Talk at the Graduate School of Engineering of the Federal University of Rio de Janeiro
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Transcript of Talk at the Graduate School of Engineering of the Federal University of Rio de Janeiro
David Gurteen
KM goes SocialKM goes Social
26th August 2008
A Talk for the Computer Science Department of the Graduate School of
Engineering of the Federal University of Rio
de Janeiro
David Gurteen
Begin with the end in mindBegin with the end in mind
• A brief history of KM
• The impact of social toolsand Web 2.0 on KM
• KM 2.0: KM goes Social
David Gurteen
Techno-centric KMTechno-centric KM
• Corporate KM• Birth 1995 (Lotus Notes 1989)• Internet, Intranets, Office, E-mail • The management of
unstructured information• Database and search centric• For many organizations what
KM is about!
David Gurteen
People-centric KMPeople-centric KM
• Pioneers– BP (Chris Collison, Geoff Parcell)– Buckman Labs (Bob Buckman)
• Personal Knowledge Management (PKM)• People Centred Knowledge Management (PCKM)• Soft tools e.g. Cops, After Action Reviews
David Gurteen
People-centric KM ToolsPeople-centric KM Tools
• Communities of Practice• Storytelling and narrative• After action reviews• Peer assists• Retrospects• Knowledge Cafes• Open Space• Appreciative Inquiry
David Gurteen
KM TodayKM Today
• Both forms of KM practiced• KC UK
– Collaboration– Content
• Over-hyped, underperformed• Is KM dead?• KM changing/evolving• Not driven by the traditional KM community
David Gurteen
The DisruptorThe Disruptor
• Social Tools• Quietly evolving on the web• Roots not in KM• Social Tool thought leaders
and even KM advocates avoid the label!
David Gurteen
Social ToolsSocial Tools
• What are social tools for?– Finding and connecting with people– Building communities– Sharing knowledge– Informal learning
• They are personal/social KM tools!
David Gurteen
Social ToolsSocial Tools
• Weblogs• Wikis• Social book marking & tagging• Social Networking Communities• Instant Messaging/Presence• RSS Feed Readers• Micro-blogging• Podcasts, videocasts• Mashups
•Blogger•Technorati•MediaWiki•LinkedIn, Facebook•Delicious•Google Reader, Bloglines•Skype•Flickr•YouTube, Google Video•Twitter•Odeo•Slideshare•iPod•Creative Commons
David Gurteen
Web 2.0Web 2.0
• The social web• The participatory web• Built around social tools• Evolved, emerged• Not planned• Not IBM or Microsoft• Open protocols• Low cost
David Gurteen
Enterprise 2.0Enterprise 2.0
• Taking Web 2.0 into the organization• Weblogs and Wikis• IBM and Microsoft now in the game• And more …
David Gurteen
KM 1.0KM 1.0
• The old traditional, corporate, techno-centric command and control form of KM
David Gurteen
KM 2.0KM 2.0
• Take– People-centric KM, PKM
• CoPs, AARs, KCafes, …
– Social Computing• Weblogs, Wikis, …
• To create– A new form of KM – KM 2.0 or Social KM
David Gurteen
Social KMSocial KM
• Corporate• Top down• Centralised• Command & Control• Monolithic systems• Explicit Knowledge
• Personal• Bottom up• Decentralised• Distributed• Ecosystems• Tacit Knowledge
KM 1.0 KM 2.0
David Gurteen
KM Tool ComparisonKM Tool Comparison
• Taxonomies• People Finders• Databases• E-mail• Newsletters• Discussion Forums
• Social Tagging• Social Networking• Blogs & Wikis• Instant Messaging• RSS Feeds & Readers• Blogs
KM 1.0 KM 2.0
David Gurteen
Social KMSocial KMKM 1.0 KM 2.0
KM is extra work KM is part of my everyday work
Work is behind closed doors Work is open and transparent
People are afraid to talk openly Anyone can say anything
People directories provide contact information
Social Networking platforms reflect who is doing what with whom
Content is centralised, protected and controlled
Content is distributed freely and uncontrolled
IT chooses the tools I use I have a choice & select my own tools
Knowledge sharing is database centric Knowledge sharing is people centric
Knowledge is forcibly captured just incase
Knowledge is naturally captured as part of my work
Best Practices Stories
David Gurteen
Social KMSocial KM
KM 1.0 KM 2.0
Distribute by e-mail Subscribe to feeds
CoPs centrally controlled Anyone can start a CoP
Centrally controlled publishing Anyone can publish
Search for experts and content separate Content filtered through experts
Content is centralised, protected and controlled
Content is distributed freely and uncontrolled
Context stripped Rich stories, audio and video
Professional voice, 3rd person Personal voice, 1st person
Think quietly alone Think out load together
Efficiency and productivity Improved decision making & innovation
David Gurteen
KM is about ConversationKM is about Conversation
KM is simply the art of enabling trusted, context-rich conversations among the appropriate members of communities about things these communities are passionate about.
