Story Experiential marketing

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Customer Engagement Channel Engagement Employee Engagement Brand Launch/Building Programs Product Launch/Building Programs

Transcript of Story Experiential marketing

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Customer Engagement Channel Engagement Employee Engagement

Brand Launch/Building Programs Product Launch/Building Programs

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RUNWAYGlobal CXO Meet

Informal, Interactive Session by Mr. Anant Gupta (President & CEO)

More than 800 Employees Attended

90000+ Employees Watched the Event

1 Week of Continuous Workflow

Entire League of Global CXO in HCL Appreciated the Event

Multicity Event: Delhi, Chennai & Bangalore

Watched the event through Video Streaming at 42 Locations

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IISSIndia Global Forum

The India Global Forum of International Institute of Strategic

Studies

Witnessed the attendance of lot of honorable dignitaries and international

delegates

More than 200 International Delegates attended the event.

LIVE STREAMING of the Event in India and Abroad.

An event executed as per International Standards

Focused on India’s Global role and aspirations and the Challenges it is

facing in the current scenario

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RICOH360 Degree Experience

A Multicity, Multi disciplinary, multi verticals, multi products event for

Customers.

Full fledged exhibition of the entire range of products by RICOH to all their

customers.

360 Degree Concept has been replicated in each event.

25+ creatives were designed and framed

Sales increased and leads generated

Over all a BIG sales driven brand building exercise for RICOH

More than 1000 customers attended

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Konica MinoltaPartners Meet

STORY has been executing this event for the past 2 years and is organized

in different city every time.

3 Days of Experiential Learning, Interactive Sessions and Total Entertainment

A positive increase in the Sales Volume of the brand

Perfectly planned and executed each and every day throughout the event.

More than 600 Partners Attended

Three days of Business and Social Interaction of all the company’s

esteemed partners.

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Konica MinoltaDealer Meet, 2014

‘Evolution' was the theme given to Konica Minolta's annual trade partner

meet this year, which merged business and social interaction in a

three-day gala.

Watchout Projection of 80x12 Feet

Variety of Engagement Activities

A complete blend of Business , Engagements and Entertainment.

200+ Attendees

Top Class Entertainment Acts

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SISAnnual Conference

Executed by STORY every year since 2011 with absolute perfection

Participants representing countries such as Australia, Africa and Middle East

120x16ft Watchout Screen Installed and Amplified.

3 days of absolutely unforgettable and experiential moments

Saw an attendance of 700+ employees

Give the attendees a fantastic and relishing experience by exposing them to the most upgraded technology and

Innovation

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HavellsDealer Meet

A Dealer meet with elegance and perfection.

Watchout Projection Used

International Delegates Catered

Celebrated 90 Years of Excellence

SYLVANIA, a perfect event executed with the most elite design.

300+ Attendees

Designing a elite set design and meeting client’s expectations.

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fromSTRATEGYtoEXECUTION

Konica Minolta Evenings

CLIENT SPEAK

Really happy with STORY for doing this event with such an ease.

SUCCESS STORYA motivational evening

successfully executed

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SUCCESS STORYSuccessful multicity event

flawlessly executed. Everyoneappreciated the event

From STRATEGY to EXECUTION

Product Launch

CLIENT SPEAK

We are very happy with the creativity , innovation and management skills of STORY

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BhramnaadMusical Extravaganza

A highly successful event. It was registered in Guinness Book of World

Records

Saw more than 2 lac attendees

Amazing crowd management

Fabulously handled the whole event. Remarkable job done by the agency.

More than 1400 Sitarists Played

Massive Stage Setup

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Bhartiya Janta PartyElection Campaign, Bihar State

Election campaign for BJP in Bihar State to motivate the people to go out

and vote

Touched more than 75% Voters of Total Count

2 Crore Leaflets Distributed

A well planned and well executed campaign which won the agency an

EEMAX Award

215 Vehicle fabricated in just 13 days.

Maximizing the impact of the campaign in the shortest available

time.

200 Assembly Constitutional Areas

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SHAAN LiveConcert

Marvelous Singer SHAAN LIVE in Concert.

8 Best Teams Participated

More than 100 wickets taken

Cricket played in a whole new way bringing the Corporate Sports Talent

Together.

More than 40+ Registrations

Along with bands like Faridkot and dance acts by some renowned dance

troupes.

10 Crackling Matches played in just one day

Around 3000 Facebook Page likes

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VOICE FOR VOTEConcert

Voice for Vote concert for Delhi Elections to motive people to go out and Vote

1000+ Attendees

Different genres of music showcased at one stage

Great Bands Like Parikrama and Euphoria performed together.

One great initiative taken forward with a great event like this to motivate the citizens

to vote.

