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A
Research Project
ON
MOBILE NUMBER PORTABILITY IN
HARYANA.
Submitted to Maharishi Markandeshwar University,
Mullana
Of
BACHELOR OF BUSINESS ADMINISTRATION
SESSION (2008-11)
Under the Guidance of Submitted By: -
Ms.Parkee Bhatnagar Surender Saini
(Faculty) BBA 6th Sem.
Roll No. 1208055
MAHARISHI MARKANDESHWAR UNIVERSITYMullana, Ambala - Haryana
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Declaration
I hereby declare that the dissertation entitled Mobile Number Portability In
Haryana submitted for the Degree of Bachelors of Business
Administration is my original work and the dissertation has not formed
the basis for the award of any degree, diploma, associate ship, fellowship or
similar other titles. It has not been submitted to any other University or
Institution for the award of any degree or diploma.
Date: Name: Surender Saini
Place: Roll No: 1208055
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Certificate
Certified that the research project entitled Mobile Number Portability In
Haryana is an original piece of research work done by Mr. Surender Saini,
Roll No. 1208055 during the period of study under my guidance for the
award of bachelor of business administration (BBA) degree.
Date: Name of Research
Guide:
Place:
Designation:
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ACKNOWLEDGEMENT
Gratitude is not a thing of expression; it is more a matter of feeling.
There is always a sense of gratitude which one express for others for
their help and supervision in achieving the goals. I too express by deep
gratitude to each and every one who has been helpful to me in completing
the project report successfully.
First of all, I am highly thankful to Ms.Parkee Bhatnagar
for allowing me to pursue my project report on MOBILE NUMBER
PORTABILITY IN HARYANA
I feel self short of words to thanks my parents and friends who had
directly or indirectly been instrumental in the completion of the dissertation
report. I am indebted to all respondents for their time & passion during the
long conversations
I would also like to thank almighty God for blessing showered on me
during the completion of project report.
Surender Saini
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PREFACE
Research word in management is extremely important as it gives a
close & depth view of real life business issues. For the student pursuing any
professional course like business studies who is striving to perform
outstanding it is paramount importance that apart forms theoretical
knowledge one must also gain practical knowledge.
The main objective of project report is familiarization with the
necessary theoretical inputs and to gain sufficient practical exposure to
establish a distant linkage between the conceptual knowledge acquired at the
college & practicing those concepts.
The Research report is concerned with the MOBILE NUMBER
PORTABILITY IN HARYANA. During my tenure of project, I studied
the various development tools and deeply analyzed the functions.
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Index
S.No. Chapter Name Pg. No.
1. Introduction 8
What is MNP 8
History of MNP 11
List of Countries having MNP 15
Needs & Importance of MNPs 25
Benefits of MNP to Customers 29
Biggest gainer Due to MNP 31
Biggest Looser Due to MNP 42
2. Objectives of the Study 46
3. Research Methodology 48
4. Limitations of the Study 53
5. Data Analysis & Interpretation 54
6. Findings 67
7. Suggestions 69
8. Conclusion 71
9. Questionnaire 73
10. Bibliography 76
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In most cases when the mobile number is used for all business and family
correspondence, it becomes generally impossible to leave the number. To
overcome these hardships, the concept of MNP (Mobile Number Portability)
was introduced.
MNP is implemented in different ways across the globe. The international
and European standard is for a customer wishing to port his/her number to
contact the new provider (Recipient) who will then arrange necessary
process with the old provider (Donor). This is also known as 'Recipient-Led'
porting. UKdid not implement a Recipient-Led system, where a customer
wishing to port his/her number is required to contact the Donor to obtain a
Porting Authorization Code (PAC) which he/she then has to give to the
Recipient. Once having received the PAC the Recipient continues the port
process by contacting the Donor. This form of porting is also known as
'Donor-Led' and has been criticized by some industry analysts as being
inefficient. It has also been observed that it may act as a customer deterrent
as well as allowing the Donor an opportunity of 'winning-back' the customer.
This might lead to distortion of competition, especially in the markets with
new entrants that are yet to achieve scalability of operation.
In India, MNP is launched recently which is Donor Led. Only the
terminology is changed from PAC to UPC (Unique Porting Code).
MNP is implemented in different ways across the globe. The international
and European standard is for a customer wishing to port his/her number to
contact the new provider (Recipient) who will then arrange necessary
process with the old provider (Donor). This is also known as 'Recipient-Led'
porting. UKdid not implement a Recipient-Led system, where a customer
wishing to port his/her number is required to contact the Donor to obtain a
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http://en.wikipedia.org/wiki/United_Kingdomhttp://en.wikipedia.org/wiki/Porting_Authorisation_Codehttp://en.wikipedia.org/wiki/United_Kingdomhttp://en.wikipedia.org/wiki/United_Kingdomhttp://en.wikipedia.org/wiki/Porting_Authorisation_Codehttp://en.wikipedia.org/wiki/United_Kingdom -
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Porting Authorization Code (PAC) which he/she then has to give to the
Recipient. Once having received the PAC the Recipient continues the port
process by contacting the Donor. This form of porting is also known as
'Donor-Led' and has been criticized by some industry analysts as being
inefficient. It has also been observed that it may act as a customer deterrent
as well as allowing the Donor an opportunity of 'winning-back' the customer.
This might lead to distortion of competition, especially in the markets with
new entrants that are yet to achieve scalability of operation.
In India, MNP is launched recently which is Donor Led. Only the
terminology is changed from PAC to UPC (Unique Porting Code).
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HISTORY
The first implementation of MNP starts in late 1990s with Singapore
implementing the MNP (limited) functionality in 1997 followed by Hong
Kong in 1999, Spain in 2000, Australia in 2001 and list continues to grow.
Though it was introduced as a tool to promote competition in the heavily
monopolized wire line telecommunications industry, number portability
became popular with the advent of mobile telephones, since in most
countries different mobile operators are provided with different area codes
and, without portability, changing one's operator would require changing
one's number. Some operators, especially incumbent operators with large
existing subscriber bases, have argued against portability on the grounds that
providing this service incurs considerable overhead, while others argue that
it prevents vendor lock-in and allows them to compete fairly on price and
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http://en.wikipedia.org/wiki/Landlinehttp://en.wikipedia.org/wiki/Mobile_telephonehttp://en.wikipedia.org/wiki/Area_codehttp://en.wikipedia.org/wiki/Incumbenthttp://en.wikipedia.org/wiki/Vendor_lock-inhttp://en.wikipedia.org/wiki/Landlinehttp://en.wikipedia.org/wiki/Mobile_telephonehttp://en.wikipedia.org/wiki/Area_codehttp://en.wikipedia.org/wiki/Incumbenthttp://en.wikipedia.org/wiki/Vendor_lock-in -
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service. Due to this conflict of interest, number portability is usually
mandated for all operators by telecommunications regulatory authorities.
In the US, MNP was mandated by the Federal Communications
Commission (FCC) in 1996 with the First Report and Orderon MNP and
Number Pooling. The mandate required all carriers in the top 100 MSAs
(metropolitan statistical areas) to be "MNP-capable" and port numbers to
any carriers sending a BFR (bona fide request). The ability to keep a number
while switching providers is thought to be attractive to consumers. It was
also a major point made by CLECs (Competitive Local Exchange Carriers)
preventing customers from leaving ILECs (Incumbent Line Exchange
Carriers), thus hindering competition. Details regarding the reasons for MNP
and how it is to be implemented can be found in the First Report and Order
referenced above.
In the U.S., the FCC has mandated this in order to increase competition
among providers. As of late November 2003, MNP was required for all
landline and wireless common carriers, so long as the number is being
ported to the same geographical area or telephone exchange. This latest
mandate included carriers outside the top 100 MSAs that theretofore enjoyed
a rural carrier exemption.
