Table of Contents for TAC Agenda for February 10, 2011 Table of Contents ……………………………………………… Page 1

Agenda ……………………………………………………… Page 2-3

Food waste collection & processing issues—terminology & practices Page 4-5

Creation of an ad hoc committee regarding operation and lease of the San Jose permanent HHW facility ……………………… Page 6

Countywide Budget ……………………………………………… Page 7-10

Disposal Reporting System Update ……………………………… Page 11

Green Business Update ……………………………………… Page 12

Public Education Update ...……………………………………. Page 13-14

County of Santa Clara RECYCLING AND WASTE REDUCTION COMMISSION OF SANTA CLARA COUNTY Department of Agriculture and Environmental Management Integrated Waste Management Division 1553 Berger Drive, Building 1 San Jose, California 95112 (408) 282-3180 FAX (408) 282-3188 www.ReduceWaste.org

TECHNICAL ADVISORY COMMITTEE MEETING AGENDA

DATE: Thursday, February 10, 2011 TIME: 1:30 p.m. – 3:30 p.m. LOCATION: 1580 Berger Dr. (across from regular location) San Jose, CA 95112

Please continue to park in the regular location and walk across the street to the Vector Control Building located at 1580 Berger Dr. Meeting room signs will be posted. Please enter through their main (front) door and sign in at the front desk. COMMUTE ALTERNATIVES: The Board of Supervisors encourages the use of commute alternatives including bicycles, carpooling, and hybrid vehicles.

Public transit access is available to and from the Berger Drive Facility, 1580 Berger Drive San Jose, California by VTA bus lines 66. For trip planning information, contact the VTA Customer Service Department at 408-321-2300 Monday through Friday between the hours of 6:00 a.m. to 7:00 p.m., and on Saturday from 7:30 a.m. to 4:00 p.m. Schedule information is also available on the web at www.vta.org.

Bicycle parking racks are available in the front of Buildings 1 and 2. 

(** Denotes item on which action may be taken)

1. Call to Order and Introductions**

2. Approval of Draft Minutes Meeting of January 13, 2011**

3. Public Presentations (This item is reserved for persons desiring to address the committee on any matter not on this agenda.) For members of the public who wish to address the committee on any item not listed on the agenda this would be the appropriate time. The Chair will call individuals in turn. Speakers are limited to three (3) minutes. The committee is not permitted action or extended discussion of any item not on the agenda except under special circumstances. If committee action is requested, the committee may place the matter on a future agenda. All statements that require a response will be referred to staff for reply in writing.

4. 5 - Year CIWMP Review Report** - Clifton Chew (for background, see http://www.calrecycle.ca.gov/lgcentral/Library/Policy/5YrReview/ )

5. Food waste collection & processing issues—terminology & practices ** – Dennis Ferrier

6. CalGreen regulations on C&D requirements **– Kristina Gallegos, Michael Gross and Kristin

Commissioners: Jamie McLeod, Chair; Ronit Bryant, Kansen Chu, Susan Garner, Jim Griffith, Linda J. LeZotte, Evan Low, Cat Tucker, Kris Wang, Mike Wasserman

Parineh

7. Creation of an ad hoc committee regarding operation and lease of the San Jose permanent HHW facility **– Walter Lin (may be combined with HHW Subcommittee report)

8. Fiscal Year 11-12 (July 1, 2011 – June 30, 2012) Budget Update** – Elizabeth C

9. RWRC Update ** – Lisa Rose 10. Division Manager's Report and Updates on Countywide Programs**

A. Disposal Reporting System - Update B. Green Business – Update C. Home Composting – No Report D. Recycling Hotline – No Report

11. Subcommittee Reports and Updates** A. Enforcement – Stan Chau B. Household Hazardous Waste – Walter Lin C. Implementation –Lori Topley D. Legislation – Mark Bowers E. Operations – Cynthia Palacio/Dave Staub F. Public Education – Leslie Stobbe G. Source Reduction/Recycling – Cheri Donnelly H. Ad Hoc Organizational Study – Mark Bowers I. Ad Hoc School Recycling– Reena Brillot J. Ad Hoc Zero Waste – Richard Gertman

12. Items for Future Agenda/Guest Speakers

Update on the bag issue and EPS from each jurisdiction (Elizabeth C) Roundtable on commercial and multi-family recycling (Tony E) Best Practices for Zero Waste Events (Jill B) Regional Disaster Debris Plan (Elizabeth C) Form Letter (both praise for do-gooders and concerns for non-do-gooders) and

