Strategy
Transcript of Strategy
BUSINESS IS TO BE BUSY
• WE ARE IN BUSINESS TO SUSTAIN AND GROW• RANDOM GROWTH OR PLANNED GROWTH ?• BUSINESS IS ALL ABOUT:
– INVEST– CONQUEST– ACCUMULATE– GROW– IF POSSIBLE BE A PART OF SOCIAL DEVELOPMENT-
CORPORATE SOCIAL RESPONSIBILITIES.
SUSTAINANCE AND GROWTH
• IS SUSTAINANCE & GROWTH MANAGEMENT BY :– WISH ?– INTENTION ?– DEFAULT?– EXPERIENCE– LUCK ?– DESIGN ?– VISION?– LEARNING FROM PAST, ACTING IN PRSENT AND
THINKING OF FUTURE?
Pioneer foresights
• Eastman, Firestone, Bell, Edison,Watson, Wright Brothers, Ford Motors of course.
• IBM: PCs would be limited to “entry systems” and would co-exist with mainframes, as PC users will move up t powerful computers.
• Biometric materials, satellite based communication – phonehome
• Machines capable of emotions, influence and learning – interaction with humans,
• Bio-remediation – custom driven, designed organisms to clean up earth’s environment.
• Cars with on-board navigation, collision avoidance, • Pesonally tailored multimedia educational curriculla• Disease prevention – GENE REPLACEMENT.• GENETIC CODING in demographic design
Alliances
• Interactive TV
TIME WARNER
MATSUSHITA
TOSHIBA
SEGA
AT & T
TCI
IMAGING APPLICATION
KODAKMOTOROLA
AT & T APPLE
SILICON GRAPHICS
GENERAL MAGIC
MOTOROLA
MATSUSHITAPHILIPS SHARP
SONYAT & T
FUJITSU NTT
PERSONAL COMMUNICATION
COMPETING FOR THE FUTURE
COMPETITITON TO DEVELOP AND ACQUIRE CONSTITUENT SKILLS & TECHNOLOGIES
COMPETITION TO SYNTHESISE WITHCORE COMPETENCIES
COMPETING WITH INNOVATIVE PRODUCT AND SERVICES
FUTURE IS UNLIMITED BUT
IMAGINATION AND INNOVATION IS THELIMITING FACTOR.
Why companies Fail??
Unparalleled trackOf success.
Accumulation ofAbundant resources
No gap betweenExpectations & Performance.
Assets willWin - out
Complacent withCurrent
performance
Resources Substitutes for
Creativity
INABILITY TO ESCAPEPAST GLORIES
OptimisedBusiness Systems
Success ControlsStrategy.
Deeply etchedrecipes
Momentum Mistaken forleadership
Vulnerability toNew Ideas
Failure to Reinvent
leadership
INABILITY TO INVENTTHE FUTURE
What is Strategy?
“Strategy is the direction and scope of an organization over the long term, which achieves advantage for the organization through its configuration of resources within a challenging environment, to meet the needs of markets and to fulfill stakeholder expectations”
Strategic Management Defined
• Set of managerial decisions and actions which determine the long-run performance of a firm.
• NOT ALL DECISIONS ARE STRATEGIC!• Criteria:
– Rare– Consequential– Directive
What is the Strategy?• Identify competitive approach
– Low-cost leadership– Differentiation– Focus on a particular market niche
• Determine competitive scope– Stages of industry’s production/distribution
chain– Geographic coverage– Customer base
• Identify functional strategies• Examine recent strategic moves
Why Do Strategies Evolve?• There is always an ongoing
need to react to– Shifting market conditions
– Fresh moves of competitors
– New technologies
– Evolving customer preferences
– Political and regulatory changes
– New windows of opportunity
– Crisis situations
ENVIRONMENTAL SCANNING
STRATEGY FORMULATION
STRATEGY IMPLEMENTATION
EVALUATION & CONTROL
INDUSTRY AND COMPETITION ANALYSIS
COMPANY SWOT ANALYSIS.
VISION, MISSION, POLICIES, VALUES AND OBJECTIVES OF SURVIVAL AND GROWTH
FEED BACK
STRATEGIC MANAGEMENT MODEL: STEPS
Strategic Management - Components
ENV. SCAN
External:-Economic-Societal-Political
- technology
Industry CompetitionSWOT
INTERNAL-Structure-Culture-SWOT- Resources
STRATEGY FORMULATION
MISSION OBJECTIVES
STRATEGIES
• BENCH MARKING• CORE COMPETENCE•COMPETITIVE ADVANTAGE • BUSINESS• FUNCTIONAL• OPERATIONAL
POLICIES
Broad guidelinesFor decisions
making
STRATEGY IMPLEMENTATION
Strategic Planning
Plans & Programmes
MarketingTechnologyOperationsFinancialsHRM
Quality mgt.Processes
Evaluation &monitoring
PerformanceMeasures
Feed back System
MISITES
CONCEPT OF SERVED MARKETS
REVENUE &MARGIN STURCTURE
CONFIGURATION OFSKILLS AND ASSETS
FLEXIBILITY & ADAPTATIVENESS
What are our values? How have we segmented our market? What kind of customers we serve? WhereAre our customers?
Where in the business systems we take profit? WhereDo our margins come from? What has determined ourSize of our margins? What are costs – price drivers?
What is the process e know to do the best in the class?What infrastructure supports our business?What skills predominates?What is the trajectory of our development spending?
How alert are we to new value delivery models?How easily could investment programmes be re-oriented?How easily could the infrastructure be re-configured?Which constituencies would offer most resistance to change?
Strategic Management – effectiveness
• Factors influencing Strategic management:– Core competence– Customer orientation.– Competitive advantage– Corporate governance– Managing change, technology scan and
adaptation, innovation, migration path, service leadership.
– Balanced Score Card – performance monitoring– Functional plans– People, culture, overall leadership.
