Connected IFEC Experience

Inmarsat Event June 2013

Stuart Dunleavy

Inmarsat Event June 2013

Consumer Trends

Asked what they were prepared to give up for a week in place of their mobile phone, 70% of people would abandon alcohol, 63% would forgo chocolate and 33% would skip sex. —Vodafone

One in four people would rather share their toothbrush than their mobile phone. —Motorola

1. UN Definition of Internet Access as a human right in 2011

2. The number of mobile connections will rise from 6.6 billion in 2011 to 9.1 billion by 2015, bringing the total number of subscribers to 4.6 billion worldwide, more than half of the projected global population of 7.2 billion. —GSMA

3. Google sub $70 Android Phone / Nokia 105 - $20 colour screen phone

Personal & M2M (Machine to Machine) Connectivity

We envision a day when your car becomes just another device in your wireless plan.”—STEVE GIRSKY, vice chairman, General Motors

Mobile Identity & Personalisation

Connectivity enabled IFEC

personal information and data we’ve accumulated

mobile wallet and keychain, enabled by secure and seamless technologies.

NFC (near field communication) and RFID (radio-frequency identification), for instance,

allow enabled devices to communicate with each other in close proximity

Thales Proprietary and Confidential

In cabin networks & 2nd screen

Airlines will need to enable their customers to seamlessly move content and personal experience between platforms so that, for

instance, a viewer can start watching something on a tablet and pick up from the

same point on the seatback screen.

Access has become more important than content ownership

Entertainment brands offering more applications to support long form video on personal devices – HBO,

Netflix, NBC, BBC etc.

USA – Bell labs predicts 7 hours of video viewing each day by 2020

Cloud based content solutions driving remote posession

Cohesive Passenger ExperienceN

ovem

ber 2

010

2011 2014

Generic PaxGUI

Multi-WindowFlight Progress Bar

GUI Widgets

Content Ratings

Personalization

Immersive 3D

Dynamic/Flexible User Experience

Networked Apps

IT/Data Integration

PED Integration

Live News/Weather

PED Portal

Online Orders

Live Mobile Sites Concierge Services

SMS/Email

Video/Office Viewer iPod Control

Mobile App

File Sharing

Payment Processing

Onboard Inventory

Targeted Advertising

POS Integration

Revenue Generation

Usage 2.0 Bar Code Reading

Passenger Manifest

Airline CRMCrew Forms

Contextual Surveys

Destination Guides

Android Applications within IFEC

AVANT’s Android Operating System can provide passengers with many connected applications they already enjoy

Mobile Application is stored on the server Mobile updates require much smaller data bandwidth rates and consume less data that web sites Consumer data trends highlight the most used applications

• Social Networking• Shopping• Maps• Mobile e-mail, chat

A connected experience at every seat

Displayed at seat back and touch-PMU Displayed on a large screen in meeting areas Connectivity for Passengers not carrying PED

Mobile Apps can be airline personalized

Airline and Partner websites Partner sponsored usage Connecting Gate and Airport Information

3 Channels of live television Global satellite coverage managed by one

provider

Optional airline branding h.264 format / 1 Mbps per channel

Customizable On-demand content Content, frequency of updates, and period of

retention selected by the airline

Airline specific ad-insertion Multicast delivery to fleet

Significantly reduced bandwidth and cost to send files to the fleet

GXTv (Planned)

Thales Proprietary and Confidential

Requires further development and integration with Inmarsat / GogoThales Proprietary and Confidential

