Stakeholder mapping
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Transcript of Stakeholder mapping
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The Impact Initiative
Stakeholder MappingHannah Corbett,Institute of Development Studies
Nidhi Singal,University of Cambridge, Faculty of Education
January 2017
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The Impact Initiative
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The Impact Initiative
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The Impact Initiative
Define objective – define your policy/communications objective. This can be expressed as an issue, goal, outcome, vision statement or
key question.
Identify – brainstorm and list stakeholders (individuals, types of
people, departments, teams, organisations, groups and
networks) related to your objective.
Categorise - group stakeholders by type (e.g.
government, media, donors)
Map – visualise relationships and links between stakeholders
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The Impact Initiative
Stakeholder Mapping Processes
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The Impact Initiative
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The Impact Initiative
Participatory Impact Pathways Analysis (PIPA)
Helps to clarify your 'impact pathways‘ and make explicit your theory of change.
Two maps are constructed: a ‘now’ network map, showing current key relationships between stakeholders and a ‘future’ network map showing how stakeholders should link together to achieve your vision.
Strategies are derived from the differences between the now map and the future map.
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The Impact Initiative
Alignment, Interest & Influence Matrix (AIIM)
Credit: ODI RAPID
Learn in partnership
Challenge existing beliefs
Develop enthusiasm to address topic
Develop awareness and enthusiasm
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The Impact Initiative
Network Mapping (Net-map)
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The Impact Initiative
Introduction to Stakeholder Engagement
Power/interest matrix
Alignment, Interest and Influence Matrix (AIIM)
Participatory Impact Pathways Analysis (PIPA)
Network Mapping (Net-Map)
Resources – further reading