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http://en.wikipedia.org/wiki/Telecommunicationshttp://en.wikipedia.org/wiki/Federal_Communications_Commissionhttp://en.wikipedia.org/wiki/Federal_Communications_Commissionhttp://www.fcc.gov/Bureaus/Common_Carrier/Orders/1996/fcc96286.txthttp://www.fcc.gov/Bureaus/Common_Carrier/Orders/1996/fcc96286.txthttp://www.fcc.gov/Bureaus/Common_Carrier/Orders/1996/fcc96286.txthttp://en.wikipedia.org/wiki/United_Stateshttp://en.wiktionary.org/wiki/mandatehttp://en.wikipedia.org/wiki/Competitionhttp://en.wikipedia.org/wiki/Landlinehttp://en.wikipedia.org/wiki/Wirelesshttp://en.wikipedia.org/wiki/Common_carrierhttp://en.wikipedia.org/wiki/Geographicalhttp://en.wikipedia.org/wiki/Telephone_exchangehttp://en.wikipedia.org/wiki/Telecommunicationshttp://en.wikipedia.org/wiki/Federal_Communications_Commissionhttp://en.wikipedia.org/wiki/Federal_Communications_Commissionhttp://www.fcc.gov/Bureaus/Common_Carrier/Orders/1996/fcc96286.txthttp://www.fcc.gov/Bureaus/Common_Carrier/Orders/1996/fcc96286.txthttp://en.wikipedia.org/wiki/United_Stateshttp://en.wiktionary.org/wiki/mandatehttp://en.wikipedia.org/wiki/Competitionhttp://en.wikipedia.org/wiki/Landlinehttp://en.wikipedia.org/wiki/Wirelesshttp://en.wikipedia.org/wiki/Common_carrierhttp://en.wikipedia.org/wiki/Geographicalhttp://en.wikipedia.org/wiki/Telephone_exchange -
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Mobile Number Portability in Haryana:
The much awaited Mobile Number Portability (MNP) finally launched in
Haryana. The MNP service inaugurate by the Union Minister of
Communications & IT Mr. Kapil Sibal by making the inaugural call to Shri
Bhupindrer Singh Hooda, the Chief Minister of Haryana from a ported
mobile number in function held at Rohtak city.
Speaking on the launch of Mobile Number Portability (MNP) Mr. Kapil
Sibal said that first phase of the MNP has been launched today in Haryana
and customers in the state now have the option of changing their service
provider without changing their mobile numbers. He said the choice based
services initiate healthy competition among service providers which
ultimately benefits Aam Aadmi.
The mobile number portability (MNP) will be launched across India by
January 20, 2011. For orderly technical migration of complex interconnected
networks, each of the remaining service areas will be migrated one by one
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on alternate days. This will enable simultaneous validation of technical
parameters and removal of any problems arising from migration activity to
ensure successful and smooth migration of a service area. Migration
activities will not take place during the festival season at the end of
December, 2010.
As earlier we shared on Telecom Talk, customer will have to pay a
maximum of Rs. 19 to the new operator to change network via MNP as
Porting charges. However the new operator has the option to waive off the
MNP fee or reduce it.
Presently BSNL and Tata Docomo announced their attractive MNP offers
with freebies. Wherein subscribers can switch to BSNL at FREE of cost
while Tata Docomo charged Rs. 19 for number portability service.
To avail the MNP service subscriber needs to send SMS PORT followed by
10 Digit Mobile Number to 1900 and they will get UPC porting code by
SMS after that they need to submit CAF (application form) and MNP form
with UPC to desired new service provider.
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http://telecomtalk.info/mnp-offer-switch-to-bsnl-get-free-talktime-and-unlimited-gprs/48983/http://telecomtalk.info/tata-docomo-brings-early-bird-offer-for-mnp/49020/http://telecomtalk.info/tata-docomo-brings-early-bird-offer-for-mnp/49020/http://telecomtalk.info/tata-docomo-brings-early-bird-offer-for-mnp/49020/http://telecomtalk.info/mnp-offer-switch-to-bsnl-get-free-talktime-and-unlimited-gprs/48983/http://telecomtalk.info/tata-docomo-brings-early-bird-offer-for-mnp/49020/ -
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LIST OF COUNTRIES HAVING MNP
Country Implementatio
n date
Time to port Price Short notes
Brazil 2008.09.01 3 BRL 4 The plan started in March
2007
Canada 2007.03.14 0 free MNP procedure takes 10-20
minutes.
Dominican
Republic
2009.09.30 310 free
Ecuador 2009.10.12 4 free ASCP handled by Systor,
Telconet and JR Electric
Supply
Mexico 2008.07.05 Service handled by TelcordiaTechnologies andNeoris
Peru 2010.01.01 7-9 free The user will assume the cost
of the new sim card of the
new Service provider that will
cost around 15 PEN
USA 2003.11.24 0 free MNP procedure takes 2 hours.
Asia Pacific
Country Implementationdate
Time to port Price Short notes
Australia 2001.09.25 1 Free Previously prefixes04x1, 04x2, 04x3 referred
to Optus
04x4, 04x5 and 04x6referred to Vodafone
043x, referred to Vodafone
Hutchison Australiaformally known as
Hutchison 3G Australia.04x7, 04x8, 04x9 and
0410x referred to Telstra
HongKong
1999.03.01 2 Free Service handled by Officeof the Telecommunications
Authority (OFTA). In the
network, you may becharged unexpectedly for a
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http://en.wikipedia.org/wiki/Brazilhttp://en.wikipedia.org/wiki/BRLhttp://en.wikipedia.org/wiki/Canadahttp://en.wikipedia.org/wiki/Dominican_Republichttp://en.wikipedia.org/wiki/Dominican_Republichttp://en.wikipedia.org/wiki/Dominican_Republichttp://en.wikipedia.org/wiki/Ecuadorhttp://en.wikipedia.org/w/index.php?title=Systor&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Telconet&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=JR_Electric_Supply&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=JR_Electric_Supply&action=edit&redlink=1http://en.wikipedia.org/wiki/Mexicohttp://en.wikipedia.org/wiki/Telcordia_Technologieshttp://en.wikipedia.org/wiki/Telcordia_Technologieshttp://en.wikipedia.org/w/index.php?title=Neoris&action=edit&redlink=1http://en.wikipedia.org/wiki/Peruhttp://en.wikipedia.org/wiki/Peruvian_nuevo_solhttp://en.wikipedia.org/wiki/USAhttp://en.wikipedia.org/wiki/Australiahttp://en.wikipedia.org/wiki/Optushttp://en.wikipedia.org/wiki/Vodafonehttp://en.wikipedia.org/wiki/Vodafone_Hutchison_Australiahttp://en.wikipedia.org/wiki/Vodafone_Hutchison_Australiahttp://en.wikipedia.org/wiki/Telstrahttp://en.wikipedia.org/wiki/Hong_Konghttp://en.wikipedia.org/wiki/Hong_Konghttp://en.wikipedia.org/wiki/Brazilhttp://en.wikipedia.org/wiki/BRLhttp://en.wikipedia.org/wiki/Canadahttp://en.wikipedia.org/wiki/Dominican_Republichttp://en.wikipedia.org/wiki/Dominican_Republichttp://en.wikipedia.org/wiki/Dominican_Republichttp://en.wikipedia.org/wiki/Ecuadorhttp://en.wikipedia.org/w/index.php?title=Systor&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Telconet&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=JR_Electric_Supply&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=JR_Electric_Supply&action=edit&redlink=1http://en.wikipedia.org/wiki/Mexicohttp://en.wikipedia.org/wiki/Telcordia_Technologieshttp://en.wikipedia.org/wiki/Telcordia_Technologieshttp://en.wikipedia.org/w/index.php?title=Neoris&action=edit&redlink=1http://en.wikipedia.org/wiki/Peruhttp://en.wikipedia.org/wiki/Peruvian_nuevo_solhttp://en.wikipedia.org/wiki/USAhttp://en.wikipedia.org/wiki/Australiahttp://en.wikipedia.org/wiki/Optushttp://en.wikipedia.org/wiki/Vodafonehttp://en.wikipedia.org/wiki/Vodafone_Hutchison_Australiahttp://en.wikipedia.org/wiki/Vodafone_Hutchison_Australiahttp://en.wikipedia.org/wiki/Telstrahttp://en.wikipedia.org/wiki/Hong_Konghttp://en.wikipedia.org/wiki/Hong_Kong -
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call to a mobile that hasbeen ported form a different
network.