Applications

Service APIs

ICDs

Presentation GUI

Core System Software

Application ProtocolInterface,

Application development tool

for access to system/sw services

Application ProcessData Acquisition -Data / Object Calls

Interface Control Document,

Presentation Layer (GUI) development tool for access to

application processes, data,

objects

AirlineSeamless

Experience

Connected & Open Platform – Necessary Abstractions, Access & Controls

Conclusions

1. Wired/Wireless networks

High Density, Interactive, HD entertainment experience

Rapid, responsive personal communications

2. Cabin network “stack”

Security/Access Controls

3. Hyper Connected personal devicesFrictionless payment

Digital locker

4. M2M Connectivity & CRM

5. Managed Application &

User Experience

BACKUP MATERIALSQ&A

Thales Proprietary and Confidential

Live Content Distribution

Dail

Latest Movie / TV

show

Daily News

TransactionData

THALESGround

ManagementServer

WiFi Gateway Content

CreatorWiMax Data Service Provider / Gatesync

Inmarsat Gx KA Band Satellite

Thales Automated File

Integration

COMMS Manger

Software

TMPU

PEDs

IFE System

RHD

OPENIP

CONECTION

Data / Packet Management

CONTENT SERVER

TranscodingEncoding

Key ManagementEncryption

Live Sports Game

Digital File Transfer - Aspera

SVDU

Line of Sight

Sat Coverage

Automated Integration

Aerospace

Thales Connectivity

Bi-directional Aircraft Connectivity:– SBB Today / Ka Tomorrow

– On-Board Mobile Telephony System (OMTS) and Wi-Fi, Connected IFE

– Ground Connectivity GateSync

History– 20 Year partnership with Honeywell and

Inmarsat

– 2005 ConneXion by Boeing

– 2009 Airbus ALNA

– 2012 TopConnect

– 2013 First to integrate 2 SATCOM systems for Cabin (4 SBB Channels)

Modular Wireless Solutions

Selectable options and/or stand-alone configurations

Head-End

Connected IFE

Cellular Voice, SMS & GPRS

Wi-Fi –Connected

Wi-Fi –AVA

SBB –1,2 or 4

CH SBB

Broad-band

IFESystem

BTS, NCU & Leaky Feeder

Wireless Access

Points and Antenna

Pick at least one SATCOM Function

Can be combined withSATCOM but NR

TopConnect Server, Manages PED, SVDU interfaces, integrated with Ka

Modem

Wireless Access Points

DLNA

Base Transceiver Station

Network Control Unit

Leaky Lines

Connected IFE and PED

SBB Antenna

SBB SDU

Thales TopConnect L-band (SBB) Solution

Cabin Controls

Thales TopConnect Ka-band Solution

Ka Modem

TopConnect Server, Manages PED, SVDU interfaces, integrated with Ka

Modem

Gx Antenna

Wireless Access Points

KRFU

Base Transceiver Station

Network Control Unit

Leaky Lines

Connected IFE and PED

KANDU

Cabin Controls

16 TopConnect Supported SATCOM’s

Thales TopFlight SATCOM• 6 MCU, 1 and 2 CH SBB Variations • 432 and 864 Kbps• Installed on B737 (MAS), B777 (ARO, SVA), B787 (QTR), A320, A330, ERJ• Requires ARINC 781 HGA

Honeywell MCS-7200• 864 Kbps• 18 MCU 2 CH SBB• Installed on B777 (ARO), A330 (OAS)• Requires ARINC 781 HGA

Rockwell SAT-781 2200• 864 Kbps• 18 MCU 2 CH SBB• * Not yet integrated, expected 2014• Requires ARINC 781 HGA

Honeywell Global Xpress Ka-band• 4 MCU Modman• Available in 2015• Requires ARINC 791 Antenna, KANDU, KRFU

Thales has integrated both Honeywell and Thales SBB SATCOM on a B777

Thales Proprietary and Confidential / March 2013

17 /

This presentation is the property of Thales Group and may not be copied, communicated, or disclosed without the prior written consent of Thales and any other companies, as applicable, mentioned herein.

TopConnect Server, Manages PED, SVDU interfaces, integrated with Ka ModemMounting location: IFE rackDim: 6” x 12.5” x 7.5” A600 4 MCUWeight: 15 lbPower consumption: 100W 115VACCooling: Forced air

Wireless Access Points – distributes 802.11 RF to PEDMounting location: Crown MountedDimensions: ARINC 763Weight: 5.1 lbPower: 18W, 28 VDCRequires Antenna Bracket

GSM SubsystemProvide GSM services: Voice, SMS/GPRSMounting Location: GSM RackWeight 10.5/22 lbRequires Tx and Rx Leaky Feeder Assy

TopConnect Controller and Crew Application

System Controls: On/Off, Voice On/Off, Cellular, Wi-Fi, SBB Services On/Off

Applications :LRU health Data, Crew to ground messaging

Ka Band Connectivity Equipment

Ka modem, system management and interface functions

Mounting location: IFE or SATCOM rackDimensions: 6” x 12.5” x 7.5” A600 4 MCUWeight: 20lbPower consumption: 60W 115VacCooling: Forced air

KRFU and KANDUFunction: power amplifier, up and down converter / Antenna PositionerMounting location: Crown / RadomeDimensions: 9” x 14” x 3” / 5.5.” x 8” x 9”Weight: 18lb / 11 lbCooling: Forced Air / Convection

KA Antenna and RadomeFunction: KA RF TransceiverMounting location: FueslageDimensions: 74”l x 44”w x 14”hWeight: 101 lbsCooling: Convection