Straightline Andrews Kurth

7/29/2019 Straightline Andrews Kurth

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have just nished an annual project, a time-consuming, race-

to-the-nish-line kind of project thats eaten up most of your

and your colleagues energy for months. And after countless

hours of effort, months of planning and every dime of your

budget spent, you can consider the project closed.

But you have a nagging voice in your head telling you that,

although it went off without a hitch and your boss is happy

with your teams efforts, something wasnt quite right. The

project t the textbook denition of success, but it was

missing something.

In short, the end result could have been so much more, butyou and your team settled for doing what youve always done,

andat least to youit showed.

Clearly, the project was missing a spark. And, as the teams

leader, its up to you to create that spark. Before the next

project comes along, then, you need to b one up on your

innovation inspiration abilities.

This edition of Straightline will explore how to be more

creative in your own work and inspire creativity in others.

Well also examine the other side of that same coinhow to

play devils advocate when everybody else is on board with

an idea that you believe has some gaping holes.

Tennis provides a good analogy, Lois P. Frankel, author of

Nice Girls Just Dont Get It, tells Straightline. If you hit to

a players backhand corner, shes less likely to be able to hit

it back, she says. But youre also more likely to go out of

bounds (and fail) than if you hit to the middle of the court.

If youre not playing your game at the edge, youre playingit too safe, Frankel says. We all reach a point in our careers

where we can do our jobs with our eyes closed. But when youve

been in an organization for a period of time, you have per-

mission to go out of bounds every now and then. You need

to do it carefully, keeping consistent with the culture, but

you can go out of bounds every once in a while.

If youre going to be a strong leader, you cant be in the

middle of the eld, she says. People follow people who are

at the edge.

Innovation begins at home

Creativity starts, of course, with ourselves. And when were

already tapped out, its difcultto put it lightlyto ask

ourselves what more can I be doing? Fortunately, creativity

doesnt always mean more work. In many ways, it can actually

mean less, either by nding a simpler, more efcient way to

get a task done or by delegating it to someone who excels at

that particular skill or who will bring her own avor to it.

Whether youre a CEO or a dozen rungs down from there,

whether you work in HR or engineering, you can always

bring more creativity to your work. The end result may or

may not revolutionize your company, but the mere act of

asking why or why not can bring about much-needed

change and head off stagnation.

Actress Tina Fey, in her memoir Bossypants, says improv

comedy offers plenty of real-world pointers on becoming more

creative in the workplace. The rst is to agree with whatever

your partner has created.

So if were improvising and I say Freeze, I have a gun, and

you say Thats not a gun. Its your nger. our improvised

scene has ground to a halt. But if you say The gun I gave

you for Christmas! then we have started a scene because

we have AGREED that my nger is in fact a Christmas gun.

2011. Produced by Andrews Kurths Womens Initiative Team.

Womens Initiative Team09|2011 www.andrewskurth.com

Positive Rebellion continued on page 2

Now, obviously in real life youre not always going to agree

with everything everyone says. But the Rule of Agreement

reminds you to respect what your partner has created

and to at least start from an open-minded place. Start with

a YES and see where that takes you.

If your company doesnt have an overall culture of en-

couraging and rewarding creativity, youll have to work on a

smaller scaleeither by infusing your team or department

with a creative mindset or just yourself and another colleague.

Some tips for nurturing creativity from

corporate trainer Michael Kerr:

1. Become a browser of information. Pick up ideas and

intelligence from a variety of sources, from the Wall

Street Journalto theLadies Home Journal.

Getting the Best Out ofYourself and Your Team,

Whether Its Sparking

Innovation or Heading

Off DisasterStraightline is a publication from Andrews Kurth

for women, by women. We will give you the

bottom line on womens issues, be on the front

line for timely substantive legal topics, and serve

as the hotline for rm news. Well introduce

you to fresh faces at Andrews Kurth, provide a

pipeline of topical legal updates, and promise

to infuse some fun features, facts and resourcesalong the way. So join us for what promises to

be Straight Talk on womens issues. No lawyer-

speak. No double talk. Just the most direct line

between you and our women lawyers.

Welcome to

Straightline

Being boldwhether itsstriving for more creativityor speaking up when a plan

is headed for troubleisntfor the timid.

YOU


2/6

From back-to-basics conditioning and everyday outdoor exercise to building

a personal brand through social media and winning the lie you want, these

titles provide practical advice to boost your personal and proessional ulfllment.


SidelinesPositive Rebellion

Continued from page 1

The rm recently earned the Lifetime Achievement

Award presented by the Law Firm Initiative of the

United Way of Greater Houston at the groups Thank

You Reception & Awards Ceremony on April 4, 2011.

The rm received the award based on its longstand-ing support of the United Way, including its history of

total dollars raised, ongoing sponsorship of Law Firm

Initiative events, and individual rm members service

on the United Way board. The rm also earned The

Law Firm Initiatives Alexis de Tocqueville Award

for having the largest number of new Alexis de

Tocqueville Society members this past year. Callie

Parker (Houston)and Adam Laird led the Young

Leaders campaign for the rm.

Doris Rodrguez (Houston)served as a panelist

for Doing Deals Across BordersNuts & Bolts

of Cross-Border Transactions at the Asian Pacic

Interest Section of the State Bar of Texas Annual

Conference on April 16, in Austin.