India 2011.01.20 7 INR19 (free in-
case ofBSNL)
Customers can port between
prepay and post pay
options. The Talk time andother validity will be
terminated during porting.The master database will be
managed by a third party
firm. For zone I, Syniverse
has been appointed with theMNP and related issues
while for zone II, it is
Telcordia.
Malaysia 2008.10.15 1 Free 1 day is a minimum time
necessary for portingPakistan 2007.03.23 4 Customers can port between
prepay and post pay
options. On port-In, the
Donor company provides,free balance and on-net free
minutes. Service handled by
Pakistan MNP Database(Guarantee) Limited[15]
Singapore 2008.06.13 Customers are not able to
port between prepay and
post pay options. Vendorfor database installation isSyniverse Technologies
Taiwan 2005.10.??
Thailand 2010.12.15 3 THB 99 Number Portability
Clearinghouse service is
handled by TelcordiaTechnologies. 3 days can be
just working days.
Europe
Country Implementation Time to Price Short notes
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http://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/Indian_rupeehttp://en.wikipedia.org/wiki/BSNLhttp://en.wikipedia.org/wiki/Syniversehttp://en.wikipedia.org/wiki/Telcordiahttp://en.wikipedia.org/wiki/Malaysiahttp://en.wikipedia.org/wiki/Pakistanhttp://en.wikipedia.org/wiki/Pakistan_MNP_Database_(Guarantee)_Limitedhttp://en.wikipedia.org/wiki/Pakistan_MNP_Database_(Guarantee)_Limitedhttp://en.wikipedia.org/wiki/Mobile_number_portability#cite_note-14http://en.wikipedia.org/wiki/Singaporehttp://en.wikipedia.org/wiki/Syniverse_Technologieshttp://en.wikipedia.org/wiki/Taiwanhttp://en.wikipedia.org/wiki/Thailandhttp://en.wikipedia.org/wiki/Thai_bahthttp://en.wikipedia.org/wiki/Telcordia_Technologieshttp://en.wikipedia.org/wiki/Telcordia_Technologieshttp://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/Indian_rupeehttp://en.wikipedia.org/wiki/BSNLhttp://en.wikipedia.org/wiki/Syniversehttp://en.wikipedia.org/wiki/Telcordiahttp://en.wikipedia.org/wiki/Malaysiahttp://en.wikipedia.org/wiki/Pakistanhttp://en.wikipedia.org/wiki/Pakistan_MNP_Database_(Guarantee)_Limitedhttp://en.wikipedia.org/wiki/Pakistan_MNP_Database_(Guarantee)_Limitedhttp://en.wikipedia.org/wiki/Mobile_number_portability#cite_note-14http://en.wikipedia.org/wiki/Singaporehttp://en.wikipedia.org/wiki/Syniverse_Technologieshttp://en.wikipedia.org/wiki/Taiwanhttp://en.wikipedia.org/wiki/Thailandhttp://en.wikipedia.org/wiki/Thai_bahthttp://en.wikipedia.org/wiki/Telcordia_Technologieshttp://en.wikipedia.org/wiki/Telcordia_Technologies -
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date portdays
Albania 2010.12.22 TBA TBA Agreement signed on 22-
Dec-2010 between AKEP
(Authority of Electronic
and PostalCommunications) and the
service handling company"INFOSOFT SYSTEMS
sh.a.". Service not
implemented yet.
Austria 2004.10.16 3
Czech
Republic
2006.01.15
Belgium 2002.10.01 2 Free The central solution CRDChas been re-implemented
several times. First time itwas implemented by
Telcordia Technologies US,second time by Cap Gemini
Sweden and Belgium, third
time by Porthus Belgium.Access to DB: setup fee :
11 000, annual fee:
3000.
Bulgaria 2008.04.11 EUR2.56
Croatia 2006.10.01 5 5 days is maximum
possible period necessaryfor porting a number.
Service handled by
HAKOM.
Cyprus 2004.07.?? 14
Denmark 2001.07.?? 30-60 DKK0-29 The central solutions iscalled OCH - Operators
Clearing House
Estonia 2005.01.01 7
Finland 2003.07.25 5 Free Handled by the company
Numpac
France 2003.06.30 10 Free Heavily improved since
May 2007 with a 10-daysmaximum lead time (was
taking 2 months in most
cases before then)
Georgia 2011.02.15 TBA TBA
Germany 2002.11.01 4 working EUR25 The average price charged
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http://en.wikipedia.org/wiki/Albaniahttp://en.wikipedia.org/wiki/Austriahttp://en.wikipedia.org/wiki/Czech_Republichttp://en.wikipedia.org/wiki/Czech_Republichttp://en.wikipedia.org/wiki/Belgiumhttp://en.wikipedia.org/wiki/Telcordia_Technologieshttp://en.wikipedia.org/w/index.php?title=Porthus&action=edit&redlink=1http://en.wikipedia.org/wiki/Bulgariahttp://en.wikipedia.org/wiki/EURhttp://en.wikipedia.org/wiki/Croatiahttp://en.wikipedia.org/w/index.php?title=HAKOM&action=edit&redlink=1http://en.wikipedia.org/wiki/Cyprushttp://en.wikipedia.org/wiki/Denmarkhttp://en.wikipedia.org/wiki/DKKhttp://en.wikipedia.org/wiki/Estoniahttp://en.wikipedia.org/wiki/Finlandhttp://en.wikipedia.org/wiki/Francehttp://en.wikipedia.org/wiki/Georgia_(country)http://en.wikipedia.org/wiki/Germanyhttp://en.wikipedia.org/wiki/EURhttp://en.wikipedia.org/wiki/Albaniahttp://en.wikipedia.org/wiki/Austriahttp://en.wikipedia.org/wiki/Czech_Republichttp://en.wikipedia.org/wiki/Czech_Republichttp://en.wikipedia.org/wiki/Belgiumhttp://en.wikipedia.org/wiki/Telcordia_Technologieshttp://en.wikipedia.org/w/index.php?title=Porthus&action=edit&redlink=1http://en.wikipedia.org/wiki/Bulgariahttp://en.wikipedia.org/wiki/EURhttp://en.wikipedia.org/wiki/Croatiahttp://en.wikipedia.org/w/index.php?title=HAKOM&action=edit&redlink=1http://en.wikipedia.org/wiki/Cyprushttp://en.wikipedia.org/wiki/Denmarkhttp://en.wikipedia.org/wiki/DKKhttp://en.wikipedia.org/wiki/Estoniahttp://en.wikipedia.org/wiki/Finlandhttp://en.wikipedia.org/wiki/Francehttp://en.wikipedia.org/wiki/Georgia_(country)http://en.wikipedia.org/wiki/Germanyhttp://en.wikipedia.org/wiki/EUR -
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days + 2further days
is about 25. The exactamount depends on the old
provider. A price limit of
30.72 was set by theBundesnetzagentur.
