State of Mobile Education
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The State of E & MobileLearning #Market Data #Trends #eLearning #Mobile Learning www.freedactics.com
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Transcript of State of Mobile Education
The State of E-‐ & Mobile-‐Learning#Market Data #Trends #e-‐Learning #Mobile Learning
www.freedactics.com
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e-‐Learning
!
„ learning, facilitated and supported by the use of informaAon and communicaAons technology..”
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How is it adopted?Some Market Data from Germany in 2012
523 Mio
Revenue of e-‐Learning industry
58%
of people spend 10$ or more on e-‐Learning
92%
of companies use e-‐ or blended Learning
http://de.statista.com/statistik/studie/id/14006/dokument/e-learning--statista-dossier/
# $So in 2012 it was already well adopted!
# $But mhh, what about mobile?
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It’s eaAng the world
0
2,000
4,000
6,000
8,000
Population Adults Literate Adults Mobile Smartphones PCs Tablets
2014 2017The World in 2017 in millions (forecast base)
http://www.slideshare.net/bge20/2013-11-mobile-eating-the-world
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Mobile technology creates a new context of usage. The most important paUern is to be “always-‐on”.
Ahonen
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77 % of Companies in Germany use mobile Learning already.
http://de.statista.com/statistik/studie/id/14006/dokument/e-learning--statista-dossier/
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are User created Contents
Content Sharing and Social Networking
are important paUerns in mobile media usage……
Share of User Created Content exceeds
http://www.kpcb.com/blog/2014-internet-trends
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… and so they are for Mobile Learning. Many Companies use Social Networking for EducaAonal Purposes.
# $And what about end-users?
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We conducted some Market Research and found out, that …..
%
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%%% 90 % of Students use Smartphones … and they use it extensively
30% use Mobile Learning
Well, mobile Learning is not so adopted yet…
Online Survey
# $But mobile Education is about to take off….
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Global mobile educaAon market volume from 2011 to 2020in billion U.S. dollar. (forecast)
0
10
20
30
40
2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
http://www.statista.com/statistics/273960/global-mobile-education-market-volume/
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Compound annual growth rate of free and paid educaAon app downloads worldwide from 2012 to 2017in percent….
0
60
120
180
240
Free Paid
178188 180
239
Educational Average
http://www.statista.com/statistics/273971/cagr-of-free-and-paid-education-app-downloads-worldwide/
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Compound annual growth rate of the fastest-‐growing e-‐learning segments worldwide from 2012 to 2017in percent
0
12 1/2
25
37 1/2
50
Language Corporate e-Learning Serious Gaming Social / Communities
41.1
29.923
2020
http://www.statista.com/statistics/273946/cagr-of-the-fastest-growing-e-learning-segments-worldwide/
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