The DC ofce participated in the Greater DC Cares

Servathon on April 16. Servathon is the largest

community service event of the Greater DC Cares

Organization, which has been the leading and largest

coordinator of volunteerism in the region for 21 years.

This years Servathon brought together 8,023 volun-

teers, scattered across the region impacting nonprots

and school and community-based organizations.

Gail Merel (Houston)was honored at the national

Working Group on Legal Opinions (WGLO) Spring

Seminar in New York City on May 3 for her work

as editor of 10 successive volumes of program materi-

als for the WGLO Seminar Series. Gail once again

served as Co-Chair of the Seminar, as well as Chair

of the Committee on Common Qualications to the

Remedies Opinion, and participated in meetings of

the WGLO Steering Committee and Law Firm Ad-

visory Board representing the Business Law Section

of the State Bar of Texas and Andrews Kurth.

Wei Wei Jeang (Dallas)spoke at the Spring Meeting

of the American Intellectual Property Law Association

(AIPLA) on the topic of Willful Infringement, Enhanced

Damages, and Attorneys Feesthe One, Two, Three-

Punch of Patent Litigation. The conference was held

May 1214 in San Francisco, California.

On May 17, Michele Schwartz (Dallas) spoke at the

Dallas Area Paralegal Association General Membership

Meeting in Dallas, Texas. Her presentation was entitled

Whats So Intellectual About This Property?

Angel Hall (Houston)participated on a panel enti-

tled Glass Ceilings & Glass Slippers: Creating and

Following Your Own Road Map to the Top! at the

2011 Spring Minority Counsel Program of the ABA

Commission on Racial and Ethnic Diversity held in

Miami, Florida, from May 1819.

Commentary: Little Ally McBeals All Grown Up, by

Kathleen J. Wu (Dallas), was published in the May 23

edition of Texas Lawyer. The article explores the evolu-

tion of leading female television characters as lawyers,

from the notable Ally McBeal in the 90s to the modern

Alicia Frollick of The Good Wife.

Vera Rechsteiner (Washington, DC)moderated apanel focused on nance at the Platts 14th Annual

Private Power in Central America conference in Panama

City, Panama, on June 9. Andrews Kurth was a sponsor

of this event again this year.

Contact information for all lawyers

can be found at andrewskurth.com.

1. WOMEN AT PLAYA Girls Guide to Everyday Outdoor Exercise to

Look Good, Feel Good, Sleep Well and Be Happy

by Joan Grifn

2. NICE GIRLS JUST DONT GET IT99 Ways to Win the Respect You Deserve, the

Success Youve Earned, and the Life You Want

by Lois P. Frankel, PHD, & Carol Frohlinger, JD

3. OUTDOOR FITNESSStep Out of the Gym into the Best Shape

of Your Life

by Tina Vindum

12

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54. BRANDING YOURSELFHow to Use Social Media to Invent or Reinvent

Yourself

by Erik Deckers and Kyle Lacy

5. LIVING THE LIFE OF YOUR DREAMSThe Secrets to Turning Your Dreams into Reality

by Marilyn Tam

2. Establish a no sacred cows allowed policy that challenges

all rules, assumptions and (possibly) outdated thinking.

3. Hold regular brainstorming meetings, and the ground

rules are quantity over quality and no judging. Choose

your peak brain hours to brainstorm. If youre sluggish

at 3 p.m., dont brainstorm then.

4. Banish Weve always done it this way from your

vocabulary.

5. Hold meetings in different locations (have a picnic, go

for a walk, go to someones house, a museum, the zoo,

etc.) to change the scenery.

6. Ask a 5-year-old for ideas for a totally novel perspective.

7. Give people explicit permission to be creative. Dont

assume they have it.

If you need a little hand-holding from experts, a number of

smartphone apps offer daily tips and workshops for tapping

into your creative side. The $1.99 Creative Whack Pack App

(an app version of the popular creativity-inspiring deck of cards)

offers tips like See the Obvious and Get Out of Your Box,

with advice drawn from artists, philosophers, authors and

even fairy tales. Other apps include Afrmations for Creativity

and Creativity Portal.

BOOK NOOK

Are we sure about this?

The opposite of creativity is groupthink, when conventional

wisdom, momentum or other forces come together to shutdown innovation. While it can get things done, because

plans go through with little opposition, it can also let mistakes,

muddled logic or simply bad ideas bypass all lters.

The same forces that squelch creativitysuch as inertia and

traditionalso contribute to groupthink. But its one thing

to have a no-holds-barred brainstorming session with your

colleagues and quite another to be the only voice in the room

pointing out a fatal aw in a major corporate initiative.

How do you go from harboring reservations to asking Are

we sure about this? Lois Frankel suggests taking a tip from

Washington and do some lobbying to get support from key

inuencers before such a meeting. Women, she says, should

make a particular effort to get support from men as well as

women, lest it become a female initiative and potentially

dismissed by those in power.

In addition to lobbying, it pays to choose your words carefully.

Rather than I dont think this can work or similar objections,

use less accusatory phrases, such as Have we thought of this

scenario? And, nally, if youre going to raise an objection,

be ready to offer at least a couple of solutions, so youre seen

as a problem-solver and not merely a contrarian.

