STM social bookmarking (by S. Haustein)

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September 9 th 2010 Mitglied der Helmholtz- Gemeinschaft Journal Evaluation and Science 2.0 Using Social Bookmarks to Analyze Reader Perception | Stefanie Haustein, Evgeni Golov, Kathleen Luckanus, Sabrina Reher & Jens Terliesner

Transcript of STM social bookmarking (by S. Haustein)

Page 1: STM social bookmarking (by S. Haustein)

September 9th 2010

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Journal Evaluation and Science 2.0Using Social Bookmarks to Analyze Reader Perception

| Stefanie Haustein, Evgeni Golov, Kathleen Luckanus, Sabrina Reher & Jens Terliesner

Page 2: STM social bookmarking (by S. Haustein)

Outline

1. Introduction

Multidimensional Journal Evaluation

Journal Usage

Social Bookmarking in STM

2. Retrieval of Bookmarking Data

3. Journal EvaluationUsage Indicators

Tags

4. Conclusions

5. Literature

Page 3: STM social bookmarking (by S. Haustein)

Introduction: Multidimensional Journal Evaluation

one indicator cannot measure true influence of periodicals

five dimensions of journal evaluation are identified

test set: 45 solid state physics

journals all publications from

2004 to 2008 bibliographic data for

168,109 documents from Web of Science

MULTIDIMENSIONALJOURNAL

EVALUATION

Page 4: STM social bookmarking (by S. Haustein)

Introduction: Journal Perception

measuring problematic despite standards only available for usage at own institutions publishers shut global statistics away alternative needed to measure worldwide journal usage

bookmarking articles on social bookmarking platforms indicates journal usage

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Introduction: Social Bookmarking in STM

modeled on delicious

allow academic users to store references online

indexing resources with tags sharing literature with

other users finding new content

through other users

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Introduction: Social Bookmarking in STM

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Introduction: Social Bookmarking in STM

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Introduction: Social Bookmarking in STM

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Introduction: Social Bookmarking in STM

CiteULike Connotea BibSonomy 2collab

Launch 2004 2004 2006 2007

Responsibility Oversity Ltd. sponsored by Springer

Nature Publishing Group

Universityof Kassel

Elsevier B.V.

Unique visitors1 360,000 380,000 350,000 40,000

Total visits2 480,000 690,000 620,000 44,000

Page views3 2,100,000 3,100,000 2,800,000 180,000

1 Approximate number of estimated cookies on a site for April 2010 (Google, Inc., 2010)2 Estimated number of times a site is accessed by unique visitors in April 2010 (Google, Inc., 2010).3 Total estimated number of times pages on a site have been accessed by users (Google, Inc., 2010)

Page 10: STM social bookmarking (by S. Haustein)

Introduction: Social Bookmarking in STM

CiteULike Connotea BibSonomy 2collab

Launch 2004 2004 2006 2007

Responsibility Oversity Ltd. sponsored by Springer

Nature Publishing Group

Universityof Kassel

Elsevier B.V.

Unique visitors1 360,000 380,000 350,000 40,000

Total visits2 480,000 690,000 620,000 44,000

Page views3 2,100,000 3,100,000 2,800,000 180,000

1 Approximate number of estimated cookies on a site for April 2010 (Google, Inc., 2010)2 Estimated number of times a site is accessed by unique visitors in April 2010 (Google, Inc., 2010).3 Total estimated number of times pages on a site have been accessed by users (Google, Inc., 2010)

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Retrieval of Bookmarking Data

bookmarks from BibSonomy, CiteULike and Connotea to articles published in 45 Physics journals from 2004 to 2008

search strategies applied to compensate incomplete and erroneous bookmarking data journal title abbreviations ISSNs DOIs of articles

download of bookmarks via API or by parsing

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Retrieval of Bookmarking Data

completeness / correctness of bookmarking data

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

journal title DOI ISSN journal abbreviation

Perc

enta

ge o

f boo

kmar

ks f

ound

by

sear

ch st

rate

gy

Search stragey

all services BibSonomy CiteULike Connotea

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Retrieval of Bookmarking Data

completeness / correctness of bookmarking data

26.82%

65.11%

21.19%

38.61%

58.67%

32.34%

60.70%

60.26%

14.37%1.81%

18.00%

1.13%0.14% 0.74% 0.11%

all services BibSonomy CiteULike Connotea

all fields (journal title, abbreviation, ISSN, DOI)

three fields

two fields

one field

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Retrieval of Bookmarking Data

download was checked and limited to bookmarks to documents published in 45 journals from 2004 to 2008

