1

On Demand- Start to Scale

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Trends- Economies of Arbitrage

Digital Platforms are connecting supply and demand bypassing infrastructure driven traditional business structures

Economies of scale are being replaced by Economies of arbitrage

Ownership is giving way to consumption on an as-needed basis

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Trends- Ambient computation

In current scenario, 2 billion users belong to developing nations which seemed impossible in 2000

* Source : ITUGlobal internet penetration : 2000 - 2015

• Technology is the key enabler

• Context aware devices have made real time aggregation possible

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Product Evolution Stages

DISCOVERY

EFFICIENCY

SCALE

VALIDATION

1

23

4

Confirm whether you are solving a meaningful problem

Seek validation that people are interested in your idea

Refine the business model

Drive growth aggressivelyStage

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Core Product Components

Aggregation Scheduling Profiling Matching

Notifications Tracking Payments Curation

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What is Jugnoo?

A hyperlocal marketplace connecting consumers and merchants in real time in a 3 mile radius

Jugnoo means firefly in Hindi, the logo symbolizes an abstract firefly being drawn by a magical wand

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Avg. working hours = 12 hrsPresent average rides = 6

Free time = 7.5 hours

Economic PotentialEffective ride time = 35 mins

Avg. ride time = 20 minsAvg. pick-up time = 5 mins

Idle time = 10 mins

Extra rides to tap = 14.5

Potential value per day = $72M/day

Avg Fare = $ 1Driver Opportunity Cost = $

14.5/dayTotal autos in India = 5M

Additional potential value Jugnoo can create- $26 billion per year

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9

COMPETITORS

AUTO AGGREGATIO

N

B2CDELIVERIES

B2BDELIVERIES

TIER I TIER II TIER III

Cost of growth Competition presence Current presence Phase I Phase II

ExpensiveHigh

ExpensiveHigh

ExpensiveHigh

CheapLow

CheapNone

CheapNone

CheapNone

CheapNone

CheapNone

Strategy

Scaling Up

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LONG TAILProvide six verticals to meet the urgent need of market in

low competition geos

HUGE MARKET The auto rickshaw market in India is 10x the size of

the taxi market in terms of rides/day

LOW CACStrong word-of-mouth and focus on repeat customers

PROFITABLEUnique combination of B2B

and B2C makes the business profitable

The Jugnoo Advantage

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Evolution

I n d u s t r i e s

• Logistics

• Beauty

• Healthcare

• Retail

• Transportation

• Home Services

C l i e n t s

• Enterprise

• Small and Medium

Business

• Entrepreneurs

R e v e n u e M o d e l

• SaaS

• Self Hosted

• Platform

• Partnerships

Platform

Modules

Full stack service