Spotlight on

Tourism, Hospitality & LeisureContents

It’s time to start your adventure!

Wales needs more...

What jobs can I do?

Employment hotspots

Meet the employers

What can I earn?

Getting in

Skills in Demand

What about the future?

It’s time to start your adventure!

Who knows where a career in Tourism, Hospitality and Leisure could take you!

You could be travelling the world as a Flight or Cruise Attendant or becoming an entrepreneur and running your

own B&B in Wales. You could be managing a big hotel chain, working as a Sommelier, planning a large scale festival or teaching people how to surf.

There are more than 2 million jobs in the UK Tourism, Hospitality and Leisure sector.

There are jobs on all levels from managerial posts like Human Resources Manager to skilled jobs like Chefs and more practical roles like working in a top restaurant, as an Outdoor Pursuits Instructor or looking after animals in a zoo. 47%

of Chef vacanciesare hard to fill(UKCES, 2014)

Over half, 53%of people working in the Tourism

and Hospitality sector are part time.

(People 1st, 2014)

Outdoor Activity tourism in Wales is worth £481 million.

That’s 8,000 jobs in Wales.

(IWelsh Government, 2015)

66,000 Managerial jobs will be

needed in the UK by 2022. (People 1st, 2015)

9% of the workforce in Wales is employed in Tourism, Hospitality and Leisure. That’s 1 in every 11 jobs. (Welsh Government, 2014)

Spotlight on Tourism, Hospitality & Leisure careerswales.com

What jobs can I do?

Some of the Tourism, Hospitality and Leisure jobs you could do:

Bar Staff

Bus/Rail Transport Clerk

Chef

Courier/Resort Representative

Croupier

Event Planner

Flight Attendant

Hotel Manager

Hotel Porter

Hotel Receptionist

Human Resources Officer

Kitchen Assistant

Museum/Art Gallery Curator

Outdoor Pursuits Instructor

Park Warden

Pilot

Publican

Recreation Manager

Restaurant Manager

Sommelier

Sports & Leisure Centre Manager

Tour Guide

Tourist Information Centre Assistant

Travel Agency Clerk

Travel Agency Manager

Waiter/Waitress

Wales needs more...

Kitchen Assistants, Bar Staff, Publicans, Fitness Instructors,

Sports Coaches and Instructors, Restaurant Managers,

Waiters and Waitresses, Cooks,

Marketing Associate Professionals,

Hotel Managers, Chefs, Sports and Leisure Assistants,

Catering Managers, Coach Drivers,

Taxi Drivers and Chauffeurs,

WE’RE

OPEN

Plas Newydd House and Gardens,Llanfairpwll, Anglesey.

Meet the Employers

These are some of the Tourism, Hospitality and Leisure employers in Wales:

Zip World,Longest Zip Line in Europe, Bethesda, Gwynedd.

Ynyshir Hall,Award winning hotel, Machynlleth, Powys.

Folly Farm Adventure Park and ZooPembrokeshire.

Surf Snowdonia,Artificial wave lagoon, Dolgarrog, Conwy.

BikePark Wales,The UK’s premier mountain bike destination, Merthyr Tydfil.

Celtic Manor Resort, Hotel with world class golf course, Newport, Gwent..

Cardiff International White WaterWhite water rafting, Cardiff Bay.

Employment Hotspots

Cardiff

Swansea

Gwynedd

Rhondda Cynon Taff

Pembrokeshire

Newport

Conwy

Powys

Carmarthenshire

Bridgend

Ceredigion

Flintshire

Vale of Glamorgan

Monmouthshire

Caerphilly

Denbighshire

Wrexham

Neath Port Talbot

Isle of Anglesey

Torfaen

Blaenau Gwent

Merthyr Tydfil

As the capital, Cardiff has a population of

346,000 and employ many in Tourism, Hospitality and Leisure for events like

Rugby Six Nations games or concerts in the Millennium Centre.

(Census, 2011)

Tourism is hugely important in many other parts of Wales. It generates £1.8bn for the North Wales economy each year. (North Wales Economic Ambition Board, 2015)

In Pembrokeshire, West Wales, jobs in accommodation and food services are expected

to grow the fastest by 2030, and account for 1 in every 9 jobs in the county.

