Terms and Conditions for Ecommerce Stores
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e Terms and Conditions for Ecommerce Stores
Transcript of Terms and Conditions for Ecommerce Stores
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Terms and Conditions for Ecommerce Stores
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If you run an ecommerce store, a Terms and Conditions (1) (T&C) agreement is very important.
(1) Link to https://termsfeed.com/terms-conditions/generator/
This agreement is where you’ll set out rules that you and your customers follow when making a purchase, including important terms like:
Payment details
Delivery terms
Returns and refunds
Limitations of warranty/liability
Intellectual property rights
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You’ll need other clauses (2) as well, but here are 5 clauses that every ecommerce store T&C needs.
(2) Link to https://termsfeed.com/blog/terms-conditions-clauses/
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Payment Details
Let users know:
What payment forms you accept
When payment is required
What currency your prices are in
Other important payment details
you want to convey
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Delivery Terms
Inform users of:
Delivery service you use
Delivery timeframes
Shipping options available
What happens if an order can’t be fulfilled
Delivery restrictions
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Returns and Refunds (3)
(3) Link to https://termsfeed.com/blog/sample-return-policy-ecommerce-stores/
eThis is typically included as its own separate Return and Refund policy (4), but you can still summarize and link to it in a T&C clause.(4) Link to https://termsfeed.com/return-refund-policy/
Let users know:
If you accept returns
How to initiate a return
Who pays for return shipping
Timeframes for returns
What will be refunded and when
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Limitations of Warranty/Liability
This clause will vary depending on what goods you’re selling.
If you sell clothing, for example, your liability will be low since it’s a low risk item.
However, if you sell rock climbing gear, your liability risks are higher if a product is faulty.
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Intellectual Property Rights
eMake sure your store brand and trademarks aren’t misused.
This could be harmful for your business reputation and damaging to your brand.
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After you have your Terms and Conditions for your ecommerce store, you need to display it adequately.
Where to Display Your Agreement
Your T&C must be visible and easy to locate by your users.
Browsewrap
Clickwrap
There are two common methods for displaying terms (5):
(5) Link to https://termsfeed.com/blog/browsewrap-clickwrap/
Browsewrap is a passive method of displaying your Terms, typically through a link in the footer of your website.
A clause in your T&C will state that simply by using your website, a user is agreeing to your Terms.
Clickwrap is the preferred method. It requires a user to take an active step to show he agrees to your Terms, such as by clicking a checkbox or “I Accept” button.
Implementing both browsewrap and clickwrap is a good way to go.
Include links to your Terms in your website footer, and
Have users actively click something while placing an order to show that they agree to your Terms
eA good T&C agreement can help your customers feel informed and comfortable shopping with you.
It can also protect your business.