Executed at INDIA GATE

Lot of renowned artists performed at one stage, which included Rock Bands and

Dance Performers.

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Awareness on Stress Free LifeA flawless turning around of an event bigger than Olympics.

Client Speak

SUCCESS STORYA highly successful event with over 25000 people attending

Experience our Award Winning Services Member of Awarded

Best Event ManagementCompany in Delhi

www.story.org.in | [email protected] | 9811665328

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RBSFamily Day

A theme based, engaging and entertainment oriented gala event for

employees and their families.

Footfall of more than 1500 visitors

700+ Pax dressed in Pirates Attire

Completed the whole fabrication in just 7 hours

Overwhelming response from the crowd throughout the event .

Full fledged PIRATE Themed executed flawlessly

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O InfinityAnnual Award Ceremony

Annual Award Ceremony for the HCL Employees

Footfall of more than 13500 visitors every year

More than 7000 Awards to be given every year

12 Award Sessions in 6 Cities

Each year marks a successful story to

our feathers and appreciation from the

Client

Flawless Execution in total 30 Cities till date

STORY has been executing this event flawlessly every year since 2011

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Jabong CrickongCricket League

Four days of full on entertainment, competition & excitement delivered by Story as they organized a cricket league

for Jabong.com

15+ Teams Played

10+ Departments Participated

2000+ Online Reach

Cricket in a complete new form along with more Fun and Entertainment

4 Days of Absolute Madness

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fromSTRATEGYtoEXECUTION

HCL Family Day

CLIENT SPEAK

Had the most memorable time . Will never forget this day. Thanks to STORY.

SUCCESS STORYAn exciting day filled with fun

and entertainment

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fromSTRATEGYtoEXECUTION

HCL Directions

CLIENT SPEAK

Very well organised and managed by STORY

SUCCESS STORYA very interactive conference

and highly successful

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From STRATEGY to EXECUTION

S-Tel Assam Launch

CLIENT SPEAK

Very good promotion exercise with amazing theme design. It was actually looking like a jungle. Brilliant!

SUCCESS STORYBrand launch and major press

coverage , employees were highly motivated

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SUCCESS STORYEvent published on the cover of

company’s yearly magazine

From STRATEGY to EXECUTION

Soft Launch

CLIENT SPEAK

Great insight of details & handled the event beautifully

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SUCCESS STORYTo make the event innovative,

The employees feedback were outstanding.

From STRATEGY to EXECUTION

Dilli Ka Maharathi

CLIENT SPEAK

I would like to thank STORY team for organising such an exemplary offsite.Mr. Rahul Dewani, Marketing, Vodafone UPW

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fromSTRATEGYtoEXECUTION

HCL Program First

CLIENT SPEAK

Exceptionally well execution in all the cities. Such great job done by STORY. Kudos to the whole team

SUCCESS STORY52 Cities covered

Executed in just 15 daysFootfall of more than 100000 people

www.story.org.in | [email protected] | 9811665328

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Jabong.com

Family Day

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Jabong BuildingLaunch

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CLIENT SPEAK

Awadh Theme was so amazing and delightful.. Two days of full fledged fun and entertainment. Story Rocks.

fromSTRATEGYtoEXECUTION

Jabong Offsite

SUCCESS STORY14 Matches, 14 Teams, Fun &

Engagement in just 4 days.

Experience our Award Winning ServicesMember of Awarded

Best Event ManagementCompany in Delhi

www.story.org.in | [email protected] | 9811665328

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Executed in Hard Rock Café, Gurgaon

PC Solutions25th Year Celebration

25th year Celebration of PC Solutions.

1000+ Attendees

Innovative Engagement Activities

Most Entertaining Dance Acts

Gala Night executed with proper planning, engagements and entertainment

A theme presented called ‘PANACHE’ under which lot interesting activities and

engagements were planned and conducted.

Lot of Pre Event and Post Event Activities

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Ananya Samman AwardsAward Ceremony

Finding the best and aspiring Musicians in the White Collar World of Corporate.

400+ Audience

25+ Corporate Companies Participated

5000+ Online Audience Reached

Changing the Corporate Scenario of Searching Existing Potential Talent

Executed in Hard Rock Café, Gurgaon

Creating a unique platform for the White Collared Professionals to showcase their

passion for music on stage.

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Jindal AwardsAward Ceremony

Jindal Award Ceremony held at TajPalace, New Delhi

Anna Hazare & Dr. Abdul Kalam were among the chief guests.

The event was covered by the renowned national and international medie

An award ceremony executed with perfection

Sri Sri Ravi Shankar was the chief guest

Award Ceremony for a Social Cause or word done for a Social Cause.

