Student-Athlete Ethics and Integrity

www.marvrussell.com

[email protected]

312.315.7737

EXPERIENCE

• Former Notre Dame Linebacker

• Member of the National Championship Team

• 25+ years in Corporate Leadership Experience

• HR Consultant, Author, Speaker

• Leadership Coach

• Student-Athlete Performance Coach

The Student-Athlete

The Power · The Success · The Need

Developing Essential Exceptional Ethical

Decisions

Behaviors

Leadership

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The Challenge in Collegiate Sports Today…

copyright Marv Russell Enterprises Sept 2011

The Term “Student-Athlete” Must Sustain...

Need and Ability to Learn

Need and Ability to Perform Athletically

Need and Ability to Perform Academically

Need and Ability to Mature Socially

Need, Ability and Desire to Prepare for the Future

Need to Ethically Represent Family, School, Team


The Student-Athlete Imperative


The Challenge to Change and Sustain

Student-Athlete Growth and Development

When our ways of administrative and coaching

leadership thinking are fixed…

When our minds… When our ideas…

When our ideas about Student-Athlete habits,

attitudes and beliefs are fixed…

When our ideas about what Student-Athletes can

be, should be, must be are fixed…


Scotoma = Blindness, Inability to See Reality

The Scotoma of Leadership

Inhibits ability to Create and Innovate

Inability to Vision A New Level of Rigor

Inability to See the S-A as Others See Them

Inability to See and Define Ethical Behavior

Inability to Practice Leadership Couragecopyright Marv Russell Enterprises Sept 2011

The Scotoma of Administrative and Coaching

Leadership

Do we have Scotoma around the demand to win?

Do we have Scotoma around the demand for discipline?

Do we have Scotoma around the need to insure education?

Do we have Scotoma around our need to create role models?


My Book and

My Leadership Philosophy


• Probes Lessons of the Student-Athlete

Experience

• Discusses the People and Influences of

Student-Athlete Life

• Discusses How The Student-Athlete Must Be

Developed to Meet the Great Challenges of being a

leader and a role model

• Discusses how organizations change and meet the

challenges of the 21st Century Ethics and Morality

A Key Message of Sustainabilty

“High Schools and Universities must accept the premise

that beyond athletic excellence we are creating leaders

and societal role models. We must engage and inspire

student-athlete academic success, moral behaviors,

accountability, and drive responsible decisions and be

able to discern the impact those decisions have on self,

family, school and society each day.”copyright Marv Russell Enterprises Sept 2011

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The Question for Student-Athletes…

S-A Leadership Is Series of Abilities

Ability to Guide and Be Guided Positively

Ability to Influence Positive Outcomes

Ability to Influence Others Positively

Ability to Advise Self

Ability to Positively Drive Direction

Ability to Engage Motivate and Positively Inspire

Applying A Practical Philosophy


Student-Athlete Leadership is ESSENTIAL

Student-Athlete Leadership must be EXCEPTIONAL

Student-Athlete Leadership must

be ETHICAL

Driving Sustainable PerformanceESSENTIAL

EXCEPTIONALETHICAL

Leadership

Student-Athlete ESSENTIAL Leadership


Expanded Early Parental Engagement

Communication Skills Development

Advanced Academic Skills Enhancement

Social Media Behavioral Development

Student-Athlete EXCEPTIONAL Leadership


Understanding the Student-Athlete as a Role Model

Understanding the Principals and Role of Leadership

Understanding the Need to Communicate Professionally

Understanding the Dichotomy Between Academic and Athletic Success

Student-Athlete ETHICAL Leadership


Achieving Sexual Maturity for Self and Intimate Relationships

Achieving Social Responsibility

Understanding Impact and Rules of Performance Enhancement

Understanding and Living Rules of Academic Accountability

3E Leadership™ - A Practical Philosophy

3E Leadership

DRIVES Student-Athlete

LEADERSHIP-SUSTAINABILITY

ESSENTIAL

LEADERSHIP*Necessary

*Relevant

*In Demand

EXCEPTIONAL

LEADERSHIP*Performance Above &

Beyond

*Sets a New Standard

*Caring & Accountable

*Adaptability

ETHICAL

LEADERSHIP*Model Behavior

*Integrity & Trust

*Adapts to Change



6. Teach the Ability to Find the Impact Zone

3E Student-Athlete Leadership™Requires 6 Sustainable Behaviors

1. Promote Integrity as a Valued Asset

2. Teach Humility and Approachability

3. Teach Engagement, Empowerment, Inspiration

4. Teach Effective Communications as a Vital Skill

5. Instill Leadership Courage to be Different

The Sustainability Mandates

of Academic and Athletic Administration

Increase Personal and Administrative Accountability

Athletic, Academic, Administrative and Parental Alignment

Create the System and Process to Ensure Ongoing Academic Performance


Finding The Student –Athlete Leadership Impact Zone

The Problem of Student-Athlete Arrogance


• Feeling of athletic

privilege

• Feeling of invincibility

• Adaptability

• Not challenged to be

Academically Sound

The Commitment of the

Best Student-Athlete Organizations

2. Establish a Student-Athlete Leadership System

a. Regular Leadership Reviews

b. Be willing to engage the tough discussions and decisions

c. Integrate leadership performance in the academic agenda

d. Create Student-Athlete performance management process

e. Extensively reward sustainable S-A leadership performance


1. Define Student-Athlete leadership, commitment and expected

behaviors

4. Communicate Student-Athlete Sustainability until it hurts

3. Launch a Student-Athlete Leadership workshop series

“Student-Athlete Leadership Vision College”

Our Search For Essential Exceptional Ethical Student-Athlete

Leadership

3E Leadership™

Essential

Exceptional

Ethical

Leadershipcopyright Marv Russell Enterprises Sept 2011

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Student-Athlete Ethics and Integrity

Sports

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