Super-charge your career by building your own brand on-line
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marketing management consultants Super-charge your career by building your own brand on-line Presented by Darren Woolley, TrinityP3 September 2015
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Transcript of Super-charge your career by building your own brand on-line
marketing management consultants
Super-charge your career���by building your own brand on-line
Presented by Darren Woolley, TrinityP3
September 2015
marketing management consultants
Who are you?
marketing management consultants
Google Search You
“If I want to find
someone, the first thing I do today is
Google them”.
marketing management consultants
LinkedIn You
“If it is work related
I search for them on LinkedIn”.
marketing management consultants
How big is your reputation now? In your current job? In your city? In your industry or profession? In your state? How about your country? Okay, what about the world?
marketing management consultants
Google+ is a plus
“Google+ simply means they know
about SEO”
SEO: Search Engine Optimisation
marketing management consultants
Twitter what you have to say
“Follow people with
something to say and re-tweet
the best stuff”
marketing management consultants
Blog yourself
“A blog is where
your personal brand strategy
comes together”
marketing management consultants
It’s all About Me
“If you just want
to tell them all about you,
look for a site like About.Me”
marketing management consultants
Present yourself - Slideshare
“A great way to
show off what you really know”
marketing management consultants
Perform yourself - YouTube
“Audition for that
next role by starring in your
own production”
marketing management consultants
Make yourself heard - Soundcloud
“Podcasting is a great way to get people talking”
marketing management consultants
Be yourself - Facebook
“Facebook is an opportunity to
show your personal side”
marketing management consultants
Measure your Klout
“Klout is a measure of your social media authority”
marketing management consultants
Assess your Kred
“Your online Kred is a measure of how often your social media content is shared”
marketing management consultants
Evaluate your LinkedIn SSI
“Even LinkedIn
has got in on the act with a new
measure of your social selling”
marketing management consultants
Create your personal Gravatar
“Gravatar gives you
a consistent presence across all of your
social media”
marketing management consultants
The secret to building your brand
Define your personal brand by interests, tone of voice etc
Create a presence in platforms relevant to your audience
Curate your content to reflect your brand strategy
Invest time and effort in yourself every day
Social media is about being social
Take a long term view of brand and career
marketing management consultants
But most importantly
Have fun!
marketing management consultants
Please feel free to connect here
TrinityP3 Pty Ltd Sydney
+612 9964 9900 Melbourne
+613 9682 6800 Singapore
+65 6631 2861
[email protected] www.trinityp3.com
TrinityP3.com/blog/ @darrenP3 TrinityP3 TrinityP3.StrategicMarketingConsultants