The BCG Growth-Share Matrix
Cash Generation (market share)
High Low
High
Low
Cash Use (growth rate)
BDC’s Growth/Share Matrix
The BCG Growth-Share Matrix
Market Share
Sales relative to those of other competitors in the market (dividing point is usually selected to have
only the two-three largest competitors in any market
fall into the high market share region)
Growth Rate
Industry growth rate in constant dollars (dividing
point is typically the GNP’s growth rate)
Description of Dimensions
Industry Attractiveness-Business Strength Matrix
Industry Attractiveness
High LowMedium
High
Medium
LowBu
sin
ess
Str
eng
th
Industry Attractiveness-Business Strength Matrix
Industry Attractiveness
Subjective assessment based on broadest
possible range of external opportunities & threats
beyond the strict control
of management
Business Strength
Subjective assessment of how strong a
competitive advantage is created by a broad range
of the firm’s internal strengths & weaknesses
Description of Dimensions
The Market Life-Cycle Competitive Strength Matrix
Stage of Market Life Cycle
Introduction Growth Maturity Decline
Lo
wM
od
erat
eH
igh
Co
mp
etit
ive
Str
eng
th
Push: Invest
Aggressively
Caution: In
vest
Selectively
Danger: Harvest
The business unit competitive position
Strong Average WeakThe Life-Cycle Portfolio Matrix
Development
Growth
Competitive shakeout
Maturity
Decline
Saturation
Th
e In
du
stry
’s s
tag
e in
th
e ev
olu
tio
nar
y lif
e cy
cle
The GE Nine-Cell Planning Grid
Are you Managing for Growth?What Is Your Mission?What Is Your Long Term Aspiration?What Will You do to Achieve the Vision?What Core Beliefs and Principles Will Guide You Toward the Vision? What Are the Key Priorities? What are the Critical Business Issues?What Must We Do to Achieve Our Goals?
What External Factors affect Your Market?What Are Your Core Competencies?What are Your Strengths & Weaknesses?Where Is Your Market Headed?What Are the Competitors Strategies?What are the Major Threats & Obstacles?What Are Your Strategic Imperatives?
What Do Your Customers Want?What Is Important To Your Customers?How Satisfied Are They Today?How Do You Rate Vs. Competition?How Effective Are You At Resolving Customer Complaints?
Do Results Match or Exceed Priorities?Where Are the Shortfalls?What Corrective Actions Are Needed?Are the Key Initiatives on Target?Do We need to Adjust Plans?
Which Processes Impact Critical Performance Measurer the Most?Are These Processes Mapped & Documented?Where Are the Performance Gaps?Who will Champion This Improvement?How Will the Processes Be Improved?What Are the Improvement Benchmarks?What Is the Timetable for Completion?
What Are The Performance Gaps?What are Your Top Priorities for Improvement?What Are Your 1 to 5 Year Financial Goals?What Are Your 1 to 5 Year Financial Goals?What Are Your Goals for Improving…….
- Customer Value- Employee Satisfaction?
- Market Share- Business Results?
What Vital Measurements Must Be Monitored( Financial and Operational)?
What Is the Current Performance Level?What Are the Performance Targets For this Year? Three Years?What Are the Industry Benchmarks for Each Measure?Where Are the Biggest Performance Gaps?
Strategic Planning
BusinessAssessment
Planning &Deployment
CoreProcess
Improvement
ReviewProcess
CustomerManagementProcess
Senior Management
Operations Management
Dept Management
Job Performers1
2
3
45
Do you Manage Your Customer Database?How Well Are You Managing Customer Relations?
25
Porter’s Generic Competitive Strategies
26
Porter’s Competitive Strategies
• Cost Leadership:– Low-cost competitive strategy– Aimed at broad mass market– Need to achieve:
• Aggressive construction of efficient-scale facilities• Cost reductions• Cost minimization
27
Porter’s Competitive Strategies
• Differentiation:– Broad mass market– Unique product or service– Need to:
• Charge premiums• Lower customer sensitivity to price by offering
unique features or benefits• Make it hard for competitors to copy your product
28
Porter’s Competitive Strategies
• Focused Cost Leadership:– Low cost competitive strategy– Focus on particular buyer group or market– Need to:– Stay focused on niche (don’t try to please all)– Seek cost advantage only in target market
29
Porter’s Competitive Strategies
• Focused Differentiation:– Focus on particular group or geographic
market– Seek differentiation in targeted market
segment– Serve special needs of narrow target market
30
Porter’s Competitive Strategies
• Stuck in the middle:– No competitive advantage (not cost, not
differentiation, no niche)– Will result in below-average performance
GROWTH STRATEGIES - GENERIC
• INTENSIVE GROWTH
• INTEGRATIVE GROWTH
• DIVERSIFICATION GROWTH
• HORIZONTAL
• VERTICAL – INCLUDING FORWARD AND BACKWARD
INTEGRATION.
Company Experiences, Know-how, Resource Strengths
and Weaknesses,
and Competitive Capabilities
A Company’s Strategy is Partly Planned Planned andand Partly ReactivePartly Reactive
Abandoned strategy
features
Planned StrategyNew initiatives plus ongoing strategy features continued from prior periods
Adaptive reactions to
changing circumstances
Reactive Strategy
Actual Company Strategy
Each Functional Area Has a Number of Sub-Strategies & Tactics
PlaceOutletsChannelsCoverageTransportationStock level
PlaceOutletsChannelsCoverageTransportationStock level
PromotionAdvertisingPersonal sellingSales promotionPublic Relations
PromotionAdvertisingPersonal sellingSales promotionPublic Relations
PriceList priceDiscountsAllowancesCredit itemsPayment period
PriceList priceDiscountsAllowancesCredit itemsPayment period
ProductFeaturesBrand namePackagingServiceWarranty
ProductFeaturesBrand namePackagingServiceWarranty
Marketingmanager
Marketingmanager
Cohesive marketing mix
PromotionPlace
Price
PromotionPlaceProduct
Tests of a Winning Strategy
• GOODNESS OF FIT TEST
– How well is strategy matched to firm’s situation?
• COMPETITIVE ADVANTAGE TEST
– Does strategy lead to sustainable competitive advantage?
• PERFORMANCE TEST
– Does strategy boost firm performance?
