Tag line, tag line Virtualisatie op de balans Leaseweb bv IT hosting simplified.

Tag line, tag line

Virtualisatie op de balans

Leaseweb bvIT hosting simplified

© 2008 NetApp. All rights reserved. 2

Who is Leaseweb

Largest hosting provider in NetherlandsFor professionalsMain products:

Dedicated serversColocationEquipment housing Internet access


Sample of customers

HyvesRelatieplanetUniveKoninklijke Johan Enschede


Leaseweb in figures

11.000 servers75 Gbps in traffic150 Gbps uplink capacity20 MW electrical power90% growth per year in

salesCapacity of 3.000 server

cabinets75 employees


Our vision

Operating systems, data and applications need no longer reside on PCs on desks, but can run on virtual machines in the datacenter that can be accessed remotely from any device in the world


Business drivers

Increasingly IT infrastructure is outsourced to professional datacenters

Increase in digital assetsHigh penetration of broadbandWeb 2.0 architecture


Strategic goals

Delivering and hosting the IT infrastructure for our customers better, faster and cheaper than they can do it themselves

© 2008 NetApp. All rights reserved.

Financial goals

Be as efficient with invested capital as possibleIncrease the operating margin

Return on invested capital (ROIC) = invested capital x operating margin

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Context

Ten years ago, 70% of the life cycle cost of servers consisted of the cost of the hardware according to IDC

Today, about 70% of the life cycle cost of servers consists of power and cooling


Operational strategy

VirtualizationAdvanced cooling technologiesDatacenter automationPooling of computing resources


Our Key Performance Indicators (KPIs)

1. High utilization rates of servers

2. High system availability

3. Energy usage effectiveness (EUE)

4. Provisioning time

5. Customer satisfaction index


Unoptimized servers waste energy

Source: Dell Study November 2 2007


Utilization rates: Energy efficiency

500 dedicated servers with local storage

1:1 overbooking Average CPU utilization is

50%

Virtual machines with SAN

10:1 overbooking Average CPU utilization is 90% Savings of Euro 126.363 pa for

same computing capacity of 500 servers


Utilization rates: Space efficiency

Dedicated servers with local storage

500 servers = 20 server cabinets


50 servers FAS3040 In total only 8 server cabinets Savings of Euro 40.000 per

year


Utilization rate: storage deduplication

Dedicated servers with local storage

RAID 1


Raid 6 + Snapshot Pooling of hard disk

resources creates de-duplication benefits of approximately 30%

Savings of 15.000 GB x Euro 0.9 = Euro 13.500


Pooling benefits

Easier to handle variability in computing demand

Higher uptime


Summary of virtualization benefits

1. Energy efficiency

2. Space efficiency

3. Storage efficiency

4. Higher uptime

5. Snapshot capability

6. Variability in demand

Due to higher utilization & quantifiable improvements

Due to new architecture & qualititative improvements


Conclusion

Real benefits are within reachDisruptive technologyBut a comprehensive operating system for the

datacenter is still missing

Tag line, tag line Virtualisatie op de balans Leaseweb bv IT hosting simplified.

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