table of contents - Maricopa Community Colleges | · 2018-05-03 · to their audience through...

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t a b l e o f c o n t e n t s

p r o p o s a l

Executive Summary

Overview

Personnel and Services

Process

Experience

References

Pricing Schedule

Legal Information

MCCCD Non - Disclosure

Signature Page

Resumes and addendums

T 760 634 0273F 760 634 0274

www.thinkparallax.com555 Second Street, Suite 1

Encinitas California 92024

PA R A L L A Xvisual communication


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e x e c u t i v e s u m m a r y

Maricopa Community College district is the largest in the nation and is made up of 10 colleges, 2 skill

centers and serves over 200,000 students each year. It is one of the largest employers in the state with over

8000 employees; similar to a large, multinational corporation. The numbers give you an immediate impression

but its the students, faculty and programs that tell the real story.

Starting off with an array of constituency groups and programs, it’s clear that the diversity throughout the

colleges creates a unique, multicultural environment that adds depth to every campus. It not only engages

students with different perspectives but gives a realistic view of the workplace that the students will soon

become part of. Diversity creates a unique environment, but award winning programs in everything from

bilingual nursing, performing arts to fitness programs for older adults gives just a glimpse into the positive

effect Maricopa Community College district has on the community, state and throughout the country.

The colleges facilitate learning and growth and are specifically geared towards university transfer, continuing

education and job training programs. With an extremely diverse student, faculty and program group, an

equally diverse and custom set of communication tools are needed to connect with each audience.

Parallax is a branding and interactive agency that specializes in developing programs and communication

tools that are specific to each client and their audience. The Parallax niche is developing a distinct visual

and messaging platform that is then turned into a functional online or print solution that will connect to

the intended audience and drive results. Other firms mention custom solutions, but this is what we do. Our

process is always a combined effort, working closely with each client and viewing every project from every

angle. Our solutions have ranged from online tradeshows to customizable intranets that were not only unique

to our client and their audience, but at the time of launch groundbreaking in the digital world.

Our experience in the educational and public sector combined with our work with privately held companies

makes us an ideal fit for the project. Our skill set fits the criteria and our varied yet specialized solutions will

fit the needs of the diverse Maricopa Community College district.

The following proposal provides an overview of our company, process, and pricing.


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m a r i c o p a c o m m u n i t y c o l l e g e d i s t r i c t m e e t s p a r a l l a x

(The following three pages are in response to Respondent Questionnaire 7.1 and 7.2)

The design is Dutch inspired, the business sense is American born™.

Parallax is a full service visual communications firm that specializes in creating brands that connect clients

to their audience through precise messaging and smart visuals. Our award winning work drives success

through a diverse client base from high tech and hospitality to the public and education sector.

Parallax defined: Parallax is the apparent movement of two objects relative to each other when viewed

from different angles.

As a “Parallax,” we look at every project from every angle and with more than 30 years of combined

experience from concept to completion we’re confident that we can exceed client expectations. While the

finished project and results are important, we put a strong emphasis on the process in which we achieve

those results. Research, planning, clear deliverables and constant communication make the project a

success — that, and lots of creative juice.

We’ve driven success by developing successful, customized programs for a variety of clients including:

University of California San Diego

Qualcomm

San Diego County

California Board of Tourism

San Diego Community College District

La Jolla Country Day School

Our strength, specifically in terms of online solutions, is conceptualizing the project as a whole and

developing a program that is geared to drive specific client results. We begin with research and then

develop the appropriate site architecture and visual interface with functionality that is unique to the

client and their audience. We map out the entire project and oversee the details all the way through the

site launch. On smaller sized projects the development is kept in house, but for larger scale projects we

contract with the specific development team that fits the project. Rather than limiting our possibilities

in terms of development by having one or two in house developers or creating a mediocre code base,

we contract with the best developers in their particular language specific for each project. All of our

developers/partners are San Diego based and either work at the Parallax office or meet weekly in person

with the Parallax team during projects. Internal daily communication is conducted through Skype,

IM, email and phone.

