State of .CA in the Competitive Market
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State of .CA in the Competitive Marketplace
Canadian Internet Registration Authority (CIRA)
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CIRA’s History
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Registered .CA Domain Names
Mar-01 Mar-02 Mar-03 Mar-04 Mar-05 Mar-06 Mar-07 Mar-08 Mar-09 Mar-10 -
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
1,600,000
1,800,000
203,853 284,835 338,987
416,305 518,241
672,218
832,936
1,008,646
1,205,390
1,400,170
1,582,390
Source: .CA Registry Database
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.CA and .com Canadian Market Share
Q3 2007 Q1 20100.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
70.00%
61.81%57.82%
20.60%
26.69%
.com
.CA
Source: Dr. Zook Q1 2010 Canadian Domain Names Report, Dr. Zook Q3 2007 Canadian Domain Names Report, .CA Registry Database
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.CA versus .com (Q4 2010)
.com .ca .net .info .org .biz0
500,000
1,000,000
1,500,000
2,000,000
2,500,000
3,000,000
3,500,0003,267,367
1,575,947
325,279215,825 259,171
84,024
Source: .CA Registry Database
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Global Domain Name Growth
Annual Growth 2007 Annual Growth 2008 Annual Growth 2009 0%
5%
10%
15%
20%
25%
30%
23%
16%
6%
26%
21%
13%gTLD
ccTLD
Note: gTLD = Generic Top-Level Domain (e.g. .com, .org, etc.)ccTLD = Country Code Top-Level Domain (e.g. .CA, .UK, etc.)
Source: The Domain Name Industry Brief, Verisign, September 2009, September 2008, September 2007, and September 2006
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Functional .CA Websites (January 2011)
33%
22%
3%2%
19%
14%
3% 4%
Online BusinessesLive SitesBlogsBlockedRedirectedPPC ParkedPPC PurposedParked
Note: PPC = Pay Per Click
Source: .CA Registry Database, Verisign .CA Internet Profile Service Report January 2011
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Five Year Average Annual Incremental Growth Rates 2004-2009: Specific TLDs
18% 16% 15%
8%11%
21%
11%
18%
11%
31%
21%18%
23%
12%16% 17%
.com .net .cn .de .uk .nl .eu .br .us .f r .au .ca .se .no Median cc
Median all
Source: CIRA Benchmarking Research, Competitive Analysis Matrix
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.CA DNS Queries per Quarter (millions)
0
100
200
300
400
500
600
700
Source: .CA DNS
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Risk
RO CN INFO NET COM FR US EU NL ORG BR SE UK CH AU CA DE 0.00%
5.00%
10.00%
15.00%
20.00%
25.00%
Domains with Risky Downloads (Most to Least Risky)
Source: Mapping the Mal Web: The World’s Riskiest Domains, By: Shane Keats, Senior Research Analyst, Dan Nunes, Research Engineer, Paula Greve, Director of Research, © 2009 McAfee, Inc.