TARGET AUDIENCE RESEARCH

MUSIC VIDEO QUESTIONS

1-What would you expect to see? (eg band performance, fight) 2-What are you preferences in terms of style? – would you like the video to have a realistic narrative (mini film), to be abstract, ‘in concert’ style?3-Would you expect to see action in the video?4-Would you prefer the video to be realistic or surreal?5-Would you expect/like to see special effects in the video or you’d rather it to be simple?6-Would you prefer to see mostly the artist/band or other actors?7-Would you prefer the members of the band to have an unconventional look. (Unusual to the rock genre)8-Would you rather the action to take place in one location or u would prefer to see more locations and movement?9- Would you expect a band performance to be included in the narrative?10-Where do you most watch music videos?

WEBSITE QUESTIONS 1-What would you like to access on the website?

2-Would you like it to be simple or more coloured/containing graphics?3-Would you like to have links to the sections or to see the sections directly showed on the homepage?4-Do you expect to find a media player embedded?(+ examples of fonts)

CD COVER QUESTIONS Would you like to see a picture of the band on the cover or just an

image. If an image would you prefer it to be abstract? Do you want the cover to be simple or to feature graphics, be more

elaborated What are your preferences in terms of colour? (Colourful/not?) What do you believe should be prominent on the cover – the name of

the band - the name of the album – both in same font Do you buy CDs or download music from the internet?