[Startup Nations Summit 2014] Competition - Romania

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Blushr Contact: Sebastian Maraloiu (CEO), [email protected] Revolutionizing high school romance

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Sebastian Maraloiu CEO, Blushr

Transcript of [Startup Nations Summit 2014] Competition - Romania

Page 1: [Startup Nations Summit 2014] Competition - Romania

Blushr

Contact:

Sebastian Maraloiu (CEO), [email protected]

Revolutionizing high school romance

Page 2: [Startup Nations Summit 2014] Competition - Romania

The customer

13-17 y.o.

boy and girls

Owning a smartphone

Having a crush or being had a crush on

Shy& hating awkward moments

Using other apps to engage with their crush: Facebook, ask.fm, tumblr, Twitter or Instagram

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The problem At Blushr, we believe that the fear of rejection is the single most important thing that makes two people who are perfect for each other never connect. We aim to change that.

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The solution

Blushr: Tinder for teens

Exclusive to 13-17 y.o.

Simple, smart, cool, anonymous

Step 1: Connect Step 2: Browse Step 3: Chat

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TOTAL ADDRESSABLE MARKET (Number of 13-17 y.o. teens worldwide owning a smartphone)

The market

360 million

teens

107 million

teens

2014 2019

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Traction

Key facts

Current downloads: 8800

Weekly growth: +20%

2 month growth: + 584%

Organic growth: 90%

Users by country:

63% USA

14% Romania

4% United Kingdom

2% India

17% Others

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Total number of downloads (July-September 2014)

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1) Selected as one of the top 32 Southern& Eastern European early-stage startups at How To Web

2) Finalist in The San Francisco Scottish

Summit competition by We are the Future

3) Semi-finalist at the Global Webit

Congress 4) Selected in the Alpha Programme at

the Web Summit Dublin

Awards

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Revenue model

Monetization

1) Year 2

Anonymous crush messages & Virtual gifts

2) Year 3-4

Recommendations of:

Movies to see

Places to go out

Real gifts to buy

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Competition

Teen exclusive ✓ x x x x

Friends of friends

feature ✓ x ✓ x ✓

Selects friends as

crush feature ✓ x x x ✓

Focus on crushes ✓ x x x x

Cool design ✓ ✓ ✓ ✓ ✓

Awesome user

experience ✓ ✓ x x ✓

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Management team

Sebastian Maraloiu CEO & Co-Founder

Luana Sandache CMO

Manuel Boca CTO & Co-Founder

4+ years of exp. in

marketing and advertising

2+ years of startup exp.

3+ years sales and

marketing experience

5+ years of programming

experience

5+ years of startup exp.

Manuel and Sebastian are working together for 2 years now having

previously Co-Founded two other startups.

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Advisory board We are closely working with a series of experienced mentors, and teenagers that

helps us shape Blushr and constantly improve it. We also have an extensive

support from the Entrepreneurial Spark Accelerator and UKTI.

Ray Dodd EMEA Lean

Sigma Lead at Hewlett-Packard

Ewan Spiers Global Product Manager

at Pitney Bowes Software

Michael Fowle Entrepreneur-in-Residence at

Hunter Centre for Entrepreneurship

Thalia 14 y.o, Brazil

Nicoleta 15 y.o.

Romania

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Timeline

Step 1 Customer Discovery and

Problem interviews

Step 2 MVP

Step 3 Investment + Accelerator +

Iterations

Step 4 Seed Investment

+ Big growth in key markets

We are here Finished Product

+ Early growth

Step 5 Series A

+ Massive Growth

Step 6 Exit

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Funding requirements

Prior Funding: $ 60.000 grant from UKTI

Current Round: Seeking $350.000

Use of Funds:

Big Launch in the key markets User acquisition

Expanding team (+1 developer)

Future rounds: Series A of $5 million expected in early 2016

Exit Strategy:

Acquisition (perhaps Badoo, Tinder, Match.com, Zoosk, eHarmony)

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Thank you!

Together we can make the whole world blush!

Contact:

Sebastian Maraloiu (CEO), [email protected]