Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make...
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Transcript of Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make...
![Page 1: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/1.jpg)
Technical Garments
![Page 2: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/2.jpg)
For FW 2014 we have used all our ressources and know-how…
…aiming to make some of the better garments available on the market.
SALES MEETING FW14GARMENT COLLECTION
![Page 3: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/3.jpg)
…judging by key focus areas of garment improvement:
✓Performance ✓Fit and pattern making ✓Detailing✓Classic styling✓Scent of Luxury✓High value
SALES MEETING FW14GARMENT COLLECTION
![Page 4: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/4.jpg)
SALES MEETING FW14GARMENT COLLECTION
✓3 Layer vs. 2 Layer
@
PERFORMANCE
![Page 5: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/5.jpg)
SALES MEETING FW14GARMENT COLLECTION
✓3 Layer vs. 2 Layer
@
PERFORMANCE
✓Waterproof & Breathable
![Page 6: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/6.jpg)
SALES MEETING FW14GARMENT COLLECTION
✓3 Layer vs. 2 Layer ✓Waterproof & Breathable
Non-microporous Hydrophilic Polyurethane-Works one way-Softer feel and less noise-No delamination-Lasting performance -Does not clug up from minerals and grease
20.000 mm water collumn20.000 g/24h/sqm
@
PERFORMANCE
![Page 7: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/7.jpg)
SALES MEETING FW14GARMENT COLLECTION
✓3 Layer vs. 2 Layer ✓Waterproof & Breathable
Non-microporous Hydrophilic Polyurethane-Works one way-Softer feel and less noise-No delamination-Lasting performance -Does not clug up from minerals and grease
20.000 mm water collumn20.000 g/24h/sqm
✓DWR - Durable Water Repellent
@
PERFORMANCE
![Page 8: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/8.jpg)
SALES MEETING FW14GARMENT COLLECTION
✓3 Layer vs. 2 Layer ✓Waterproof & Breathable
Non-microporous Hydrophilic Polyurethane-Works one way-Softer feel and less noise-No delamination-Lasting performance -Does not clug up from minerals and grease
20.000 mm water collumn20.000 g/24h/sqm
✓DWR - Durable Water Repellent✓Thermal insulation
@
PERFORMANCE
![Page 9: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/9.jpg)
SALES MEETING FW14GARMENT COLLECTION
✓3 Layer vs. 2 Layer ✓Waterproof & Breathable
Non-microporous Hydrophilic Polyurethane-Works one way-Softer feel and less noise-No delamination-Lasting performance -Does not clug up from minerals and grease
20.000 mm water collumn20.000 g/24h/sqm
✓DWR - Durable Water Repellent✓Thermal insulation
Primaloft - highest possible loft properties
@
PERFORMANCE
![Page 10: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/10.jpg)
SALES MEETING FW14GARMENT COLLECTION
✓3 Layer vs. 2 Layer ✓Waterproof & Breathable
Non-microporous Hydrophilic Polyurethane-Works one way-Softer feel and less noise-No delamination-Lasting performance -Does not clug up from minerals and grease
20.000 mm water collumn20.000 g/24h/sqm
✓DWR - Durable Water Repellent✓Thermal insulation
Primaloft - highest possible loft propertiesDown - 90% down/10%feather, 600 fill power
@
PERFORMANCE
![Page 11: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/11.jpg)
![Page 12: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/12.jpg)
SALES MEETING FW14GARMENT COLLECTION
✓3 Layer vs. 2 Layer ✓Waterproof & Breathable
Non-microporous Hydrophilic Polyurethane-Works one way-Softer feel and less noise-No delamination-Lasting performance -Does not clug up from minerals and grease
20.000 mm water collumn20.000 g/24h/sqm
✓DWR - Durable Water Repellent✓Thermal insulation
Primaloft - highest possible loft propertiesDown – 90% down/10%feather
✓Stretch fabric with stretch taping✓Lightweight - high tenacity - high tensile strength
@
PERFORMANCE
![Page 13: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/13.jpg)
SALES MEETING FW14GARMENT COLLECTION
@
FIT AND PATTERN MAKING
![Page 14: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/14.jpg)
SALES MEETING FW14GARMENT COLLECTION
@
FIT AND PATTERN MAKING
![Page 15: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/15.jpg)
SALES MEETING FW14GARMENT COLLECTION
@
FIT AND PATTERN MAKING
![Page 16: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/16.jpg)
SALES MEETING FW14GARMENT COLLECTION
@
FIT AND PATTERN MAKING
![Page 17: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/17.jpg)
SALES MEETING FW14GARMENT COLLECTION
@
FIT AND PATTERN MAKING
![Page 18: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/18.jpg)
SALES MEETING FW14GARMENT COLLECTION
@
DETAILING
![Page 19: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/19.jpg)
SALES MEETING FW14GARMENT COLLECTION
@
DETAILING
![Page 20: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/20.jpg)
SALES MEETING FW14GARMENT COLLECTION
@
DETAILING
![Page 21: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/21.jpg)
SALES MEETING FW14GARMENT COLLECTION
@
DETAILING
- Luxury look of aluminum zipper
- Narrow sleek zipper teeth
- Half the weight of metal zippers
- Easier to operate and glides better
- Does not scratch soft skin, leathers, knits or delicate fabrics, etc.
- Does not jam as easily as metal, and does not cause as much damage
![Page 22: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/22.jpg)
SALES MEETING FW14GARMENT COLLECTION
@
CLASSIC STYLING
Compare to benchmark brands on key focus areas:
- Preppy but more performance driven than Burberry or Ralph Lauren
- Lightweight and functional but less sporty than Patagonia
- Clean detailing but less stealth than Veilance
- Playful and conscious but less fashion than Moncler
![Page 23: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/23.jpg)
THE COLLECTION
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SALES MEETING FW14GARMENT COLLECTION
ALTA PARKA
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SALES MEETING FW14GARMENT COLLECTION
ISTANBUL COAT
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SALES MEETING FW14GARMENT COLLECTION
ZERMATT DOWN PARKA
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SALES MEETING FW14GARMENT COLLECTION
CONTINENTAL MAC
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SALES MEETING FW14GARMENT COLLECTION
NEW YORK COAT
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SALES MEETING FW14GARMENT COLLECTION
MONZA JACKET
![Page 30: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/30.jpg)
SALES MEETING FW14GARMENT COLLECTION
AOSTA JACKET
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SALES MEETING FW14GARMENT COLLECTION
WOMENS ALTA PARKA
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SALES MEETING FW14GARMENT COLLECTION
COMO COAT
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SALES MEETING FW14GARMENT COLLECTION
MONTEROSA DOWN COAT
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SALES MEETING FW14GARMENT COLLECTION
ALBA DOWN JACKET
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SALES MEETING FW14GARMENT COLLECTION
SCENT OF LUXURY
- Handfeel- Look- Weight- Comfort- Fine trims
”It is in all the little things”.
![Page 36: Technical Garments. For FW 2014 we have used all our ressources and know-how… …aiming to make some of the better garments available on the market. SALES.](https://reader035.fdocuments.net/reader035/viewer/2022081519/56649c9d5503460f9495c596/html5/thumbnails/36.jpg)
THAT’S ALL FOLKS!