Super BadThe bright colours can suggest that the narrative will have comedic elements, as well as giving us a hint of their personalities and different emotions that may be shown in the film.

The sound track paired with the font is engaging and can create a ‘feel-good’ feeling.

The font is bold and bright amongst a bold and bright background. This attracts the audience because it stands out.

The titles open with the distribution company, then move onto the production companies, followed by the film titles, main actors and then onto the rest of the production crew, the executive producers and writers.

THE BREAKFAST CLUB

The film production company is one of the first pieces of texts to be shown.

There is non- diegetic music playing in the background, which is very upbeat.

We do not see much lighting other than a black background however, the gold font on the black background makes the credits stand out. This appeals to the audience as it is simple but striking.

There is very limited editing within the opening scene. We see that the text fades out then jumps to the next lot of text, however apart from this there is only one other editing technique when the screen shatters like glass into the first scene, which hints that the narrative has a sense of rebellious nature within it.

The font does not inform us of the narrative in any way as it is very plain and simple.

The text goes in order of the film production company, main actors, designers, production supervisors, producers, music. editing and so on.

The Production company name is the first one to appear in this opening sequence. Both Columbia Pictures and DreamWorks Pictures are shown. Columbia Pictures is a member of ‘Big Six’, which is a group of major film studios and this could indicate that the film would be a good quality film;. The simple, white text on the black background makes it easier for the audience to see what the text says, in this case, what production companies that produce the film. This text does not reveal any elements of the narrative. However, the calm and playful background music does indicate that this would be a simple and fun film. The text fades in when it appears and then fades out after 3 seconds – just enough for the audience to read what is shown on the screen.

The next piece of text shown is Cameron Crowe, who was the writer, director, and the producer of the film.

The next piece of text that appears is the second production company. This production company might have taken a big part in the production of the film, but is not as big as the two major companies shown before. There is a non – diegetic noise of someone hand writing the text when this clip is playing.

We believe they have used the word ‘untitled’ to replace the name of the film. This piece of text is underlined to show the audience that it’s the title, as well as grabbing the audiences attention. The text is not fancy, like other typical 90s films, as it uses a handwritten text.

Almost Famous

In between the name clips, there are short clips that shows someone’s room full of posters, books, papers, stationeries, and other miscellaneous things, and this could indicate that the film is about a student, a writer, or a journalist.

These are the names of the main characters in the film shown in order of importance. So the first name to appear would be the one that appears most often in the film. Main characters’ names are easy to recognize because they are mostly and often famous. This could attract more audience, as they may want to see their favourite actors plays a role in a film.

The text font is all the same throughout the typography, same as the diegetic noise of someone writing, and the background music.