Become a Corporate Member of the SCTE Standards Program+ Shape the Future of Cable Telecommunications Technology+ Secure Your Position at the ForeFront of Standards Development+ Obtain a Head Start on the Content of New Standards+ Participate in Standards Upgrades and Development+ Make a Difference in Improving the Cable Industry + Align Your Company with the Industry’s Standards Leader

Strengthen Your CoMpAnY’S grASp on future CAbLe teChnoLogY

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STAY AHEAD OF CABLE TECHNOLOGY

SCTE: Essential Knowledge for Cable ProfessionalsTM

JoIn the CAbLe InDuStrY’S fIneSt thought-LeADerS AnD teChnoLogY InnovAtorS—beCoMe A CorporAte MeMber OF THE SCTE STANDARDS PROGRAM.

©2012 Society of Cable telecommunications engineers Inc. All rights reserved.

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THE POWER OF THE SCTE STANDARDS PROGRAMThe Society of Cable Telecommunications Engineers (SCTE) Standards Program provides an ANSI-accredited forum for the development of technical specifications supporting the cable telecommunica-tions industry. The work program includes: data and telephony over cable; digital video; emergency alert systems; network monitoring systems; cables, connectors and amplifiers; sustainability management; and network operations.

This robust program is the only ANSI-accredited program in the cable industry. It is an organization-based program with over 150 members, including all of the top multiple system operators (MSOs). The diverse membership comprises companies spanning all revenue levels and industry segments, and includes MSOs, consumer electronics manufacturers, cable equipment manufacturers, and other industry organizations and agencies.

The SCTE Standards Program has members such as, MSOs: Comcast Cable Communications, Time Warner, Inc.; vendors: Cisco Systems, Motorola Mobility, Inc., Panasonic, and Sony Corporation; programmers: Discovery and NBCUniversal; industry affiliates: Nielsen Business Media and Google; and associations: CEA, NAB, and NCTA.

A complete list of SCTE standards members is available at www.scte.org/standards.

*Current as of August 15, 2012

15 AND COUNTING271 APPR

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STAN

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5 YEARS RUNNING

TOPAMONG THE 220 ANSI-ACCREDITED STANDARDS DEVELOPERS

SCte StAnDArDS Are LeADIng the teLeCoMMunICAtIonS InDuStrYAs of August 15, 2012 there were 271 approved standards and recommended practices, 263 of which were approved by ANSI as American National Standards. SCTE standards have also been adopted by the International Telecommunication Union (ITU) and the International Electrotechnical Commission (IEC). To satisfy a wide range of industry needs, program members develop standards covering anything from F-connectors to hot-topic, here-and-now issues such as network monitoring and management, digital program insertion and product environmental requirements.

The SCTE Standards Program is currently developing standards in these compelling areas: • Energy-management standards and recommended practices • Digital video features such as 3D, advanced audio, and advanced advertising systems • Recommended practices for network measurements and network operations • …and many more

Member organizations complete standards work through their technical representatives who serve on committees and subcommittees across the six SCTE Standards areas below. Get involved to make sure your organization is keeping up with the latest cable technologies —Join SCTE Standards today.

WHAT IS AN SCTE STANDARD?

Expand Your Business with SCTE Standards

Calling All Programmers and Advertisers: Now is the time to join the industry’s premier standards group—be one of the first programming and advertising members. SCTE is seeking to broaden the membership base of its ANSI-accredited standards program and is recruiting cutting-edge members in all standards membership categories to participate in new work in fiber-optics networks, advanced advertising, 3D television, and other important topics. SCTE has express interest in membership from the content provider and user communities (program and advertising). For more information, e-mail standards@scte.org.

An SCTE standard is a national industry-recognized set of rules or guidelines pertaining to but not limited to definitions and terminology, methods of measurement and testing, products, systems, technology rating structures, thermal limits and applications guides, recommended practices, materials, and safety.