The San Diego Water Authority

Phoenix College

The Luxor Hotel

SignonSanDiego

Activision/Blizzard

Expedia


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k e y p e r s o n n e l (individual resumes attached at the end of the proposal)

Guusje Bendeler (pronounced who-sha), Partner, Creative Director

Guusje is Creative Director and President of Parallax. She’ll be involved with client presentations

and managing the design team. Before Parallax, she worked for Hollis Design as the Senior Designer,

designing and project managing many award winning, large scale projects. Before coming to the United

States in 2000, Guusje worked for 2 well-known design firms in the Netherlands, Lijn 5 Ontwerpers and

Ontwerpwerk after graduating from the Royal Academy of Art with a degree in graphic and typographic

design. She also worked for Edo Kars a world renowned photographer. She loves to give back to the

community and taught Graphic Design at San Diego State University for six years but at the moment,

Parallax requires all of her attention.

Jonathan Hanwit, Partner, Director of Client Services

Jonathan Hanwit, partner and director of client services for Parallax Visual Communication, is an expert

in marshalling creative resources for projects of every size and scope. A sales and marketing background

coupled with extensive visual communication experience allows Jonathan to lead projects from the

client, audience and design perspective - staying on target and achieving desired results. Prior to founding

Parallax with the company’s creative director, Guusje Bendeler, Jonathan ran marketing and business

development for San Diego-based non-profit PWI Works and headed the Southern California marketing

activities of Texas-based Unicorp Marketing after graduating from Radford University.

Parallax full time employees

Jonathan Hanwit, Director of Client Services

Guusje Bendeler, Creative Director

Sean Bacon, Project Manager

Edison Miclat, Designer, Photographer

Jason Alfonso, Designer, Illustrator

Parallax part time and Contractors

Mark Ngolab, Development

Rich Rudinski, Development

Jon Riekse, Development, Technical P.M.

Jeff Shiner, Development

Brenda Boggs, Development

Kevin Thompson, Development

Rob Craghead (Ten Stories), Video

Joel Tanner, SEO, SEM, http://www.linkedin.com/in/joeltanner

Veronika Clough, Strategy, Copywriting

Dana Dubbs, Copywriting


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p a r a l l a x i n h o u s e s e r v i c e s

naming/nomenclature - positioning - market research - marketing programs - brand/competitive

analysis - brand identity - identity systems - brand application - all print communications - packaging

design - signage and pop display - messaging/copywriting - campaign development - internal branding -

employee focused programs (campaigns, print and online) - photography - illustration - motion graphics

- content development

discovery - surveys/focus group - user research - information architecture - site mapping - wireframes

- communication brief - user interface design / design templates - usability testing - module design -

content management design - technical and visual style guide - online marketing - online advertising

(flash/static ads) - online newsletter design/development - social media - blog design/development -

xhtml/CSS - Wordpress and Expression Engine (PHP CMS) design/development, Flash development -

site support - CMS and system training - site analytics

p a r t n e r s e r v i c e s

Database development - Dynamic Database Applications - SQL Server/Apache - RDBMS data modeling

and administration - ASP.NET - SSL Integration - C# - Ruby on Rails - JavaScript - AJAX - JQuery -

Cold Fusion - Perl - Custom application development - Drupal - API integration - mobile development

and application - intranet development (custom/template) - Ecommerce (prefer Magento cart) SEO -

SEM - video (scripting/shooting/editing)

a w a r d s

2007 LACP Platinum Inspire Award - Qualcomm Online Employee Tradeshow

2007 LACP Platinum Inspire Award - Qualcomm Employee Annual Report

2008 The Benefits Icon Award - The Skinny

2008 IABC Silver Quill Award - The Skinny

2008 Hermes Creative Award - Qualcomm Online Employee Tradeshow

2008 E2E Awards - Qualcomm Employee Annual Report

2009 Graphic Design Awards - Non-profit promotion

2009 IABC Silver Quill Award - Qualcomm Employee Annual Report

2009 PRSA Award, SDCWA Online Annual Report

2009 Digital Magazine Awards, Finalist

Published:

Communication World: Feature article, September 2008

Ragan Communication: Published article, March 2009


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p a r a l l a x w e b d e v e l o p m e n t p r o c e s s

This is our general web development process. Specific steps and tactics for projects with the Maricopa Community

College District will be defined per project.