MAJOR CHANGES IN GLOBALIZATION
RISE OF CHINA and INDIA More broadly, A half century after end of colonialism
new role of developing world New sources of economic growth New political power New patterns of trade
CHANGING GLOBAL FINANCIAL SYSTEM ENERGY
Combination of scarcity and environmental concerns (global warming) will force changes in production and consumption
The adjustment of Global Economy to these changes poses major risks and opportunities
New opportunities
• New markets– Access to the global market place means that
expansion is not limited by the size of local markets
• New sources of supplies of inputs– Again, firms are not limited to inputs available locally
• Wider range of commodities, lower prices, higher quality, meeting specific needs
• A global market place for talent
New opportunities
• New sources of finance– Increasing flow of funds to emerging markets– From an ever expanding set of sources
• Most recently, growth of sovereign funds
– In a wide range of forms (debt, equity)
• Access to global technology– Means that “catching up” can occur quickly
New risks
• Rapid changes in global comparative advantages– New competitors– New products, new technologies
• Changes in global scarcities– Reflected in volatility in commodity prices– Especially in energy markets– Linking of energy and agriculture
New risks
• Financial market volatility– Affecting even countries that manage their own
markets well• Sub-prime mortgage crisis• Large changes in risk premium
• New rules of the game– International rules (WTO, IMF, Basle)– Domestic responses to the changing global
landscape• Backlash against globalization
While the global landscape has changed, the world is still not flat…
Growing disparity between richest countries and poorest countries
Growing disparities within most countries of the world Threat of job loss in advanced industrial countries
Even for well educated (outsourcing) Even if economy maintains full employment, wages can be
depressed Globalization has played an important role in these
disparities Predictable effect on inequality within advanced
industrial economies Unfair trade treaties have compounded problems in
developing countries Problems compounded by asymmetric liberalization
Underlying problem Globalization has meant that the world is
more interconnected; what happens in one part of the world has impact on other parts
There is greater need for collective (cooperative) action
But economic globalization has outpaced political globalization
Rising energy prices Problems of global warming will compound
problems of energy insecurity and Mideast turbulence– China and India have large coal deposits, few oil and
natural gas reserves– Problems in some of alternatives
• U.S. corn based ethanol very inefficient• Biofuels limited by water scarcity• Carbon storage technology unproven
– Could dampen economic growth unless there is substantial increase in energy efficiency and conservation—changes in patterns of consumption and production
Globalization presents new risks Changing comparative advantages due to rising
economic power of China and India New protectionism Global financial instability
Disorderly adjustment of global imbalances New risks posed by financial innovation Re-pricing of risk U.S. economic downturn
In globalized world, what happens in one country affects all others
Global warming
Globalization also presents new opportunities…
One of objectives of banks and financial markets is not only to manage these risks, but also to seize now opportunities, in part by anticipating these changing trends in the global landscape
90’S BEYOND- PARADIGM SHIFT IN STRATEGISING BUSINESS GROWTH –
migration path
Creating & managing coalition
Investing inCore
competencies
Learning & Experimenting in
Markets & Operations
Building Global
Brands & Distribution
Setting standards & Influencingregulations
Evolving digital place
Consumer electronics:Sony, Philips, Matsushita
Sharp, Toshiba
Professional electronics:Kodak, Xerox, cannonIntel, Hughes, Motorola
Information content:CBS, 3 DO, Time Warner
Disney, Viacom,
Digital highway:AT & T, MCI, British telecom,
Baby Bells, McCaw, TCI.
Computer systems:IBM, NEC, Siemens,Alcatel, DEC, Apple,Hewlett – Packard.
Info tech services:Computer services, Anderson consulting.
Operating systems & Applications:
Micro soft, lotus, electronic arts etc.,
GRAND STRATEGY
• ALL THE SQUARES WERE REMOVED AND DIGITAL SPACE GOT EVOLVED.
Grand Strategy StepsSummaryStep One. Answer "what's your Theory of Business?" Step Two. Identify your Values, Beliefs, Attitudes and Capabilities. Step Three. Write your Mission Statement. Step Four. Perform an Environmental Scan. Step Five. Perform a SWOT Analysis. Step Six. Determine your Strategic Focus. Step Seven. Seek Performance Breakthroughs. Step Eight. Understand and Apply Cause and Effect Relationships. Step Nine. Develop a Strategy Map. Step Ten. Translate goals into KPMs and Perform Gap Analysis. Step Eleven. Prepare a Scorecard to track and drive Your Grand Strategy. Step Twelve. Execute, Adjust, Execute.
Grand Strategy Selection Matrix
III
III IV
Overcome weaknesses
Maximize strengths
Internal (redirected resources within the firm)
External(acquisition or merger for resource capability)
Turnaround or retrenchmentDivestitureLiquidation
Vertical integrationConglomerate diversification
Concentrated growthMkt. DevelopmentProd. DevelopmentInnovation
Horizontal integrationConcentric diversificationJoint venture
Model of Grand Strategy Clusters
I II
IV III
Rapid market growth
Slow market growth
Strong competitive
position
Weak competitive
position
1. Concentrated growth
2. Vertical Integration
3. Concentric diversification
1. Reformulation of concentrated growth
2. Horizontal integration3. Divestiture4. Liquidation
1. Concentric diversification
2. Conglomerate diversification
3. Joint venture
1. Turnaround or retrenchment
2. Concentric diversification3. Conglomerate
diversification4. Divestiture5. Liquidation
Grand Strategy Selection Matrix
Overcome Weakness
Maximize Strengths
Vertical integration
Conglomerate diversification
Horizontal integration
Concentric diversification
Joint venture
Turnaround or retrenchment
Divesture
Liquidation
Concentrated growth
Market development
Product development
Innovation
Internal (redirected resources within the firm)
External (acquisition or merger for resource capability)
I
IV III
II
Model of Grand Strategy Clusters
Rapid Market Growth
Slow Market Growth
• Reformulation of concentrated growth
• Horizontal integration
• Divestiture
• Liquidation
• Turnaround or retrenchment
• Concentric diversification
• Conglomerate diversification
• Divestiture
• Liquidation
• Concentrated growth
• Vertical integration
• Concentric diversification
• Concentric diversification
• Conglomerate diversification
• Joint ventures
Strong Competitive Forces
Weak Competitive Forces
I II
IIIIV
DESTINATION INDIA
REACH OUT FOR EAST
105 105 135 145103 125 204 231191 237
398453
0200400600800