Why ARE SCTE STANDARDS IMPORTANT? SCTE standards are what make up the foundation of the cable industry. Standards ensure that all aspects of a cable network work properly together. Standards serve to:

• Ensure technology interoperability • Reduce costs through commoditization • Provide market input into new products and services • Assure products meet the needs of the end user • Allow the industry, instead of regulation, to determine how technology works

Why JOIN ThE SCTE PROGRAM? Although the final results are available to everyone, only members of the standards program get to participate in the process and stay ahead as industry standards develop. Members have the ability to provide input and expertise on new, developing, and existing standards. They stay ahead of the curve by participating in working groups, constantly churning out standards for new technologies and best practices that cater to their corner of the market.

As a SCTE Standards member you can: • Shape the future of cable telecommunications • Obtain a significant head start on the content of new standards • Contribute input into current standards upgrades • Participate in new standards development • Access exclusive e-mail reflectors and teleconferences where the work is done—participate actively or just monitor the process, whichever fits your needs • Acquire draft documents, meeting minutes, and other standards correspondence • Interact directly with key MSO and vendor technical experts in the cable industry • Secure your position at the forefront of cable technology standards development • Align your company’s brand with SCTE—the industry’s award-winning standards leader

SCTE STANDARDS IS ANSI-ACCREDITED AND FOllOWS ThE ANS PROCESS the American national Standards Institute (AnSI) is a private, non-profit organization that administers and coordinates the U.S. voluntary standards and conformity assessment system. In this role, the Institute works in close collaboration with stakeholders from both industry and government to identify standards-based solutions to national and global priorities.

The American National Standards Process ANSI fosters the U.S. standardization system by accrediting the procedures of SDOs and approving documents as American National Standards (ANS). Accreditation as a standards developer represents compliance with an open and equitable consensus development process that protects the rights and interests of every participant through a set of “cardinal principles”:

Openness—Any materially affected and interested party shall have the ability to participate. Balance—Participants should represent diverse interests and categories, and no single group or individual should have dominance in standards development. Due Process—All objections shall have an attempt made toward their resolution. Interests who believe they have been treated unfairly have a right to appeal. Consensus—Agreements are reached when more than a simple majority of the participants concur on a proposed solution. ANSI’s impartial, third-party audits oversee the integrity of this process, regularly assuring adherence to the Institute’s procedures and safeguarding the value of the ANS designation.

Join an Award-Winning ProgramThe SCTE Standards Program wins an Emmy®

The Society of Cable Telecommunications engineers (SCte) has been named a recipient of an Emmy® Award for Technology and Engineering by the National Academy of Television Arts & Sciences.the standards efforts of both SCTE and the Society of Motion Picture & television engineers (SMpte) were recognized for “Local Cable Ad Insertion technology—Cable Digital Standards for Local Cable Advertising.”

SCTE was honored for its work in the development of the SCTE 35 and SCTE 104 standards. The SCTE 104 standard defines the communications Application programming Interface (ApI) between the commercial insertion automation system and the associated audio/video compression system, resulting in the insertion of trigger messages (SCte 35) for flagging the start and end points for commercials.

SCte’s ongoing standards development has resulted in promoting new advertising opportunities for the television industry. The SCTE 130 suite of open and expandable application interface standards defines an advanced advertising platform that can dynamically select and distribute stored digital content to specific destinations based on placement opportunities and the business rules logic designated by the system operator. The design of the advertising system allows for content distribution through standard linear programming, video on demand, and leading-edge device applications.

STAY UP-TO-DATE WITH SCTE STANDARDS NEWS ALERTSSCTE offers a convenient way for companies and individuals to be notified of standards news, updates on new proposals and standards approvals. Register to receive notification when the SCTE Engineering Committee approves a document as an SCTE Standard, when ANSI approves the SCTE Standard as an American National Standard, when a new project is beginning and other newsworthy information. To register, visit www.scte.org/standards/alerts.

DID YOU KNOW?

5 YEAR

S UNDER ANSI GUIDELINES, A STANDARD

HAS A LIFESPAN OF FIVE YEARS. AFTER

FIVE YEARS, IF THE DOCUMENT IS STILL

RELEVANT, IT IS REVISED AND RENEWED.