Checklist for “one off” items (County IWM)

13. Informational Updates and Announcements

14. Adjournment**

Note: Next Meeting Date is March 10, 2011

file:///S|/DebrisBox/TAC/TAC 2011/02/Dennis email 01-27-11.htm[2/2/2011 7:19:21 AM]

From: Ferrier, Dennis [Dennis.Ferrier@sanjoseca.gov]Sent: Thursday, January 27, 2011 10:38 AMTo: Chew, ClifCc: Matthews, JamieSubject: RE: Call for agenda items for the RWRC's TAC meeting on February 10, 2011Hi Clif, If time allows, I would like TAC to begin a standing agenda item to discuss issues regarding thecurrent trend toward collection of non-defined non-standardized "food waste" and the resulting increase intruck and processing facility odors, rodents, and nuisance-complaints (at state permitted processingfacilities). We recently met with staff of the Bay Area AQMD to discuss the increasing issues that areresulting primarily from changes on the collection side before materials are delivered into facilities. Keyissues are the following:

lack of a 7-day collection (as required by H&S Code)lack of a statewide-standardized definition of 'food waste' (IE. less-than 1% non post-consumer foodwaste/organic material)failure to limit generator storage times in collection (pickups every 7-days, beyond which it should be dumpedas "garbage")lack of consideration of 'odor, vector, and nuisance' related impacts when considering collection agreementchanges.lack of synchronization of collection contract language and definition with state law and regulations governingfacilities permitting.failure to insure that collection agreement methods increase product quality, and do not lead to contaminated orpoor quality end products (adulterated compost, contaminated cardboard/paper, etc.)

In short ... A standing Agenda Item at TAC would be a great start to address the need to consider standardizingdefinitions and language for the collection agreements, to address both facility compliance when processing thematerials/waste, and to insure a usable/marketable end product quality. Any outcome should be coordinated withCalRecyle's recycling/diversion Administration (Howard Levinson) to encourage their adoption of SCCo.'sstandardized definitions and perhaps even a model (mock) collection agreement language, statewide.

Any efforts to improve the current situation (no consideration of impacts, etc.) would move the entire collection,processing, and end product quality in a positive direction.

Dennis

Dennis R. Ferrier City of San JoseSupervising Environmental Specialist, REHS (#4605)Department of Planning, Building and Code EnforcementOffice: (408) 535-7945EMAIL: Dennis.Ferrier@SanJoseCA.Gov

THINK 'Paperless' !

-----Original Message-----From: Chew, Clif [mailto:Clifton.Chew@aem.sccgov.org]Sent: Thursday, January 27, 2011 8:02 AMTo: undisclosed-recipientsSubject: Call for agenda items for the RWRC's TAC meeting on February 10, 2011

Hello TAC Members,

file:///S|/DebrisBox/TAC/TAC 2011/02/Dennis email 01-27-11.htm[2/2/2011 7:19:21 AM]

If you have any agenda items for the RWRC’s TAC meeting on February 10, 2011,please let me know by 5PM Friday, January 28, 2011. **TAC meetings are at 1:30PM. NOTE: please contact Clifton Chew at Clifton.Chew@aem.sccgov.orgregarding TAC. If you have any questions or comments, please let me know. My numberis 408-282-3167. Clifton ChewManagement AnalystCounty of Santa Clara1553 Berger Dr., Bldg #1San Jose, CA 95112phone: 408-282-3167fax: 408-282-3188 NOTICE:This email message and/or its attachments may contain information that is confidential or restricted. It is intended only forthe individuals named as recipients in the message. If you are NOT an authorized recipient, you are prohibited from using,delivering, distributing, printing, copying, or disclosing the message or content to others and must delete the message fromyour computer. If you have received this message in error, please notify the sender by return email.

_____________________________________________________________________________________________

HHW Subcommittee February 7, 2011

Action Item:

Lease Negotiation Team Recommendation to Technical Advisory Committee

FROM: HHW Subcommittee Walter Lin, Chair RE: Recommendation:

Request the Technical Advisory Committee to establish an ad hoc committee consisting of members of the Implementation Subcommittee to assist in the development of a lease agreement / memorandum of understanding for the use of the San Jose permanent HHW facility located at 1608 Las Plumas Avenue. The team would work with County and City of San Jose staff to address three major issues: 1. The operation of the new permanent facility, especially in light of San Jose’s

desire to have the facility open full-time; 2. Development of recommended lease terms to effect the desired operation and

ensure that the facility meets the needs of participating jurisdictions; and 3. Development of the terms to incorporate the operation, use, and funding of the

facility into a Countywide MOU.