1,000
1999-00
2002-03
2005-06
2006-07
US
D B
illio
n
Agriculture Industry Services
India: Among the Top-15 Countries in terms of GDP at constant prices
The Indian economy has witnessed unprecedented growth…. Booming services and industry sectors are providing the required impetus to economic growth
The sound performance of each industry segment is leading to the overall robust performance of the Indian economy
Indian economy is expected to be 3rd largest in terms of PPP – USD 4.5 trillion by the end of 2007
India’s GDP has witnessed high growth, and was the second fastest growing GDP after China in 2006-07 Fastest GDP growth of 9.4
percent in 2006-07, since last 18 years (at constant prices)
Fastest GDP growth of 9.4 percent in 2006-07, since last 18 years (at constant prices)
Contribution of Services -
increased from 48
percent to 55 percent
Contribution of Services -
increased from 48
percent to 55 percent
India's GDP at Current Prices: 2002-07
469 556 638 737 830
2370
200400600800
1000
20 02-
20 04-
20 06-
US
D B
illio
n
Growth in sectors at Current Prices (2006-07):Industry: 16.2%Services: 16.3%Agriculture: 10.2%
Growth in sectors at Current Prices (2006-07):Industry: 16.2%Services: 16.3%Agriculture: 10.2%
Source: MOSPI Statistics
Estimated growth rate in various GDP sectors for Q1 (2007-08) is: Industry – 15.9 percent, Agriculture – 11.4 percent and Services – 15.7 percent
India: Robust Economic PlatformIndia's Forex Reserves: 2001-07 (Till 28 September 2007)
54 75112 141 152
199248
050
100150200250300
2001
-02
2003
-04
2005
-06
2007
-08
(Til
l 28
US
D B
illio
n
External Debt-to-GDP Ratio
21.1 20.417.8 17.3
15.8 16.4
10
13
16
19
22
2001-02
2002-03
2003-04
2004-05
2005-06
2006-07
Ra
tio
India’s strong economic performance has been the major contributor towards increased Forex reserves
Steadily increasing Forex reserves offer adequate security against any possible currency crisis or monetary instability
Falling Dollar inflates the India’s external debt
Falling Dollar inflates the India’s external debt
Increased confidence of investors in Indian companies has led to a surge in cross border borrowing by corporate houses
Forex reserves witnessed an increase of 200 percent for the period 1990-2007
…at present level of Forex reserves, the country has adequate cover for 12 months of imports
…at present level of Forex reserves, the country has adequate cover for 12 months of imports
India’s Forex reserves are in
excess of external debt…
…the decreasing external debt to GDP ratio indicates that India has a sound economic platform
…the decreasing external debt to GDP ratio indicates that India has a sound economic platform
Source: RBI Statistics
India: Surging Exports
India's Imports: 2002-08
61.52 78.28111.89
149.65190.50
72.40
050
100150200250
2002
-03
2004
-05
2006
-07
US
D B
illio
n
India's Exports: 2002-08
52.81 63.95 83.81103.42126.33
46.80
050
100150
2002
-03
2004
-05
2006
-07
US
D B
illio
n
Petroleum products are the major contributors towards India’s growing imports
Petroleum products are the major contributors towards India’s growing imports
Quality and cost advantage are the two important parameters leveraged by the Indian producers to increasingly market products and services
Quality and cost advantage are the two important parameters leveraged by the Indian producers to increasingly market products and services
Services sector has been a major contributor to increased exports from India
Product imports by India mainly include petroleum products and minerals
Indian companies have chalked out extensive plans to increase their presence abroad
Acceptance of Indian products along with the cost advantage has provided an edge to Indian companies
* - 2007-08 provisional data for period of April to July only
* - 2007-08 provisional data for period of April to July only
Source: Ministry of Finance (August Report)
India: Attractive Investment Destination
India is ranked
second in AT
Kearney’s FDI
confidence index
FDI inflow for the
period 2006-07
witnessed a growth
of 180 percent over
the same period last
year
With improved performance on PE ratio and ROE, Indian markets have attracted large investments
FDI Inflow - India: 2001-07
4,2223,1342,6343,7555,546
15,730
4,909
05,000
10,00015,00020,000
2001
-02
2003
-04
2005
-06
2007
-08
US
D M
illio
n
180 percent Increase
Net FII into India: 2001-07
1.80 0.60
10.0010.209.40 6.71
16.60
05
101520
US
D B
illio
n
Source: DIPP (June Report), SEBI
Electronic equipment, manufacturing and telecom have witnessed significant
FDI inflow
Electronic equipment, manufacturing and telecom have witnessed significant
FDI inflow
Large FII activity in India has led to an upsurge in the Sensex
Large FII activity in India has led to an upsurge in the Sensex
India: Vibrant Capital Market
India is among the major destinations across the globe for inflow of US Dollar i.e. FIIs
Sensex has risen 18 times in the period 1990-2007
Sensex – The Bombay Stock Exchange index has risen 18 times from 1990s to reach 18,000 mark in October 2007.
FIIs have infused large investments into the Indian stock market
Encouraging industry
performance
Increased local investors’ confidence
Emergence of industry and confidence of local investors along with the FIIs has led to increased movement of the Sensex
0
2000
4000
6000
8000
10000
12000
14000
16000
18000
20000
12-Oct-97 12-Oct-98 12-Oct-99 12-Oct-00 12-Oct-01 12-Oct-02 12-Oct-03 12-Oct-04 12-Oct-05 12-Oct-06 12-Oct-07
10/9/2007 Crossed 18,000 mark
30 December 1999Crossed 5,000 mark
07 February 2006Crossed 10,000 mark
09 July 2007Crossed 15,000 mark
Major M&A Deals Undertaken Abroad by India Inc.
USD 12.1 billion USD 12.1 billion Tata Steel buys Corus PlcTata Steel buys Corus Plc
USD 6 billion USD 6 billion Hindalco acquired Novelis Inc.Hindalco acquired Novelis Inc.
USD 1.58 billion USD 1.58 billion Essar Steel acquired Algoma Steel Essar Steel acquired Algoma Steel
USD 1.6 billion USD 1.6 billion Suzlon Energy Ltd. acquires REpower Suzlon Energy Ltd. acquires REpower
USD 1.1 billion USD 1.1 billion United Spirits Ltd. acquired Whyte & Mackay
United Spirits Ltd. acquired Whyte & Mackay
Major M&A and Investments Announcements in India
USD 11 billion USD 11 billion Vodafone buys HutchVodafone buys Hutch
USD 0.98 billion USD 0.98 billion Aditya Birla Group increased its stake in Idea Cellular by acquiring 48.14-percent stake
Aditya Birla Group increased its stake in Idea Cellular by acquiring 48.14-percent stake
USD 1 billionUSD 1 billionPlans investment in private equity, real estate, and private wealth management
Plans investment in private equity, real estate, and private wealth management
USD 1.7 billionUSD 1.7 billionPlans to spend on its development operations in India over the next four years
Plans to spend on its development operations in India over the next four years
USD 0.905 billionUSD 0.905 billionRenault, Nissan and Mahindra & Mahindra have initiated a Greenfield automobile plant project in Chennai.