13,760 correct bookmarks retrieved

940

10778

2042

BibSonomy

CiteULike

Connotea

Number of bookmarks retrieved

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Retrieval of Bookmarking Data

missing DOIs were replaced by CrossRef and manually bookmarks were matched to the bibliographic entries from

Web of Science via DOI 98.9% of bookmarks matched

2.8% doubles in user names between services

results were combined

145 users

2054 users

313 users

802 articles

8082 articles

1995 articles

BibSonomy

CiteULike

Connotea

Number of unique users and articles

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Retrieval of Bookmarking Data

13,608 bookmarks were matched to 10,280 articles 2,441 unique users

0

50

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350satoshi (322 posts)

bronckobuster (238 posts)rice (234 posts)

Num

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okm

arks

per

use

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Users from BibSonomy, CiteULike and Connotea

1,179 users posted one article 75% of content is created by 21%

of users 8,511 articles were only

bookmarked once

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Journal Evaluation: Usage Indicators

bookmarking an article indicates journal usage

Usage ratio journal articles with bookmarks compared to all publications

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articles bookmarked

share of articles bookmarked

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Journal Evaluation: Usage Indicators

Usage diffusion number of unique users per journal depicts the diffusion of journal content into the community

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Journal Evaluation: Usage Indicators

Article Usage Intensity average number of bookmarks per article shows how often articles are read

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Journal Evaluation: Usage Indicators

Journal Usage Intensity mean number of articles per user measures how intensive the average user reads the journal

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journal usage intensity

Page 21: STM social bookmarking (by S. Haustein)

Journal Evaluation: Usage Indicators

Pearson correlation

Usage ratio

Usage diffusion

Article usage

intensity

Journal usage

intensityP 5-year IF h-index

Cited Half-Life

Usage ratio

0.33 0.90 -0.22 -0.09 0.86 0.50 0.02

Usage diffusion

0.33 0.27 0.45 0.72 0.14 0.78 -0.24

Article usage intensity

0.90 0.27 -0.36 -0.16 0.88 0.46 0.09

Journal usage intensity

-0.22 0.45 -0.36 0.77 -0.29 0.40 -0.10

P -0.09 0.72 -0.16 0.77 -0.16 0.69 -0.17

5-year IF 0.86 0.14 0.88 -0.29 -0.16 0.39 0.21

h-index 0.50 0.78 0.46 0.40 0.69 0.39 -0.22

Cited Half-Life

0.02 -0.24 0.09 -0.10 -0.17 0.21 -0.22

Page 22: STM social bookmarking (by S. Haustein)

Journal Evaluation: Usage Indicators

Pearson correlation

Usage ratio

Usage diffusion

Article usage

intensity

Journal usage

intensityP 5-year IF h-index

Cited Half-Life

Usage ratio

0.33 0.90 -0.22 -0.09 0.86 0.50 0.02

Usage diffusion

0.33 0.27 0.45 0.72 0.14 0.78 -0.24

Article usage intensity 0.90 0.27 -0.36 -0.16 0.88 0.46 0.09

Journal usage intensity

-0.22 0.45 -0.36 0.77 -0.29 0.40 -0.10

P -0.09 0.72 -0.16 0.77 -0.16 0.69 -0.17

5-year IF 0.86 0.14 0.88 -0.29 -0.16 0.39 0.21

h-index 0.50 0.78 0.46 0.40 0.69 0.39 -0.22

Cited Half-Life

0.02 -0.24 0.09 -0.10 -0.17 0.21 -0.22

Page 23: STM social bookmarking (by S. Haustein)

Journal Evaluation: Usage Indicators

Pearson correlation

Usage ratio

Usage diffusion

Article usage

intensity

Journal usage

intensityP 5-year IF h-index

Cited Half-Life

Usage ratio 0.33 0.90 -0.22 -0.09 0.86 0.50 0.02

Usage diffusion 0.33 0.27 0.45 0.72 0.14 0.78 -0.24

Article usage intensity

0.90 0.27 -0.36 -0.16 0.88 0.46 0.09

Journal usage intensity -0.22 0.45 -0.36 0.77 -0.29 0.40 -0.10

P -0.09 0.72 -0.16 0.77 -0.16 0.69 -0.17

5-year IF 0.86 0.14 0.88 -0.29 -0.16 0.39 0.21

h-index 0.50 0.78 0.46 0.40 0.69 0.39 -0.22

Cited Half-Life

0.02 -0.24 0.09 -0.10 -0.17 0.21 -0.22

Page 24: STM social bookmarking (by S. Haustein)