Ultimately, Frankel says, you have to decide if this is the hill

youre willing to die on.

If not, you may need to retreat for now, she says. It

doesnt mean youve lost the war. Sometimes when you back

off, doing so enables you to regroup. Now you know what

peoples objections are and you can collect more data. Now

you know who is on your side and who isnt.

Being boldwhether its striving for more creativity or speak-

ing up when a plan is headed for troubleisnt for the timid,

its crucial to bringing out the best in yourself and others.

64 creativity strategies that

will provoke and inspire your

thinking. Contains many,

many more stories, examples,

illustrations and questions.

In addition, it has features

such as a Whack of the

Day, creative workshops

and an in-depth index for

quick strategy retrieval.

Creative Whack Pack App

continued on page 3

Loosen Up


3/6

Its never too early to start your holiday list. These fnds will spark your giting spirit.

9


Sidelines

Holiday Gift Preview

Top of the LineThe Washington, DC ofce participated in the American

Heart Associations Lawyers Have Heart on June 11.

Since 1991, the group has raised over $4.3 million, and

has featured thousands of Washington area private and

government lawyers, members of the Administration,Congress and the judiciary, legal assistants, law rm

administrators, legal secretaries, law students and mem-

bers of the general public. This year the event drew

over 5,000 participants. The Andrews Kurth team,

which participated in the 10K run and 5K fun walk,

included Leasa Anderson, Charles Crout, Shemin

Proctor, Lisa Purdy, Bill Rappolt and several guests.

Christine York (Houston) presented to the nursing

staff at Memorial Hermann Baptist Orange Hospital

on June 16, and the nursing staff at Cypress Fairbanks

Medical Center on June 23. Avoiding Documenta-

tion Pitfalls discussed proper nursing documentation,

how to avoid common documentation errors, and how

proper documentation can help protect nurses from

being named in a lawsuit. Christine also did a mock

deposition presentation for the nursing staff at Cypress

Fairbanks Medical Center.

Andrews Kurth sponsored and hosted a reception on

June 29 for the 2011 BIO International Convention

attendees from around the world. BIO is the largest

global event for the biotechnology industry, attracting

the biggest names in biotech and providing insights

and inspiration on major trends affecting the industry.

More than 500 people attended the reception, hosted

by David Concannon, Greg Porter, Matt Lyons, Andy

Tucker, Ping Wang (Washington, DC), Sean Wooden

and Michael Ye.

Andrews Kurth clients, attorneys and summer associates

gathered on July 14 to hear noted civil rights era gure

Clarence B. Jones recount the tumultuous years he spent

as a close advisor, condant and speechwriter for Dr.

Martin Luther King, Jr. Jones spoke about his experi-

ences during the U.S. civil rights movement, including a

thrill ing account of the hours leading up to Dr. Kings

historic I Have a Dream speech. Jones is the author

of Behind the Dream, a personal memoir of the

planning for the 1963 March on Washington and the

close relationship he shared with Dr. King.

On June 24, the rm hosted a reception for a highly

enthused cohort of high school students sponsored by

Just the Beginning Foundation, an organization devoted

to broadening the horizons of high school students

interested in law. Prior to the reception, Elizabeth

Campbell (Houston) conducted a session with the

12 students on rsum writing, interviewing skills andnetworking. The subsequent reception provided the

students an opportunity to practice networking as they

interacted with rm attorneys and three federal judges.

Eden Burgess (Washington, DC) has been appointed a

Professorial Lecturer in Law at The George Washington

University Law School. She will be teaching a seminar

entitled Art, Cultural Heritage and the Law starting in

Spring 2012.

Robin Russell (Houston)was appointed by the

Chief Judge of the Fifth Circuit to serve on the Merit

Selection Panel for a Bankruptcy Judge for the Southern

District of Texas to ll the vacancy created upon the

retirement of Judge Wes Steen. Circuit Judge Jerry

Smith and District Judge Melinda Harmon served onthe panel with her. They were tasked with reviewing

the applications and writing samples of 26 applicants,

interviewing the top 10, and writing a report to the

Fifth Circuit Judicial Counsel with their recommen-

dations. The new judge was announced at the recent

Fifth Circuit Judicial Conference.

6. FOR THE HOMEHampton Links Collection, $58$475

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A triple foodie threat for both the fanatical connoisseur and

the trufe novice, this gift box offers olive oil, balsamic vinegar

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8. FOR THE ACCESSORY QUEENBuckle Bracelet Collection, $69$110

by Leighelena at leighelena.com

Designer Leigh creates unique arm candy with quality leathers,

silver and a variety of skins. Available in several sizes.

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The Cult Classic, $35by Liddabit Sweets at liddabitsweets.com

Born in Brooklyn of two self-proclaimed sweet tooths, enjoy a

tasty selection of favorite treats. Each gift box features one each

of the following: King bar, Snacker bar, 3.6-oz bag of Milk

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10. FOR THE READERClassics, $24$35

by Postertext at postertext.com

When the love of words spills into more than space on a

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Tailored yet roomy, for a feminine twist on the classic dress

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2. FOR THE KIDSCustom Personal Stamp, $19

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Kids of all ages can personalize goods from stationery to gift

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3. FOR THE PAPER LOVERCard for All Occasions Box, $98

by Sugar Paper at sugarpaper.com

The pretty paper box is not just for recipes anymore. This one

in white lacquer with dividers provides cards at a moments

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Gadgets galore in less than 3 inches. This small wonder includes

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Inspired by Texas roots and Brooklyn life, the combination of

vegetable-tanned leather and blue-and-white striped cotton

ticking strikes a balance of durable and rened.

continued from page 2

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Contact information for all lawyers

can be found at andrewskurth.com.

