Take Back the Tap...foodandwaterwatch.org 3 Take Back the Tap: The Big Business Hustle of Bottled...
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foodandwaterwatch.org MARCH 2018 FACT SHEET The public relations push touting the purity and health The Big Business of Bottled Water 5 — 7 9 Bottled Water Costs More Than Gasoline This Bottled Water Is Not Better Water People may believe the myth that bottled water is purer and healthier than tap water, largely because of the bottled water industry’s ubiquitous and crafty marketing tactics — including targeting vulnerable and lower-income consumers. Today, many people buy water in plastic bottles rather than drinking from the tap or a fountain. But people may not know that the federal government requires more rigorous safety monitoring of municipal tap water than it does of bottled water. Take Back the Tap: The Big Business Hustle of Bottled Water
Transcript of Take Back the Tap...foodandwaterwatch.org 3 Take Back the Tap: The Big Business Hustle of Bottled...
foodandwaterwatch.org
MARCH 2018FACT SHEET
The public relations push touting the purity and health
The Big Business of Bottled Water
5 —
7
9
Bottled Water Costs More Than Gasoline
This
Bottled Water Is Not Better Water
People may believe the myth that bottled water is purer and healthier than tap water, largely because of the bottled water industry’s ubiquitous and crafty marketing tactics — including targeting vulnerable and lower-income consumers. Today, many people buy water in plastic bottles rather than drinking from the tap or a fountain. But people may not know that the federal government requires more rigorous safety monitoring of municipal tap water than it does of bottled water.
Take Back the Tap:The Big Business Hustle of Bottled Water
foodandwaterwatch.org
Take Back the Tap: The Big Business Hustle of Bottled Water
Marketing Hype Targets Women,People of Color and Immigrants
The industry also
The Dirty Environmental Footprint of Bottled Water
Fig. 1 • U.S. Retail Bottled Water by Source
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014
Bill
ions
of G
allo
ns
Tap Water
Spring Water
5
4
3
2
1
0
SOURCE: Beverage Marketing Corporation data.
foodandwaterwatch.org 3
Take Back the Tap: The Big Business Hustle of Bottled Water
This plastics pollution
Plastics, Energy and Fracking
33
35
Take Back the Tap
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SOURCE: Food & Water Watch calculation from Gleick and Cooley, U.S. EPA, U.S. EIA, Beverage Marketing Corporation, Empire State Building and plastics industry data.
* not to scale
The amount of PET plasticused in making
U.S. bottled waterin 2016...
Empire State Building
more than1.3 timesannually.
EndnotesBloomberg
Brandweek
International Journal of Environmental Research and Public Health
The Progressive
Environmental Research Letters
Take Back the Tap: The Big Business Hustle of Bottled Water
foodandwaterwatch.org
[email protected] (DC) • 510.922.0720 (CA)
Copyright © March 2018 Food & Water Watch
9 Ibid
Grocery Headquarters
Grocery Headquarters
Ibid
New York Times
Epidemiology & Infection.
USA Today
Beverage Daily
Nestle Pure LifeNew York Times.
Archives of Pediatrics & Adolescent Medicine
Nestlé Pure Life
Washington Post.Science Advances.
UCLA Journal of Environmental Law and Policy.
The Tele-graph
BBC
International Water Technology Journal
Environmental Health Perspectives
Oil & Gas 360
Applied Petrochemical Research
Blue Covenant: The Global Water Crisis and the Coming Battle for the Right to Water.
