Introduction

SWOT Analysis Theory is a theory used to design something with SWOT. SWOT is

done by Strengths, Weaknesses, Opportunities, and Threats. SWOT is used to analyse a

situation in which will be made in the work program. In a company usually within a period of

initial management will be implemented in which the company describes the state of the

internal or external environment. SWOT analysis is also a researcher on the business

situation. As a company we want to develop that make the car wash service and we also must

know the position where our company is located. Therefore, we conducted a SWOT analysis,

strength of the organization is where we can provide profitable services as a strategic area

and loyal manager with the organization. Weaknesses of the organization, is where we can

know that is can be detrimental to the organization in terms of our organization is not known

by the public and when employees are not actively involved in doing the work. Opportunities

organization, our company can also benefit when the work is carried out and when not trying

to be detrimental to the organization or vice versa, as the focus of the public by the customer.

Threats organization provides travel organization is jammed during a trip in the direction of

management, such as natural disasters, floods, rain and inactive employees. After SWOT

analysis is done, then we know the real position with what's going on with our company, and

we also can start our business in providing the services offered by the company's position has

been established and we were able to implement it.

Strengths, weaknesses, opportunities, and threats applicable to Classic Carwash are listed in

the table below:

STRENGTHS:

The preferred premises are well suited

for the business’ activities.

Local clients can provide a large

amount of repeat-business.

The area in which the business will

ideally be located has volumes of

traffic.

Economies of scale are applicable to

the raw materials used.

The labour component of the business

is not high.

The entrepreneur’s practical

experience in business management.

WEAKNESSES:

Financing is required for starting and

operating the business.

Bad weather causes a slump in

demand.

The need for reliance on outside investors.

The need for reliance on outside investors.

OPPORTUNITIES:

Extra services can be included in the

service range or arrangements made with

other service provider.

A large number and a variety of clients

can be served.

Providing good, fast services will ensure

repeat-business.

Creating a rewards programed to reward

regular customers and to encourage

repeat-business.

The need for reliance on outside investors.

THREATS:

Competitors in the area.

The need for reliance on outside investors.

The need for reliance on outside investors.

The need for reliance on outside investors.

TOWS Matrix Analysis of Business

i. Strategy Strengths and Opportunities (SO)

Make paperwork to apply for financial assistance, expertise and technology

Improving the quality and level of business operations

ii. Strategy Weaknesses and Opportunities (WO)

Improving the company's involvement in the affairs of entrepreneurship

Work with the Government and the relevant authorities

iii. Strategy Strengths and Threats (ST)

Perform maintenance procedures for the efficient washing

iv. Strategy Weaknesses and Threats (WT)

Ask for advice from a related party of the company's operations in order to

comply with the procedures and laws set

Conclusion