
Terry Coleman
www.blackbird.com
CEO
522Glenmont StreetWashington DC
20042
301-922-4147
WillGross18105HayloftDr.Derwood MD, 20855
B L A C K B I R DNAV IGA T ION
522Glenmont StreetWashington DC, 20042
The stationery items all utilized the markin some way. Whether it be the beakinspired antenna or the broadcastingsignal circles. Components from thefull mark were utilized to evoke a veryunified idea of navigation. You alsoget an alternative mark on the businesscard utilizing white outlines.
Final Product
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Terrence Coleman
301-922-4147
Terrence Coleman
301-922-4147
Branding and Product:Flying Dog x Rome SDS
Initial Sketches
This project was assigned by Flying DogBrewery in Frederick MD as an entry for adesign position at the brewery. The projectsguidelines were to pick a company to do acollaboration project with Flying Dog. Thecompany had to be of interest to you. I choseRome SDS as the company to create a beerand snowboard collaboration. This would bea seasonal limited release that offered notonly a great beer, but also a chance win oneoff snowboard items such as a deck with agraphic done by Flying Dog Brewery. The
theme that I chose was based arouDogs founders story. It is said thatclimbed the great mountain K2, andthe company ran out of beer at a pagruelling part. This is where The Gcame in. The grim is said to be theand if you stare him in the eyes, helife. This idea integrated with the artist snowboard by Rome was a pethe theme. To celebrate a continuebusiness for both companies during
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Terrence Coleman
301-922-4147
Terrence Coleman
301-922-4147
The MarkThe mark was supposed to capture the essence of K2mountain. I utilized a font called Gunslinger thatlooked similar Flying Dogs typography. This graphicwas to be used on the beer packaging, the beerbottles, complimentary bottle opener, glasses and theone off snowboard products available to win.
Product Concepts
Terrence Coleman
301-922-4147
The Bottle