OTHERWISE, IT IS WITHDRAWN.

©ATAS/NATAS

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STANDARDS SUBCOMMITTEESThe SCTE Standards Program comprises numerous technical subcommittees. The entire program is supervised by the Engineering Committee of the SCTE Board of Directors.

• DSS: The Data Standards Subcommittee (DSS), in cooperation with Cablelabs, is responsible for Internet Access and related high-speed services such as telephony over cable. DSS has taken the DOCSIS® and PacketCable™ Standards through an open approval process as well as submitting them to ITU.

• DVS: The Digital Video Subcommittee (DVS) is responsible for the digital network standards, including the interface between the cable network and consumer electronics equipment. The Digital Program Insertion working group of DVS is responsible for the important area of standards for merging digital program streams such as network programs and local advertising (including the SCTE 130 advanced advertising architecture), and the Advanced Codec working group is establishing the program to move to new compression algorithms such as MPEG4 and VC1. DVS is also developing the standards necessary to carry 3D television over cable.

• EAS: The Emergency Alert System Subcommittee (EAS) provides expertise on EAS and related emergency procedures, and maintains close contact with technical staff at the FCC.

• HMS: The hFC Management Subcommittee (hMS) is responsible for the standardization of network monitoring protocols; this allows MSOs to choose from a variety of suppliers in implementing the monitoring of such functions as power supply voltages, amplifier temperatures, and other distributed network equipment parameters. They are currently working on monitoring standards for Voice over Internet Protocol (VoIP) and end-to-end video quality.

• IPS: The Interface Practices Subcommittee (IPS) concerns itself with hardware; specifications and test procedures for connectors, cables, and other network equipment, including new standards for fiber usage called RF over Glass (RFoG)—fiber to the premises using cable protocols. Connector work includes a new 75 ohm MCX connector and revisions to standards to facilitate the use of MoCA®. IPS is also responsible for standards in plant construction and maintenance, including environmental parameters and graphic symbols, and for recommended practices such as coax and fiber construction manuals and an implementation guide to the National Electrical Code.

• NOS: The Network Operations Subcommittee (NOS, formed in April, 2012) is responsible for network measurement standards and recommended practices as well as standards essential to the operations of cable networks such as network management, business continuity and benchmarking.

• SMS: The Sustainability Management Subcommittee (SMS) develops standards and best practices for the improvement of energy utilization and related environmental requirements. The group has developed best practices for energy efficiency in inside and outside plants, and equipment standards to raise the efficiency levels of equipment used in those areas. The Subcommittee is also working on networking for energy management and measurement.

Subcommittee and Working Group Participation Once your organization’s membership is approved, you will have full access to all of the SCTE Standards Subcommittees and their working groups, and may have as many active participants as you wish.

10THE

TOP YOU CAN DOWNLOAD ALL OF THE

APPROVED SCTE STANDARDS AT WWW.SCTE.ORG. HERE ARE THE TOP 10 STANDARDS FOR THE SECOND qUARTER OF 2012.

KNOW YOUR STANDARDS

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ThE INDUSTRy’S hOTTEST STANDARDS ANSI/SCTE 130-3 2010 Digital Program Insertion—Advertising Systems Interfaces Part 3: Ad Management Service (ADM) Interface

ANSI/SCTE 40 2004 Digital Cable Network Interface Standard

ANSI/SCTE 104 2011 Automation System to Compression System Communications Applications Program Interface (API) ANSI/SCTE 135-2 2008 DOCSIS 3.0 Part 2: MAC & Upper Layer Protocols ANSI/SCTE 23-1 2010 DOCSIS 1.1 Part 1: Radio Frequency Interface ANSI/SCTE 35 2007 Digital Program Insertion Cueing Message for Cable ANSI/SCTE 23-2 2007 DOCSIS 1.1 Part 2: Baseline Privacy Plus Interface ANSI/SCTE 135-4 2008 DOCSIS 3.0 Part 4: Operations Support Systems Interface ANSI/SCTE 24-23 2007 BV32 Speech Codec Specification for Voice over IP Applications in Cable Telephony ANSI/SCTE 130-8 2010a Digital Program Insertion-Advertising Systems Interfaces Part 8-General Information Service (GIS)

How to Join www.scte.org/standards/join The SCTE Standards Program is open to any organization that is willing to participate in developing and maintaining standards. A representative from your organization can join by completing the online application form at www.scte.org/standards/join.

