Teradata PARTNERS User Group Conference 2012 -Humanizing Big Data with Analytics Apps by Alteryx

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Humanizing Big Data with Analytic Apps Rick Schultz & Jim Schattin SVP Marketing & Director Sales Engineering, Alteryx

Transcript of Teradata PARTNERS User Group Conference 2012 -Humanizing Big Data with Analytics Apps by Alteryx

Humanizing Big Datawith Analytic Apps

Rick Schultz & Jim Schattin

SVP Marketing & Director Sales Engineering, Alteryx

Humanizing Big Data with Analytic Apps

From Big Data to Analytic Apps

Empowering Line of Business Analysts

Alteryx Integration with Teradata and Aster

Humanizing Big Data with Analytic Apps

From Big Data to Analytic Apps

Empowering Line of Business Analysts

Alteryx Integration with Teradata and Aster

The Buzz Around Big Data Continues…

…And For Good Reason:New Sources of Relevant Information

Social Media

ClickStreams/ Log Files

Device Generated Data Cloud Applications

Decision Makers Still Cannot Make Right Decisions Due to Data & Analysis Issues

“I just want to understand what we should be doing….”

Focus Has Been on Wrong Issues: Attributes vs. Value

Velocity

Value?$

Value?$

More employees need Big Data Insight

77% agree more employees with big data insight = informed decisions

74% say more data shared = more effective decisions

Leaders Rate Own Big Data Capabilities

Business/Data Analysts & Data ArtisansCan Help Close the Gap

Data Artisan

Capabilities of The Data Scientist that Drive Largest Data

Value Today

Data or Business Analyst

For Business & Data Analysts •Easily Integrate and Enrich the Data•Perform Predictive & Spatial Analytics without a lot of Coding•Rapidly Designing & Publishing Analytic Apps

For Business Decision Makers•Easily Consumable Analytic Apps•Ability to Ask Different Questions•Analyze All Relevant Data – Together, In Context

What’s Required to Close the Gap

Data Integration & Analytic Workflow

Integrate any data source

Inte

gra

teIn

tegra

te

Rapid design of predictive

analytics with unique spatial understanding

Analyze

App &

Data

All Relevant Data

Enrich

Packaged Market &

Customer Data

Step 1:

Create & Share Analytic Apps in Cloud

Analytic Apps

Asse

mble

App

Asse

mble

App

Private or Public CloudPublish

Publish

Run

Step 2:

DEMO:

Analytic Apps & Analytics Gallery

Humanizing Big Data with Analytic Apps

From Big Data to Analytic Apps

Empowering Line of Business Analysts

Alteryx Integration with Teradata and Aster

Empowering Line of Business Analysts

Make Big Data access easy

Integrate with the rest of

your data

Make it repeatable and

iterative

Empowering Analysts & Data Artisans

Add the right context

Make predictive analytics

a data analyst thing

Put it in the hands of

business people

Tell The Stories That Drive Better Business

Making Predictive Analytics Practical

Deep Spatial & Location Analytics

DEMO:

Predictive & Spatial Analytics

Humanizing Big Data with Analytic Apps

From Big Data to Analytic Apps

Empowering Line of Business Analysts

Alteryx Integration with Teradata and Aster

1. Rapidly Integrate, Enrich, and Load Data with New Teradata Bulk Loader

2. Analyze Data Across Aster, Teradata and Hadoop – and Move Data Between Them

3. Perform In-Database Analytics

Alteryx Integration with Teradata & Aster

Rapid Integration, Enrichment and (Bulk) Loading into Teradata

Integration and Enrichment

Move and Analyze Data Across Aster, Teradata & Hadoop

Perform In-Database Analytics

TDSQL

SQL-MapReduceDesign vs. Code

DEMO:

Alteryx & Teradata Integration

In Summary

Humanizing Big Data: Single Platform to Deliver Big Data Insight & Foresight

Enhance Data,Add

Context

Analytic Apps, Data Loading

Access and Integrate Big Data

Adoption of Alteryx Across Industries

Technology

Technology

Cable/Broadband

Consulting

Consulting

Retail Consulting

Consulting

Telecom Consulting

Consulting

Media

Technology

Technology

Financial Consulting

Consulting

Auto Consulting

Consulting

OtherModling & AnalyticsModling & AnalyticsConsumer Products

DataDataMarketing

Service Providers

DataDataReal Estate Modling & AnalyticsModling & AnalyticsGovernment

Modelg & AnalyticsModelg & AnalyticsRestaurants

While at PARTNERS, Visit Alteryx at booth #

200

www.alteryx.com

For More Info or to Try Alteryx

www.alteryx.com/teradata

Learn More or Get Trial:

gallery.alteryx.comVisit the Analytics Gallery:

March 5-7, 2013Phoenix

Sheraton Downtown Hotel

Learn More at: www.alteryx.com/inspire

Give us your feedback!To complete a Session Survey, log-in to

the PARTNERSmobile app from your smart phone, go to the InfoHub kiosks, or visit

teradata-partners.com.

Rick Schultz & Jim Schattin

@alteryx

[email protected]@alteryx.com

Key Terms

• Alteryx• Humanizing Big Data• Teradata• Big Data Analytics• Analytics Apps• Strategic Analytics• Predictive Analytics• Social Media Analytics• Real-time optimization• Predictive Analytics• Marketing optimization• Social data• Unstructured data• Analytics Platform• Unstructured Data

• Rick Schultz, Alteryx• Jim Schattin• EIU Big Data Study• Economist Intelligence Unit• Teradata Partners• Cloud Analytics• Business Analysts• Data Analysts• Data Scientists• Data Artisans