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5

step 1 >> research• onsite meeting and tours• interview key stakeholders• determine general scope of work, goals and objectives• evaluate existing external/internal brand • research (audience surveys, focus groups, anec dotal observations, industry/non industry research)• competitive analysis• needs assessment/discovery• synthesize learnings

step 2 >> analysis • establish design objectives• site map and wireframe creation (axure.com for larger sites)• present a plan of attack and detailed timeline• create information architecture related to structure of company• technical needs assessment• finalize technical requirements

step 3 >>

step 4 >>

create online brand• explore visual boundaries of brand• determine depth of brand• establish rules and guidelines for brand• create design template / user interface• usability testing• create style guide• design all subpages, modules, CMS interface

development and testing• set up database and staging server• code base is stored on multiple development and staging servers and workstations, all backed up.• CMS intsall, configure CMS GUI• develop style sheets and animation• social & multimedia integration• search engine optimization, analytics, • internal testing, client testing

step 5 >> launch • training and support• provide completed style, user and technical guide• provide feedback and guidance• campaign to launch• measure success• determine next steps

LISTEN

APPROACH

DESIGN

FOLLOW THROUGH

IMPLEMENT


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The summaries listed below are a sample of the web projects Parallax has worked on and give an overview of the

diversity of projects, clients and custom solutions created for each. Each client and every project is unique and all of

the projects below involved aspects of Parallax process, but are modified for each client, need and timeline. A detailed

description of the Parallax creative and development process is on the preceding pages.

(The following nine pages are in response to Respondent Questionnaire 7.3 and 7.5)

The Skinny, Intranet for San Diego County Retirement Association

http://74.208.123.150/

user: demo

pw: skinny

(best when viewed in IE)

site is hosted internally and connected the active directory making certain content unavailable.

Development of an interactive site that will improve internal communication, workflow, engagement and

communication among employees and management

The Skinny, a customizable intranet that allows management to communicate daily with employees and improves work

flow with a new set of online tools

An extensive discovery process was performed, surveying and interviewing all of the department heads, employees and

the communication department. In the end it was determined that each department had varying, yet overlapping needs

in terms of daily work functions and communication. Several

existing intranet platforms similar to Sharepoint were researched

but Parallax and SDCERA determined the most effective tool

would be an custom coded intranet, similar to iGoogle, that

would allow each employee to customize their own desktop

with the widgets needed to best perform their job functions.

These widgets could be added or removed with one click and

dropped and dragged around the desktop for personal preference.

In addition, Parallax, together with the communications

department, determined that several widgets would be stationery

and mandatory for all employees to improve communication

from management. Each widget varied in complexity are

considered stand alone custom coded applications.

A clean, modern UI design combined with a color coded icon

system was created that allowed departments and widgets to be

easily recognizable. The online brand was also translated to the

print format for various communication tools and promotional

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items and continues as of today. The design process included usability testing, in which a selected group of employees

varying in age, department and skill set worked with the design team providing feedback about various design and

functional attributes. This allowed a refinement that would later prove to be most effective in terms of usability.

A few of the widgets that were created are: forms and documents, polls, photo gallery, 1937 Act (a 400 page legal

document, that allowed users to search, highlight and make notes, links (internal and external) and an employee

directory to just name a few. More can be seen on the site. The rest of the content lived throughout a four - tier

navigation system and is content managed by each department.

Prior to the launch Parallax created an internal advertising campaign to entice, intrigue and engage employees about

the upcoming Intranet. Parallax provided a week long training program as well as documentation that helped users feel

comfortable and confident when using the site.

Custom .NET intranet application:

ASP.NET 2.0, C# / SQL Server

Featured Advanced Personalization integrated with clients Active Directory

Utilized jQuery, Scriptaculous javaScript libraries for interactive, Web 2.0 user experience

10 months

3 months after the launch of The Skinny it became the default homepage for all employees, which turned out

to be a huge win for the communications department. 100% of the staff use the site on a daily basis. As planned,

communication and internal functions have been greatly streamlined resulting in increased employee productivity,

extremely streamlined communication and improved engagement. Similar to social networking, The Skinny allowed

personal information and comments from employees to be shared which in turn resulted in better communication and

relationships between staff and management, which is priceless.

2008 Silver Quill, 2008 I-COMM

Internal advertising campaign, External postcard campaign, External survey campaign, External newsletters,

Annual Report

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Invent the Future, Interactive site / Fundraising Campaign for University of California San Diego

http://inventthefuture.ucsd.edu/

Create a campaign and interactive site that would be part of a five year plan to raise $50 million for undergraduate

scholarships and graduate fellowships.

