Technical SEO for the Non-Techie

4. XML SITEMAP

What is an XML sitemap? • An XML sitemap

is a file that lists all the pages that exist on your website.

A XML Sitemap matters because…

• Lists all the pages you want Google to find. – Helps to get your pages found

– Ideal for deep links

A XML Sitemap matters because… • Lists all the pages you want Google to find.

– Helps to get your pages found

– Ideal for deep links

• Only a suggestion, but a useful suggestion

A XML Sitemap matters because… • Lists all the pages you want Google to find.

– Helps to get your pages found

– Ideal for deep links

• Only a suggestion, but a useful suggestion

• If you are already indexed…

How to check your XML sitemap

• Submit your XML sitemap to Google in Search Console

How to check your XML sitemap

• Google Search Console will show you errors

How to check your XML sitemap

• Submit your XML sitemap to Bing Webmaster Tools

XML sitemap next steps

• Make sure you have an XML sitemap – No standard location for an XML sitemap. Ask

your developer or ask us.

– If you don’t, create one.

XML sitemap next steps

• Make sure you have an XML sitemap

– No standard location for an XML sitemap. Ask your developer or ask us.

• Submit your XML sitemap to Google Search Console and Bing Webmaster Tools.

XML sitemap next steps

• Make sure you have an XML sitemap

– No standard location for an XML sitemap. Ask your developer or ask us.

• Submit your XML sitemap to Google Search Console and Bing Webmaster Tools.

• Check for errors once a month during your monthly stat check.

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