Tenant List Competitor AnalysisAugust 2017

Overview

A review of some peers and competitors sites:

• Sublet.com

• NoAppFee.com

• Renters.RentalAds.com

• Craigslist.org

• Trulia.com

• Tenant-List.com

• TenantList.com

Sublet.com1

Sublet.com

• Provides all necessary information in preview• Rent• Size• Lease Term• Start Date

• Location• Rental or Room• Furnished/Unfurnished• No. of Occupants/Pets

• Last Login• Optional Description

• Gated phone number/email

Sublet.com

• Filters for:• Private Rental/Room for Rent

• Lease Term• Rent (Per Month/Week/Day)• Size (No. of Bedrooms)• Furnished/Unfurnished

• Gender• Pets/No Pets• Location by County

• Advertisements

Sublet.com• Allows for landlords to

choose between two different types of listings• Premium

• Free for tenants• More leads• Preferred search result

placement• Gives landlord access to reply

to premium hits• Standard

• Requires paid tenant registration

• Less leads• Free to post

• Tenant Database Access• Free access• Tailored access for a fee

NoAppFee.com2

NoAppFee.com

• Only offers search for listings, not tenants

• No advertisements

• Many available filters• Only available in Oregon

NoAppFee.com

• When all said and done, it doesn’t cost anything

• Upfront cost, but then it is taken out of rent

• Ability to search listings the tenant is prequalified for

Renters.RentalAds.com3

Renters.RentalAds.com

• User profiles, criteria options similar to Sublet.com

• Outdated design• Non-responsive

• Allows for personal avatar and first name

Renters.RentalAds.com

• Prospective tenants can sign up for rental alerts• No background

check, credit check• Free to tenant• No mention of

application fee integration

Renters.RentalAds.com

• Allows for landlords to choose between five different types of listings• Bold Listings

• Featured Listings

• Featured plus Bold Listings

• Unlimited Featured plus Bold Listings

• Free Listings

• No Tenant Database tailoring

Craigslist.org4

Craigslist.org

• Not purpose built• Has the most

results out of all previous websites• About 50

listings/week just in Baltimore• Contact info

available within each listing

Craigslist.org

• Allows for many different filters• Distance from Zip Code• Rent• No. of Bedrooms/Baths• Size

• Availability Dates• Pets• Furnished/Unfurnished• Smoking/Non-Smoking

• Wheelchair Access• Housing Type• Laundry• Parking

Trulia.com5

Trulia.com

• Renter Resume• Doesn’t have

listings of tenants• Allows resume to be

included in future rental inquires

Trulia.com

• Asks questions renters will ask• Streamlined, no

description allowed• Move-In Date• Moving From• No. of Tenants• Pets• Smoking• Income Range• Credit Range• Employer• Job Title

Tentant-List.com6

Tenant-List.com

• Outdated• Could lead to misled

traffic• Holds the first organic

search result for “tenant list” that has a relevant URL

• Their LinkedIn page holds first organic search result

TentantList.com7

TenantList.com

• Outdated• Could lead to

misled traffic• Little to no SEO• Only threat is direct

traffic