An interactive, video heavy site that explored the relationship between the student and donors combined with a strong,

energetic visual brand. (the website is one of several tactics in the campaign)

Parallax was brought in during the planning phase of the campaign to develop a visual brand and a website that would

connect with current and potential donors. During the first phase Parallax developed the visual brand and guidelines

that would serve as the foundation of the campaign for the next 5 years. While the brand was being established Parallax

finalized the technical requirements and came up with the idea to show the relationship between donor and student

through video. Different technologies were explored, but the IT department insisted on a .NET site that would live

on their server. With an extremely short timeline (2 months) and limited budget, Parallax facilitated a web/campaign

committee that acted as a sounding board for both the visual and structure of the site. The committee consisted of

faculty, students, alumni and various staff for the communication department. Parallax opted to have less functionality

on the site but spend more of the budget on video, as we believed it would be most effective for the campaign and the

allocated budget. Parallax subcontracted with a video company, Ten Stories, to script and shoot video of students and

donors that would be used on the site and reused throughout the campaign. The design of the brand was finalized and

a simple set of guidelines was created to ensure consistency. The User Interface design was created shortly after which

explored different animations and video integration as a focal point—exploring the student/donor relationship. In the

end a straightforward, yet playful javascript animation housed the videos and enticed the user to click, view and donate.

The brand, site, and videos were completed on time and on budget with great success both with the internal team and

externally with donors.

ASP.NET 3.5, C# / SQL Server

Javascript video Integration using JWPlayer

2 months

UCSD has raised just over $17 million for

scholarships and fellowships, exceeding the $15

million goal for the first year of the campaign.

Invent the Future has also become the main

support campaign associated with the 50th

Anniversary.


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San Diego County Water Authority, site redesign

http://www.sdcwa.org

Develop a new structure, online brand, functionality and overall user experience for The San Diego County Water

Authority

A complete discovery process that led to a new structure, new workflow, new design and new technologies (drupal)

that completely changed the internal workflow and external perception of the organization.

The SDCWA site redesign started with a extensive discovery process which included meeting with all department

heads, surveying employees, partner agencies and the public. After gathering the data and working with SDCWA,

Parallax determined that a complete reorganization of the information was the next step, which included a completely

revised site map with a host of new added functionality to improve the user experience on all levels. During this initial

phase an extensive technical requirements document was created and the visual research process started as well. The

visual research process included an internal survey, focus groups and many hours of research - industry, non-industry

and technology trends with the Parallax team.

Initially Parallax presented wire frames and then went through an extensive design and presentation process, with

several rounds and presentations to many different internal groups. A new User Interface was chosen and from there 10

custom templates were designed, all fitting to the specifications of the templates that were determined in the discovery

process. From there, the designs were signed off and development began. An initial drupal install had began prior to

the designs being finalized to help speed up the process. The development and testing process took approximately 6

months and a host of functionality was included. A few examples are: mega menu navigation, live audio from board

meetings, video/twitter/blog integration, filter by type of user, master and sub calendar displays, in-depth RSS feed and

e-mail subscription, advanced search engine, water district locator, WAP, multimedia new center and more. During the

development process Parallax created content and

migrated over about 95% of the content from the

old site, taging each page for taxonomy/SEO.

Internal workflows were also finalized during the

discovery process and a 3 day training program

with approximately 40 employees took place. A user

guide was provided to SDCWA as was a technical

users guide for the IT department.

Drupal 6.1 CMS implementation

PHP, mySQL, Linux, Apache (LAMP stack)

Feature jQuery integration for advanced

interactivity


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14 months

The site was launched in October 2010 and already the response has been phenomenal. Visually, SDCWA is now

presented as a modern, stable, forward-thinking industry leader and the restructure of the content has noticeably

improved usability, as users can navigate to the appropriate sections without contacting SDCWA by phone or e-mail.

Internally, the robust Drupal platform allows every department to become content producers where before, all of the

responsibility relied on one person. It has only been 2 months since the site launch, but the site visits have increased as

well as the duration of each visit.

Phoenix College 90th Anniversary

http://www.pc.maricopa.edu/90/timeline/

An interactive timeline to celebrate the 90th Anniversary of Phoenix College

An interactive Flash based site that integrated photography/imagery and stories with a engaging user experience

The Phoenix College 90th timeline was part of a campus wide celebration that occurred at the beginning of the fall

semester in 2010. Phoenix College was looking for a way to tell the history of the school online using a timeline.

