1  SPONSORSHIP PROSPECTUS

OVERVIEW

 THE SHOOTING TOUCH SPORTS CONFERENCE is a two-day conference offering an invaluable opportunity for 400 college students and young professionals to learn all facets of business within the notoriously competitive sports world. Attendees will receive intense insight from an unprecedented group of sports panelists shedding light on optimal entry points into the industry, up and coming trends and technologies, front office operations, how sports can be used for social innovation and entrepreneurship around the world, as well as a host of other topics. TOPICS COVERED: Apparel and Fashion Trends |Entrepreneurship |Social Innovation |Front Office Teams Management| Technology and Digital Platforms | Coaching|Job Market Entry and Career Advancement|Athlete Representation | Inspirational and Motivational Stories

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"Rooted with passion and an undeniable love for all things sports, the Shooting Touch Sports Conference leads the pack in terms of networking opportunities and educating on the business of sports." - Fran Fraschilla, ESPN Basketball Analyst and Commentator

“Sport has the power to change the world.”- Nelson Mandela This conference gives tomorrow’s leaders the tools to figure out how.

HISTORICAL INFORMATION

ATTENDEE DEMOGRAPHICS •  18 - 40 year old attendees •  60% male •  40% females •  65% undergraduate and graduate candidates •  35% young professionals •  Attendees from across the country •  Entrepreneurs, sports enthusiasts and professionals

within the sport industry

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PREVIOUS SPEAKERS AND AFFILIATES •  Sam Presti, GM, Oklahoma City Thunder

•  Fran Fraschilla, ESPN basketball analyst

•  Bob Hurley, Hall of Fame basketball coach

•  Kevin Eastman, LA Clippers assistant coach

•  Todd Krinsky, Head of Classics, Reebok

•  Patrick Cassidy, Founder, Dime Magazine

•  Peter Roby, Athletic Director, Northeastern University

•  Emily Unruh, Vice President, Major League Soccer

•  Adam Grossman, Executive Vice President, Boston Red Sox

•  Rich Gotham, President, Boston Celtics

•  Brian Bilello, President, New England Revolution

•  David Gross, Commissioner, Major League Lacrosse

•  Wayne Embry, Hall of Fame player, former NBA GM

•  Jackie MacMullan, ESPN commentator

•  Peter Philo, Head of International Scouting, Minnesota Timberwolves

•  Past Sponsors: Powerade and Reebok

 

2015 CONFERENCE LINE UP

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Chris Grancio Head of Global Basketball, Adidas

Steve Pagliuca Co-owner, Boston Celtics

Jackie MacMullan Columnist and commentator, ESPN

Todd Ramasar Managing Partner, Stealth Sports

Brad Stevens Head Coach, Boston Celtics

Kevin Eastman VP Basketball of Operations, LA Clippers

David Gross Commissioner, Major League Lacrosse

Todd Jacobson Senior VP of Social Responsibility, National Basketball Association

Brian Bilello President, The New England Revolution

Ethan Zohn Co-Founder, Grassroots Soccer

Linsley Waldron Manager, Nike Licensed Product

Liz Brunner President, Brunner Communications

Joe Keane COO, 47 Brand

George Kiel Editor-In-Chief, NiceKicks.com

Adam Grossman EVP, The Boston Red Sox

Anthony Everett WCVB, Chronicle

Cheryl Kiser Executive Director, Babson College’s The Lewis Institute

Emily Unruh Vice President, Major League Soccer

WHAT THIS EVENT OFFERS

Human Resources •  Access to a list of attendees/opt-in resume book from undergraduate

and graduate candidates

•  Networking opportunities with speakers, panelists and attendees •  Connection to Babson College’s vast array of experienced faculty and

executives •  Internship opportunities with the Boston Celtics and Major League

Lacrosse as well as a full-time job position at New Balance

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Business Development •  Direct access to all attendees and panelists

•  Direct brand contact on a college campus with over 2,000 students in an affluent district

•  Product testing and research with attendees

•  Case study competitions with the Boston Celtics, Major League Lacrosse and New Balance

•  Shooting Touch is a registered 501(c)(3) organization, allowing for tax-exempt contributions (EIN# 61-1544791)

Branding and Marketing Exposure •  Access for brand exposure at an unprecedented event celebrating

the business of sports and how it relates to and improves the world around us

•  Targeted audience of interested and committed individuals involved in the sport industry

•  Sponsorship and product testing to a potent pool of consumers within the 18-40 year old demographic, highly active in digital media and fanatical about local sports teams

Industry Knowledge •  Understanding why and how sports is so important in today’s

business, social and cultural worlds •  Access and insight into trends and technologies in apparel and

footwear industry •  Latest discoveries within the digital social communication

platforms and media’s influence on sport reporting •  Discovery of optimal career entry points into the sports world and

how to maximize positions from within •  Understanding how the platform of sports can help solve large

social dilemmas and be a powerful tool for social innovation

TENTATIVE SCHEDULE

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Saturday, March 28, 2015 8:00 - 8:45am Registration 9:00-9:30am Brief Introduction 9:30-10:45am Panel 1: Front Office/ Team Operations