Renault, Nissan and Mahindra & Mahindra have initiated a Greenfield automobile plant project in Chennai.
Mylan Laboratories acquired a majority stake in Matrix Laboratories
Mylan Laboratories acquired a majority stake in Matrix Laboratories
USD 0.74 billionUSD 0.74 billion
India: Pacing Ahead to Emerge as a Major Economy in the World
Projected GDP Growth Rates for Select Upcoming Economies
0
2
4
6
8
2005-10
2010-15
2015-20
2020-25
2025-30
2030-35
2035-40
2040-45
2045-50
GD
P G
row
th R
ate
(%
)
Brazil China India Russia
020406080
100
IndiaRussiaVietnamUkraineChinaChileLatvia
GR
DI S
core
2007 Global Retail Development Index (GRDI) 2007 Global Services Location Index
3.32.63.22.82.93.2
1.51.81.2
1.32.32.3
1.11.51.621.41.4
Financial structurePeople and skill availablityBusiness environment
AT Kearney has placed India as the most preferable destination for Services sector…
… the retail market along with the services sector has been attracting interest of major global players
India is expected to outperform its rivals in the BRIC, in terms of GDP growth rate, from 2015 onwards…
Source: AT Kearney, BRIC Report
… India is the top destination in the AT Kearney Global Retail Development Index (2007)
India: Astounding Demographics
Per Capita Income
393 461 519 583 651
0100200300400500600700
2002-03
2003-04
2004-05
2005-06
2006-07
US
D2
9
48
221
726
9
17
74
285
710
20
33
120
404
613
2001-02 2005-06 2009-10(E)
Rich (Above 115,000)
High Income (57,000 – 115,000)
Consuming class (23,000 – 57,000)
Working class (10,200 – 23,000)
Needy (Below 10,200)
Annual Household Income
(in USD)
* In PPP terms
Pop
ula
tion
(mill
ion
)
Increasing per capita income coupled with an emerging middle class has provided the necessary impetus to consumerism in India
Growth in the higher income categories of India’s population is creating an affluent section with high purchasing power
Increasing per capita income and a growing middle class is driving a high level of consumerism in India
DEMOGRAPHIC TRANSFORMATION OF INDIA
Source: RBI Statistics
Countries worldwide are anticipating a shortage of working population in the future. India is expected to emerge as a clear winner, and by 2050, it will have the largest working age population.
Countries worldwide are anticipating a shortage of working population in the future. India is expected to emerge as a clear winner, and by 2050, it will have the largest working age population.
India: Increasing Working Population
-30
1017
3133
4464
71314
-5 45 95 145 195 245 295 345
Stock Position 2005
South East Asia 362
Southern Asia 132
India 691
Africa 500
China 934
Latin America 359
USA 200
Europe 497
Japan 85
World 4,168
In Million
Addition to Working Age Population by 2010
Growth in Global Working Age Population (15-64)
Source: Its Hendersons
BRIC Report, Goldman
Sachs
BRIC Report, Goldman
Sachs
“I have never seen India so dynamic, vibrant and full of
business opportunities”.
- Dan Scheinman, Cisco System Inc. as
told to Business Week, August 2005
- Dan Scheinman, Cisco System Inc. as
told to Business Week, August 2005
“We came to India for the costs, stayed for the
quality and are now investing for innovation”.
John RedwoodEconomic
Competitiveness Policy Group, UK
John RedwoodEconomic
Competitiveness Policy Group, UK
“India is now truly a land of opportunity”.
Jack WelchGeneral Electric
Jack WelchGeneral Electric
“India is a developed country
as far as intellectual capital is
concerned”.
Peter Loescher
President and Chief
Executive Siemens
Peter Loescher
President and Chief
Executive Siemens
By 2032, India will be among the three
largest economies in the world.
Why India? – Quote Unquote
Travyn Rhall,
ACNielsen
Travyn Rhall,
ACNielsen
“The Indian market has two core advantages - an
increasing presence of multinationals and an upswing
in the IT exports”.
Craig Barrett
Intel Corporation
Craig Barrett
Intel Corporation
“India has evolved into one of the world's leading technology
centers“.
Mr Paul de Voijs Managing Director
Volvo Car India
Mr Paul de Voijs Managing Director
Volvo Car India
“India is a very exciting market and the luxury
car segment is growing exponentially here”.
Patternof Actions
That DefineStrategy
Actions to Strengthen Resources & Capabilities
DiversificationResponses toChanging Conditions
Offensive Moves to Gain Edge
Changes in Product Line,Quality, or Service
GeographicCoverage
Forward orBackward Integration,
Collaboration
How Functional Activities Are
Managed
Defensive Moves
Pursuing New Opportunities
Understanding Company Strategy - What to Look For
POLICY vs STRATEGY
POLICY STUDIES• INTERNAL FOCUS• EMPHASIZES EFFICIENCY OF OPERATIONS
STRATEGIC STUDIES• EXTERNAL FOCUS• EMPHASIZES ADAPTING TO A CHANGING ENVIRONMENT
“SEAT-OF-THE-PANTS” MANAGEMENT = Intuitive Management
We must move away from intuitive approaches as:
THE ORGANIZATION BECOMES LARGER…
THE LAYERS OF MANAGEMENT INCREASE…
THE ENVIRONMENT BECOMES MORE COMPLEX.
GE Case
• Jack Welch became the CEO in 1981• GE revenue in 1981: $29 billion; profit: $2 billion• Welch wanted to re-engineer GE??
– Bought and sold business units: change business portfolio
• Question: which to sell and what to buy?• Guiding principle to keep or buy
– The No.1 – or – No. 2 test– Well above average real returns on investments– A distinct competitive advantage– Leverage from GE’s particular strength
• Issue: how to apply test?