Through a collaboration of ideas, Parallax presented wireframes about how the site could function. Phoenix College

agreed on one direction and Parallax moved forward with visual research process. The process included learning

about the schools’ brand, likes/dislikes, industry research and interactive research regarding details about how the site

would animate. Design options were presented following the research and one direction was chosen. From there the

Flash animation was finalized and the content was

integrated through and XML file which would

allow the Phoenix staff to internally make changes.

Flash with XML

2 months

With a short timeline, Parallax was able to develop

an engaging interactive site which launched

successfully on the main day of the celebrations.

It fit with the existing brand, but brought in new

elements and textures that added depth to the site

and allowed it to be a stand alone or an integrated

piece with future Phoenix College online brand

components.

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San Diego Community College District, Continuing Education site design

http://sdce.edu/

Redesign of the site to fit with the organization wide rebrand

A modified structure and new design to fit with the new brand and to improve the user experience

Parallax began the relationship with Continuing Education at the end of 2008. Through internal discussions, feedback

from Parallax and the communications department it was determined that a complete rebranding was needed to change

the community’s perception of the organization and streamline communication. Parallax proceeded with a complete

rebranding process which included surveys, focus groups, and extensive industry and visual research. The brand was

developed and Parallax together with the communications department identified a variety of communication tools that

would need to be updated.

The website fell into the first phase category and redesign ensued. Rather than a complete restructure, it was determined

that because of the limited timeline a “facelift” would be needed to bring the site up to speed with the new brand. After

the majority of communication pieces had been transferred over, Parallax would then go through a complete redesign/

restructuring process. (Parallax is currently in the process as of December 2010) Parallax formed a web committee that

acted as a sounding board for new ideas / design feedback. The general site structure remained the same, but elements such

as certificate program videos, a success story campaign and class locations with a google map integration were introduced

as a way to engage the user but was able to maintain the existing site structure.

Through the process Parallax worked with the IT department to finalize the site structure and technical requirements. The

site was developed in Drupal and because of limited funds and internal resources Parallax provided Continuing Education

with finalized Photoshop files for the homepage and 4 subpages and Continuing Education developed the site. The

execution of the backend of the site was good, but

as part of the current redesign Parallax will provide

5-7 CSS templates which will ensure the consistent,

professional look and feel that was intended.

Drupal 6.1 CMS implementation

PHP, mySQL, Linux, Apache

(executed by Continuing Education)

3 months

A new site look and feel that matched the new

brand. The information hierarchy was changed

in the process which improved usability and

engagement. Site visits were at 86,000 for the

month of November, 2010, up more than 20% from

the previous year as well as an increase in certificate

program enrollments, now highlighted on the

homepage.


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Phoenix College Redesign

In process

Redesign of the site to create a new online brand and new user experience that will increase conversion rate or

prospective students, encourage retention and promote programs, services, campaigns and events.

In collaboration with the Phoenix College team, create a new structure and look and feel to increase engagement,

online presence, enrollment and more

Parallax is currently in the process of redesigning the site for Phoenix college. Designs should be finalized by January

2011 or sooner. The process began with Phoenix College providing Parallax with an extremely thorough discovery

document which included everything from technology choices, functionality, content, and visual preferences. The detail

allowed Parallax to focus on the design and an internal visual discovery process was the next step. Parallax surveyed the

Phoenix College communications team and researched education industry/non industry trends both on and offline.

An initial presentation was made of the visual research and 3 options for wireframes were presented to the team

organized by the lead at Phoenix College. Feedback was provided and Parallax together with Phoenix College

collaborated to finalize the homepage wireframe.

With a finalized wireframe, Parallax created 4 unique design options and presented to the Phoenix College web

committee via Webex. The options all worked with the existing brand but introduced new textures, elements,

illustrations, layouts and use of various functionality. Feedback was provided by Phoenix College and Parallax went

through several rounds of revisions to end up with a completely new look and feel.

Parallax is now in the process of designing a subpage template.

Proposed: Drupal

3 months

to be determined


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Qualcomm Online Employee Tradeshow 2008

http://www.parallaxviscom.com/qualcomm_tradeshow08/

Site is hosted internally and certain links and videos are not available and some information is proprietary

Develop a new way to educate a global employee base about current division and company projects, goals and

information

A highly interactive site that has explanations and videos of division leaders talking about current projects and goals

with an incentive based quiz to educate and engage employees.

