Taking Control of WordPress: How to Build a Better Blog

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Taking Control of WordPress How to build a better blog Saturday, 26 March 2011

Transcript of Taking Control of WordPress: How to Build a Better Blog

Taking Control of WordPressHow to build a better blog

Saturday, 26 March 2011

John O’Nolantwitter.com/johnonolan

Who?

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John O’Nolantwitter.com/johnonolan

I’m a Designer

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John O’Nolantwitter.com/johnonolan

I’m a DesignerWho likes to take Photos

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John O’Nolantwitter.com/johnonolan

I’m a DesignerWho likes to take Photos& build Stuff on the web

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John O’Nolantwitter.com/johnonolan

I’m a DesignerWho likes to take Photos& build Stuff on the web

People tell me I swear at inappropriate moments

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John O’Nolantwitter.com/johnonolan

WordPressUI Team Deputy

I work for

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John O’Nolantwitter.com/johnonolan

WordPressUI Team Deputy

I work for

I built a travel blog for over at

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John O’Nolantwitter.com/johnonolan

WordPressUI Team Deputy

I work for

I built a travel blog for over at

I built a travelapp for the new

aircraft

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John O’Nolantwitter.com/johnonolan

The size of my travel pis about 200 cities spread across 25 countries

Size doesn’t matter, it’s not a competition.(But if it was - I would be #WINNING)

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WordPressnot Wordpress

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Total: 30,000,000 Sites(ish)

WordPress powers around 12% of all sites in the world.

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It’s like selling out every seat at every match at every stadium at the World Cup

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10 Times

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Best blogging platform. EVER.

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1. The Basics2. Design

3.Development

4. Performance

Taking control of WordPress:No black magic required, just some easy tips and tricks.

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1. The Basics2. Design

3.Development

4. Performance

Taking control of WordPress:No black magic required, just some easy tips and tricks.

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This Stuff is EasyBut you might be surprised at the things younever knew you never knew.

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Must Have PluginsDon’t leave home without them. Ever!

- Akismet (Automattic)

- After The Deadline (Raphael Mudge)

- WordPress Database Backup (Austin Matzko)

- Comment Reply Notification (Denishua)

- Google Analytics for WordPress (Joost)

- WordPress SEO (Joost)

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The Basics of Better Blog:

1. Create Usable Permalinks

2. Use a Strong Category/Tag Structure

3. Customise Your Screen Options

4. Always Update!

5. Edit Images As You Go

6. Use Some Good Plugins

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1. The Basics2. Design

3.Development

4. Performance

Taking control of WordPress:No black magic required, just some easy tips and tricks.

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The Good News:There are a lot of travel blogs out there with bad designs. There’s a huge amount of opportunity.

The Bad News:Good design isn’t easy.

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A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.

— Antoine De Saint-Exupery

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Stop this.

http://bit.ly/nomorestumblebar

- It’s ugly- It takes up valuable screen space- It’s a distraction from your content- It makes your site load slower- It’s ineffective

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This is what the stumble bardoes to poor, innocent cats.

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Design is not just what it looks like and feels like. Design is how it works.

— Steve Jobs

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Word count: 182

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Word count: 95

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Word count: 34

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Why is this good?

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Elephant Toothache

Jimmy The Lama

Michael Schumacher

Designer Jeans

Logitech KeyboardCharlie Sheen

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Dinosaur Apron

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Every designer’s dirty little secret is that they copy other designers’ work. They see work they like and they imitate it. Rather cheekily, they call this inspiration.

— Aaron Russell

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Design a Better Blog:1. Cut out the distractions

2. Focus your users on specific content

3. Don’t be afraid to take “inspiration”

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1. The Basics2. Design

3.Development

4. Performance

Taking control of WordPress:No black magic required, just some easy tips and tricks.

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Don’t Panic.

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Files Database

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Don’t Panic.

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A Website is a Bit Like a Car

Bodywork = HTML

Paint job = CSS

Engine = PHP

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A Website is a Bit Like a Car

Bodywork = HTML ➞ Creates Structure

Paint job = CSS ➞ Applies Styling

Engine = PHP ➞ Makes it GO

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Want to play it safe?

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Don’t fuck with the engine.

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CSS is very powerful

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Same HTMLDifferent CSS

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<a href=”http://example.com”>More</a>

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<a class=”more” href=”http://example.com”>More</a>

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.more { display:block;padding:2px 10px 1px 10px;font-size:10px;text-transform:uppercase;color:#fff;text-decoration:none;text-shadow:#000 1px 1px 0;background:#f9f9f9;border-radius:5px;-moz-border-radius:5px;-webkit-border-radius:5px;

}

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Develop a Better Blog:1. Explore your theme files

2. Play with CSS (a lot)

3. Careful with the PHP

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1. The Basics2. Design

3.Development

4. Performance

Taking control of WordPress:No black magic required, just some easy tips and tricks.

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PerformanceWhy should you care?

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PerformanceWhy should you care?

For every 100ms delay in page load, Amazon measured a 1% drop in sales.

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PerformanceWhy should you care?

For every 100ms delay in page load, Amazon measured a 1% drop in sales.

1% of $4.3billion a month = $43million

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PerformanceWhy should you care?

For every 100ms delay in page load, Amazon measured a 1% drop in sales.

1% of $4.3billion a month = $43million

For every 500ms delay in page load, Google measured a 20% drop in traffic.

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Install W3 Total Cache

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Get rid of as many big images, social widgets, and fancy animations as possible.

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Measure your speed with the YSlow plugin for Firefox

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Myself, Rick Nunn, icanhascheezburger.com, chroot.co.uk, gabemac.com

My Name is John O’NolanJOHN

twitter.com/JohnONolanfacebook.com/JohnONolanflickr.com/photos/JohnONolan

This talk is released under the Creative Commons 3.0 license.

All slides and content will be available on john.onolan.org

PHOTO CREDITS:

LICENSING:

My Book, Coming Soon:

DESIGNINGEMOTIONBY JOHN O’NOLANAND ADII PIENAARSPRING 2011http://amzn.to/DesigningEmotion

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