If the projected revenue of the County HHW Program was not expected to be sufficient to cover the additional costs of operating the facility, including any lease payments negotiated with San Jose, the team would also recommend possible solutions. TAC should consider the level of participation of the team in negotiations—whether they should participate directly or act in an advisory role only. The negotiation team shall provide an initial report to the Technical Advisory Committee by April 14, 2011, with final findings reported by June 9, 2011.

1

County of Santa Clara Department of Agriculture and Environmental Management Integrated Waste Management Division 1553 Berger Drive Bldg. 1 San Jose, CA 95112 (408) 282-3180 Fax (408) 282-3188 http://www.ReduceWaste.org

Board of Supervisors: Mike Wasserman, George Shirakawa, Dave Cortese, Ken Yeager, Liz Kniss County Executive: Jeffrey V. Smith

DATE: February 1, 2011 TO: Technical Advisory Committee FROM: Elizabeth Constantino, Manager, Integrated Waste Management SUBJECT: Fiscal Year 2011-2012 Countywide Budget The attached budget is the identical budget sent to the Implementation Subcommittee for their December 17, 2010 meeting. At the TAC meeting on February 10, 2011 you will see the modifications to the budget suggested by various members of the Implementation Subcommittee at their meeting, as well as minor changes I would like the TAC to consider. We can either approve a modified version of the FY 2011-2012 budget today or schedule an Implementation Subcommittee meeting in the near future to discuss these changes and bring it back to TAC for a vote in March.

Countywide Program Breakdown

Object 1* Object 2 Object 1* Object 2 Object 1* Object 2** Object 1* Object 2 Object 1* Object 2 Object 1* Object 2

1 Countywide, Admin and State Reporting (A) 122,000 114,000 243,918 12,313 255,000 15,000 260,100 15,750 265,302 16,53870 W. Hedding Overhead 50,000 49,909 50,000 50,000 50,000

AEM Overhead 104,000 81,171 117,228 104,000 104,000County Counsel 0 3,390 0 0 0

2 Pub Ed. 85,000 88,500 55,850 80,822 25,000 30,000 25,500 0 26,010 0

3 Home Composting 186,858 44,000 186,492 23,895 208,700 37,800 212,874 37,800 217,131 39,690

4 Green Business 151,000 3,000 189,197 3,217 154,020 1,500 157,100 1,500 160,242 5,000

5 BayROC 0 5,000 5,000 5,000

6 Contract Services (B) 65,250 65,250 65,625 66,300 67,626

9 Countywide Program Audit 12,500

10 Organizational Structure Study 24,965 14,375 20,000

County Wide Program Totals (Object 1 &2) 698,858 352,215 675,458 334,342 642,720 342,153 655,574 280,350 668,686 287,854FY Total Expenditures

A

BC

D

*** HR cost increases vary each year approximately between 2% and 4%

General operation expesses in Object 2 are split between Unincorporated and Countywide is based on prior years split of Object 1 time split (e.g. FY09-10 split is applied as the FY10-11 split)

IWM assesed a portion of previous AEM Department director's vacation/STO payout and thus raises Object 2 AEM overhead. Final payout should have occurred in FY09-10 and was deferred to FY10-11. This is seen as a cost savings in FY09-10 and exceeding past estimates in FY10-11 Increase to FY10-11 budget due to the above and to final payment to Arroyo Associates for Org Study

984,873$ 956,539.39$

Notes:

1,009,800$

FY 2010-11 (actual)

-$

FY 2011-12 (budgeted)

935,924$

Countywide Project Breakdown FY 2010-11 (budgeted)

FY 2009-10 (budgeted) FY 2009-10 (actual)

Additional extra help hours allotted for FY10-11

Object 1: Countywide staffing to administer programs and services. Object 2: Countywide charges for data processing, legal counsel, travel, automotive, mileage, insurance, memberships as well as supplies, administrative overhead and Berger Dr. office space. In FY 2009/10 the CDR contract will be for a total of $65,625 which will include an annual website maintenance amount of $2,500. Other contract included: Arroyo Org Study

FY 2012-13 (forecast)

