Bar Code Supplies

Christine WeberApril, 2015

Supplies training

Why Sell Supplies?Supplement Printer Revenue

110Xi

• List Price: $2,995

Supplies

• List Price: $8,985

$1 spent on hardware = $3 spent on supplies per year

$2,995

$44,925

$-

$5,000

$10,000

$15,000

$20,000

$25,000

$30,000

$35,000

$40,000

$45,000

$50,000

110Xi4 Supplies

Revenue Over 5 Years

Why Sell Supplies?Annuity Business

Year 1 Year 2 Year 3 Year 4 Year 5Total Opportunity

Over 5 Years

110Xi4 - 1 Printer

Printer Revenue $ 2,995 $ 2,995

Supplies Revenue $ 8,985 $ 8,985 $ 8,985 $ 8,985 $ 8,985 $ 44,925

Total $ 11,980 $ 8,985 $ 8,985 $ 8,985 $ 8,985 $ 47,920

110Xi4 - 10 Printers

Printer Revenue $ 29,950 $ 29,950

Supplies Revenue $ 89,850 $ 89,850 $ 89,850 $ 89,850 $ 89,850 $ 449,250

Total $ 119,800 $ 89,850 $ 89,850 $ 89,850 $ 89,850 $ 479,200

Supplies helps you meet your annual sales quota!

Agenda

• Zebra ZipShip Material Overview & Offering

• Identifying the Right ZipShip Item

GENUINE ZEBRA SUPPLIES

Zebra Confidential: For Internal Use Only5

Supplies Basics

Label v. Linerless Label v. Tag v. Receipt

Label Linerless Label Tag Receipt

Adhesive Yes Yes No No

Liner Yes No No No

Mil Thickness NA NA 5 – 10 mil 2 – 4 mil

Adhesives

•Can be applied at temperatures below freezing (32°F, 0°C)All-Temp

•Good for high temperatures applications (300°F, 149°C)High-Temp

•Good for low temperature applications (-112°F, -80°C)Low-Temp

•Clean removal from most surfacesRemovable

•Provides long-term adhesion, while being repositionable and allows for long-term adhesion Multi-Removable

•Clean removal from surfaces without damaging labelUltra-Removable

•Good adhesion to rough or dirty surfacesHigh-Tack

•Leaves adhesive in a pattern when label is removedTamper-proof

ZipShip Paper Media

Z-Perform

• Performance and value

Z-Select

• High-performance

Specialty

• 8000 series

• Unique

• Adhesive

• Function

8

Note: Z-Perform & Z-Select are available as Labels, Tags & Receipt Paper

ZipShip Direct Thermal Label Material Offering

Zebra Confidential: For Internal Use Only9

Z-Perform 1500D

• Value & Performance Line

• Savings of X-X% over Z-Perform 2000D

Z-Perform 2000D

• Value & Performance Line

• Not as sensitive as Rubber Adhesive (does not scuff as easily)

Z-Select 4000D

• Legacy High-Performance Line

• Widest range of sizes

ZipShip Thermal Transfer Label Material Offering

Zebra Confidential: For Internal Use Only10

Z-Perform 1500T

• Value & Performance

• Savings of 11-20% over Z-Perform 2000T

Z-Perform 2000T

• Value & Performance

• Slightly wider range of Application and Service Temperatures

Z-Perform 2000T Floodcoated

• Value & Performance

• Same as Z-Perform 2000T Acrylic

• Floodcoated colors (color on entire label)

• Acrylic adhesives take up to 24 hours to reach maximum adhesive strength and are optimized for cold temperature applications

• Rubber based adhesives provide a high initial tack and adhere better in humid temperatures

ZipShip Thermal Transfer Label Material Offering

Zebra Confidential: For Internal Use Only11

Z-Select 4000T

• Legacy High-Performance Line

• Widest range of sizes

Z-Select 4000T Removable

• Features a Removable Adhesive

Z-Select 4000T All-Temp

• Application Temp as low as -20 degrees F

• Service Temp as low as -65 degrees F

Z-Perform 1500T & Z-Perform 1000D Labels Value Proposition

• Offered at Market-leading Prices • Equal to or less than the pricing offered by many other convertors.