Greece 2003.09.?? Service handled byTelcordia Technologies
Hungary 2004.05.01 8 Free
Iceland 2004.10.01 10 Free 10 days is maximum
possible period. Service
handled by TelcordiaTechnologies
Ireland 2003.07.25 0 Free
Italy 2002.04.01 3
Latvia 2007.??.?? 10 Free
Lithuania 2004.01.01 28 Service handled by
Telcordia TechnologiesLuxembourg 2005.02.01 1 Managed by the G.I.E
Telecom E.I.G. operator
group and developed,installed and operated by
Systor Trondheim AS.
Macedonia 2008.09.01 The reference database was
developed, installed and is
presently operated bySeavus Group.
Malta 2005.07.31 0 4 hours is a period
necessary to port a number.
Netherlands 1997.08.01 3 Service handled by
Onafhankelijke Post enTelecommunicatie
Autoriteit aka. Opta
Norway 2001.04.01 14 NOK 0 - 200 Administrated by the
National Reference
Database (NRDB). Thereference database was
developed, installed and is
presently operated bySystor Trondheim AS.
Poland 2006.02.?? Free To be administrated by the
National Central Database
(PLI-CBD) run by Office of
Electronic Communications(UKE). 30-day max porting
time is to be reduced to 1
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http://en.wikipedia.org/wiki/Bundesnetzagenturhttp://en.wikipedia.org/wiki/Greecehttp://en.wikipedia.org/wiki/Telcordia_Technologieshttp://en.wikipedia.org/wiki/Hungaryhttp://en.wikipedia.org/wiki/Icelandhttp://en.wikipedia.org/wiki/Telcordia_Technologieshttp://en.wikipedia.org/wiki/Telcordia_Technologieshttp://en.wikipedia.org/wiki/Republic_of_Irelandhttp://en.wikipedia.org/wiki/Italyhttp://en.wikipedia.org/wiki/Latviahttp://en.wikipedia.org/wiki/Lithuaniahttp://en.wikipedia.org/wiki/Telcordia_Technologieshttp://en.wikipedia.org/wiki/Luxembourghttp://en.wikipedia.org/w/index.php?title=Systor_Trondheim_AS&action=edit&redlink=1http://en.wikipedia.org/wiki/Republic_of_Macedoniahttp://en.wikipedia.org/wiki/Maltahttp://en.wikipedia.org/wiki/Netherlandshttp://en.wikipedia.org/w/index.php?title=Opta&action=edit&redlink=1http://en.wikipedia.org/wiki/Norwayhttp://en.wikipedia.org/w/index.php?title=Systor_Trondheim_AS&action=edit&redlink=1http://en.wikipedia.org/wiki/Polandhttp://en.wikipedia.org/wiki/Bundesnetzagenturhttp://en.wikipedia.org/wiki/Greecehttp://en.wikipedia.org/wiki/Telcordia_Technologieshttp://en.wikipedia.org/wiki/Hungaryhttp://en.wikipedia.org/wiki/Icelandhttp://en.wikipedia.org/wiki/Telcordia_Technologieshttp://en.wikipedia.org/wiki/Telcordia_Technologieshttp://en.wikipedia.org/wiki/Republic_of_Irelandhttp://en.wikipedia.org/wiki/Italyhttp://en.wikipedia.org/wiki/Latviahttp://en.wikipedia.org/wiki/Lithuaniahttp://en.wikipedia.org/wiki/Telcordia_Technologieshttp://en.wikipedia.org/wiki/Luxembourghttp://en.wikipedia.org/w/index.php?title=Systor_Trondheim_AS&action=edit&redlink=1http://en.wikipedia.org/wiki/Republic_of_Macedoniahttp://en.wikipedia.org/wiki/Maltahttp://en.wikipedia.org/wiki/Netherlandshttp://en.wikipedia.org/w/index.php?title=Opta&action=edit&redlink=1http://en.wikipedia.org/wiki/Norwayhttp://en.wikipedia.org/w/index.php?title=Systor_Trondheim_AS&action=edit&redlink=1http://en.wikipedia.org/wiki/Poland -
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day.
Portugal 2002.01.01 5-10 Operated by Portable S.A.Solution implemented by
Systor Trondheim AS of
Norway.
Romania 2008.10.21 7-30 Free Developed by UTI Systemsbased on the Porthus
implementation
Slovakia 2004.05.01
Slovenia 2005.12.31 5 EUR 5 5 EUR is a maximum
possible price
Spain 2000.10.??
Sweden 2001.09.01 21 Free The largest operators
formed independent
company, SNPAC AB, toprocure central database
(CRDB) solution.Implementation of CRDBis carried out by Cap
Gemini & Oracle.
Switzerland 2000.03.?? 5
Turkey 2008.11.09 6 Free AVEA and Vodafone hired
Gantek to implement
central database (CRDB)solution and donated it to
Turkish
Telecommunications
Regulatory Authority.Number Portability
Clearinghouse servicehandled by Telcordia
Technologies
United
Kingdom
1999.01.?? 2 working
days
Free Telecommunications
service is regulated in the
UK by Ofcom. On 25 July2003, Ofcom introduced
the General Conditions of
Entitlement which apply to
all communicationsnetworks and service
providers in the UK.
Middle East and Africa
Country Implementation
date
Time to portdays
Price Short notes
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Egypt 2008.04.?? NPC serves thecentralized
administrative and
provisioning role of
MNP. NumberPortability
Clearhouse ishandled by Telcordia
Technologies, where
Giza Systems is the
system integrator.
Israel 2007.12.03 34 hours Free Service includeslandline as well as
mobile numbers
Jordan 2010.06.01 1 7 JOD Service is not
implemented, but isstill planned. TRC
started the process in
2005 and released
the official bid toimplement and
operate MNP during
September 2009.
Kuwait 2010.12.31? The Minister of Telecommunications
has stated that the
service should beavailable before theend of 2010.
However a number
of delays have beenreported in the
media.
Nigeria 2007.??.??
Oman 2006.08.26 Implemented as a
decentralized
solution by Porthus
for Nawras, and byGulf Business
Machines/Telcordiafor Oman Mobile.
Saudi
Arabia
2006.07.08 Managed by the
Centralized
ClearinghouseApproach, through
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the NPC (NumberPortability
Clearinghouse), a
product ofTelcordiaTechnologies. The
implementer andsystem integrator isGiza Arabia.
South
Africa
2006.11.10 The three operators,
Vodacom SA, MTN
SA, and Cell C,
formed anindependent
company for the
implementation andmanagement of the
central solution.After delays, theimplementation of
this solution was
awarded to local
company SaabGrintek teamed up
with Telcordia
Technologies.
21
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PROCEDURE OF MNP
We all know that Mobile Number Portability will be a reality from 20th
January 2011, as Government has at last announced the launch of this
facility for the entire India from this date.
We do not know at this stage how this arrangement would span out but it's
really boon for the customers who want to shift to other mobile network for
want of quality, lesser cost or for more facility such as 3G. Here is the
procedure and the guidelines for changing your operator :
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operator. Post-paid subscribers will have to submit a copy of their latest bill
as well.
6. You will receive an SMS, which will provide the time and date for
porting. According to TRAI, it is mandatory for both the existing and the
fresh operators to complete the process for number portability within four
days after the first SMS.
7. You will receive another SMS from the new operator, confirming the
switch. Your mobile phone may remain 'dead' or without network coverage
for about two hours while the porting takes place. But don't worryyou will
be able to go 'live' again with the new operatorand your old number.
8. Remember, you can change your operator only once in every 90 days.
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NEED & IMPORTANCE OF MOBILE NUMBER
PORTABILITY
Today, mobile phones have become inevitable in one's life. We've seen it
grow from a mere luxury to now a necessity. The transformation in the
lifestyle of we, the people is a major reason for this change. What started
with a several bucks for incoming call has moved on to a plethora of plans
which have free outgoing calls today.