Standards Membership Categories and Dues SCTE Standards members are organizations within the industry and not individuals. When an organization joins the SCTE Standards program, anyone who is a part of that organization can participate.

Multiple System Operator (MSO) Member Annual dues are based on number of revenue generating units (RGUs): $0.004 x RGUs = Annual Dues Assessment (Minimum of $1,500 per year, cap of $48,000 per year)

Vendor, Supplier, Manufacturer, and Programmer Members Annual member dues are based on annual broadband telecommunications revenue in the following levels: • $0-$250K per year: $1,000/$3,000 Annual Dues* • $250K-$5M per year: $1,500/$3,000 Annual Dues** • $5-$20M per year: $6,500 Annual Dues • $20-$40M per year: $13,000 Annual Dues • $40-$60M per year: $24,000 Annual Dues • $60-$200M per year: $36,000 Annual Dues • Over $200M per year: $48,000 Annual Dues

Not-for-Profit, Associations, Universities, and Government Agencies: $1,000 per year

Dues are prorated based on schedule below. Invoices will be sent once your application has been accepted. Jan. 1 through Mar. 31—100% Apr. 1 through Jun. 30—75% Jul. 1 through Sep. 30—50% Oct. 1 through Dec. 31—25%

Dues cover all SCTE subcommittees and all expenses, so there are no separate meeting fees, teleconference fees, or other expenses.

Organizations joining the standards program must agree to abide by the SCTE standards procedures, which are available on the SCTE website on the Standards Development page. These include obligations on members with regard to confidentiality and intellectual property.

* If total company revenue is less than $500 million, annual dues is $1,000; if greater than $500 million, dues are $3,000.

** If total company revenue is less than $500 million, annual dues is $1,500; if greater than $500 million, dues are $3,000.

GAIN A WORKING ADVANTAGE WITH SCTE STANDARDS RESOURCESSCTE has resources that will assist on all levels of standards participation at www.scte.org/standards.

• news: Receive the quarterly SCTE Standards Bulletin for important news, and e-mail updates keep you current with developing standards • Standards Members: Search the complete member list of organizations currently involved in the program • Approved Standards: Download standards that have been approved by SCTE at no charge • project register: Download the complete standards work program, including projects in process • White papers: Access guidance and clarification on references, copyright management and more • Meeting Schedule: See the upcoming standards meetings, and sign up to attend a subcommittee meeting as a guest by e-mailing standards@scte.org • fAQs: Obtain answers to high-level questions, or post a new one if you can’t find what you’re looking for • procedures, policies, and forms: Download necessary documentation used to participate in the standards development process • Intellectual property Declarations: View patent statement and licensing form declarations and related materials that have been received by SCTE

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Programmer and Advertiser Members Wanted

THE SCTE STANDARDS PROGRAM IS GROWING

140 Philips Road, Exton, PA 19341-1318 standards@scte.org

www.scte.org/standards

Apply SCTE Standards to Your Business: SCTE Energy Management Recommended Practices for Cable Facilities This publication provides guidelines for design and management of mission-critical hub site facilities supporting the cable industry, with a focus on information, methods, metrics, and processes that allow for operational energy efficiency and management in balance with mission-critical business availability requirements and system infrastructure investment.

+ Order this and other SCTE publications today at www.scte.org/store

SCTE is broadening its membership base to participate in new work on energy-management standards as well as and other important topics such as fiber-optics networks, advanced advertising, and 3D television. Of particular interest is membership from the content (program and advertising) provider and user communities.

+ Learn more and join today at www.scte.org/standards/join