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Transcript of Steve jobs ebook

  • Steve Jobs1955-2011

  • Chapter 1

    Steve Jobs- 1955-2011

  • An era ends: Steve Jobs, rebel icon and merchant of cool, is dead

    Steve Jobs, innovator extraordinaire, who started up Apple Inc in a Silicon Valley garage and built it up into the worlds most innovative company, died on Wednesday. He was 56.

    Apple said in a brief statement: We are deeply saddened to announce that Steve Jobs passed away today. (Read Apples statement here.)

    Steves brilliance, passion and energy were the source of countless innovations that enrich and improve all of our lives. The world is immeasurably better because of Steve.

    Steves brilliance, passion and energy were the source of countless innovations that enrich and improve all of our lives. The world is immeasurably better because of Steve.

    Jobs had stepped down from the chief executive role in late August, saying he could no longer fulfill his duties, and became chairman. He underwent surgery for pancreatic cancer in 2004, and received a liver transplant in 2009.

    Jobs family issued a brief statement:

    Steve died peacefully today surrounded by his family.

    In his public life, Steve was known as a visionary; in his private life, he cherished his family. We are thankful to the many people who have shared their wishes and prayers during the last year of Steves illness; a website will be provided for those who wish to offer tributes and memories.

    We are grateful for the support and kindness of those who share our feelings for Steve. We know many of you will mourn with us, and we ask that you respect our privacy during our time of grief.

  • Reuters adds: The Silicon Valley icon who gave the world the iPod, iPhone and iPad was deemed the heart and soul of a company that rivals Exxon Mobil as the most valuable in America.

    Apple paid homage to their visionary leader by changing their website to a big black-and-white photograph of him with the caption Steve Jobs: 1955-2011. The flags outside the companys headquarters at 1 Infinite Loop flew at half mast.

    Jobs health had been a controversial topic for years and his battle with a rare form of pancreatic cancer a deep concern to Apple fans and investors.

    In past years, even board members have confided to friends their concern that Jobs, in his quest for privacy, was not being forthcoming enough with directors about the true condition of his health.

    Intimations of mortality

    Six years ago, Jobs had talked about how a sense of his mortality was a major driver behind that vision.

    Remembering that Ill be dead soon is the most important tool Ive ever encountered to help me make the big choices in life, Jobs said during a Stanford commencement ceremony in 2005.

    Because almost everything all external expectations, all pride, all fear of embarrassment or fail-ure these things just fall away in the face of death, leaving only what is truly important.

    Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.

    Watch this inspirational commencement address by Steve Jobs at Stanford University in 2005:

  • Will Apple stay creative?

    Now, despite much investor confidence in his successor Tim Cook, who has stood in for his boss during three leaves of absence, there remain concerns about whether Apple would stay a crea-tive force to be reckoned with in the longer term without its visionary. Jobs died one day after the consumer electronics powerhouse unveiled its latest iPhone, the gadget that transformed mobile communications and catapulted Apple to the highest echelons of the tech world.

    His death triggered an immediate outpouring of sympathy.

    Outside an Apple store in New York, mourners laid candles, bouquets of flowers, an apple and an iPod Touch in a makeshift memorial.

    I think half the world found out about his death on an Apple device, said Robbie Sokolowsky, 32, an employee for an online marketing company, who lit a candle outside the store.

    Cook said in a statement that Apple planned to hold a celebration of Jobs life for employees soon.

    How it all began

    A college dropout, Buddhist and son of adoptive parents, Jobs started Apple Computer with friend Steve Wozniak in 1976. The company soon introduced the Apple 1 computer.

    But it was the Apple II that became a huge success and gave Apple its position as a critical player in the then-nascent PC industry, culminating in a 1980 initial public offering that made Jobs a multi-millionaire.

    Despite the subsequent success of the Macintosh computer, Jobs relationship with top manage-ment and the board soured. The company removed most of his powers and then in 1985 he was fired.