The telecom sector has had a great time in the past 10 years. Early playershave minted a huge sum of money already despite the licensing fee they
would have paid to get into the play-field. From just 40.6 million mobile
phone users in September 2004, India is to have over650 million users by
2012, as predicted by the Indian prime minister last year.
Amidst all the number games, an acronym which is of more interest to the
mobile phone subscribers is MNP or the well known and self explanatory,
Mobile Number Portability.
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Mobile number portability (MNP) enables mobile telephone users to retain
their mobile telephone numbers when changing from one mobile network
operator to another.
A large percentage of mobile users are willing to switch to a different
service provider but cannot afford to change their phone numbers. MNP is
for them. The latest news in this context was DoT's notification on rolling
out MNP by September 2009 in Delhi, Mumbai, Maharashtra and Gujarat
which form Zone I and Kolkata, Tamil Nadu, Chennai, Andhra Pradesh and
Karnataka of Zone 2 within the following 6 months.
MNP is active in countries like Australia, Denmark and Sweden since 2001.
Even Saudi Arabia has it since the year 2006.
On researching about the delay in MNP getting introduced in India, despite
the country being one of the largest in terms of mobile phone subscribers, I
could infer to some surprising insights. A well known telecom blog owner
and digital media reporter called it to be a delay due to a major telecom
waiting to roll over the ramp before MNP kicks off. Looking at the repeated
extensions of the MNP roll out, the statements appear to have a cause.
The irony is, there is no single service provider which the people wish to
stick to. There are people who are running on a provider A and wish to move
to provider B. On the contrary, a lot of subscribers from provider B wish to
move to provider A. Hence, if MNP is to help the subscribers in general, it
would do so by creating a competitive environment amongst the players in
terms of network, plans, etc.
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It would be a great watch to see a country like India rolling out MNP and
how do subscribers react to the same. Which provider is to suffer the most
with this move and which one is to be the top gainer? Another important
segment would be the CDMA v/s GSM services and the fate of the players
which operate in both the technologies.
India is the fastest growing mobile market in the world. With rapidly
expanding mobile subscriber base, network and Quality of Service (QoS)
became the basis of selection of operators and thereby accentuated the
implementation ofMNP. Many of the operators didn't provide the level of
service or the call plans that the subscribers were looking for. It was
assumed that the number portability can be a pre-requisite to support a fair
competition in the telecommunication market after its launch. But has MNP
really marked its importance with so many claims in the Indian telecom
market?
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For the service providers, MNP is a potentially disruptive technology in an
already competitive market. Operators now find themselves facing questions
on how to optimize resources in this changed scenario, acquiring customers
through short-term offers, or enhancing existing subscriber engagement to
improve the loyalty and retention. Summing up the effect, the limelight falls
on businesses and operational 'efficiencies'.
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BENEFITS OF MNP TO CUSTOMERS
1. Now we have the choice of switching over to different operatorwithout changing our mobile number.
2. This facility is available to both postpaid and prepaid customers.
3. Also available to subscribers of GSM as well as CDMA service.
4. The cost of porting our number to a new operator is Rs 19, which is
dead cheap!
5. Family members who are currently on different networks can now
move to single network to take advantage of attractive tariff packages,
free calls within the same network, etc.
6. It is good news for those, who feel disappointed with their current
billing, customer care, and overall service delivery.
7. The real reason for changing service provider is to access better
quality of service or improved customer care and of course, a better
tariff package!
8. Since many telecom companies will start to loose their customers,
they will be forced to provide better service quality and hence call
rates may decrease even more! That will be awesome!!
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BIGGEST GAINER DUE TO MNP
As many wireless telecommunications operators around the world reach
saturation points in consumer penetration, they fear hitting a growth wall.
These companies face mounting competition, declining average revenue per
user (ARPU) and steeply rising costs.
All these factors put tremendous pressure on their margins. Increasingly,
wireless companies must hunt for ways to squeeze more from their business
model--but where and how? To find answers they might consider dialing the
country code for India.
Indian telecoms continue to increase despite serving users at bare minimum
rates. Their ARPU is a fraction of comparable telecoms in developed
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countries. For example, in 2009, Indian wireless ARPU averaged just USD
2.90 a month.
Compare that with about USD 50 a month in the US, a little over USD 22 a
month in Germany and nearly USD 58 in Japan. Even in developing
countries like Brazil and Mexico, ARPU averages close to USD 13 and USD
14 a month, respectively.
Yet, Indian wireless companies excel in eking substantial returns from thin
soil. Leading Indian players like Reliance Communications and Bharti Airtel
(Airtel) enjoy EBITDA (earnings before interest, taxes, depreciation andamortization) margins of more than 30%.
These compare well with global competitors such as Verizon, Deutsche
Telekom, Vodafone Group and Telefnica, despite having ARPUs of one-
tenth or less of these giants. Only some of this wide variance can be
explained by scale and the relatively lower wages of the Indian labor force.
Much more hinges on a unique business model.
How do India's young telecoms generate superior returns and make calls so
inexpensive for consumers?
The true secret of their success lies in a rock-bottom cost model that aims to
achieve the most optimal economics at three levels: First, Indian providers
have learned how to "manufacture" very low-cost minutes. Second, they
continually strive for high levels of network utilization. All this amounts to a
telecom breakthrough in achieving high minutes of use (MOU) rates while
radically de-layering traditional Telco operations. Third, they have a
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customer acquisition and distribution model that ignores the traditional
norms created in more mature markets. Let's consider these factors in detail.
Manufacturing very low-cost minutes
India's mammoth population of 1.17 billion people creates a unique market,
but it can provide universal lessons. Its telecoms' huge scale of mobile
operations and integrated networks help them achieve their high MOU
totals. India has one of the largest mobile subscriber bases in the world.
In 2010, the country had 752 million mobile subscribers, second only to
China's 842 million--and more than double the 305 million subscribers in the
US, whose total population is around 310 million. India also has some of the
highest minutes of use per connection globally: nearly 4,000 MOU per year
per connection compared with nearly 2,500 in China and just over 1,600 in
Japan.
India's total annual minutes of usage are also very high at 3,000 billion
versus 1,450 billion MOUs for the US and 150 billion MOUs for Germany.
One key reason for high mobile usage: the low penetration and lack of
difficulty of fixed-line services in India when mobile phones first arrived.
Consumers shifted their enclosed demand for communications to mobile
phones. Culturally, Indian consumers enjoy communicating frequently, and
at length, whether through conversations or texting. Lower prices further
encouraged greater usage: as prices drop from an average of 16 cents a
minute in 1998 to just 0.70 cents a minute 10 years later, more Indians
consumed more mobile minutes.
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To enable this volume, Indian telecommunications companies maintain
large, integrated networks. For instance, the top six wireless companies in
India, measured by subscriber base, all operate across the breadth of the
country, handling more than 50 million subscribers each.
Indian telecoms do this very inexpensively by two means: sharing passive
infrastructure such as the tower, shelter or generators and the wide use of
outsourcing.
That outsourcing reduces what in the rest of the world are the high fixed
costs of such backbone items as networks, information technology (IT)maintenance and services, data transmission and certain areas of general and
administrative expenses.
That approach of sharing passive infrastructure helps amortize costs among
a larger set of players. The savings then translate into lower billing rates that
still deliver strong profits.
For instance, sharing or leasing towers can save as much as 25% of tower
costs as rental increases from one operator to more. These savings will
increase further when the telecoms begin sharing active infrastructure like
antennae, feeder cables, nodes and transmission systems, too.
While active infrastructure sharing is still at a developing stage--most
companies are still testing possibilities through intra-circle roaming,
whereby calls from one operator use the network of another operator--almost
every Telco in India is aggressively pursuing passive sharing.