1,051,073$

Page 1Prepared by Integrated Waste Management Pro 12/15/2010

Actuals BudgetedFY 2009-10 FY 2010-11

Salaries and Benefits (Object 1) (A) $238,707 $181,280Services and Supplies (Object 2) (B, C, D) $107,631 $47,127Reimb - Prof. Serv (Grafitti) $0 $0

$346,338 $228,407

Uninc. Admin Fee (E) $169,929 $165,000SB332 Grant $12,303 $0AB939 Fee $45,498 $60,000

$227,730 $225,000

-$118,608 -$3,407

$93,347 -$25,261-$25,261 -$28,668

Notes:A

BCDEF Includes previous Fiscal Year carry-over of unspent funds

Unincorporated BudgetExpenditures

Year End Cumulative Balance (F)

Total Expenditures

Revenue/Expenditure difference

Prior Year Cumulative Balance

Revenues

Total Revenue

Unincorporated Admin & staff costs are based on previous years actuals

Uninc. Admin Fee is 3% of gross receipts from the 8 unincorporated garbage distIWM office lease included in Object 2.Overhead for Unincorporated Programs included in Object 2

Unincorporated Admin, Services and Supplies costs included and based on previous years actuals

Revised 12/15/2010 Elizabeth Constantino

Countywide BudgetActuals Budgeted

FY 2009-10 FY 2010-11

Salaries and Benefits (Object 1) (A) $675,458 $642,720Services and Supplies (Object 2) (B, C) $334,342 $342,153

$1,009,800 $984,873

Federal Retiree Drug $1,629 $933Other Sales (Home Composting) $22,225 $35,050Local Contributions (Water District Grant) $100,000 $100,000Misc Income - Other (SWPF)* $895,954 $890,000

$1,019,808 $1,025,983

$10,008 $41,110

$109,742 $119,750$119,750 $160,860

Notes:A

BCD*

Countywide Admin & staff costs are based on previous years actualsCountywide Admin, Services and Supplies costs included and based on previous years actuals Overhead for Countywide Programs included in Object 2Includes previous Fiscal Year carry-over of unspent fundsThis estimate does not reflect the IS subcomm's FY10-11 tonnage forecast

Total Revenue

Revenue/Expenditure difference

Prior Year Cumulative Balance Year End Cumulative Balance(D)

Expenditures

Total Expenditures

Revenues

Revised 12/15/2010 Elizabeth Constantino

TOTAL BUDGET FOR BOTHActual Budgeted

FY 2009-10 FY 2010-11

Salaries and Benefits (Object 1) $914,166 $824,000Services and Supplies (Object 2) (A) $441,973 $389,280Reimb - Prof. Serv (Grafitti) $0 $0

$1,356,139 $1,213,280

Uninc. Admin Fee (B) $169,929 $165,000SB332 Grant (Contributions & Donations) $12,303 $0AB939 Implementation Fee $45,498 $60,000Federal Retiree Drug $1,629 $933Other Sales (Home Composting) $22,225 $35,050Local Contributions (Water District Grant) $100,000 $100,000Misc Income - Other (SWPF) $895,954 $890,000

$1,247,538 $1,250,983-$108,601 $37,703$203,088 $94,487$94,487 $132,190

Notes:ABC Includes previous Fiscal Year carry-over of unspent funds

Uninc. Admin Fee is 3% of gross receipts from the 8 unincorporated garbage dist

Year End Cumulative Balance(C)

Overhead included in Object 2

Revenues

Total RevenueRevenue/Expenditure differencePrior Year Cumulative Balance

Expenditures

Total Expenditures

Revised 12/15/2010 Elizabeth Constantino

Actual Tonnage Data by Fiscal Year

Fiscal Year Tons % Change1994-95 1,453,1721995-96 1,496,340 2.97%1996-97 1,511,887 1.04%1997-98 1,615,559 6.86%1998-99 1,601,494 -0.87%1999-00 1,567,876 -2.10%2000-01 1,576,422 0.55%2001-02 1,422,495 -9.76%2002-03 1,390,452 -2.25%2003-04 1,365,203 -1.82%2004-05 1,436,021 5.19%2005-06 1,468,954 2.29%2006-07 1,456,650 -0.84%2007-08 1,406,351 -3.45%2008-09 1,262,943 -10.20%2009-10 1,171,817 -7.22%2010-11 1,171,817 0.00%2011-12 1,171,817 0.00%

Quarter 1 Quarter 2 Quarter 3 Quarter 4 Total(Jul - Sept) (Oct - Dec) (Jan - Mar) (Apr - Jun) (FY Total)