    Apples fortunes waned after that. However, its purchase of NeXT the computer company Jobs founded after leaving Apple in 1997 brought him back into the fold. Later that year, he became interim CEO and in 2000, the company dropped interim from his title.

    Along the way Jobs also had managed to revolutionise computer animation with his other compa-ny, Pixar, but it was the iPhone in 2007 that secured his legacy in the annals of modern technology history.

    Forbes estimates Jobs net worth at $6.1 billion in 2010, placing him in 42nd place on the list of Americas richest. It was not immediately known how his estate would be handled.

    Tributes to Steve Jobs:

    Microsoft founder Bill Gates: Im truly saddened to learn of Steve Jobs death. Melinda and I extend our sincere condolences to his family and friends, and to everyone Steve has touched through his work.

    Steve and I first met nearly 30 years ago, and have been colleagues, competitors and friends over the course of more than half our lives.

    The world rarely sees someone who has had the profound impact Steve has had, the effects of

  • which will be felt for many generations to come.

    For those of us lucky enough to get to work with him, its been an insanely great honor. I will miss Steve immensely.

    Facebooks Mark Zuckerberg: Steve, thank you for being a mentor and a friend. Thanks for showing that what you build can change the world. I will miss you.

    Google co-founder Larry Page: I am very, very sad to hear the news about Steve. He was a great man with incredible achievements and amazing brilliance. He always seemed to be able to say in very few words what you actually should have been thinking before you thought it. His focus on the user experience above all else has always been an inspiration to me. He was very kind to reach out to me as I became CEO of Google and spend time offering his advice and knowledge even though he was not at all well. My thoughts and Googles are with his family and the whole Apple family.

    Googles Sergey Brin: Steve, your passion for excellence is felt by anyone who has ever touched an Apple product. On behalf of all of us at Google and more broadly in technology, you will be missed very much.

    President Barack Obama: Michelle and I are saddened to learn of the passing of Steve Jobs. Steve was among the greatest of American innovators brave enough to think differently, bold enough to believe he could change the world, and talented enough to do it.

    By building one of the planets most successful companies from his garage, he exemplified the spirit of American ingenuity. By making computers personal and putting the internet in our pock-ets, he made the information revolution not only accessible, but intuitive and fun. And by turning his talents to storytelling, he has brought joy to millions of children and grownups alike. Steve was fond of saying that he lived every day like it was his last. Because he did, he transformed our lives, redefined entire industries, and achieved one of the rarest feats in human history: he changed the way each of us sees the world.

    The world has lost a visionary. And there may be no greater tribute to Steves success than the fact that much of the world learned of his passing on a device he invented. Michelle and I send our thoughts and prayers to Steves wife Laurene, his family, and all those who loved him.

    If youd like to share your thoughts, memories and condolences, Apple encourages you to write in at rememberingsteve@apple.com

    - FP Staff

  • Why Steve Jobs love affair with India ended very, very early

    If first impressions are very difficult to dislodge, Steve Jobs studied avoidance of India for most of his working life can probably be traced to his first tryst with the country in late 1973.

    That was before he had even thought of launching Apple, creator of the iconic MacIntosh comput-ers. Jobs, then 18-and-odd years old, came to India with a hippie mindset along with a friend, Dan Kottke, after dropping out of Reed College in Portland, Oregon.

    What brought him to India? Was it a karmic connection? We know very little about that, except that after he dropped out of college he earned his keep by returning Coke bottles and sought a weekly free meal at a local Hare Krishna Temple.

    Said Jobs: I didnt have a dorm room, so I slept on the floor in friends rooms, I returned Coke bottles for the 5-cent deposits to buy food with, and I would walk the seven miles across town every Sunday night to get one good meal a week at the Hare Krishna temple. I loved it.

    One cant say for sure, but those free meals were probably what got him and friend Kottke, who was later to become Apples first employee, to backpack in India in search of enlightenment.

    But whether he found what he wanted or not is not clear. He did find something in Buddhism, for he shaved his head and wore loose-fitting Indian clothing often and experimented with psychedelic substances.