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swithmost

modernelectronicadvancements,cloudcomputinghasswiftly

becomeaforcethatcompaniescannotignore.Itsadoptionand

evolutionwillcontinuetogrowexponentially,asbusinesses

embraceitspotentialtostreamlinecorporatedataandtame

ITbudgets.Manycompaniesalreadyrelyoncloudcomputing

foratleastsomepartoftheiroperations.Howeverdespite

itsmyriadbenetswithoutaclearunderstandingofits

potentialrisksandadecisiveplantoprotectacompanysassets,

informationandintellectualproperty,cloudcomputingcan

posesignicantlegalrisks.Followingaresixcommonmistakes

companiesshouldavoidwhenadoptingthisnewtechnology.

1. Not Knowing Cloud Concepts ThetermcloudisametaphorfortheInternet.Thecloud

createsavirtualinfrastructurethatcanreplaceinwhole

orinpartacompanystraditionalservers,networkdevices

andhardware.TheofcialdenitionfromtheNational

Instituteof StandardsandTechnologyis:amodelfor

enablingconvenient,on-demandnetworkaccesstoashared

poolof congurablecomputingresourcesthatcanberapidly

provisionedandreleasedwithminimalmanagementeffort

orserviceproviderinteraction.Inotherwords,thecloudis

likeasuper-computerpoweredovertheInternet.

Cloudcomputingallowsuserstotakeadvantageof dynamic

scalability,sharedinstancesof softwareapplications,andonline

dataandservicestoaccomplishcomputingtasksandstoredata.

Further,datasecurity,databackup,andprocuringandmain-

taininghardwareandsoftwarearetakenoff theusershands

anddoneinthecloudviathird-partyserviceproviders.When

usingvendors,datasecurityandprivacyarelegitimate

concerns.However,securityinthecloudmayactuallybe

better guarded,ascloudprovidersareusuallyabletodevote

moreresourcestosecurityissuesthanthetypicaluser.

2. Not Knowing How Your Company Uses the Cloud Therearemanywaysacompanycantakeadvantageof

cloudcomputing.Cloudprovidersofferhardware,networks,

storage,servicesandinterfacestoitsusers.Forexample,one

companymayuseemailserversandapplicationsinthecloud

foritsinternalandexternalemailservices,whileanother

companychoosestousedatastorageandapplicationsoftware

offeredbythecloudprovider.Cloudcomputingwillfacilitate

moreefcientoutsourceddatahandling,butbusinessesturning

overdatatothird-partyvendorsalsoloseadegreeofcontrol

overtheirsensitiveinformation.Itisimportanttoknowas

muchaspossibleaboutwhatclouddatayouandyourcompanycontrol,andtounderstandhowtoaccess,manageandulti-

matelydisposeof thatdata.

3. Not Knowing What Is in Your Contract

with Your Cloud Provider Yourcontractwithyourcloudproviderdenesmany

importantaspectsof therelationship.Well-executedcloud

computingagreements,licensingstructuresandcontract

termswillprovidecomprehensiveprotectionforyourbusiness,

yourassetsandyourcustomers.

600TravisSuite4200Houston,Texas77002713.220.4200Fax:713.220.4285

www.andrewskurth.com2011

FRESH

FACESWith much excitement, we welcome thesenew lawyers to the Andrews Kurth team.

Kaylan Dunn, Houston

KaylanDunnhasjoinedthermas

anAssociateintheLitigationsection

of theHoustonofce.Kaylanwasa

memberof theSouth Texas Law Review.

In2010,sheworkedasaSummer

AssociateinthermsHoustonofce.Kaylanearnedher

J.D.,summa cum laude,in2010fromSouthTexasCollege

of Law.ShereceivedherB.B.A.,magna cum laude,inMar-

ketingfromTexasChristianUniversityin2004.

Leslie Oguchi, Houston

LeslieOguchihasjoinedthermasan

AssociateintheCorporatesectionof

theHoustonofce.Leslierepresents

domesticaninternationalcompanies

andprivateequityrmsonavarietyof

corporatetransactions.Herprinciplefocusismergersand

acquisitions.LeslieearnedherJDin2010fromCornell

LawSchool.ShereceivedherBBAin2007inMarketing

andPoliticalSciencefromtheUniversityofNotreDame.

Keyprovisionsshouldinclude:

Proceduresdictatinghowandwhenthecloudprovider

respondstoasecuritybreach,intermsof notication,

investigationandremedy.

Provisionssettingforthhowandwhenthecloudprovider

respondstolegalprocesssuchascomplaints,subpoenas

orotherrequestsforyourcompanysdata.

Policiesfordataretentionanddestruction,includinghow

soonyourcompanysdatawillbewipedoff theservers

whenthecontractterminates.

