Strategic Student & Young Alumni Engagement

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This presentation addresses the process that Lewis University took to develop an engagement plan for student and young alumni programs sponsored by the alumni association.

Transcript of Strategic Student & Young Alumni Engagement

  • 1. 2014 ACI Conference

2. Introductions Margaret Grabowski o Assistant Director of Alumni Relations Joe Volin o Assistant Director of Alumni Relations 3. Why is S&YA Engagement Important? Increase number of students attending college o 36% in 2001, 42% 2011 More young alumni o 10 million graduates between 18-30 years old Short term benefits o Recruitment programs, networking, speakers, etc Long term benefits o Culture of Philanthropy 4. Background Young Alumni Board (20102012) Young Alumni Committee (2012Present) 5. Participants Alumni Relations Staff Student & Young Alumni Committee Division of Student Affairs 6. Timeline February 2013 Campus Partner Discussion March 2013 Benchmarking Peer Institutions April 2013 Benchmarking/ Brainstorming Impact/Effort Discussion May 2013 Impact/Effort Discussion June 2013 - Program Discussion July 2013 Program Discussion August 2013 Committee Retreat September 2013 Presentation of Engagement Plan 7. Campus Partner Discussion What are we doing currently for students? What are we currently doing for young alumni? 8. Benchmarking/Brainstorming 17 Peer Institutions o Committee members contacted alumni representatives Program Brainstorming 9. Peer Institutions Local Aurora University Benedictine University Concordia University Elmhurst College North Central College Saint Xavier University Regional Butler University Creighton University Drury University Valparaiso University Lake Forest College Briar Cliff University Midwest Catholic Schools DePaul University Loyola University Chicago Marquette University University of Dayton Saint Louis University 10. Impact/Effort High Impact/Low Effort 0 Year Reunion 10 Things to Do Before Graduation Alumni 101 Orientation Alumni ID Cards Backpack to Briefcase Commencement Volunteers Endorsement Coupons Graduation Reception Networking/Career Events Retreats Social Media Spirit Day Student Alumni Association Thank a Giver Day Volunteer Opportunities Welcome to College High Impact/High Effort Festival Homecoming Legacy Program Seminars Senior Day Senior Trip Senior Week Signature Alumni Service Day Young Alumni University Low Impact/Low Effort 3rd Thursday Pub Crawls Alumni Event Box Alumni Tours Baseball Games Coffee Series Dinner for 10 Dinner with (faculty) ICE Class Involvement Tailgating Low Impact/High Effort Casino Night Class Agent Program Golf Outing Grad Fair Majors/Minors Fair New Student Leadership Awards Regional Programs Story Teller Videos Travel Programs 11. Engagement Plan 3-year program plan o Current programs o 2013-2014 o 2014-2015 o 2015-2016 12. Current Programs Homecoming Birthday Bash Freshmen Sophomores/Juniors Seniors Young Alumni 13. 2013 - 2014 Homecoming Birthday Bash Dinner for 10 Late Night Breakfast Tuition Free Day Freshmen Sophomores/Juniors Seniors Young Alumni 14. 2014 - 2015 Homecoming Birthday Bash Dinner for 10 Late Night Breakfast Tuition Free Day Speaker Series Freshmen Sophomores/Juniors Seniors Young Alumni 15. 2015 - 2016 Homecoming Birthday Bash Dinner for 10 Late Night Breakfast Tuition Free Day Speaker Series Mentoring Program Freshmen Sophomores/Juniors Seniors Young Alumni 16. Where are we now? Year 1 (2013-2014) Build Awareness Year 2 (2014-2015) Increase Engagement o Annual Retreat (July) Evaluate past year, align goals for specific upcoming programs Year 3 (2015-2016) Increase/Maintain Engagement 17. Sample Proposal Vision A dinner sponsored by two alumni or one alumnus/a with 8 students to encourage and facilitate networking and connections amongst alumni and students. Activities Two alumni sponsor a dinner for eight students. Four students are invited, who then bring one guest each. The dinner is planned in discussion with the alumnus to determine location and student representation (specific major, organization, etc.) Benefits Provide an opportunity for students to connect and network with alumni. Provide an opportunity for students to see what life as an alumnus can be. Provide a connection for alumni to mentor or communicate with students in their field. Demonstrate the importance of giving back to students. Show alumni how their gifts and support of the university is being used through the selection of students that exemplify Lewis mission and support from alumni. Audiences Attendance goal: 10 (per dinner) Number of dinners for 2014 (goal): 2-3 Alumni: 2-3 Students: 8 + Potential Campus Partners Major Gifts team identification of alumni willing to host the dinners. Career Services assistance identifying students interested in participating. Student Services assistance identifying students. Academic Departments assistance identifying students. 18. Questions?? 19. Impact/Effort High Impact/Low Effort 0 Year Reunion 10 Things to Do Before Graduation Alumni 101 Orientation Alumni ID Cards Backpack to Briefcase Commencement Volunteers Endorsement Coupons Graduation Reception Networking/Career Events Retreats Social Media Spirit Day Student Alumni Association Thank a Giver Day Volunteer Opportunities Welcome to College High Impact/High Effort Festival Homecoming Legacy Program Seminars Senior Day Senior Trip Senior Week Signature Alumni Service Day Young Alumni University Low Impact/Low Effort 3rd Thursday Pub Crawls Alumni Event Box Alumni Tours Baseball Games Coffee Series Dinner for 10 Dinner with (faculty) ICE Class Involvement Tailgating Low Impact/High Effort Casino Night Class Agent Program Golf Outing Grad Fair Majors/Minors Fair New Student Leadership Awards Regional Programs Story Teller Videos Travel Programs 20. Contact Information Margaret Grabowski o [email protected] o (815) 836-5472 Joe Volin o [email protected] o (815) 836-5472