Success Story of SUMUL
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Success Story of SUMUL
Prepared by :Rakesh Nasit (107050592012)Sudhir Vasoya (107050592014)
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Gujarat Dairy Sector
The WHITE REVOLUTION has ensured that Gujarat, though rankedfifth in milk production in India, will supply milk to most metros in thecountry.
Gujarat has been ranked as the fifth largest milk producer in Indiawith a procurement of 6,421 thousand tonne of milk in 2003-04. The
nationwide procurement during the period was at 88,082 thousandtonne.
Milk production in the state has been increasing at the rate of nearlyfive per cent per annum.
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Contd.
Gujarat had produced 4,913 and 6,421 tonne thousands of milkduring 1997-98 and 2002-03, respectively.
The dairy industry in Gujarat is mainly in the hands of strong co-operatives where the Anand pattern of dairy co-operatives have
evolved.
Gujarat is also a major exporter with major contribution by theGujarat Co-operative Milk Marketing Federation (GCMMF) in totalexports of dairy products.
Given the 300 ml per capita consumption of milk in Gujarat, the stateconsumes around 180 lakh litre of milk everyday.
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History of SUMUL
Sumul or Surat Milk Union Limited, which is now renamed as TheSurat District Co-operative Milk Producers' Union Ltd, is one amongthe 12 district unions which acts as manufacturing units of dairyproducts for (G.C.M.M.F.) Gujarat Co-operative Milk MarketingFederation Limited.
SUMUL Dairy is a co-operative endeavor committed to helpmarginal farmers and down trodden tribal to lead to a healthy lifeand better standard of living through scientific animal husbandrypractices. Todays Sumul enjoys the pride to serve milk and milkproducts to popular in Surat city and surrounding towns of it.
Hence, the Surat district co-operative milk producers union ltd,SUMUL is trade name and literally meaning sound price, camein to existence on August 22, 1951
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Objective of SUMUL
To provide year round milk market for their surplus milk and to earnreasonable returns for the milk to improve their quality of life.
To procure milk and process it into good quality milk and milkproducts to market it at most economically and efficiently to give
maximum overall net returns to the producers and generalsatisfaction to the consumers.
To provide essential technical inputs and services to the producersat their door steps in an economic and efficient manner and also in away most acceptable to them to increase milk production and toreduce the cost of production.
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SUMUL Vision And Mission
Sumuls Vision Statement
We are socially responsible Organization with commitment to MilkProducers by providing good returns and consumer safety anddelight through implementation of better Quality management
System. We believe in growth and continual improvement throughteam work, trust and excellence, without compromising Quality,Honesty and Integrity.
Sumuls Mission Statement
Sumul is the market legend capturing 78 % of market in Surat andwant to be the most believable Organization going towards TotalCustomer Satisfaction up to the Customer door.
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SUMULs Value
EXCELLENCE
DEDICATION
TEAM WORK
COOPERATION
OWNERSHIP
TRUST AND COURAG
HONESTY
TRANSPARENCY
SELF LEADERSHIP
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Work Area of SUMUL
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Activities of SUMUL
Co-operative Development Program
Internal Consultant Development Program
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Contd.
Animal Health and Breeding
Sumul sumadhur laboratory
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Contd.
Fertility Improvement Program( F I P Program)
Cattle Feed Distribution
FIP 1 FIP 2 FIP-3
Registered
animals(Nos)
%pregnan
tanimals
Registered
animals(Nos)
%pregnan
tanimals
Registered
animals(Nos)
%pregnan
tanimals
13099 82.2 14750 80.2 14796 80
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Contd.
Mineral Mixture
Eye Medical Treatment Nursing Camp
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Contd.
Tree Plantation
Rural Sanitation Program
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Contd.
Swajaldhara Program
Worm compost (Bio Agriculture)
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Contd.
Milk House Aid
A Grand Mahila Seminar
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Overall Progress
During the year total turnover is RS 900 Crore which is RS 110Crore more than the last year.
Total profit is Rs. 2,30,35,767.00 for the year 2009 -2010.
During the year milk procurement in increased by 4.1% & milk saleis just equally increased by 5.01% by which we have balanced theprocurement & sale equability.
During the year 29,50,69,162 kilogram milk were procured.
During the year Rs. 350 per kilo fat was paid to the farmer whichwas Rs. 32 more than the last year.
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Thank YOU