SERVICEGECS
GE InformationConstruction
Nuclear Services
TECHNOLOGYIndustrial Electronics
Medical SystemsMaterial
Aircraft EngineAerospace
CORELighting
Major AllianceConstruction equipment
TransportationTurbineMotor
Keep
LaddSemiconductorTradingUtah InternationalCalma
House waresCentral Air ConditioningTV&AudioCableMobilePower DeliveryRadio Stations
Sell/Fix Sell/Fix
Welch’s vision on what to keep and what to sell/fix around 1983
GE Finance Appliances Lighting Motors Transportation
Steady stream of income & professional expertise to support leasing and other financing activities
AerospaceAircraftengine
Plastics Medical EDC
Investment in one directionIndustry knowledge in another direction
Thrust (key driver)
Fuel (supporting driver)
Superfluous drivers: distributors, agents, suppliers, etc.
GE’s Money making machine (Welch, 1985)
Fast growing businesses
Steady slow grow business
CopierSDS
PARC
Xerox Diversified Structure
Medicine Education
Business 1 Business 2 Business 3 Business 4
Strategic Assets Pool•Centrally managed•Applied to new business
Consolidateassets
Leverageassets
Diversity of the business depends on the diversity of assets pool cumulated
Newinput
Newinput
Newinput
Newinput
Audiorecorder
TransistorRadio TV
Pullman/Walkman
•Audio tape•Recording/play head•Tape winding•Market communication
Leverageassets
Magneticmotor
Transistor TV tube Newinput
•Miniaturization•Transistor science•High fidelity•Pricing strategy•American market
•Bright picture tube•Monitor•Remote control•Picture quality•Latecomer strategy
•Miniature earphone•Audio cassette•Create excitment
Strategic assets pool: supporting driver
New electronic-related technologies: key driver
Sony’s Model in Managing Strategic Assets
Motor cycleengine
Motor cycleMotor cycleIn US
Car
•Powerful engine•Reliable engine
Leverageassets
Pistonknowledge
MarketingFinance knowledge
Desire to gointernational
Desire to enterCar market
•Build distribution channel•Use racing to improve engine•Mass production
•Latecomer strategy•Open foreign market•Train foreign labor force
•Reliable car enginer•Clean car enginer•Gas economy car•Small but roomy car•Penetrate all car segments
Strategic assets pool: supporting driver
New knowledge & Desire: key driver
Strategic Assets
Honda’s Model in Managing Strategic Assets
Sony and Honda
• Organizing paradigm for Sony and Honda– Strategic assets as the central core for supporting driver– New businesses are driven by technology, knowledge, & desire– Generic knowledge acquired through businesses are maintained
and manage by the central “Strategic Assets Pool”
• Find or create the context under which some of its assets in the pool can provide unique advantage
• The portfolio of businesses provide a strong holder for the vision of the company
Managing Strategic Assets Portfolio• Manage Vision
– A simple shared vision that guides the businesses moving together as a unit, yet give each the flexibility to excel in its business
• Manage business portfolio– Knowledge and desire guide new business direction, interpret the business
model in a context that can leverage its strategic assets
• Manage authority– Minimal hierarchy, authority comes from responsibility rather than formal
position, get assess to strategic assets to fulfill responsibility
• Manage people– Lead instead of manage, get commitment, facilitate transfer to match people’s
career goal and to enrich knowledge
• Manage Strategic assets– Extract generic knowledge acquired in business and consolidate into the
corporate strategic assets pool
• Manage Culture– Small to its customers, big to its competitors
Grabber vision 1
Strategic assets
Grabber vision 2
AdditionalStrategic assets
Grabber vision 3
AdditionalStrategic assets
McDonald’s Perpetual Growth
McDonald’s had no closeCompetitor since 1965until late 90’s
Be your own boss
Real estate subsidiaryMcDonald’s UniversityArrange loanArrange suppliers
American eating out
Convert to restaurantAdvertisementMcDonald’s figuresPlay ground
American living style
Arrange local supplierPartnership with foreignersModify menu for local taste
Grabber vision 1
Strategic assets
Grabber vision 2
AdditionalStrategic assets
Grabber vision 3
AdditionalStrategic assets
Machine for accounting needs
•Punch-card machine•System knowledge•Strong sales force•Relationship with big companies and government
Multi-purpose computer
•Electronics•Magnetic•Build complex computer•Create grabber excitement
Computer for everyone
•Learn about PC business in a painful way•Struggling to survive
IBM Growth
Strategic Approaches to Preparing for Future Market Conditions
Keep from being swamped by the waves of change
Revising strategy (hopefully in time) to catch the waves
of change
Aggressively altering strategy to
make waves and drive change
Anticipating change and
initiating strategic actions to ride the
crest of change
Rapid Revolutionary Change
Gradual Evolutionary Change
Reactive/Follower Proactive/Leader
IS Transforms Business Practices
Improving organizational performance - IS in action
CEO AuditOrganization/IT Design Challenge
Complex
Organization
Simple
StableCertain
DynamicUncertainEnvironment
“Centralized Intelligence” Mainframe(Control)
“Networked Intelligence”(Collaboration)
“Decentralized Intelligence”Microcomputer
(Autonomy)
How many of you agree with this statement ?
We belong to the 21st century
Do you want to change your mind ?
•21ST CENTURYBELONGS TO US
Transition from dream to reality
No risk No risk Risk
wish
convictionintension
dream reality
Technology change
• What required 1500 sheets of paper to document: it takes:
• 500 floppy discs– 200 hard disc– 100 CDs.– 50 magneto optical disc.
•LEARN:• L= LISTENING• E= EAGERNESS• A= ASSIMILATE• R = RETAIN• N = NAVIGATE – BASED ON ONE’S UNIQUENESS.
• Yatha chaturbhihi kankam parikshyathe• Nigharshana chedana taapa thadana• Thatha chaturbhihi purusham parikshyathe• Thyagena sheelena gunena karmana.
• As gold is tested by rubbing, cutting, heating and beating, human beings are tested by sacrificial nature, character, quality and actions.
It is not easy• To apologies,• To be unselfish• To take advice• To admit error• To be concerned and considerate• To forgive and forget• To endure success of others• To subdue temper• To make best of little• To recognise the silver lining……………• BUT IT PAYS.
Luck • I am great believer in luck, and I
find the harder and smarter I work, with integrity and commitment, the more I have of it.
• Belief in luck is the birth right of the weak and the vulnerable.
• I have been lucky on those occasions when I have willingly taken maximum risk in accomplishing a task.
