Spring 2014 Newsletter

First quarter review Dear Clients & Friends,

As most of you know, I took the leap this year to turn my photography into an official business. This was one of the scariest things I’ve ever done and I have learned so much about being a small business owner in a very short amount of time. I must take a moment to thank each and every one of you. Not only did all of you allow me opportunities to practice and grow over the years, but you have sent me notes of encouragement, shared my work with your friends and invited me back into your lives again and again. I simply do not have words to express how grateful I am for all of that.

This newsletter will serve as a way for me to keep all of you up to date on some of the upcoming events and services I plan to offer.

Thank you all,

�1Newton, MA Child & Family Photographer

We’re Official!

Shachmut Photography is open for business and there are some great things planned for the year!

!Spring Mini Sessions

If you are interested in Spring Mini Sessions, check out the details on page two!

!Returning Customer and Referral Program

I am excited to finally have a formal returning customer discount as well as a referral reward! !Now Booking for May & June

If you are thinking about having pictures taken soon, now is the time to book your session. May is filling up fast and June is right behind it. Laura

www.shachmutphotography.com laura@shachmutphotography.com (617) 863-7713

Spring 2014 Newsletter

�2Newton, MA Child & Family Photographer

Returning Client Discount !!!!!!!!There are few things that make me happier than being able to watch a family grow over the years. Having clients who invite me back again and again is a very special thing.

So, from now on - all repeat clients will receive a $25 discount on their next portrait session.

Because I have to make sure I can cover my own costs and taxes, the discount won’t apply towards mini-sessions (I would if I could!)

There is no expiration date for this reward it will automatically be applied towards your session fee when you book.

Referral Rewards !!!!!!!!

So many of you have offered such great word-of-mouth referrals and I’d love to offer you something back. Now, when a client books a full portrait session and says you referred them, you will receive a $25 discount applied to your next session. Here’s the best part - if you have multiple referrals, you will receive a discount reward for each one and you can stack them up to the full price of a portrait session!

!

New USB-drives! As computers are evolving and many no longer offer the ability to read discs, I have made the transition away from CDs and am now delivering your images on this beautiful USB-drive. These little beauties are bound in white leather and have a magnetic closure. I am excited to be offering these this year and, so far, the feedback has been fantastic!

Spring 2014 Newsletter

�3Newton, MA Child & Family Photographer

Spring Mini Sessions !I am hosting Spring Mini Sessions at the end of April. If you would like an opportunity to

have your spring family portraits done at that time, just let me know and I will reserve you a

spot! Reservations are made on a first come, first serve basis. When: Saturday, April 26th

Time: 4-6pm (20 minute time slots)

Where: Newton Centre Playground

Cost: $150

Package: 10 digital images & printing rights

Spring 2014 Newsletter

�4Newton, MA Child & Family Photographer

Let’s Connect I love connecting with all of you over social media. I am happy that most of you are already fans of the Facebook page and that has served me well as a tool to share work as well as make announcements.

In order to reach a wider audience, I’ve recently branched out and embraced Google+ I know, its the new kid on the block, but I have found it to be a really nice platform and would love to connect with any of you there as well!

For those of you who are Instagram junkies like me - I invite you to follow me there as well.

Facebook: www.facebook.com/shachmutphotography

Google+: http://plus.google.com/+shachmutphotography

Instagram Name: lmut

Yelp me out :) As I continue to branch out, I am always trying to bolster my online presence. One of the best tools I’ve found for letting people know about Shachmut Photography (other than your awesome referrals) is Yelp. Yelp is a site that allows customers to review businesses and if you are interested in sharing what your experience has been, then I would welcome you to write a few words so that others can know what to expect! As always, sharing your thoughts and experiences is completely optional, but if you would like to help me out - you can do so here:

www.yelp.com/biz/shachmut-photography-newton-centre

!