• Provides savings of 7-33% over the comparable Z-Perform 2000 series labels• Fully tested by Zebra’s Supplies R&D team to ensure our standards for print

quality and durability, adhesive strength and printer wear and tear• Offers a best-cost solution that will enable resellers to offer a competitively

priced, high-quality solution to capture new opportunities

Z-Perform 1500TComparison

Z-Perform 1500T Z-Perform 2000T Savings

Size ID, ODPart

NumberQty/ Roll

List Price/

Roll

List Price/ M

Part Number

Qty/RollList

Price/ Roll

List Price/ M

$/M %

4 x 2" 3", 8" 10018351 3,000 $14.00 $4.67 10000285 2,750 $15.54 $5.65 $0.98 17%4 x 3" 3", 8" 10018349 2,000 $13.75 $6.88 10000284 2,000 $15.54 $7.77 $0.90 12%4 x 6" 3", 8" 10018340 1,000 $11.90 $11.90 10000281 1,000 $13.92 $13.92 $2.02 15%

4 x 6" Fanfold 10021198 2,000 $25.40 $12.70 10000299 2,000 $31.87 $15.94 $3.24 20%

New! 4 x 4" 3", 8" 10021230 1,500 $14.00 $9.33 10000283 1,000 $16.28 $10.85 $1.52 14%New! 4 x 6.5" 3", 8" 10021229 900 $13.50 $15.00 10000280 900 $14.46 $16.07 $1.07 7%

New! 4 x 8" 3", 8" 10021228 750 $13.50 $18.00 10014013 750 $16.50 $22.00 $4.00 18%

Zebra Confidential: For Internal Use Only13

Z-Perform 1000DComparison

Z-Perform 1000D Z-Perform 2000D Savings

Size ID, ODPart

NumberQty/ Roll

List Price/

Roll

List Price/ M

Part Number

Qty/RollList

Price/ Roll

List Price/ M

$/M %

3 x 1" 3", 8" 10000303 5,500 $19.39 $3.53 10000296 5500 $26.05 $4.74 $1.21 26%

4 x 2" 3", 8" 10003051 2,760 $18.35 $6.65 10012164 2720 $25.13 $9.24 $2.59 28%4 x 3" 3", 8" 10000302 2,000 $19.55 $9.78 10000293 2000 $29.16 $14.58 $4.80 33%

4 x 6" 3", 8" 10000301 1,000 $15.87 $15.87 10000290 1000 $21.97 $21.97 $6.10 28%

4 x 6" Fanfold 10015366 2,000 $33.87 $16.94 - - - - - -4 x 6.5" 3", 8" 10000300 900 $18.65 $20.72 10000289 900 $24.99 $27.77 $7.05 25%4 x 8" 3", 8" 10023701 750 $17.06 $22.75 - - - - - -

Zebra Confidential: For Internal Use Only14

ZipShip Thermal Transfer Synthetic Media

ResistanceMaterial Name

Material Type Temp (up to)

Chemical Outdoors (up to)

Smear/ Scratch

UL/cUL & CSA

PolyPro Matte Polypropylene

250° F Weak & Some Moderate

1-2 yrs Minimal 1

Z-Ultimate Gloss Polyester

300° F Weak, Moderate & Some Harsh

3 yrs Excellent Most

Z-Xtreme Matte Polyester

300° F Weak, Moderate & Some Harsh

3 yrs Good Most

Z-Endure Acrylic 300° F Weak, Moderate & Some Harsh

7 yrs Excellent No

Z-Supreme Polyimide 500° F Weak, Moderate & Some Harsh

No Excellent No

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ZipShip Mobile Media

• Part Numbers vary by Printer as each Mobile Printer can take a slightly different OD (outer dimension of label roll)

Zebra Confidential: For Internal Use Only16

ZipShip RFID Labels

• Not manufactured by Zebra• Offered as a convenience for Industrial & Desktop Printers• Sizes offered for Retail Item-Level Tagging

Zebra Confidential: For Internal Use Only17

6000 Series Ribbon Comparison

6000 Series Ribbons Comparable Zebra Ribbons

Part Number List Price Ribbon Series

Part Number List Price Savings

Tabletop - 110mm x 450m

Wax 06000BK11045 $ 11.78 2000 02000BK11045 $ 14.72 20%

2100 02100BK11045 $ 20.72 43%

Wax/Resin 06100BK11045 $ 32.91 3200 03200BK11045 $ 40.12 18%

Resin 06200BK11045 $ 48.87 5095 05095BK11045 $ 69.82 30%

Desktop - 110mm x 74m

Wax 06000GS11007 $ 4.55 1000 01000GS11007 $ 5.20 12%

5319 05319GS11007 $ 6.50 30%

Wax/Resin 06100GS11007 $ 5.98 3200 03200GS11007 $ 7.47 20%

Resin 06200GS11007 $ 8.82 5095 05095GS11007 $ 12.60 30%

New 6000 Series Ribbons

• Wax, Wax/Resin and Resin Ribbons for Desktop and TabletopPrinters

• Offer savings of 18-43% over comparable Genuine Zebra Ribbons. • Have been fully tested by Zebra’s Supplies R&D team• Offer comparable performance to Zebra’s:

• 2100 Wax for Tabletop Printer• 5319 for Desktop Printers• 3200 Wax/Resin• 5095 Resin Ribbons respectively.