2006-07 380,107.33 357,251.04 358,185.37 361,106.40 1,456,650.142007-08 359,027.30 342,713.93 339,527.59 365,082.65 1,406,351.472008-09 340,819.00 321,647.00 300,850.58 299,626.00 1,262,942.582009-10 304,794.35 288,092.16 282,673.81 296,256.30 1,171,816.62

Revised 9/30/09by Elizabeth Constantino

Payment DRS Data Payment DRS Data Payment DRS Data Payment DRS DataLandfill

Guadalupe 04/21/10 06/11/10 07/30/10 09/10/10 10/14/10 10/27/10Kirby Canyon 04/28/10 04/27/10 08/03/10 08/03/10 11/05/10 11/04/10 01/28/11Newby Island 06/15/10 06/15/10 09/14/10 09/15/10 12/15/10 12/15/10Pacheco Pass 01/14/11Palo Alto 04/20/10 04/09/10 07/22/10 07/12/10 11/22/10 10/05/10 01/25/11 01/13/11Zanker Material 06/15/10 06/14/10 09/10/10 09/15/10 12/15/10 12/15/10Zanker Road 06/15/10 06/14/10 09/10/10 09/15/10 12/15/10 12/15/10

NDFGreen Team 06/11/10 06/08/10 08/15/10 08/31/10 12/09/10 12/09/10GreenWaste Recovery 06/01/10 06/01/10 09/07/10 09/07/10 12/10/10 12/10/10Mission Trails 06/15/10 04/15/10 09/15/10 07/15/10 12/10/10 10/14/10 01/12/11Pacific Coast Recycling 7/16/2010 4/23/2010 9/13/2010 9/13/2010 12/15/10 12/15/10Pacheco PassSan Martin 06/03/10 06/03/10 07/30/10 07/14/10 12/03/10 10/18/10 01/13/11Z-Best 06/15/10 06/03/10 09/15/10 08/25/10 12/15/10 12/15/10Zanker Material 06/15/10 06/14/10 09/10/10 09/15/10 12/15/10 12/15/10Zanker Road 06/15/10 06/14/10 09/10/10 09/15/10 12/15/10 12/15/10

report and payment mailed 7/13/2010 10/13/10 01/03/11

- - - -

Due 06-15-10 Due 09-15-10 Due 12-15-10 Due 03-15-11

Jan - Mar April - June July - September October - DecemberQtr 1 2010 Qtr 2 2010 Qtr 3 2010 Qtr 4 2010

County of Santa Clara Integrated Waste Management Division Green Business Program 1553 Berger Drive, Bldg. #1 San Jose, CA 95112 (408) 282-3166 Fax (408) 282-3188 www.ReduceWaste.org

Board of Supervisors: Mike Wasserman, George Shirakawa, Dave Cortese, Ken Yeager, Liz Kniss County Executive: Jeffrey V. Smith

DATE: February 1, 2011 TO: Technical Advisory Committee FROM: Lisa Rose RE: Green Business Program The Green Business Program is now utilizing a statewide online database system that allows businesses to apply to the program and complete their checklists online. The website for this system is www.greenbusinessca.org and allows users and visitors to search for a business in a number of ways. Visitors can search by city, county and business sector. In the near future, there will be a guest log on feature so that an applicant or visitor can review the checklist prior to enrolling. This online system also collects metrics so that a business can get a scorecard that demonstrates how many resources they are saving through their actions. A copy of a scorecard for Los Altos High School is included in this report. Staff has been cleaning up the FileMaker database that we’ve been using for several years and deleted 228 “enrollees” that had never moved forward after several attempts to move them through the process. During this process we found a familiar applicant from 2007 – Facebook – and the contact was none other than Mark Zuckerberg! We figured he didn’t move forward due to more pressing matters such as growing his business to epic proportions. Nonetheless, we did contact them recently and are still awaiting a response.

