Name of Student Enrollment No. Section Email Mobile NumberJack Welch OO7 X jack@welch.com 4900000222Aakash Varma DC0704100 X 9009745555aakashvarma786@gmail.com

Last Date for submission: 23-December-2012, 10:00PM

Choice 1 Choice 2Working Capital Mutual FundsWorking Capital Advertising

Choice 3 Choice 4Customer Satisfaction Climate ChangeSupply Chain Management Mutual Funds

Choice 5 Choice 6Capital Structures Global Capital MarketsRetail Marketing Customer Satisfaction

Choice 7 Choice 8New Product Development New Product DevelopmentGreen Marketing Banking

Choice 9 Choice 10RetailingInsurance Service Industry

Sales Force Productivity

New Sub-Area

Steps to choose sub-area for MRP, for students:

1. Read all the sub-areas in the list.2. Keep the list aside.3. Decide what you want to find-out / study.

6. If it does, mention that sub-area as one of your choices.7. Like this, mention 10 choices, in order.

4. Select a sub-area from the list which you think will enable you to do so.

5. Google the sub-area (at least first 5 pages) to check if you are right. The sub-area does include the things you thought it would.

8. Remember that allotment will be done based on your order of preferences, and the order of preferences given by the faculty members.

9. A faculty member could have given a sub-area which he she has not taught you. For example, a Marketing faculty could have given Investment Banking as one of his areas of interest. So, do not worry about who your guide will be.

10. Follow your heart. Problems will anyway come in research.

11. Last test : If MRP requirement is removed by DAVV, would you still want to do this research.

S No Sub Areas for MRP1 Advertising2 Advertising Management3 Alternate Assets4 Banking5 Branding6 Branding & Brand Equity7 Business Process Re-eingineering8 Capital Structures9 Climate Change

10 Commercial Banking11 Complexity of Tasks12 Consumer Behavior13 Consumer Durable Marketing14 Corporate Social Responsibility15 Credit16 Customer Perception17 Customer Relationship Management18 Customer Satisfaction19 Divident20 Emotional and Social Intelligence21 Employability Skills in Professional Management and Engineering Students22 Employee Surveys23 Entrepreneurship in Rural India24 Financial Analysis25 Financial Services26 Global Capital Markets27 Green Management28 Green Marketing29 HR Audit30 HRD Climate31 Indian Capital Markets32 Industrial Marketing33 Industrial Relations34 Insurance35 Internet Marketing36 Investment37 Investment Analysis38 Investment Avennues, Risk and Return Characteristics39 Investment Avenue for Small Scale Investor40 Investment Banking41 Investment Portfolio42 Investment technique for mid-cap investor43 Leadership and Motivation Strategies44 Logistics and Supply Chain Management

45 Manufacturing Sector 46 Marketing Strategy47 Mental Capability48 Modern Banking Practices49 Mutual Funds50 New Product Development51 Performance Management Systems52 Personal Finance53 Pharma Marketing54 Portfolio Management55 Portfolio Management for Mutual Fund Investors56 Process Innovations57 Psychometric Tests & Tools58 Qualitative Research59 Relationship between Indian and Global Capital Markets60 Retail Banking61 Retail Marketing62 Retailing6364 Sales Process Efficiency65 Service Industry66 Service Marketing67 Six Sigma68 Supply Chain Management 69 Sustainable Development70 Systems Thinking in Management71 Total Quality Management72 Training and Development needs73 Training Effectiveness Measurement74 Valuation75 Working Capital

Sales Force Productivity