Indemnicationprovisionsthatprotectandholdyour

companyharmlessifthecondentiality,securityorother

keyprovisionsarebreachedbythecloudprovider,its

subcontractorsorothers.

4. Not Consulting Your Cloud Provider as Soon

as You Get a Subpoena or Are Sued Companiesarerequiredtopreserveandproduceelectroni-

callystoredinformation(ESI) aspartof theirresponseto

litigation,regulatoryinquiriesandsubpoenas.Youshould

deviseaclearprocessfornotifyingyourcloudproviderinthe

eventtheymustassistwiththeimplementationof alitigationholdtheactof holdingfromchangesordestructionall

informationthatisthesubjectof pendingorpotentiallitigation

orinvestigation.

TheFederalRulesofCivilProcedure,theguidelinesthat

governcivillegalactions,includeimportantguidelines

aswellassomeprotectionsforcompaniesusingthecloud.

Forexample,Rule34(1)canrequireanypartyincustody

orcontrolofelectronicinformationtoproducethedataif

requestedaspartofalegalaction.Courtsdonotcurrently

makeanymaterialdistinctionbetweendataresidingbehind

anenterpriserewallanddataresidinginthecloudonaserver

thatisphysicallyonanothercontinent.Therefore,if acompany

hasthelegalrighttocontroltheinformation,itcannot

shirkitsresponsibilityunderRule34.

5. Not Knowing the Availability of a Safe Harbor Rule37(e)oftheFRCPstatesabsentexceptionalcir-

cumstances,acourtmaynotimposesanctionsunderthese

rulesonapartyforfailingtoprovideelectronicallystoredin-

formationlostasaresultoftheroutine,good-faithoperationofanelectronicinformationsystem.Inotherwords,acompany

isprotectedif itenactedmeasurestoprotectitsdatayetisstill

unabletoproduceitduetocircumstancesbeyonditscontrol.

ThisprotectionappliestoESIstoredinthecloudinthe

samewayitisappliedtoon-premisessystems.However,itis

imperativethatcompaniesdevelopandimplementastrict

recordsmanagementandretentionpolicyandtrainallem-

ployeesontherelevantprocedures.Withoutapolicyinplace,

itwouldbedifculttondcalmseasinthesafeharbor.

6. Not Knowing About a Clawback Agreement Inlitigationinvolvingglobalcompaniesandalarge

volumeof ESI,thepar tiesmayenter intoa clawback

agreementtospeeduptheproductionofdocuments.The

clawbackagreement,nowpartoftheFCRP,isacontractual

agreementbetweenbothlitigatingpartiesdesignedtooffer

corporationsasafeguardagainsttheinadvertentdisclosureof privilegedinformation.Thismeansthatifadocument

isunknowinglyorunintentionallyprovidedtotheopposing

party,itdoesnotautomaticallyconstituteawaiverof privilege.

Further,theproducingpartymayrequestthereturnofthe

document(clawitback)andtheotherpartymustcomplyby

returning,sequesteringordestroyingtheprotecteddocument.

Therequestingpartyisthenbarredfromusingtheprivileged

documenttofurtherhiscompanyscase.

StraightlineEditor in Chief:Kathleen Wu,[email protected]

Editorial Board:Donna Kim

Shemin Proctor

Laura Trenaman

Formoreinformation,pleasecontact

CourtneyCulverat214.659.4689

[email protected].

The Top Six Blunders in Dealing with the Cloud

Well-executed cloud computingagreements, licensing structuresand contract terms will providecomprehensive protection for

your business, your assets andyour customers.

Team WITCo-Chairs:Bob Jewell, [email protected]

Meredith Mouer,[email protected]

Advisory Members:HowardAyers

CourtneyCulver

BrittanyThompson

TammyBrennig

ElizabethCampbell

MartyDeBusk

DeborahGrabein

AmyHancock

DonnaKim

KendallLowery

PeterMcKee,Jr.

ThomasPerich

SheminProctor

RobinRussell

MicheleSchwartz

LisaShelton

LauraTrenaman

KathleenWu

Members:

A

Wei Wei Jeang, Partner

Follow us on Twitter @twitter.com/andrewskurthllp

Like us on Facebook: AndrewsKurthLLP

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If theywobble,theyregreatforbalanceandstability,

shesays.Sitdownanddosomeabworkandcrunches,or

usethemtodoapush-up.TheyrejustlikeaBosuballora

wobbleboard.

Louisalsosuggestsbringingamattogetinsomeyoga

orPilatesmovestoworkyourcoreanddosomestretches.

Whetheryouadheretoastructuredworkoutphilosophyor

youtakeamoreplayfulapproach(oryouelecttocombine

thetwo),usecommonsensewhenexercisingoutside.Choose

attireappropriatetotheweather(asGrifnsays,Theres

nobadweather,onlybadclothes.)andmakeyourpersonal

safetyapriority.Stayoutofdodgy,unfamiliarorremote

areas,particularlyif yourealoneoritsdark,andalways

carryIDandaphone.

Afterafewweekssweatingitoutinthefreshair,youmay

besot,focusedandhappythatyoudontevennoticethe

dogpoop.

The great outdoors offers an array of physical challenges

Work Out or Play Out?