Qualcomm, a Fortune 500 wireless company with more than 17,000 employees worldwide wanted to create a way

to educate employees about current company and division projects and goals. The solution needed to be online and

Parallax proposed to create a virtual tradeshow, that would allow employees to browse through booths of each division,

read an overview and watch a 2 minute clip with each department head talking about what they were currently

working on. The booths also allowed the user to click and leave the site to learn about each division in more detail on

the company’s intranet.

During the brainstorming sessions Parallax emphasized that the site not only needed to be extremely “fun” and

interactive for the employee to browse through all of the divisions, but there also needed to be a way to test their

knowledge. An interactive quiz was introduced asking about each of the divisions and together we determined that

there needed to be an incentive to really get the response that was desired. A raffle to win a free iPod was the incentive,

and this small added detail made the site highly effective.

Throughout the beginning phase Parallax created a wireframe

and storyboards showing how the user would move through

the site. Qualcomm has an existing brand manual which guided

the overall look and feel but Parallax felt that photography of

actual employees and the San Diego campus would make the

site come to life and become much more engaging. It would

literally become a virtual tradeshow. Parallax set up and shot the

photography which is used throughout the site.

During the design process Parallax began to code the site in

Flash - which was required for the level of interactivity. After

the site was tested and the videos implemented a database was

created to house the quiz results. The launch followed with Flash

and online ads which lived on the Intranet that promoted the

site for several weeks.


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Flash with XML file

Video Integration

4 months

The site, which was the first of its kind, launched with great success and during the first month more than 40% of

employees had gone through and completed the Quiz - which proved to be much more of an education tool rather

than just browsing the site. The site was intended to be used for approximately 2 months, but stayed live on the

Qualcomm intranet for one year. For the month of March, 6 months after the site launch, there were 13,000 unique

views, which showed the communications staff that the site became more than a one time event, but a resource for

employees.

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r e f e r e n c e s

(The following two pages are in response to Respondent Questionnaire 7.4)

Phoenix College

1202 West Thomas Road Phoenix, AZ 85013

Eileen Archibald, Director of Institutional Advancement Alumni, Development, Marketing and Public Relations

602.285.7870

[email protected]

From 08/10 to present

Working to strategize and redesign the main website for Phoenix College. Also helped concept and design an

interactive timeline commemorating Phoenix College’s 90th anniversary.

http://www.pc.maricopa.edu/90/timeline/

San Diego Community College District

4343 Ocean View Boulevard San Diego, California 92113

Ranessa Ashton, Public Information Officer

619.388.4833

[email protected]


Researched and strategized a complete overhaul of the brand and marketing programs for the Continuing Education

department of the San Diego Community College District. Involved creating a new brand manual, class schedule,

online brand, advertising, brochures, signage and many other collateral pieces.

University of California San Diego

9500 Gillman Drive, #0941 La Jolla, CA 92093

Michele Humphrey

858.534.0359

[email protected]


Developed a campaign brand and interactive website to encourage donors to donate to scholarships helping

undergraduate scholarships and graduate fellowships. Through video the site showed the connection and impact that

donors and recipients have on each other.

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La Jolla Country Day School

9490 Genesee Avenue La Jolla, CA 92037

Deborah Brenner, Senior Development Officer

858.453.3440 x 311

[email protected]


Developed visuals, messaging and communication tools for a capital campaign project to raise money for the school

which included a new campaign brand, tagline, subsite, html newsletter, printed mail pieces and more.

San Diego County Water Authority

4677 Overland Avenue San Diego, CA 92123

Steve Hubert, Tenille Otero

858-522-6711

[email protected], [email protected]

7/08 to present

Complete web overhaul of large scale drupal installation, design and production of printed and online annual report,

design and develop of two subsites both pertaining to water conservation.

Qualcomm

5775 Moorehouse Drive San Diego, CA 92121

Laura Shanley, Senior Employee Communications Specialist

858.651.4887

[email protected]


Designed and developed over 75 projects, many geared towards employee engagement and education.