Dave Pollard
David Gurteen
Begin with the end in mindBegin with the end in mind
• My story – how I use technology• Demonstrate the power - technology can put
in the hands of the individual• To provoke thought, sow seeds in your minds• Some thoughts on the future
David Gurteen
My WebsiteMy Website
• Created August 1999• Did not want to create a ‘marketing’ website• Provide value through real content• Demo my capabilities in an authentic way
David Gurteen
Gurteen Knowledge WebsiteGurteen Knowledge Website
• People Profiles• Books• Events• Quotations• Places• Articles• CountriesCities
• Highly structured• Page types• Each page
categorised
David Gurteen
Knowledge LetterKnowledge Letter
• 1st issue May 2000 to 200 people• Issue 98 in 9th year!
– 15,000 people in 154 countries
• To draw more people to my site• Had long wanted to write• Blog-like• Lesson: talk in my own voice
David Gurteen
Knowledge LogKnowledge Log
• First blog March 2002• Integrate Blog & newsletter
August 2007!• My website is real blog
David Gurteen
RSS FeedsRSS Feeds
• July 2002• My weblog, site updates,
jobs, events, books, quotes• “Pimped” by Feedburner• Other feeds
– Google Video, YouTube,Twitter, Flickr
David Gurteen
Email FeedsEmail Feeds
• Quote of the day• New Books• New Events• New Jobs• Knowledge Cards
– One a week for 20 weeks
Over 2,000 people receive my quote of the day by e-mail and RSS
feed
David Gurteen
Media PlayerMedia Player
• August 2006• Single page access
to multi-media files– YouTube– Google Video– WMW
• Free ajax code
David Gurteen
My Contact PageMy Contact Page
• Email address, phone number, postal address etc.
• Google map: where I live• Twitter: What I am doing• Skype: my online presence status plus
button to call me• Clock: the time in my time zone• Meeting planner: a link• Dopplr: current location and future trips
David Gurteen
Gurteen Search EngineGurteen Search Engine
• Google Customised Search Engine• Searches over 800 KM websites and weblogs
David Gurteen
Other FeaturesOther Features
• Polls• Raffles• Knowledge Seeds• Knowledge Slide Show• Downloads• Users can post comments, events, books etc
David Gurteen
TwitterTwitter• Micro-blog
– Update from mobile phone• Panel on my website• Twitter: current activity• Skype: online presence• Three feeds: personal, GurteenQuotes, GurteenNews• 290 people following me
David Gurteen
Linkedin & FaceBookLinkedin & FaceBook
• Over 500 friends• About 200 Community members• Keeps you connected and in-touch at the
‘micro-level’• Waiting to see what emerges
David Gurteen
PodcastsPodcasts
• Video iPod• TEDTalks• Video podcast of all
my Google videos– Undocumented Google feature
+ Feedburner– Took minutes to create
David Gurteen
FlickrFlickr
• I photo every event in which I participate
• Upload to Flickr• Embed slide show on my website• Can merge photos taken by
different people with a common tag & create a composite slide show
David Gurteen
YouTube & Google VideoYouTube & Google Video
• Started out with “What is KM?”– Over 30 mini-interviews uploaded– Embedded in my site
• Other KM and related videos on my site e.g. Patrick Lambe (blip.tv)
• HK Knowledge Café, NLB talk
David Gurteen
SkypeSkype
• Lotus Notes, Firefox• Skype
– Voip, Skype-in, Skype-out, SMS, IM– Presence– Conference calls– Webcam
• Pamela: record interviews
David Gurteen
Document Hosting ToolsDocument Hosting Tools
• Slideshare– Share powerpoint slides
• Google Docs– Replacement for MS Office
• Scribd– Share PDF documents
• Calameo– Create multimedia documents and share
David Gurteen
My ToolsMy Tools
• My Tools section on my website• Lists all tools I use• How I use them• Plus problems, tips etc
http://www.gurteen.com/gurteen/gurteen.nsf/id/my-tools
David Gurteen
The FutureThe Future
• I’ve been an early adopter• I never foresaw the growth in social tools and
their enthusiastic adoption• But we have only just started• The use of these tools and the new ways of
working that they enable is transformational!
David Gurteen
The FutureThe Future
• More amazing social tools– Powerful– Easy to learn, easy to use– Highly customizable/programmable– Open source, near free
• All the things that I have done– Anyone or any organization can do today– Outside and inside the firewall!– You do not need to be a programmer
David Gurteen
The FutureThe Future
• More home workers• More mobile people working, globally,
anyplace, anytime• More independent workers• Social tools provide ideal support for this type of work• People will demand access to these tools within their
organizations• Like e-mail everyone will be using social tools• They will be a natural, social way of working
David Gurteen
Social Tools are phenomenalSocial Tools are phenomenal knowledge sharing tools knowledge sharing tools
with vast potential. with vast potential.
How can you make the most of them?How can you make the most of them?
David Gurteen
www.gurteen.com
David GurteenGurteen KnowledgeTel: +44 1252 812 878Email: [email protected]
David Gurteen
LicenceLicence
• You may use these slides under the following Creative Commons Licence
• Attribution-Share Alike 2.0
• http://creativecommons.org/licenses/by-sa/2.0/uk/