Green Business ProgramFY11

City

Inquiries

Outreac

h En

toro

lled Prio

r to

FY11(2)

Certifie

d Prior t

o

FY11Enro

lled in

FYCe

11rti

fied in

Re

FY11

-certi

fied Prio

r to

FY11Re-c

ertifie

d in FY11

Dropped

from

Program

Total

Rec

ertifie

d Total

Enrolle

dTotal

Cert

ified

Campbell 0 0 26 14 2 0 1 0 1 1 28 14Cupertino 0 0 25 13 4 4 0 0 1 0 29 17Gilroy 0 0 16 10 1 1 1 0 0 0 17 11Los Altos 0 0 32 17 1 3 0 0 2 0 33 20Los Altos Hills 0 0 2 2 0 0 0 0 0 0 2 2Los Gatos 0 0 43 25 3 3 0 1 3 0 46 28Milpitas 0 0 13 3 1 0 1 0 0 0 13 3Monte Sereno 0 0 0 0 0 0 0 0 0 0 0 0Morgan Hill 0 0 30 15 1 0 3 0 0 1 31 15Mountain View 0 0 81 58 4 0 0 0 3 0 85 58Palo Alto 0 0 165 82 1 16 8 0 2 1 165 98San Jose 0 0 288 172 15 11 17 2 12 4 303 183Santa Clara 0 0 53 28 2 2 1 1 3 0 53 30Saratoga 0 0 11 6 0 0 0 0 0 0 11 6Sunnyvale 0 0 72 45 2 4 1 1 0 0 74 49Unincorporated (1) 564 0 3 3 1 1 0 0 1 0 3 4TOTAL 564 37 860 493 38 45 33 5 28 7 893 538

2 - this is total enrolled since inception of the program and represents both those businesses that have been certified and those still in process1 - all inquiries are placed under Unincorportated as many of those inquiring do not state the city their business is in.

Certify 60 (includes re-certifications as well as new certifications) businessesEnroll 100 new businesses

2/1/2011

Green Business Certification Report

Green Business Certification Environmental Scorecard

Congratulations! By participating in the Santa Clara Green Business certification program, you have had a positive effect on the environment. Your environmental impacts are displayed below.

Report for: Company: Los Altos High School Program: Santa Clara Sector: Schools Enrollment Date: 04/21/2010

Environmental Impacts: These environmental impacts are calculated from certain quantitative measures that you completed when filling out your checklist. The per year savings show your impact each year that the measures are implemented and the total amounts show your savings since your enrollment in the program. Greenhouse Gas Emissions: CO2--lbs : 8,270.10 CO2--lbs per yr / 6,453.05 CO2--lbs since enrollment Water: Gallons of water : 265,360.00 Gallons of water per yr / 207,057.08 Gallons of water since enrollment Energy: kWh : 10,931.57 kWh per yr / 8,529.77 kWh since enrollment Waste: Hazardous waste reduced--gallons : 360.00 Hazardous waste reduced--gallons per yr / 280.90 Hazardous waste reduced--gallons since enrollment

file:///C|/Documents%20and%20Settings/lisa.rose/Desktop/Green%20Business%20Certification%20Report.htm [2/1/2011 11:18:48 AM]

County of Santa Clara Recycling and Waste Reduction Commission Integrated Waste Management Division 1553 Berger Drive, Building #1 San Jose, California 95112 (408) 282-3180 FAX (408) 282-3188 www.ReduceWaste.org

Commissioners: Jamie McLeod, Chair; Ronit Bryant, Kansen Chu, Don Gage, Susan Garner, Jim Griffith, Evan Low, Cat Tucker, Kris Wang, Mike Wasserman

Public Education Subcommittee Update

February 1, 2011

In FY09/10, the Public Education Subcommittee conducted the “Silicon Valley Shops Green” campaign. Utilizing approximately $80,000 in funding from the Countywide FY09/10 budget to place radio, television, web and print based advertisements, it encouraged the use of reusable bags throughout Santa Clara County. Additionally, $15,000 from cities and retail partners funded the purchase of 16,000 reusable bags which were distributed by the campaign’s radio media partner, KBAY/KEZR at 20 public events, Due to budget cuts, funding for the campaign was eliminated in FY10/11. However, based on a positive response from the prior years’ campaign, KBAY/KEZR presented a proposal to the Public Education Subcommittee for individual cities to consider. This proposal is attached to this written report. Interested cities should contact the County’s KBAY/KEZR media sales representative, Janna Hathaway, directly at 408-278-6312 if interested in this proposal.

Summer Made Simple printed and on-line guide:

City listing in Center Spread (with your event) also included in at least one dayplan

On-Line:

City logo included on-line on kbay.com

and mymix1065.com letting listeners know about the bags and your cities events.

Minimum Investment: $2,500

Commercials

–

On-air and streaming: name inclusion in a minimum of 48 :60 commercials

Event:

KBAY or Mix 106.5 will have a minimum of two hour appearance in your city handing out bags stuffed with your information-

which will be promoted on-

air in additional promotional mentions