Target Audience Avatar Template - Conversion Advantage · PDF file Target Audience Avatar...

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Transcript of Target Audience Avatar Template - Conversion Advantage · PDF file Target Audience Avatar...

  • Target Audience Avatar Template

  • T A R G E T A U D I E N C E P R O F I L E A V A T A R

  • T A R G E T A U D I E N C E P R O F I L E A V A T A R ( f e m a l e e x a m p l e )

    Jane Doe

    40

    Female

    South Africa

    Cape Town

    Marketing Manager

    ± R 500 000

    Married

    Laptop/ Smartphone

    Facebook/ LinkedIn/ Twitter

    Email Marketing

    SEO

    Google AdWords

    Display Marketing

    Digital Marketing Services

    Branding Services

    Digital Marketing Agency

    Social Media Services

    Digital Agency

    Colleagues

    Marketing leaders & influencers

    Friends

    Not having the ability to execute everything

    Losing business to competitors

    Lack of Digital Marketing Knowledge/ Skills

  • T A R G E T A U D I E N C E P R O F I L E A V A T A R ( m a l e e x a m p l e )

    John Doe

    55

    Male

    Australia

    Sydney

    CEO

    ± $1million

    Married

    Smartphone

    Business Services

    Entrepreneurship

    Business Growth Opportunities

    Growing their business while retaining existing customers.

    Building a network of business partners.

    Increasing annual ROI.

    Thought leaders

    Colleagues

    Family

    LinkedIn/ Facebook

    Email Marketing

    SEO

    Google AdWords

    Display Marketing

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