Ponder over.• Life is like a bicycle. You don’t fall
off unless you stop pedaling.• There is a great man who makes
every man feel small. But the really great man is the man who makes every man feel great.
• If we do what we did we get less than what we got, and if we do better than what we did, there are chances that we may get what we got.
Student position model
Hyped
Overconfidence
Risk in wrong areas
Real-time managers
Hi risk taking ability
Fear of failure
Risk averse
Complacent
Lo risk taking ability
Deservability
DESIRABILITY
HI
LO HI
IT’S GREAT TO BE POSITIVE
• If you cannot smile, do not frown
• If you cannot like do not dislike
• If you cannot honour, do not dis-honour
• If you cannot love, do not hate.
• If your want to be only with few, do not distance others.
• If you want to be ‘YOU’ do not ignore ‘YOU’ in others.
• If you cannot understand, do not misunderstand.
Positive Thinking
• Count your garden by the flowers, never by the leaves that fell.
• Count your days by golden/shining hours, don’t remember clouds at all.
• Count your nights by stars, not shadows.• Count your lives by smiles and not by
tears.• Count your age by friends and not by
foes.
Aspire Big but start with Small
• One sunbeam lights a room.• One candle can wipe out darkness• One laugh can conquer gloom• One step must start each journey.• One word starts a prayer.• One hope will raise our spirits.• One pat can show you care.• One voice can speak with wisdom• One heart can know what’s trust.• One life can make the difference• You could ……………….it’s upto you.
Three in one
Change agent.
Manager
sustainercreator
WHAT CLICKS ?
• FOCUS.• F = FUNDAMENTAL VISION/GOAL
• O = OWNERSHIP
• C = CONFIDENCE – CONSTANCY OF
PURPOSE
• U = UPGRADATION
• S = SUSTAIN AND IMPROVE
CONFFIDENCE
• A state of mind in which knowledge is fully converted into profitable action with least resistance from environment.
• An energy source.
• a personal character trait.
• Can win half the race – other half by integrity and concerted effort.
• Definitely not a loud expression of arrogance.
confidence• C = COMPETENCE• O = ORDERLINESS• N = NO FAILURE APPROACH• F = FURURISTIC APPROACH• I = INTEGRATED TO ETHICS & VALUES, • D = DEMONSTRATE IN ACTION• E = EFFICACY• N = NO ULTERIOR MOTIVE IN COMMUNICATION• C = COMMITMENT TO CONSTANCY OF PURPOSE• E = ENDURING POWER.
Making A Difference
One day a man was walking along the seashore. He noticed that during the night many seashells and starfish had washed upon the shore. Enjoying the morning sun and cool sea air, the man strolled for miles along the sand.
Far off in the distance, he saw a small figure dancing. The man was joyous that someone was celebrating life in such a grand and uninhibited manner. As he drew closer, however, it became apparent that perhaps the figure was not dancing, but perhaps repeatedly performing some ritual.
Approaching the small figure, the man noticed that it was a child. The girl was methodically picking up starfish from the shore and tossing them back into the surf. The man paused for a moment, puzzled, then asked, “Why are you throwing those starfish?”
“If I leave these starfish on the beach,” shereplied, “The sun will dry them, and they will die. So I’m throwing them back into the ocean because I want them to live.”
The man was quiet for a moment, impressed withthe child’s thoughtfulness. Then he motioned upand down the miles and miles of beach and said,“There must be millions of starfish along here! How can you possibly expect to make a difference?”
The young girl pondered the man’s words fora moment, then she slowly leaned over, reacheddown, and carefully picked up another starfishfrom the sand. Pulling back, she arched the starfish gently into the surf.
She turned to the man and smiled. “You may be right,” she said, “But I made a difference for that one.”
You can make a difference in our class this year.
Speech Production Mechanism
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24 personal strengths
1. Stamina
2. Valour
3. Attraction
4. Motivation
5. Direction
6. Toughness
7. Logical reasoning
8. action
9. Enthusiasm
10. Memory
11. Decisive - definiteness
12. Strong intention
13. Love and concern
14. Dislike
15. Clarity of thoughts
16. Organising ability
24 personal strengths
17.Ability to distinguish
18.Team person
19.Listening
20.Feel, taste and touch
21.Sight & vision.
22.Reading
23.Common sense
24.originality
EMOTIONAL INTELLIGENCE
WHAT IS IT AND WHY DO I NEED IT?
OSRG
Emotional intelligence – few questions
– Are we all educated?– Are we getting educated?– Has education an end?– If no, is education a continuous process?– Does Education gives knowledge ?– We get information or knowledge in the class
room ?– We get education in the class rooms only ?– Do we get educated from which ever source we get
information or knowledge?– Do we get data or info or knowledge from books,
news papers, TV magazines, and other sources ?
LOOK AT THE FOLLOWING FIGURES
YOU SEE THEM QUITE OFTEN??
Accusing fingers- emotional ignorance
fear of failure- emotional ignorance
apprehension - emotional ignorance
blowing one’s own … emotional ignorance
frustration - emotional ignorance
crying babies.- emotional ignorance
Emotional intelligence – udaara charithanaanthu vasudaiva
kutumbakam.
SHOULD WE PUT OUR HEARTS IN OUR BRAINS OR
SHOULD WE PUT OUR BRAINS IN OUR HEARTS?
EMOTIONALL INTELLIGENCE IS THE SKILL
OF SYNERGISING EMOTIONS-MIX
WITH INPUTS FROM LOGIC, LEARNING, EXPERIENCE,
EXPOSURE AND UNLEARNING
EMOTIONAL INTELLIGENCE IS THE SCIENCE OF CONVERTING
NEGATIVE ENERGY INTO POSITIVE ENERGY AND
OPTIMISING EMOTIONS - MIX
Risks – few of them; examine.
• WE HIDE EMOTIONS.– To laugh is to risk appearing fool.– To weep is to risk appearing sentimental– To reach out for another is to risk involvement.– To expose feelings is to risk exposing true self.– To live to risk dying.– To hope is to risk despair– To try is to risk failure
Risks – few of them; examine.
• RISK NOTHING IN LIFE IS A GREAT HAZARD.
• IF ONE RISKS NOTHING IN LIFE, DOES NOTHING, HAS NOTHING AND IS NOTHING.
• RISK ENSURES FREEDOM.