A few projects: employee annual reports, online tradeshow, online interactive leadership site, internal branding, internal

advertising campaign, signage/display, datasheet, interactive presentations and more.


a d d r e s s


p h o n e

e - m a i l


s e rv i c e s


a d d r e s s


p h o n e

e - m a i l


s e rv i c e s


a d d r e s s


p h o n e

e - m a i l


s e rv i c e s


PAGE 18 OF 21

p r i c i n g s c h e d u l e

t y p e o f s e rv i c e h o u r ly r at e

Creative Direction 150

Design 120

Development 90

Production 90

Project Management 90

Copywriting 90

Photography 90

Custom Illustration 90

Jonathan Hanwit, Director of Client Services Date


PAGE 19 OF 21

p a r a l l a x l e g a l i n f o r m at i o n

Parallax Visual Communication

555 2nd Street, Suite 1

Encinitas, California 92024

www.thinkparallax.com

Corporation (S-Corp) with Jonathan Hanwit and Guusje Bendeler (Woman-owned)

(S-Corp as of Jan 1, 2010, previously a Partnership

Parallax is not owned or controlled by a “parent” company

36-4664280

B2003017763

7 years (All 7 years in San Diego, moved to Encinitas (north San Diego County November 1, 2010))

No offices in Arizona

5 full time employees, 7 part time/freelancers

Jonathan Hanwit, CEO

[email protected]

760.634.0273

Monday - Friday

8:30 - 5:30 PST

24/7, phone: 619 861 0563

l e ga l c o m pa n y n a m e

a d d r e s s

u r l

l e ga l stat u s

f e d e r a l ta x i d

b u s i n e s s l i c e n s e

y e a r s i n b u s i n e s s

n u m b e r o f e m p l oy e e s

c o n ta c t i n f o

p h o n e n u m b e r s

days o f w e e k ava i l a b l e

f o r s e rv i c e

h o u r s o f o p e r at i o n

e m e r g e n c y s e rv i c e

h o u r s / p h o n e n u m b e r


PAGE 20 OF 21

m c c c d s t u d e n t i n f o r m at i o n s y s t e m n o n - d i s c l o s u r e a g r e e m e n t

Jonathan HanwitName

Decemeber 13, 2010Date

Director of Client Services / CEOJob Title

Parallax Visual CommunicationCompany Name

I, Jonathan Hanwit, agree that when given access to the Maricopa

County Community College District Student Information System (SIS) database or file,

I will not reveal or attempt to reveal any individually identifiable information furnished, acquired,

retrieved, or assembled by me in connection with the SIS database for any purpose;

I will not disclose to the public or otherwise, information from which a student’s records could be

identified;

I will not permit any other person to use a SIS account or password;

I will not attempt to identify individual students in the SIS database by joining that data with other

data available to me;

I will ensure that information extracted from the SIS database is safeguarded and stored in a location

and medium not accessible to anyone else but a MCCCD authorized person;

I will report any loss or breach of security to the MCCCD Purchasing Office (Attn: Ren Carlson / 480-

731-8519) immediately;

I have read and agree to be bound by the Non-Disclosure Agreement between Maricopa County

Community College District and my Company.

________________________________________________________

Signature / Date

Parallax Visual CommunicationCompany Name


PAGE 21 OF 21

Pursuant to Arizona Revised Statutes 35-391.06 & 35.393.06, proposer certifies that it does not have a

scrutinized business operation in either Sudan or Iran.

SIGNATURE ___________________________________________________

Jonathan HanwitPrinted Name

Director of Client Services, CEOTitle

Parallax Visual CommunicationCompany

555 2nd Street, Suite 1Address

Encinitas California 92024City, State, Zip

760.634.0273Telephone

760.634.0274 Fax Number

[email protected]

Is your firm a:

( X ) Corporation* ( ) Partnership ( ) Individual ( ) Joint Venture

* If a corporation, answer the following:

(a) Where incorporated: San Diego, California

(b) Date incorporated: December 18, 2009

(c) Have your Articles ever been suspended or revoked? ( ) Yes ( X ) No

If yes, when, for what reason, and when were they reinstated:

Has your firm or its parent or subsidiaries ever been debarred or suspended from providing any goods or

services to the Federal Government or other public entities? No

If yes, when, for what reason, and when were they reinstated:

* Prior to incorporating Parallax Visual Communication was a Partnership between Guusje Bendeler and

Jonathan Hanwit between 7/2003 and 10/2009

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