Therearetwoschoolsofthoughtonhowtoapproach

exercisingoutdoors.Onephilosophy,favoredbyJoanGrifn,

authorof WomenatPlay:AGirlsGuidetoEveryday

OutdoorExercisetoLookGood,FeelGood,SleepWell

andBeHappy,istostoplookingatitaswork.

Grifnarguesthatweshouldexercisethewayweshouldeat:

locally,seasonallyandinmoderation.Andjustaswithfood,

weshouldenjoyourexerciseasclosetonatureaspossible.

Duringwarmermonths,enjoywarmweathersportslike

tennis,soccer,bikingandrunning.If youliveinacolder

climate,scheduleyourwinterworkoutsaroundcross-country

skiing,iceskatingonfrozenpondsoranythingelsethatgets

yououtside. Onceyougetusedtoexercisingoutside,Grifnsays,

youlllearnthatgoingoutsideisnotjustmorefunthan

goingtothegym,butanecessaryantidotetothepressures

of everydayindoorlife,whetherathomeoronthejob.

Thekey,Grifnsays,ismixingitupandnotbecoming

tooentrenchedinanyoneactivity.Doingoneactivitytoo

frequentlyincreasesthechanceof injuryandburnout,

whereasbeingacasualparticipantinwhateveractivityyou

happentobedoingatthetimekeepsitfunandsomething

youllwanttocomebackto.

Alongthoselines,adultrecreationalsportsleagueshave

pickedupsteaminrecentyears,withgameslikekickball

anddodgeballgainingcountlessdevoteesacrossthecountry.

The Playground Circuit

If youpreferamorestructured,goal-orientedworkout,taketheapproachsuggestedbyexpertslikeTinaVindum

orLoriLouis,aformerrealestateexecutivewhospecializes

increatingoutdoorworkoutsforherofce-boundclients.

Louistypicallybuildscircuitsforherclients,eitherusing

inexpensivepropslikeresistancebands,jumpropesand

lightdumbbells,orambientprops,likeparkbenches,

sturdytreebranches,bleachersorplaygroundequipment.

Theidealcircuitworkout,shesays,includescardio,strength

trainingandcorework.Herclientsspendjust1-2minuteson

eachactivity,andtheydothecircuit2-3timesinanhour-long

workout.Theintervalaspectofthetrainingmakesforagreat

anaerobicworkout,whichincreasesenduranceandspeed.

Acircuitmayincludeaminuteeachof jumpingrope,push-

ups,squats,lungesandotherexercises.Onaplayground,she

incorporatessteps,monkeybars(greatforchin-upsand

pull-ups)andanythingelseshecannd.Oneof herfavorite

parkfeaturesarethelittlemushroomsteps.

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Take It Outside

W

1. EXERSOCKSby Crecent Moon, $10 at crescentmoonyoga.com

Ahygienicsolutionforavarietyof matworkoutsincluding

yoga,Pilatesandbarre,providingtheanti-bacterialprotection

of asockandthenon-slipprotectionofasneaker.

2. EKO SUPERLITE TRAVEL MATby Manduka, $39 at manduka.com

Combinessuperiorgripwithlightweightportabilityandeasily

foldsintosmalltravelspaces.Takeitwithyouanywhere.

3. TENNIS BAGby Adidas by Stella McCartney, $225 at zappos.com

Withbothstyleandfunction,youresetforanymatchwith

thisbag.Bigenoughtocarryyourtennisshoes,awater

bottleandanextrachangeof clothes.

4. CUSTOM ENERGY BARSby Element Bars, $30$60 for 12 at elementbars.com

Buildabetterbar.Homemadeenergyandendurance

snacks,customcreatedbyyoutoyourtaste,needsand

specichealthbenets.

5. FIVEFINGERSby Vibram, $75$125 at vibramfvefngers.com

Jointhebarefootingrevolution.Whetheradevotedrun-

neroranoutdoorenthusiast,experienceamorenatural,

healthierandmoreefcientforefootstrike.Majorsupport

andprotection,minimallyinvasivetoanystride.

6. FITNESS TRAINING WATCHby Suunto, $200 at suunto.com

Large,crisp,easy-to-readfacedisplaysdetailedinformation

includingheartrate,real-timeintensityguidanceandgoal

trackingtiedintotrainingprograms.

Some Other Tips to Maximize

Your Outdoor Workout

Goal!

Youth teams in just about every city need referees, and

some sports, such as soccer and lacrosse, require an

awful lot of movement out of their refs. If youre already

in decent shape, serving as a referee can be a great way

to stay t while helping out young athletes (and maybe

even making a small stipend too). To nd out if leagues

in your area are looking for refs, do an internet search

that includes your city, the sport and referee.

Go High-TechSmartphone apps can help track the mileage, speed,

elevation and other aspects of your workout, and record

your routes to help you remember your favorites.

Some popular apps include Motion X, iMapMyFitness

and RunKeeper Pro.

Keep America Beautiful

Break a sweat while cleaning up lakes, beaches, and

playgrounds. There are more than 600 Keep America

Beautiful afliates nationwide, and you can nd your

closest one at KAB.org. If theres not a KAB afliate in

your city, chances are theres a school, nature area, rec

center or other organization that can use some help.