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Many have teamed to spin off their passive assets into separate entities. Tata
Teleservices sold its towers to Viom Networks (the former Quippo WTTIL).
Bharti Infratel (Airtel), Vodafone Essar and Aditya Birla Telecom Ltd.
(Idea) came together to set up a joint venture, Indus Towers, to handle their
passive assets. And Reliance Infratel and GTL Infrastructure came close to
striking an USD 11 billion deal to create the world's largest independent
telecom infrastructure company. The benefit: such initiatives not only free
up capital for investments, they help reduce interest costs.
Beyond sharing passive infrastructure, Indian telecoms improve operating
efficiencies by extensively outsourcing network development, operations
and maintenance. Airtel works with more than half a dozen partners--from
IBM to Ericsson--for functions such as network planning, IT and call center
operations. Reliance's joint venture partner, Alcatel-Lucent, manages the
company's CDMA and GSM mobile phone networks. Vodafone partners
with IBM and Nokia on back-office IT operations and network management.
Indian telecoms may have pioneered such pervasive outsourcing, but many
global players are beginning to adopt this tactic, too. Recently Maxis, a
leading player in Malaysia, announced a new network outsourcing deal with
China's Huawei.
Thanks, too, to outsourcing, new products and services come to market at
minimal costs--and roll out faster. Tata Teleservices, for example, recently
signed a deal with Nokia Siemens Networks to support the launch of its
network in India. In a deal worth USD 700 million, Airtel similarly
partnered with Nokia Siemens Networks to roll out its networks in record
time, as well as to manage its radio and core network and services in eight
Indian telecom circles.
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Pushing high levels of utilization
The success of Indian telecoms hinges on matching these very low costs
with very high utilization of networks. The principle: serve more with less.
India's companies typically operate their networks at full capacity levels not
seen in most other telecoms. The goal is to treat most expenses as variable
costs and track them against a minute of use. Despite having limited
spectrum compared with many of their global peers, Indian telecoms serve
much higher levels of subscribers and MOU. Indeed, some of the nation's
telecoms are running 50% to 75% of their base transceiver station (BTS)
facilities at above, or well above, capacity. While this approach can be ultra-
efficient, it can also significantly affect call quality, especially for consumers
at the top end of the market who demand superior service.
To serve their growing population of customers, India's telecoms work hard
to expand capacity in high population centers through the building of
infrastructure, a process called cell densification. Today, Airtel operates in
23 geographic circles that cover most of India. Of these, more than 75% are
above capacity. Vodafone also operates in 23 circles. More than 50% are
above capacity and another 35% are at capacity. Lower-frequency GSM
spectrum will further allow some leading companies to lower costs by
renting out excess capacity.
However, this cell densification is leading to a noticeable decline in callquality. Consumers are now more discerning about issues like call drops and
network quality. Until recently, the lack of mobile number portability
protected carriers from mass defections of customers to competitors offering
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better service--but that will change now. Mobile number portability rolled
out across India in early 2011.
Building a low-cost customer acquisition and distribution model
Indian telecoms bring thriftiness to their sales, marketing and customer
service strategies as well. First, they focus predominantly on serving prepaid
customers. The prepaid business model creates substantial cost benefits.
They include the creation of lower billing and collection expenses, and the
critical ability to sell more phones to more low-income consumers. The last
is essential to expanding scale.
To get phones into as many hands as possible at the lowest cost, telecoms
rely heavily on India's many mom-and-pop shops, which offer prepaid
recharge coupons for several operators. Many of these outlets also sell SIM
cards directly to customers and hence act as distributors for the operators.
That approach stresses high volumes and low commissions to sales partners.
For instance, Indian telecoms typically pay 4% to 5% commissions to
partners on prepaid recharges. Of that, a minuscule 1% to 1.5% goes to the
distributor and the remaining 2.5% to 3.5% is paid to the retail outlet. To
drive costs down even further, Indian telecoms also promote self-service
electronic recharging, rather than paper-based methods, for prepaid phones.
Today, electronic recharges account for more than 80 percent of all sales.
The few telco-owned or franchised outlets in existence are maintained
mostly for servicing. Vodafone Essar offers postpaid, prepaid, roaming and
value-added services through 1.2 million retail outlets. But only a fraction of
these, 1,150, are company owned and 6,500 consist of franchises and
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exclusive dealer arrangements. Indian telecoms also team with
unconventional partners. For example, Airtel entered into an alliance with
IndianOil to gain access to 23,000 retail outlets at gas stations and cooking
gas distribution outlets. Other major Indian telecoms, such as Reliance
Communications, also maintain a low ratio of owned outlets.
Another Indian Telecom practice is to keep subscriber acquisition costs at
the barest possible minimum. Thus, most telecoms have little stake in the
new handset market. That allows them not only to maintain a very minimal
device inventory, but it frees them from making large investments in the
handset supply chain. Instead, a thriving open handset market has developed
in_India.
That is in direct contrast to those in developed markets, where wireless
companies often bear the full burden of handset subsidies. These upfront,
fixed expenses can comprise as much as one-third of subscriber acquisition
costs. In Western Europe, for example, handset subsidies can total as much
as 12% to 14% of sales, on average. For GSM wireless companies in India,
handset subsidies are zero.
For CDMA service providers, they amount to less than 3% of revenue.
Finally, to pump up user demand, India's telecoms aggressively promote on-
net and off-peak calling, meaning they provide lower prices for calls
between customers within company networks and during evening and
overnight hours. Not only do these policies redistribute and increase usage,
they bring down interconnect and termination fees between telecoms. Intra-
circle roaming agreements also maximize network usage. How India's
telecoms manage these call reallocation efforts reveals some marketing
ingenuity.
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As the India experience shows, sharing infrastructure can lead to huge
savings on capital and operating expenses, and also speed rollouts of new
products and features to customers. In contrast, in many global markets,
wireless companies pursued a more traditional model of asset ownership,
and competitive pressures acted as cultural "deterrents" to sharing
infrastructure assets.
Outsource network operations and maintenance services. Obviously,
providers must forge network outsourcing and infrastructure-sharing
agreements with care.
But the Indian experience shows that telecoms don't have to own everything.
Indeed, outsourcing can take advantage of a specialized partner's unique
expertise and lower costs as that partner achieves greater economies of scale.
That also allows telecoms to focus on what will truly differentiate their
service.
Outsource or offshore select customer care capabilities to global providers.
A wireless company can tap into the already developed world-class expertise
in efficient, scale delivery centers used by many of the world's leading
telecoms.
Lower customer acquisition costs. Telcos can lower costs through sales
strategies that target prepaid subscribers and by introducing self-service
methods. The more customers can do for themselves, the less it costs a Telco
in staff services.
Explore lower-cost distribution channels. Indian telecoms' practices
demonstrate that low-cost channels such as convenience stores can be just as
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good as company-owned outlets for the sales of low-cost, prepaid products.
As part of this winnowing of fixed costs, telecoms should also zero in on
ways to simplify call plans and standardize on fewer handsets to reduce
inventory costs.
Controlling costs is a critical element of business strategy. But the essential
strategic task of any telecoms is to understand deeply the core of what truly
differentiates its products and services--and then create ways to strengthen
that offering. It takes a different infrastructure entirely to support a
sophisticated smart phone or tablet than it does to sell prepaid devices. Most
telecoms are somewhere along a curve between the need for high-end
support and self-service. Calibrating that point carefully, in order best to
serve the changing needs of its customers, will remain an ongoing task for
telecoms on the path of greater profitability.
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BIGGEST LOOSERS DUE TO MNP
Bharat Sanchar Nigam Ltd and Mahanagar Telephone Nigam Ltd the two
government telecom companies, have a new problem, while facing the heat
of intense competition and falling rates.