• Qualify for Zebra’s Printhead Protection Program.• In stock at all four Supplies Manufacturing Plants

Floodcoat v. Spot Color v. 4-Color Process

Floodcoat Spot Color 4-Color Process

Perforations

Face Slits

Gap v. Notch v. Black Mark Sensing

Gap Notch Black Mark

Varnish

• What is varnish?• A clear costing that can be applied on label material

• Uses• Protect Direct Thermal images• Make a material pen-writable

Specialty Labels

Nursery Piggyback

Jewelry/ButterflyWrap-around

What is IQ Color?

• Invisible direct thermal ink technology • Works with all Zebra barcode printers

How IQ Color Works

• Customer selects zones on the label that will image in different colors

• Zebra coats each color zone with “invisible thermal ink”

• Zebra applies a special barrier coat over the entire label

• All information printed in a zone is printed in the designated color• Text, graphics, barcodes

Zebra Technologies333 Corporate Woods PkwyVernon Hills, IL 60004

Ship To: UP15-B36 LBS 1 of 1

IL 602 9-11

PRIORITY SHIPMENTTime Stamp 11:45:24 02-12-14

L2 G4

IQ Color Labels

G4

Zebra Technologies333 Corporate Woods PkwyVernon Hills, IL 60004

Ship To: UP10-C24 LBS 1 of 5

IL 602 8-11

GROUND SHIPMENTTracking # 1Z 530 5E5 03 1184 9394

Why Use Color?

• Color can highlight important information on a label• Special instructions such as: handle with care, storage requirements, shipping

method (Next Day Air 2nd Day Air), etc…

• Color provides a visual cue for sortation• Bin or Pallet Location

• Research shows:• “People will recognize and react to color cues before reading a single word of text”• “Color captures interest and signals contrast”

29

A2 C9 M4 D8 B1 P3

Time-consuming Process

• For Sender:• Fold 8.5 x 11 packing list three times• Insert packing list into envelope• Adhere envelope to package

• For Receiver• If shipper puts packing list inside the

box and there are multiple boxes as part of the order, the customer has to find the box with the packing list

Z-Slip Solution

• Print

• Peel

• Apply

• Ship

Now an SAP

SmartForm

Benefits of Z-Slip

IDENTIFYING THE RIGHT SUPPLYIt’s All About the Application

Zebra Supplies P.R.E.S.S. Sheet

• P- Printer

• R- Resistance

• E- Environment

• S- Surface

• S- Size

P.r.e.s.s.: What Printer Are You Using?

• Printers Have Unique Media Specifications

• Inner Core Size• Tabletop = 3”• Desktops = 1”• Mobiles = .75” or 1”

• Outer Diameter Capacity• Material thickness and the roll length creates variance• Tabletops = 8”• Desktops = 4” or 5”• Mobiles = 2” – 2.625”

• Width• Maximum

• How wide is the print head?• Minimum

• How narrow can it print?

p.R.e.s.s.: What Resistance is Required?

• Chemical Resistance• Cleaning, Sterilization, Oils, Gas, etc.

• Light Resistance• UV / Fluorescent light fades images quickly

• Abrasion Resistance• Contact and rubbing will wear down the image

• Still Visualizing?

p.r.E.s.s.: In What Environment will it Exist?

• Indoors

• Outdoors Protected• Ex: Under a tent or awning at a garden store

• Outdoors Exposed• Rain, sun, heat, etc.

p.r.e.S.s.: What Surface is it Sticking To?

• Curved vs. Flat• Thicker material is not as flexible

• Rough vs. Smooth• Levels of adhesive vary by material

• Corrugate? Paper? Plastic? Metal? etc.• Rubber Adhesive is more “tacky”• Acrylic Adhesive must set longer but bonds better

• Permanent vs. Removable Labels

p.r.e.s.S.: What Label Dimensions are Needed

• Width

• Length

Zebra Confidential: For Internal Use Only39