Community Garden

Gardening can be a great workout, and community

gardens need help harvesting, composting, weeding,

mulching and lots of other chores that can give your

core, glutes and lats the workout they so crave. Even

if you dont have a plot at the community garden in

your area, chances are they will welcome some strong

hands to turn the compost.

hethertheresnogoodgym

nearbyoryoujustpreferthefreshair,exercisinginthegreat

outdoorsisaworthyalternativetosweatingitoutinside.

Butbesidestheusualsuspects(running,walkingandbiking),

howcanyougetinarealgym-styleworkoutwithoutheading

tothegym?Andwhyshouldyouriskthetrafc,uneventerrainanddogpresentswhenyoucouldbeinanicegym

withcentralheatandair?

Letsstartwiththewhyrst.

The Benefts o Exercising Outside

Changeofpace:Chancesareyouworkinsideallday,

so,if nothingels e,exercisingoutside givesyouabreak

fromwalls,mechanicalhumsandco-workers.Ourbrains

literallycravenewenvironments,andourneuronsgetlazy

whentheirsurroundingsaremonotonous.Tradinginthe

treadmillforthewoods,orevenaneighborhoodwalking

trail,mixesitupandgivesyourbodyandmindaworkout.

Cleanerair:TheEPAestimatesthatindoorairistwice

asdirtyasoutdoorair,eveninpollutedcities.Soyougive

yourlungsabreakwhenyouheadoutdoors.

Endorphinsup,anxietydown:Onestudyshowedthat

regularoutdoorrunnerswerelessanxiousthanpeoplewho

ranindoorsonatreadmill,andtheyhadhigherendorphin

levelsthantheirindoorcounterparts.

Getnurturedbynature:FitnessexpertTinaVindum,

authorof OutdoorFitness,sayswhenshemovedher

workoutsoutside,shenoticedanincreaseinmymental

focusandsharpness,asenseof emotionalstrength,and

agreaterwell-beingthatinfusedmewithapost-workout

calmandcenterednessIhadneverquiteachievedbefore.

VitaminD:OurbodiesaredeprivedofVitaminDwhen

westayinsideallday,butevenafewminutesinthesuncan

helpclosethatgap.SeveralstudieshavelinkedVitaminD

withareducedrateof certaincancersanddiabetes,aswell

asimprovedmoodandimmunefunction.

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BettyWhitewasright:Facebookisahugewasteoftime

if youspenditplayingFarmvilleortalkingaboutcelebrity

miscreants.ButFacebookanditsmoresober-mindedcousin,LinkedIn,caneitherbeawasteoftimeoravaluablenetwork-

ingtoolforprofessionals.

Socialmediahasclearlyrevolutionizedthewaywecommu-

nicate,bothpersonallyandprofessionally.Anddespiteallthe

obviouspitfalls(whichthemerestbitof commonsensecould

headoff;justaskWouldIwantmybossorgrandmotherto

readthispostorseethispicture?),itprovidesprofessionals,

entrepreneursandbusinessownersanunparalleledplatform

topromotethemselvestoanever-growingaudienceof clients,

potentialclients,potentialemployersandreferralsources.

If youloathesocialmediaandwantnothingtodowith

it,quitreadingnow.Dittoifyoualreadyhave30,000Twitter

followersandmoreopportunitiesthanyoucanhandle.But

if youresomewhereinthemiddleyouveconnectedwith

friendsandclassmatesonFacebookandyouhaveamiddling

LinkedInprolebutdontknowwhattodonextorwhy

readon.

Socialmediaallowsyoutopromoteyourself toawider

audiencethanyouwouldevermeetthroughpersonal,face-

to-facenetworking.Youstillneedtobeengaging,competentandconscientioustoclosethedeal(whateverthatdealis),

butsocialmediagivesyouafoot inliterallythousandsof

doorsyoudidntevenknowexisted.

And,increasingly,largecorporationsvetpotentialem-

ployeesandvendorsonlinepresencebeforehiringthem

orsendingthembusiness.Obviously,youdontwantyour

onlinepresencetodissuadethem(hencetheneedtogrand-

mother-andboss-proofallyourpostsandphotos),butthe

best-casescenarioisthatyouronlinepresencewowsthem

withsolidcommunicationskills,demonstratedsubject-matter

expertiseandmarketingchops.

Butwhatifyourealreadyhappilyensconcedinajob

youloveatacompanyyourespect?Youstillwanttobe

seenasanexpertandinuencerinyoureld,justincase

youreupforapromotionoryougetlaidoff.

Evenif youalreadyhaveasolidnetworkofprofessionals

whoknowyouandwouldhireyougiventhechance,social

mediagivesyoutheopportunitytotouchbasewiththemfrequentlyandcasuallywithoutthetime,expenseandcalories

of goingouttolunchordinnerwiththemonaregularbasis.

Socialmediaisntasubstitutefortheface-to-face,carbon-

basedrelationshipsonwhichbusinessisbuilt.Itsmerelya

verypotentcomplementtothoserelationships.Simplyletting

yourprofessionalnetworkknowthatyoujustreturnedfrom

abigprojectinDubaiorclosedadealinAllentowngives

themanotherpointof referenceandkeepsyoutop-of-mind.