• RISK ENABLES YOU TO CONFIDENTALLY ANSWER THE ETERNAL QUESTION -------- WHAT NEXT???
Basic Emotions--presumed to be hard wired and physiologically distinctive
• Joy
• Surprise
• Sadness
• Anger
• Disgust
• Fear
3 S – EMOTIONAL IGNORANCE
• Suspicion
• Sentiment
• Super ego
Life Positions
I’m OK -You’re not OK
I’m not OK -You’re not OK
I’m OK - You’re OK
I’m not OK - You’re OK
Positive
Negative
AttitudetowardOneself
Attitude toward Others
Negative Positive
Total Learning Experience
EMOTIONAL INTELLIGENCE
KNOWLDEGE
INFORMATION
SKILL
COMPETENCE
SUCCESSFUL CAREER
• Without clarity, heaven would crack.Without stability, the earth would quake.Without divinity, spirits would dissipate.Without fertility, the valleys would be barren.Without life and growth, creatures would die off.Without leadership, kings and nobles would fall.
Therefore those who desire most spend most.Those who hoard most lose most.Those who are contented are not disappointed.Those who know when to stop prevent danger.Thus they can long endure.
Positive Thinking
• Count your garden by the flowers, never by the leaves that fell.
• Count your days by golden/shining hours, don’t remember clouds at all.
• Count your nights by stars, not shadows.
• Count your lives by smiles and not by tears.
• Count your age by friends and not by foes.
IT’S GREAT TO BE POSITIVE
• If you cannot smile, do not frown
• If you cannot like do not dislike
• If you cannot honour, do not dis-honour
• If you cannot love, do not hate.
• If your want to be only with few, do not distance others.
• If you want to be ‘YOU’ do not ignore ‘YOU’ in others.
• If you cannot understand, do not misunderstand.
Emotional assurance
CONCERN FOR CONCERN
We need to fit into group
Individually Diverse Emotionally Integrated
No one is an island
Udaara Charitaanaanthu Vasudaiva Kutumbakam.
YOU TAKE THE LEAD ……..
Emotional agreement
TEN THINGS GOD WON'T ASK ON THAT DAY.
1...God won't ask what kind of car you drove. He'll ask how many people you drove who didn't have transportation.
2..God won't ask the square footage of your house,
He'll ask how many people you welcomed into your home.
3...God won't ask about the clothes you had in your closet, He'll ask how many you helped to clothe
4...God won't ask what your highest salary was.
He'll ask if you compromised your character to obtain it.
5...God won't ask what your job title was He'll ask if you performed your job to the best of your ability.
6.! .God won't ask how many friends you had.
He'll ask how many people to whom you were a friend.
7..God won't ask in what neighborhood you lived, He'll ask how you treated your neighbors.
8...God won't ask about the color of your skin,
He'll ask about the content of your character.
9...God won't ask why it took you so long to seek Salvation. He'll lovingly take you to your mansion in heaven, and not to the gates of Hell.
10...God won't have to ask how many people you forwarded this to,
He already knows whether or not you are ashamed to share this information with your friends
Knowledge and common sense
• Hi
knowledge
• Lo hi
• COMMON SENSE
Book smart Global smart
Gate keeper street smart
Knowledge and common sense
• Hi
knowledge
• Lo hi
• COMMON SENSE
interdependent Dependable.
dependent independent
Knowledge and common sense
• Hi
knowledge
• Lo hi
• COMMON SENSE
Problem identifier Problem preventer
Problem creator problem solver
PROFESSIONALISM
skills
behavior
Never overstep
• Velocity not speed matter.• Overconfidence ??• Fit the shoe to leg ??
Values and Employability• Employability is making a career and not just getting
a job. One could get a job, with formal education, but making a career need values systems and character.
• Values are the emotional rules that govern people’s attitudes and behaviors.
• Values establish boundaries that influence how an organization fulfills its mission.
• Values are deep-rooted beliefs we have about the world and how it operates.
• Values determine quality.• Values provide a strong framework for making choices and
decisions • Values are non-negotiable, the principles we stand for.
Value system also helps us to establish:
• - Synergy of core competence – SANKHYA YOGA
• - Synergy of processes and actions, - KARMA YOGA
• - Synergy of knowledge – GNYAANA YOGA.• - Synergy of expertise and innovation –
VIGNYANA YOGA.
• Competition has been transformed into co-optition, that is cooperative competition, one of interdependence.
• Future the concept of co-optition will be co-creation.
• Factors of success in the millennium will be value based professionalism acquired through:
• • Constancy of purpose.• • Professional integrity and commitment.• • Focus and continual improvement.• • Continual self improvement • • Servant leadership
Top five items on the recruiters' lists: Most Attractive MBA Skills
1) Ability to think analytically
2) Ability to think strategically
3) Quantitative skills
4) Leadership skills
5) Oral communication skills
Skills That Should Be Improveda. People management skills
b. Leadership skills
c. Ability to make decisions with imperfect information
d. Interpersonal skills
e. Written communication skills
What Corporate Recruiters Look for in MBA Hires ?
1) Cultural fit with the company
2) Proven ability to perform
3) Strong "soft" skills, including communication and interpersonal skills
4) Strong "hard" skills, including quantitative knowledge and
5) Technical skills acquired in the mba program
6) Specific background (e.g. Engineering, science, liberal arts)
7) MBA functional area/concentration of study - evidence of adaptability
Top three barriers they cite have to do with the inaccurate assumptions of MBAs:
a. Unrealistic salary expectations
b. Unrealistic job expectations
c. Unrealistic view of advancement opportunities
STUDENT AS A BRAND:not as a product.
BRAND PRISM
1 Physique FORCE VITALITY,DRIVE, 24X7 2 MESSAGE POWER -
COMMUNICATION, INSPIRTION
3 IMPACT POWER- INNOVATE, CONCEPTUAL, MODEL, MENTOR,
4 NETWORKING POWER- SOCIAL SKILLS, EI, CO-OPTITION.
5.FUTURISTIC POWER – VISIONERY,
INTELLECTUAL FUTURES
6. ETHICS &
VALUES
YOU ARE IMPORTANT TO YOU BUT OTHERS ARE EQUALLY IMPORTANT.
• You want to be a flower?• You want to be a diamond?
•Decide today………. Kal Ho Na Ho!!!
THANK YOU NAMASTHE.