The new facility to consumers to change their operator while keeping their
telephone number is hitting both. Mobile number portability was introduced
on January 20. Since then, BSNL has been among the top three net losers in
terms of subscribers. MTNL, which operates in only the Delhi and Mumbai
circles, has lost, too.
From January 20 to March 2, as many as 323,000 BSNL subscribers gave
requests for shifting to other service providers, while 131,000 gave requests
to switch to its GSM network.
This led to a net loss of 192,000 users, making it the second-largest loser in
terms of subscribers after Reliance Communications with a net loss of
277,000 users.
At the end of February, BSNL had a total subscriber base of 85 million.
During the same period, MTNL lost 15,898 subscribers. Those who went out
numbered 21,153, while 5,255 joined their network. It had a subscriber base
of 5.18 million at the end of February.
Customer satisfaction lacking
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There are 12-14 operators in every circle. KPMG's executive director and
head of telecom, Romal Shetty, said: "Both BSNL and MTNL need to really
work hard on branding and customer-centric services.
"They have a huge network, which is not being leveraged properly. The
government also needs to relax some norms to give some autonomy to
them."
Coverage is not an issue with BSNL and MTNL, but the key reasons for
losing on MNP were definitely customer satisfaction and branding, he said.
And, that both companies needed to improve visibility.
BSNL and MTNL also could not take advantage of third-generation mobile
services, despite both having a first-mover advantage, with the government
allotting them the spectrum a year ahead of the auction for private
companies.
Increased competition and dipping rates in the sector had impacted the
overall industry but BSNL and MTNL have been losing revenue and market
share without respite. For the first time since its inception in 2000, BSNL
had posted a loss, of Rs. 1,823 crore (Rs. 18.23 billion) in financial year
2009-10.MTNL has posted a loss of Rs. 671 crore (Rs. 6.71 billion) for the
third quarter ended December 31, 2010.
MTNL's net continues to be dragged down by retirement benefits, increase
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in dearness relief of pension and high wages.
DoT for larger prop
The Department of Telecom proposes to give an annual subsidy of Rs. 3,000
crore (Rs. 30 billion) to both companies to sustain their operations.
For BSNL, to support operations in rural and far-flung areas from the
Universal Service Obligation Fund; MTNL will be given support for its
higher pension and other retirement payouts from the license and spectrum
fees which both companies give the government.
Initial estimates by the department suggests BSNL incurs a loss of about Rs.
2,000-2,500 crore (Rs. 20-25 billion) from its landline business, a majority
of which are social commitments in rural and far-flung areas and MTNL's
pension amount is Rs. 300-350 crore (Rs. 3-3.5 billion) annually.
DoT plans to implement the proposal by this year.
Due to the deteriorating performance of both companies, the department has
also revived its earlier proposal to merge the two.
Earlier, BSNL was getting support from the Access Deficit Charge, under
which all operators were paying 0.75 per cent of total revenue.
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Subsequently, the government had decided to give a subsidy of Rs. 2,000
crore (Rs. 20 billion) per annum for the next three years to BSNL.
The game of poaching has already started, but hasnt kicked off at its fullest
yet when it comes to grabbing maximum number of telecom subscribers
from the opposite camp.
This can be measured from the fact that only 5 million subscribers from over
770 million total subscribers in India, have opted to ditch their current
mobile carrier. During Feb-end, this subscriber count stood at 3.83 million
users, as per TRAI data.
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http://trak.in/tags/business/2011/03/08/indian-telecom-subscriber-growth-january-2011/http://trak.in/tags/business/2011/03/08/indian-telecom-subscriber-growth-january-2011/ -
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OBJECTIVES
OF
THE STUDY
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OBJECTIVES OF THE STUDY
1. Why customers shift from one service provider to another
2. How its effect the satisfaction level of the customers
3. What is the effectiveness of MNP in Haryana?
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RESEARCH
METHODOLOGY
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RESEARCH METHODOLOGY
"Research comprises of defining & redefining hypothesis or suggested
solutions, collecting, organizing & evaluating data making deductions &
reaching conclusion"-Clifford Woody.
I divided the entire city into zones and drew out the sample out of
each zone. The size of samples drawn from each zone depends upon the
wisdom.
After dividing the Kurukshetra city into zones the audience was
probed using interviews and questionnaire.
Research design
Research design is purely and simply the framework or plan for a study
that guides the collection and analysis of data. In fact the research design
is the conceptual structure within which the research is conducted. It is
the arrangement of condition for collection and analysis of data in a
manner that aims to combine relevance to the research purpose with
economy in procedure.
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Scope of the Study :
The scope has been limited to respondents due to time & cost constraints.
However, the area of study with respect to the city of Kurukshetra.
DATA COLLECTION :-
Data collection refers to the process of collecting the data required for
research. There are many techniques for data collection like interview,
questionnaire and schedules etc. the data collection technique adopted
here is through schedule. For the customer survey, the schedule consisted
of 12 questions and has been designed in such a way that the derivations
of facts were sufficient for conclusion and recommendation. I decide
about the data collection technique for the purpose of my project, I made
use of both primary as well secondary data.
Primary Data:
Primary data is collected by the way of questionnaire proposal for
customers. This primary data served was to get the first hand information
and to know their psychology.
Secondary Data:
Secondary data consisted of various journals, magazine, books,
newspapers and periodicals & internet. The articles in newspapers &
internet helped a lot to understand the current information. Thus the
secondary data helped me to form a sound base for my project.
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Survey Sample:
This simple for survey is 100 respondents. The sample population has been
selected between individual the responses were collected through a schedule.
that means how the sample has been chosen. For my survey, I have used
convenient sampling.
Sampling Unit :-
The unit refers to the definitions of the particular person who is to be
survey. In this study the unit is the respondent who is living in Kurukshetra.
Sampling Procedure:
This refers to the procedure by which the respondents should be
chosen. In order to obtain a representative sample, a probability sample of
the population was draw. Probability sampling can be of the following types
- Simple random sample
- Stratified random sample
- Cluster sample
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Sample Place Kurukshetra
Sample Size 100
Sampling Unit Individual
Research Design Exploratory Design
Sampling Method QuestionnaireData Collection Method Primary
Statistical Tools Table & Graphs
Data Analysis:
Data analysis is a process of examining and analyzing using charts for
each question and then explained theoretically.
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LIMITATIONS OF THE STUDY
It is important here to mention the hurdles and limitation that may come
while working on the project. It is necessary to enlist these problems or
limitations of project work. The main limitations are as follows:-
1. Time availability is limited.
2. Due to use of non-probability method of sampling, in spite of my
despite efforts one can expect a little element of biasness.
3. Scope of the study is very wide. It becomes difficult for me to give
complete description of each & every relevant topic
4. May be some responses to the questions were very ambiguous. It
becomes very difficulty to interpret from them.
5. As the study was limited so samples will be convenience sample.
6. Lack of experience on the part of researcher.
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DATA ANALYSIS AND
INTERPRETATION
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Q.1 Do you aware about Mobile Number Portability?
Response No. of Respondents % of Respondents
Fully aware 25 25
Aware 40 40
Not aware 20 20
Dont know 15 15
Total 100 100
INTERPRETATION: - According to the above given data Majority of
respondents are aware about Mobile Number Portability System.
55
25
40
0
10
20
30
40
50
Fully aware Aware
Response
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2. Reasons of customer shifted from one service provider to another?
response No. of Respondents % of Respondents
Attractive plans 40 25
Call Rates 35 35Brand name 10 30
Easy availability 15 10
Total 100 100
INTERPRETATION: - According to the table given above 40%
respondents change their Service provider due to attractive plans, 35% due
to call rates, 10% due to brand name while rest of 15% due to easy
availability of the company.
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40
35
10
15
0
10
20
30
40
Attractiveplans
CallRates
Brandname
Easyavailability
response
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3. What factors is more influencing in the choice of a Service provider?