(Cambridge Econometrics, 2015)

24,490

12,900

8,000

6,300

5,800

5,700

5,400

5,200

4,800

4,500

4,400

4,400

4,400

4,200

4,000

3,600

3,600

3,500

2,700

2,600

1,800

1,400

Source: Welsh Government Priority Sector Statistics 2014

Spotlight on Tourism, Hospitality & Leisure careerswales.com

Coffee Shop

What can I earn?

Salaries can vary depending on your experience, the employer and where you live. Higher salaries can be awarded for more senior positions. Salaries also vary for self-employed workers. Salaries for certain Tourism, Hospitality and Leisure jobs will vary a lot. A salary for a Chef will depend on the type of

culinary skills needed; Hotel Manager’s salary may depend on the size of the hotel and the pay for an Event Planner will depend on the size of the event.

Bar Staff £10,000 - £15,000Kitchen Assistant £10,000 - £16,000Leisure Centre Assistant £10,000 - £20,000Waiters / Waitresses £10,000 - £25,000

Sommelier £10,000 - £25,000Courier/ Resort Representative £12,000 - £20,000Hotel Receptionist £12,000 - £23,000Travel Agency Clerk £12,500 - £23,500Outdoor Pursuits Instructor £13,000 - £20,000Tourist Information Centre £13,000 - £23,500 Assistant

Chef £13,000 - £27,000Restaurant Manager £14,000 - £32,500Tour Guide £15,000 - £18,000Travel Agency Manager £15,000 - £30,000Recreation Manager £15,000 - £33,000Flight Attendant £16,000 - £37,500Hotel Manager £16,000 - £37,500Sports Coach / Instructor £16,500 - £35,000Publican £18,000 - £28,000Human Resources Officer £18,000 - £32,000Airline Pilot £20,000 - £80,000Event Planner £22,500 - £52,500Museum / Art Gallery Curator £23,500 - £40,000

Job Salary range dependent on experience (£) £0 £50,000 £101,000

Source: Cascaid, 2015

Spotlight on Tourism, Hospitality & Leisure careerswales.com

Jobs can involve flexible hours and seasonal employment which can suit many people.

The sector involves contact with customers who often show appreciation of a service by tipping. Many people working in the sector make extra money from this.

A perk in some jobs like Tour Representative and Flight Attendant, is that accomodation and food is free or at a discounted price for employees.

26% of tourism, hospitality and leisure workers have the equivalent of a Level 4 qualification or above. For example, a Higher National Certificate (HNC)

Try our Career search Find a HE course

For more professional jobs within the industry, such as managerial roles you may need a degree qualification:

• BA (Hons) Outdoor and Adventure Education• BSc (Hons) Outdoor Adventure Leadership and Management• BSc (Hons) in International Hospitality and Events Management• BA (Hons) Tourism and Leisure Studies• BA (Hons) in Management of Travel and Tourism• BA (Hons) in International Hotel Management

Find out how to get into different Tourism, Hospitality and Leisure jobs:

Get experience!Many choose to work in the industry first and experience the variety of jobs available before deciding which career path they want to follow. Jobs are flexible and seasonal which can be great whilst studying.

Get as much work experience as you can. Lack of general work experience is one of the top 3 reasons employers give for not employing someone.

Tip

Remember to look at Social Media. Many employers use Twitter and Facebook to advertise jobs. Just

remember that they could also see your Twitter feed or Facebook wall,

so be careful what’s on there.

Tip

Looking at job advertisements is a great way to find out what qualifications and skills are required for different jobs.

