Sun tzu's strategies

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Art of War Presented By: Gagandeep Kumar

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War strategies given by Sun-Tzu in Corporate World

Transcript of Sun tzu's strategies

  • 1. Presented By: Gagandeep Kumar

2. In this video, you have an invitation to take a journey that will uncover the heart of Sun Tzus strategic method and how to apply it. This journey could change how you approach the many challenges you will face throughout the rest of your life. You will read about a martial art of the mind, a way to outthink and outfight those who oppose your needs and desires. Ideally, you will also gain an appreciation of the many ways opponents may direct force against you so you can position yourself accordingly to preclude harm. 3. Samsung Tough competition to rivals Innovative ideas,new models on daily basis Dominating in cellphone market with android 4. Google Dominating since its inception Yahoo finance,mysearch,bing search Failure Coca cola demarketing Bought thums-up from Parle Tried to stop the brand but failed 5. Zara Fashion retailers might have new stock in the store every four weeks, Zara has compressed that to between two and three weeks Each individual store is linked directly to the designers in the company, so on any given day information is sent about the design from customers [through purchases] ssentially to those designers in real time and products are altered pretty much in real time.' 6. AMD vs Intel Processor In Japan, AMD claims Intel asked a PC manufacturer to remove AMD-based products from its catalog and Web site in exchange for a "large amount of funds." In a second example,Intel supposedly bought all the PCs that had AMD processors and replaced them with PCs using Intel processors. 7. Ford vs GM 1920 Ford weak in Marketing,was producing to fit the needs GM done marketing,customer focus..new cars designs,in new colours Ford Market share fall from 55 to 20% nd GM Share 12 to 41% 8. General Electric Fire 10% slow performer labour every year Efficient performance by workers Tata Nano Target to invent Rs 1 Lakh car 9. Fair and Lovely Fairer skin in a weeks other companies started following the same trend Making fool of people 10. Ratan Tata Visionary Responsible Leadership Believe in keeping promises Believes in relationships Motivator 11. Mosear baer Piracy Upgradation Online Buffering Kodak camera rolls 12. Micromax vs Nokia Micromax comes with the variants of phone to beat Nokia When nokia was dependent on its cheapest phone range Bingo(Turns around food business) Innovative and differentiated Array of Product in both potato chips and finger snacks 13. Blackberry Entices Android and iOS devices Open its BBM services to google Android and Apple iphone Failure Coca cola 14. TCS Acquisition,Expansion,Different countries Failure : Motorola Tried harder in Indian market Didnt execute Stopped innovating 15. Reliance brothers collaboration Reliance Jiyo infocom ltd Cheapest 4G services in the market 16. Starbucks 4 years after going public Employees Approach Core values Experiments and Innovation 17. Nira Radia 2G spectrum scam Tatas lobbying to get additional spectrum from the telecom ministry for its mobile services 18. Nokia Market share fell from 19.7 last year to 14.8% this year Samsung, market leader with 23.6% Launches Lumia phone with windows 8 OS to get back its market share 19. BMC vs Wonder Masala 20. Honda vs Bajaj Compete in bike segments Bajaj become weak on scooter segment 21. Satyam Satyam scam in 2009 Chairman of Satyam, Mr. Ramalinga Raju Confessed of manipulating account with $1.47bn Via public auction,46% stake purchased by M&M owned company tech mahindra 22. Google Diversified and Decentralisation in the company 23. Microsoft vs Google Users of windows phone could not access google map Google prevent microsoft from offering a high quality youtube app for windows phone 24. Infosys and TCS Do a lot of similar work but in a total different ways IT companies but both are at the opposite end of technology rainbows 25. Ambani brother threatens Indian Economy Dispute over a gas contract Mukeshs exploration companys agreement to sell gas to Anils power company at a discounted price 26. Thank You