Options No. of Respondents % of Respondents
Easy Availability 10 10
Brand Name 20 20
Advertisement 30 50
Attractive plans 40 20
Total 100 100
1020
3040
0
1020
3040
50
Easy
Availability
Bran
dNa
me
Adve
rtisement
Attra
ctive
plan
s
Series2
INTERPRETATION: - According to above data 40% of respondents influenced by
Attractive plans of Service provider, 30% are influenced by advertisement, 20% through
brand name while rest of 10% consider Easy availability an influenced factor for choice of
a Service provider.
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4. Which company is biggest looser due to MNP?
Options No. of Respondents % of Respondents
BSNL 50 50Reliance 30 30
Tata 15 15
Vodafone 5 5
Total 100 100
50
30
155
BSNL
Relianc
Tata
Vodafon
INTERPRETATION: - According to the table given above 50%
respondents consider BSNL a big looser due to MNP, 30% says it is
reliance, 15% respondents Tata looser after MNP, 5% believe that Vodafone
is the looser due to the MNP.
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5. Are you satisfied with the services provided by your Service provider.
Options No. of Respondents % of Respondents
Fully Satisfied 20 70
Satisfied 35 20
Not Satisfied 45 10
Total 100 100
20
35
45Fully Satisfied
Satisfied
Not Satisfied
INTERPRETATION: - According to the data above most of the customers
are not satisfied with their service providers. While only 20% are those who
are fully satisfied with their service providers.
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6. Biggest gainer company due to MNP?
No. of Respondents % of Respondents
Airtel 45 45
Vodafone 40 40
BSNL 5 5
Reliance 10 10
Total 100 100
A irtel
45%
Vodafon
40%
BSN
5%
Relianc
10%
INTERPRETION: - According to the data Majority of the respondents
believe that Airtel is the most gainer company after implementation of MNP
40% are with Vodafone while 10% and 5% are respectively with BSNL and
Reliance.
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Q. 7. Is shifting of service provider satisfied the level of customers?
Options No. of Respondents % of Respondents
Yes 70 70
No 25 25
Dont know 5 5
Total 100 100
70
25
50
10
20
30
40
5060
70
80
Yes No Dont know
Series1
INTERRETATION: - According to the data above 70% customers are
satisfied after shifting the service provider to another, while 25% are not
agree with this. Only 5% says that they dont know whether they are
satisfied or not.
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Q 8. Will you change your service provider again?
Options No. of Respondents % of RespondentsYes 40 40
No 60 60
Total 100 100
Man
40%
Woman
60%
INTERPRETATION: - According to the data give above it is clear that a
adequate amount of people would not like to switch over to any another
service provider.
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YES
60%
No 40%
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9. Do you come across problems regarding non availability of MNP in your
service provider company?
Options No. of Respondents % of Respondents
Yes 15 15
No 85 85
Total 100 100
15
85
Yes
No
INTERPRETATION: - According to the table give above 85% respondents
says that they have no problem regarding non availability of MNP of their
service provider while 15% says they have problem regarding non
availability of MNP of their service provider company.
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10. Which types of customers are more dissatisfied with their Service
provider?
Options No. of Respondents % of RespondentsPost paid 65 35
Prepaid 35 35
Total 100 100
65
35Post paid
Prepaid
INTERPRETION: - According to the data given above post paid customers
of mobile are more dissatisfied than prepaid customers. .
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Q.11 Is mobile number portability beneficial for customers?
Options No. of Respondents % of RespondentsYes 83 83
No 17 17
Total 100 100
INTERPRETATION: - According to the data give above 83% respondent
says that Mobile Number Portability is beneficial to customers while 17%
are not agree with this fact.
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Q.12 Did you use Mobile Number Portability Facility?
Options No. of Respondents % of RespondentsYes 22 22
No 78 78
Total 100 100
22
78
Yes
No
INTERPRETATION: - According to the data give above 78% respondent
says that they did not use Mobile Number Portability while only 22% said
that they use this facility.
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FINDINGS
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FINDINGS
Airtel and Vodafone are biggest gainer after mobile number
portability system in Kurukshetra region.
BSNL, Reliance is the biggest looser after mobile portability
system implemented in Kurukshetra region.
Respondents are not fully aware about the Mobile Number
Portability system in the region.
Attractive plans and advertisement play an important role in
influencing people changing their mobile subscriber.
Majority of respondents agree with the fact that changing of
service provider satisfies the customers.
Post paid customers are most dissatisfied with their Service
provider.
Mostly people are satisfied with the MNP service with a
proportion of 85% against 15%.
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SUGGESTIONS
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SUGGESTIONS
According to the study there are some recommendations for the companies
who have mobile number portability system which are following :
Discount should be to all major outlets.
Dont miss any outlets in any area.
Always have good relations with the dealers.
Company should undertake some extensive promotional and
advertising activities to attract the potential consumers.
Facilities should be given to the new retailers according to the sale
and environment of that place.
Schemes should be given honestly
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CONCLUSION
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CONCLUSION
According to the study Airtel and Vodafone is the biggest gainer after the
implementation of Mobile Number Portability system in the region of
Kurukshetra. Although BSNL, Reliance & Tata have strong position in the
region but these companies are badly affected by Mobile Number Portability
system which is giving customers a chance to change the number of their
like.
People are not fully aware about mobile number portability system as
it is still new concept for them. So companies should aware them
about their plans.
Airtel and Vodafone are biggest gainer while BSNL and Reliance are
the losers as customers have now different options to opt.
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QUESTIONNIARE
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Questionnaire
Dear Respondent;
I am doing a survey and this survey is being conducted in lieu of partial
fulfillment of dissertation for the degree of BBA.
Name : Gender :
Age : Address :
Do you aware about Mobile Number Portability?
a) Fully aware (c) Aware
b) Dont aware (d) Cant say
Reasons of customer shifted from one service provider to another?
a) Attractive plans (b) Call Rates
c) Brand name (d) Easy availability
1. What factors is more influencing in the choice of a Service provider?
a) Easy Availability (c) Advertisement
b) Brand Name (d) Attractive plans
2. Which company is biggest looser due to MNP?
a) BSNL (c) Tata
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b) Reliance (d) Vodafone
3. Are you satisfied with the services provided by your Service provider?
a) Fully Satisfied (c) Not Satisfied
b) Satisfied
4. Biggest Gainer Company due to MNP?
(a) Airtel (c) BSNL
(b) Vodafone (d) Reliance
5. Is shifting of service provider satisfied the level of customers?
(a) Yes (c) Cant say
(b)No
6. Will you change your service provider again?
a) Yes (b) No
7. Do you come across problems regarding non availability of MNP in
your service provider company?
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(a) Yes (b) No
8. Which types of customers are more dissatisfied with their Service
provider?
(a) Post paid (b) Prepaid
9. Is mobile number portability beneficial for customers?
(a) Yes (b) No
10.Did you use Mobile Number Portability Facility?
(a) Yes (b) No
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BIBLIOGRAPHY
BIBLIOGRAPHY
Books :
Research Methodology by Kothari, C.R.
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Web Sites:
1. http://www.google.co.in/search/amul.htm
2. www.google.com
3. www.mobileindia.com
4. www.wikepedia.org
JOURNALS & OTHER REFERENCES:-
Bhatt, V. V. "An overview of mobile number portability and its applications",
ICRNI, Vol. 5, 1963.
Douglas A. Hayes and W. Scott Bauman "Telecom: Analysis and Management" III
Ed., 1976, MacMillan
The Economic Times, Jan 2007 issue Mobile fact sheet and journals, year 2006.
vol.3, page- 33-45 Business Standard, June 2006.
http://www.mobileindia.com/http://www.mobileindia.com/