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Focus TV LaunchChannel Launch

Odisha Channel Launch executed at Bhubaneshwar, Odhisha

Sand Art act by renowned artists

CM interactive session with Media.

Flawless State Channel Launch.

300+ Guests attended the event

Lot of eminent guests attended the event along with number of national

delegates.

Attended by the Chief Minister of Odisha

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Swasth Bharat SammanAward Ceremony at its best, beautifully managed by STORY

Client Speak

SUCCESS STORYA well executed awards night in SYNC with the zee production team for the online capsule

Experience our Award Winning Services Member of Awarded

Best Event ManagementCompany in Delhi

www.story.org.in | [email protected] | 9811665328

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Faayda UnlimitedIf an event should be done, it should be done like this. Great Execution

Client Speak

SUCCESS STORYIt was a big challenge to conduct such a formal event with full perfection

Experience our Award Winning Services Member of Awarded

Best Event ManagementCompany in Delhi

www.story.org.in | [email protected] | 9811665328

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fromSTRATEGYtoEXECUTION

Shiv Nadar School

CLIENT SPEAK

Beautifully executed and managed

SUCCESS STORYGot an opportunity to add some

memorable moments to the journey of the school.

www.story.org.in | [email protected] | 9811665328

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White Collar RockCorporate Rock Band Contest

Finding the best and aspiring Musicians in the White Collar World of Corporate.

400+ Audience

25+ Corporate Companies Participated

5000+ Online Audience Reached

Changing the Corporate Scenario of Searching Existing Potential Talent

Executed in Hard Rock Café, Gurgaon

Creating a unique platform for the White Collared Professionals to showcase their

passion for music on stage.

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White Collar CricketCorporate Cricket Tournament

White Collar Cricket Tournament for Corporate Companies.

8 Best Teams Participated

More than 100 wickets taken

Cricket played in a whole new way bringing the Corporate Sports Talent

Together.

More than 40+ Registrations

Coming out of the Corporate Jungle and play some crackling shots on the

field under the lights.

10 Crackling Matches played in just one day

Around 3000 Facebook Page likes

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360 Degree Experience

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Result

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BJP Election CampaignBihar State, 2014

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VOLUNTEER FOR A BETTER INDIAART OF LIVING, CSR EVENT

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Ricoh 360 Degree Experience

IISS – India Global Forum

Konica Minolta Partners Meet

RBS Family Day

Social Media IntegrationOnline Visitors TrackingOnline Registration Process

Twitter Wall & TrackingOnline LIVE Webcast

Real Time Visitor Tracking

Pre-Event Online EngagementSocial Media Amplification

Online Selfie Contest

Social Media Photo BoxiOnline Registration ProcessOnline Hashtag Contest

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RBS

It was pleasure working with Story. Starting from the Inception to planning it out, First SHORTLISTING Story as the agency that we wanted to go with, closing on the theme, doing what we wanted to do in Pirates starting from Pre-Event to the pre-event activities that we were planning to the final event?

The journey has been amazing. Kudos to the team. It has been a pleasure working them. Thank You So Much and we do look forward to working with you next year

Sonali SahaEmployee Engagement Manager

RICOH

Rajiv BhatiaRicoh India

Our Event Company STORY gave us a very nice STORY LINE on 360 Degree Experience. How we would holistically reflect to a customer that RICOH is not just in one space or in 60 Degrees or 120 Degrees but a 360 Degree view of what all we can provide to a customer

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JABONG.com

Kudos to STORY Team. Wonderfully organized in terms of participation. I think its a huge success. The whole tournament is played in a very nice spirit. Thank You very much. I would like to have you guys helping us in events to come

Ashu MalhotraVice President, HR

The Iyer Project

Band MemberThe Iyer Project

It was an absolutely amazing experience for us to play in White Collar Rock and we feel extremely proud to have won it. Giving upcoming bands a chance to play in an amazing venue like Hard Rock Cafe, Gurgaon itself is a great opportunity.

The management and coverage related to the event was absolutely amazing and we feel great to have participated. We look forward to associate with team WCR and play more awesome gigs in the future.

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SIS India

Last 3 days were just perfect. The event has been very successful. Our international delegates are extremely delighted after attending the conference.

Kudos to the Story team for executing such an amazing event flawlessly. We are looking for a long relationship with the company.

Rituraj SinhaChief Operating Officer, SIS India

IISS

Kaila CoulstonSenior Conference Coordinator

We all are so lucky to have had STORY on board with us for this one. They are a team of some extremely talented people in the industry.

The attendees from both the International and the Indian industry are so impressed with the way everything is organized. The journey has been great so far and we would love to work with STORY again in the future.”

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