Spotlight on Tourism, Hospitality & Leisure careerswales.com

Search for Apprenticeships Find a course

Getting In

If you are interested in working your way to the top of the industry, there are many opportunities to progress in Tourism, Hospitality and Leisure.Many of the jobs in the industry are practical. You can apply for some

jobs without qualifications or follow an Apprenticeship route which will allow you to learn on the job, gain a qualification and earn a wage.Here are just a few examples of courses:

• BTEC Level 2 Outdoor Adventure (Sport)• Level 3 Sports Coaching, Development

and Fitness• Level 2 Sport and Leisure• Level 2 in Travel Services• Level 2 Diploma in Professional Cookery• Level 2 Certificate in Professional Patisserie and Confectionery• Level 3 in Hospitality and Catering Principles

JOBSJOBS

Get Networking!Networking and word of mouth are important in the Tourism, Hospitality and Leisure industries. They involve daily contact with the public, so employers look for people who are approachable and good communicators. Why not pop into a local hotel, restaurant or activity centre and introduce yourself and leave a CV with them? Build your network of contacts to sell yourself.

Network! Network! Network!

In Tourism, Hospitality and Leisure sector

18% of the tourism, hospitality and leisure workforce is Welsh speaking (Census,2011)

35% of tourism, hospitality and leisure employers rate Welsh Language skills as important within the workplace (Welsh Government, 2014)

Spotlight on Tourism, Hospitality & Leisure careerswales.com

Do I need Welsh Language skills?

If you work in Wales, being able to speak and write in both Welsh and English can give you an advantage in the workplace. Particularly if you are working in Welsh speaking areas and need to communicate with people as part of your job.

Modern Foreign LanguagesTourism, Hospitality and Leisure are global sectors which mean you could be working in a foreign country. Having language skills is a way to increase job prospects around the world.A modern foreign language can be useful for jobs like; hotel staff, marketing executives, business managers and airline crew.

Skills in demand

Employers are always looking for employees with a range of

employability skills and who are willing to learn and train.

61% of Tourism and Hospitality businesses report customer handling skills as most in demand, closely followed by planning and organisation and team work skills. (People 1st, 2015)

Other key skills they will be looking for:

• Technical, practical or job specific skills

• Oral communication

• Problem solving

• E-marketing skills

• Managing and leading others

• Communicating with others

• Information Technology

(People 1st, 2015)

New in the sector..

Look out for jobs from new developments in the sector:• 2016 is the Year of Adventure to promote

Wales as the world’s capital of adventure Tourism. This will put Wales on the map as a leading adventure destination. 2017 will be the Year of Legends and 2018 the Year of the Sea

• Outdoor/Adventure Activity is on the rise with new developments in year - round facilities like Zip World, Bounce Below and Surf Snowdonia

• Digital media is important. 44% of customers used digital methods to interact with companies in the Tourism sector.

(UKCSI, 2014)

Chef ShortagesRestaurants across the UK are finding it difficult to recruit Chefs.

11,000 new Chefs are needed in the UK by 2022

with 3,500 of those needed in Wales. (Working Futures 2012-2022).

Working as a Chef can be a creative and rewarding career. Qualifications and the right skills can open doors to world wide opportunities.Chef vacancies ask for people with skills and qualities like; motivation, flexiblility, individual flair, enthusiasm, creativity, and team working.

28%

20%

17%

16%

14%

14%

13%

13%

11%

10%

9%

9%

8%

7%

5%

4%

Museum / Art Gallery Curator

Aircraft Pilots

Marketing and Associate Professionals

Conference / Exhibition Organisers

Fitness Instructors

Sports Coaches and Instructors

Rail Travel Assistants

Travel Agency Managers

Bakers and Flour Confectioners

Sports Players

Coach Drivers

Hotel Managers

Conversation and Environmental Professionals

Chefs

Air Travel Assistants

Average overall predicted growth in WalesSource: Working Futures 2012-2022

What about the future?

The Welsh Government’s aim is to grow tourism and will be focusing on supporting:

• more luxury and branded hotels• more well-being facilities, such as spas• more heritage hotels that utilise historic and distinctive buildings• more all year round attractions, activities and cultural experiences• more innovative, unusual and distinctive products

Fastest growing tourism, hospitality and leisure jobs in Wales, shown in percentage of growth.

Spotlight on Tourism, Hospitality & Leisure careerswales.com

Tourism is big business in Wales. Tourists spend around £14 million a day, amounting to around £5.1 billion a year. (Welsh Government, 2015)

Nearly 40,000 people will be needed in the sector in Wales over the next 5 years. (Welsh Government, 2015)