Sustainable Packaging in the Netherlands · •Netherlands Institute for Sustainable Packaging...

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18-6-2019 1 Chris Bruijnes Sustainable Packaging in the Netherlands IAPRI 2019 Staff © Copyright 2019 | KIDV 17 juni 2019

Transcript of Sustainable Packaging in the Netherlands · •Netherlands Institute for Sustainable Packaging...

Page 1: Sustainable Packaging in the Netherlands · •Netherlands Institute for Sustainable Packaging (KIDV) •Founded in 2013 •Reduce the environmental impact of packaging in relation

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Chris Bruijnes

Sustainable Packaging in the NetherlandsIAPRI 2019

Staff

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Scientific Board

Supervisory Board

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Introduction and position KIDV

• Netherlands Institute for Sustainable Packaging (KIDV)

• Founded in 2013

• Reduce the environmental impact of packaging in relation to the packed products

• A part of producer responsibility system

• Creating knowledge through research to close the loop for packaging materials and contribute to a circular economy

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The packaging chain

Working along the product and packaging value chain

Primary target group: • producers and importers of packaged goods

and packaging materials

Core business of KIDV:• Advising companies• Doing research

WASTE RAW MATERIAL

USAGEPACKAGINGMATERIAL

PACKAGED PRODUCT

Municipalities

Consumers

Producers/brand-owners

Packaging-industry

Producers of resources

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The urgency of sustainable packaging is felt

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Small scale natural packaging

Large scale technological

packaging in linear systems

No packaging problems

Sustainable packaging

Growing packaging problems

No packaging problems

premodernity modernity

(scientifical and technological revolutions)

(linear mass production)

our sustainable future

NOW

Sustainable

transition

Industrialization

Towards the circular economy

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Packaging in the Netherlands

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Glass

Glass - recycled

Paper and board

Paper and board -recycled

Plastic

Plastic - recycled

Metal

Metal - recycled

Wood

Wood – recycled

PACKAGING ON THE DUTCH MARKET (2017)

2017 in kiloton On the market Recycled

Glass 500 431

Paper and board 1262 1099

Plastic 512 258

Metal 216 205

Wood 631 459

Based on: Monitoringsrapportage (2017) Afvalfonds Verpakkingen

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Maatschappelijke druk

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Dutch Policies

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- General Agreement Packaging; producers, government and municipalities (2019 -2022)

- National Waste Managementplan (LAP3)- Essential requirements (+ guideline)- Transition Agenda on Circularity 2050

Plastic Pact20 % reduction in 2025 (ref. 2017)35 % recycled content100% recyclable 202570% is recycled in 2025

Possible deposit scheme for small PET-bottles in 2020

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EU Policy

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CIRCULAR ECONOMY PACKAGE

WASTE PACKAGE STRATEGY FOR PLASTICS

SINGLE USE PLASTICS

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Recycling goals and results

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Based on: Monitoringsrapportage (2017) Afvalfonds Verpakkingen

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

Glass Paper/Board Plastic Metal Wood Total

Results NL 2017 Goals NL 2017 Goals EU 2017

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Performances in Plastic Recycling in Europe

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Climbing the sustainability ladder

Recover

LandfillBron: KIDV.nlGeïnspireerd op J. Cramer

Repair

Recycle

Use

Reduce

Rethink & Refuse

Resource

Reuse

Pre

ven

tw

aste

age

Pre

ven

tlit

ter

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Knowledge is key

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• KIDV and Top Institute Food & Nutrition

• Universities of Twente, Wageningen and Groningen and TNO

• Design for circularity

• Research in the packaging chain

• Scientific excellence and business relevance

Scientific research programme

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Scientific programs 2/2

2017 – 2020 Center for research in sustainable packaging (CRISP)

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1. Laminate packaging 2. Reusable packaging3. Management decisions in sustainable packaging

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Cooperation on sector level

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Sustainable packaging plans on sector level

• 17 Sustainability plans for packaging

• 22 branch organisations

• Quantified goals for 2022

• KIDV reviewed the plans

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Examples of goals

CBL (supermarkets)

• 10% less packaging materials in 2022 and 20% less packaging materials in 2025.

Thuiswinkel.org (e-commerce)

• 10% of the eligible products will be send in reusable packaging (if the pilot is successfull).

Groenten Fruit Huis (vegetables and fruits)

• 90% of the packaging is recyclable in 2022 (and 100% in 2025), by the present-day collection and recycling processes.

FNLI (foodstuffs)

• Towards 2025 increase the use of secondary materials in selected formats, for example in PET-trays (50% in 2025).

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Sustainable packaging examples

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Rethink: new shampoo packagingReuse: reusable e-commerce packaging

Resource: biobased milkcan

Shifting from plastic to laminated paper or cardboard or renewableresources

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Cooperation with companies

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Challenge for start ups & Innovationplatform

• Winners challenge:

• Twenty Products : (almost) no packaging

• Fit Things : reduce carboard packaging

• Runners up:

• Gr3n recyling : chemical recycling

• RePack : reusable packaging

• Pluumo : thermal packaging with feathers

• Ozarka : reuse food packaging

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Recyclable alternatives for laminates

• Searches for more recyclable alternatives forthe 10 most used laminates in packaging

• Checked on functionality

• Combined with the information from CEFLEX and input for the working group design for recycling guidelines for flexibles

• Also input for the Recyclecheck flexiblepackaging

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How to judge sustainable packaging?

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Recyclecheck

• Decision tree

• Is my packaging recyclable or not?

• Based on the current situation of collection, sorting and recycling systems

• Now available for rigid plastic packaging

• Afvalfonds Verpakkingen is using theRecyclecheck for ecomodulation fee (differentiated waste management fee).

• Coming soon: recyclechecks for flexibleplastics and paper/board

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Innovations in recycling techniques: chemical recycling

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Conclusion

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[email protected]

Thank you for your attention!