Sometipsformaximizingyoursocialmediapresence:

FacebookasaCocktailParty Onelawyerwhousessocialmediaextensively(andsuccess-

fully)inherprofessionalmarketingsaysshetreatsFacebook

likeacocktai lpartyforwork,sincemanyof herfriends

arejudges,colleaguesandreferralsources.Whilesomeof

herpostsarepersonal(althoughneveroverlypersonal),she

alsousesthesitetopostupdatestoherblogandcommentondevelopmentsinthelaw.Iuseittoappearauthoritative

andtomakepeoplethinkofmewhentheywonderabouta

legalissue,shesays.

DontJustSelf-Promote Yourgoalistobeseenasanexpertinyoureld,soif you

readanarticlethatrelatestoyourareaof expertise,postitto

yourLinkedInandFacebookpages(or if youuseTwitter,

tweetit)andaddyourvaluabletwocents.Bejudicious,

though.If youpostmorethanonceortwiceaday,yourpro-

fessionalcontactswillwonderwhyyouhaveallthatfreetime.

MaximizeYourLinkedInProle RecruitersandcompaniesuseLinkedInextensivelyto

ndjobcandidates,somakesureyourproleiswell-written

andincludesanykeywordsrelevanttoyourchoseneld.Thosekeywordsshouldbeusedfrequentlythroughoutyour

prole,particularlyinyoursummary.

Yoursummaryisoneof themostimportantpartsofthe

prolebecauseitisindexedbythesearchengines.Itshould

bewritteninrstpersonandshouldincludekeywords,your

skills,yourexperienceandwhatdifferentiatesyoufromothers.

AskforRecommendations Thisisthehardestpartforsomepeople,butaLinkedIn

proleisntconsideredcompletewithoutthreerecom-

mendations.Ideally,thoserecommendationswillalsoinclude

keywordsrelevanttoyoureld.

BringInConnections IncludealinktoyourLinkedInproleinyouremail

signatureline.Tocreateacustomizedlink, insteadof theonethatLinkedInautomaticallygenerates,gotoedityour

proleandclickoneditnexttoyourpublicprole.

Fromthere,clickoncustomizeyourpublicproleURL

ontheright-handsideofthepage.

If youremoreambitious,tryyourhandatbloggingand

Twitter(youcanconnectyourLinkedInstatusupdatesto

Twitter,therebyhittingtwoaudiencesatonce).Buteven

justus ingFacebook andLinkedIn,thetwomostpopular

socialmediatoolstoday,candramaticallyincreaseyour

publicproleallwithaminimalinvestmentof yourtime

andaliterallynon-existentnancialinvestment.

Yournextjob(orclient)mayverywellbewaitingforyou

toshowuptotheparty.

Social Media for Non-DummiesA guide for smart, accomplished people who dont aspire to being Lady Gaga

or Ashton Kutcher but who nevertheless want to maximize their use of social media

Betty White, in her Saturday Night Live monologue,

a gig she got after fans waged a wildly successful

Facebook campaign.

I didnt know what Face-

book was, and now that Ido know what it is, I have

to say, it sounds like a huge

waste of time.

ROCK OUT

TO YOUR

WORKOUT

Zeroby Yeah Yeah Yeahs (124 BPM)

Celebrationby Madonna (126 BPM)

CryforYou(RadioMix)by September (130 BPM)

HowYouLoveMeNowby Hey Monday (135 BPM)

CallMeby Blondie (141 BPM)

Spotlightby MuteMath (152 BPM)

IWillFollowby U2 (156 BPM)

PickinItUpby Hot Hot Heat (158 BPM)

Girlfriendby Phoenix (136 BPM)

ISeeYouBabyby Groove Armada (122 BPM)

Pumpupthevolumeandkeepupthepace.

Organizedbybeatsperminute,thisplaylist

willstartyouoffandkeepyougoing.

Just using Facebook andLinkedIn can dramaticallyincrease your public proleall with a minimal investmentof your time and a literally non-existent nancial investment.

NO KID HUNGRY CAMPAIGNCommitted to ending childhood

hunger in America

ShareOurStrengthlaunchedacampaigntoraise

fundstohelpendchildhoodhungerinAmericaby

2015.Theorganizationfeedshungrykidswherethey

live,learnandplay,creatingpublic-privatepartner-

shipsatthestateleveltobreakdownbarriersthat

preventkidsfromaccessingthefoodtheyneed.A

primarygoalistoincreasethenumberof students

whoeatbreakfastatschool.

Nationwide,32millionchildrentakepartinthe

schoollunchprogram.20millionreceivemealsfor

freeoratareducedprice.Only9.5millionstudentseatfreeorreduced-priceschoolbreakfasts,saidBill

Shore,founderandexecutivedirectorof ShareOur

Strength.Andabout$1billioninfederalreimburse-

mentsisbeingleftonthetable,Shoresaid.

Ratherthanstartnewfoodprograms,NoKid

Hungryhelpschildcarecentersandschoolsmake

betteruseoffundsalreadyavailable.$1canhelp

connectachildtoupto10healthymeals.

Throughhostingyardsalesandbakesales,leading

ShoppingMattersTMgrocerystoretoursandvol-

unteeringwithCookingMatters TMhealthycooking

classes,localsupportersareconnectingkidstothe

healthyfoodtheyneedtogrowandthrive.

Visitwww.nokidhungry.orgtotakethepledgeortond

outhowyoucangetinvolvedinyourcommunity.

SPOTLIGHT

Straightline Andrews Kurth

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