Taking the Mystery Out of Mystery Shopping

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Taking the Mystery Out of Mystery Shopping Melissa Manson, Independent Contractor Everything you need to know when you didn’t know who to ask.

Transcript of Taking the Mystery Out of Mystery Shopping

Page 1: Taking the Mystery Out of Mystery Shopping

Taking the Mystery Out of Mystery Shopping

Melissa Manson, Independent Contractor

Everything you need to know when you didn’t

know who to ask.

Page 2: Taking the Mystery Out of Mystery Shopping

What is Mystery Shopping?• Mystery Shopping (or Secret Shopping) is a tool

used by companies to measure their quality of service, to gauge compliance with company regulations, or to gather information about internal services or products

• A mystery shopper is an independent contractor hired by a mystery shopping company to perform these quality checks

Page 3: Taking the Mystery Out of Mystery Shopping

Who Can Become a Mystery Shopper?• While the majority of shops can be completed by

anyone ages 21+, some shops are age or location specific.– Restaurants or Bars participating in age compliance shops

might require that shoppers be between the ages of 21 and 29.

– Certain Fine Dining Restaurants might require shoppers be in their 30s and 50s as a representation of their typical customer

– Traveling in an airport? Consider picking up a shop specific to an airport terminal or food court!

Page 4: Taking the Mystery Out of Mystery Shopping

Where Can I Find Secret Shopper Jobs?

• Secret Shopper jobs are available throughout the United States and Canada.

• New shops are listed around the 20th of the month– The more experience you have as a shopper, the

greater variety of shops you are likely to see

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Tips for Becoming a Successful Shopper• Always read the shop guidelines and questionnaire

before you go to complete your shop.• Write objectively and concisely, and be sure to

address all “no” answers in your report. • Be honest. Report on both the positive and negative

aspects of your visit. • To avoid suspicion while still remembering important

details, send yourself texts during the shop with notes about your visit.

Page 6: Taking the Mystery Out of Mystery Shopping

What Kinds of Businesses Utilize Mystery Shoppers?

• Any business that deals with customer service can benefit from mystery shoppers

• Examples of available shops include:– Restaurants/Bars– Overnight Hotel Stays– Gyms– Retail Shops– Airport Terminals/Food Courts– Concerts

Page 7: Taking the Mystery Out of Mystery Shopping

Choosing the Right Mystery Shopping Company• A Closer Look is an international mystery shopping

company headquartered in Metro Atlanta.• With over 20 years of experience, they have

established themselves as the best secret shopping company for both businesses and shoppers.

• They recently won the 2016 Shopper’s Choice Award from the MSPA (Mystery Shopping Provider’s Association)!

Page 8: Taking the Mystery Out of Mystery Shopping

Interested in learning more?Visit www.a-closer-look.comUse referral code “PowerPoint” for a

chance to win $50!

https://www.linkedin.com/company/a-closer-lookhttps://www.facebook.com/aclnorcrosshttps://twitter.com/_acloserlook_