COM305

Objects & Photos

Purposeful Design What is your

objective?

Visualize your readers?

What do they like?

What’s the most

important element?

What do you want them to

see first? Second?

What action do you want

them to take?

What specifications

must you meet?

“Z” Path Formatting

The Eyes Have it • Your eyes will follow the

direction of eyes in artwork

• Use it to draw attention to your written elements

Align the text with the

illustration

Implied Motion • Attention follows the

direction indicated ... The movement is implied

Proportion - Grids

72 dpi vs 300 dpi

Raster vs. Vector • Vector images created by

math • Raster images are perfectly

square, all the same size one color at a time

I’m using an image I found through Google. If it’s on the internet, doesn’t that mean it’s free? • No. Just because an image is on the internet, it

doesn’t mean the image is free to use.

• You may still need the correct license to use it. There is a difference between an image being online and an image being “in the public domain” (the term given to content that is not owned or controlled by anyone).

• http://www.stockphotorights.com/faq/#dtoi

Stock Images • Morgue File • Flickr's Creative Commons pool • Image*After • Stock.xchng • Everystockphoto. • Studio.25: Digital Resource

Bank. • Freepixels. • Robin Good • U.S. Fish and Wildlife Service’s

Pictures/Graphics site • http://images.jsc.nasa.gov/ • Earth from Space

• Flickr • ImageAfter • Freerange Stock • Pixel Perfect Digital • Free Media Goo • openphoto.net • Stockvault • deviantART’s Stock Images

section • Dreamstime’s Free Section • Fotolia’s Free Section • The National Oceanic and

Atmospheric Administration (NOAA)