Stakeholder Voice Working Group

December 3, 2012

BIS Digital Communications

This morning

• Introductions• BIS transition to gov.uk: lessons and

opportunities (John)• Government Digital Strategy: overview and

discussion about capability (Ben)• AoB

BIS Digital Communications

Inside Government so far• Beta version ran

six weeks from March 1

• BIS opted in• Public fed back• DCLG and DfT officially joined two weeks ago• BIS joins 13 December

BIS Digital Communications

BIS Digital Communications

By December 13 we will:

• Have ‘transitioned’ 90 per cent of the BIS web estate to gov.uk

• 1000s of pages and documents archived• 80,000 words re-written• Redirected approx. 4000 pages• All content in plain english

BIS Digital Communications

Lessons…• Plain English is a hard sell • Writing policy to GDS style is harder than it

sounds• Too much sub-standard content on our website

over the last few years. • An agile approach can take a while to

get used to

…and advice

• Ditch bad content (and apologise later) • Explain what GOV.UK is all about - and repeat • Plan effectively - lots of people involved • Detailed guides great for saving technical

jargon from the bin • Focus on content mapping (the 'Harvester') • Don't worry too much - transition to GOV.UK is

the start, not the endBIS Digital Communications

BIS Digital Communications

Digital capability:Concerns, questions, ideas

Ben Hayman

BIS Digital Communications

Action 4 of the Digital Strategy:

Cabinet Office will support improved digital capability across departments

BIS Digital Communications

How?

•senior officials offered training•digital skills development a priority in the Civil Service Capabilities Plan•increase support for transaction redesign•provide guidance on recruiting digital specialists•bespoke training and support for Service Managers

BIS Digital Communications

All departments should ensure that they have appropriate in-house specialist digital capability:

•management of their portfolio of digital services •digital service design•development•analytics•digital strategy•online publishing•product management

BIS Digital Communications

In groups:

Digital capability: your concerns, questions and ideas

BIS Digital Communications

Useful links 1. BIS digital blog: discuss.bis.gov.uk/bisdigital/

2. Met office social media win: metofficenews.wordpress.com/2012/11/29/met-office-wins-social-buzz-award/3. DCLG on gov.uk: gov.uk/government/organisations/department-for-communities-and-local-government