Journal Evaluation: Usage Indicators

Pearson correlation

Usage ratio

Usage diffusion

Article usage

intensity

Journal usage

intensityP 5-year IF h-index

Cited Half-Life

Usage ratio

0.33 0.90 -0.22 -0.09 0.86 0.50 0.02

Usage diffusion

0.33 0.27 0.45 0.72 0.14 0.78 -0.24

Article usage intensity

0.90 0.27 -0.36 -0.16 0.88 0.46 0.09

Journal usage intensity

-0.22 0.45 -0.36 0.77 -0.29 0.40 -0.10

P -0.09 0.72 -0.16 0.77 -0.16 0.69 -0.17

5-year IF 0.86 0.14 0.88 -0.29 -0.16 0.39 0.21

h-index 0.50 0.78 0.46 0.40 0.69 0.39 -0.22

Cited Half-Life

0.02 -0.24 0.09 -0.10 -0.17 0.21 -0.22

Page 25: STM social bookmarking (by S. Haustein)

Journal Evaluation: Tags

88.4% of all bookmarks contained tags 8,208 unique tags assigned 38,241 times

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10

100

1000

10000

1 10 100 1000 10000

freq

uenc

y

tags

tagcloud: all tags assigned at least 50 times

Page 26: STM social bookmarking (by S. Haustein)

Journal Evaluation: Tags

2,535

2,139

1,453

1,227

657

711

546

637

564

494

0 2000 4000 6000 8000 10000

PHYS REV E

APPL PHYS LET

PHYS REV A

J APPL PHYS

J PHYS CONDENS MATTER

NEW J PHYS

REV MOD PHYS

EPL

NANOTECHNOL

J PHYS A

tag frequency

2004

2005

2006

2007

2008number of unique tags

2004

2005

2006

2007

2008

Number of tags per publication year for all bookmarked articles

Page 27: STM social bookmarking (by S. Haustein)

Journal Evaluation: Tags

tags assigned to journal articles depict the users’ perspective on content

analysis over time can reveal shifts in thematic focus areas

tags assigned to articles published in J Phys Condens Matter in 2004

tags assigned to articles published in J Phys Condens Matter in 2008

Page 28: STM social bookmarking (by S. Haustein)

Conclusions

data from social bookmarking services can be used in journal evaluation

number of bookmarks can be used alternatively to measure worldwide usage of journals

tags reveal the users’ perspective on journal content

poor quality of bookmarking data makes retrieval and analysis complex

social bookmarking in STM is still in its infancy and services are competing for a critical mass

Page 29: STM social bookmarking (by S. Haustein)

Literature

BERNIUS, S., HANAUSKE, M. AND DUGALL, B. (2009). Von traditioneller wissenschaftlicher Kommunikation zu "Science 2.0". ABI-Technik 29, 214-226.

HAMMOND, T., HANNAY, T., LUND, B. AND SCOTT, J. (2005). Social Bookmarking Tools (I). D-Lib Magazine 11.

HAUSTEIN, S. (2010). Multidimensional Journal Evaluation. Proceedings of STI 2010, Leiden.

JUCHEM, K., SCHLOEGL, C. AND STOCK, W.G. (2006). Dimensionen der Zeitschriftenszientometrie am Beispiel von "Buch und Bibliothek". Information Wissenschaft & Praxis 57, 31-37.

PROJECT COUNTER (2008). The COUNTER Code of Practice. Journals and Databases Release 3, in: http://www.projectcounter.org/r3/Release3D9.pdf.

REHER, S. AND HAUSTEIN, S. (to be published). Social Bookmarking in STM: Putting Services to the Acid Test. ONLINE.

ROUSSEAU, R. (2002). Journal Evaluation: Technical and Practical Issues. Library Trends 50, 418-439.

SHNEIDERMAN, B. (2008). Computer Science - Science 2.0. Science 319, 1349-1350.

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