Moderator: WCVB, Anthony Everett 10:45-11:05am Break 11:05-12:15pm Panel 2: Broadcasting/ Media

Moderator: Liz Brunner, President, Brunner Communications 12:15-12:45pm Keynote Speaker: Kevin Eastman

VP Basketball Operations, LA Clippers 12:45pm - 1:50pm Lunch Break/Networking and Case Study pitch panel 2:00-2:15pm Introduction to Shooting Touch 2:15-3:30pm Panel 3: Sports Culture

Moderator: Joe Keane, Chief Operating Officer, 47 Brand 3:30-3:45pm Break 3:45-5:00pm Panel 4: Coaching/ Ownership

Moderator: Jackie MacMullan, ESPN 5:00pm Dinner/ Networking and NCAA Tournament viewing

Sunday, March 29, 2015 8:00 - 8:45am Registration 9:00-9:15am Brief Introduction 9:15-10:45am Panel 5: Social Innovation

Moderator: Cheryl Kiser, Executive Director, Babson College’s Lewis Institute and Babson College Social Innovation Lab

10:45-11:05am Break 11:05-12:15pm Panel 6: Footwear and Apparel

Moderator: George Kiel, Editor-In-Chief, NiceKicks.com 12:15-1:00pm Case Study Winner Announcement and Future Stars 1:00pm -2:00pm Human Resource Breakouts

SPONSORSHIP PACKAGES

Headline Sponsor à $25,000 (1 Available) Premier Sponsor à $15,000 (3 Available) Spotlight Sponsor à $10,000 (5 Available) Partner Sponsor à Food/Beverage, Transportation, Speaker Courtside Expo à $1,000 (10 available)

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HEADLINE SPONSOR: “SHOOTING TOUCH SPORTS CONFERENCE BROUGHT TO YOU BY _______” Package Investment: $25,000 (1 Available) Pre-Event Promotion •  Headline sponsor designation on all Shooting Touch promotional and event materials •  Social media mentions •  Access to 350+ registration database

On-Site Promotion •  Receive headline naming rights for the conference and all related marketing materials •  Opportunity to play branding video at the beginning of each day •  Premier sponsor designation on all Shooting Touch signage at registration •  A premier booth at the Courtside Expo in the lobby of the theater •  Access to communication panelists

Additional Opportunities: The opportunity to provide give-away items to attendees, 10 complimentary tickets, opportunity to appear in event video, opportunity for product testing, opportunity for all opt-in resumes, opportunity to sponsor a section of the theater, stage sponsor signage, prime pamphlet placement

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PREMIER SPONSOR: Package Investment: $15,000 (3 Available) Pre-Event Promotion •  Secondary sponsor designation on the Shooting Touch website, pre-and post- event •  Social media inclusion

On-Site Promotion •  The opportunity to add brand name to Courtside Expo sponsor designation on

Shooting Touch signage at registration •  A booth at the Courtside Expo in the lobby of the theater •  The opportunity to introduce one of the panelists •  Social media blast mentions

Additional Opportunities: 5 complimentary tickets, the opportunity to sponsor a section of the theater, pamphlet placement, the opportunity to provide give-away items to attendees, ability to play branding video in break-out rooms 9  

SPOTLIGHT SPONSOR Package Investment: $10,000 (5 Available)

Pre-Event Promotion •  Secondary sponsor designation on the Shooting Touch website, pre- and post- event

On-Site Promotion •  Stage signage during panelist discussion •  Brand inclusions on social media •  The opportunity to introduce one of the panelist

Additional Opportunities: 2 tickets to utilize, opportunity to sponsor a section of the theater, pamphlet placement, option for a booth at the Courtside Expo

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PARTNER SPONSOR Package Investment: $2,500 or value in service

Pre-Event Promotion •  Partner sponsor designation on all Shooting Touch promotional and event materials

On-Site Promotion •  Brand exclusivity at the event •  Stage signage during panelist discussion •  Brand inclusions on social media •  The opportunity to host food/beverage, transportation services at event •  A secondary booth at the Courtside Expo

Additional Opportunity: The opportunity to purchase event tickets at a discounted price

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COURTSIDE EXPO Package Investment: $1,000 (as space permits)

Pre-Event Promotion •  Expo designation on Shooting Touch website pre- and post-event

On-Site Promotion •  Booth space in the lobby of the theater •  The opportunity to engage with a relevant target market •  The opportunity to purchase event tickets at a discounted price •  A write-up in the event pamphlet

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Contact: Lindsey Kittredge, Executive Director, Shooting Touch W: www.shootingtouch.org E : lkittredge@shootingtouch.com

T: 617-908-7703 #STConference @ShootingTouch

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"Rooted with passion and an undeniable love for all things sports, the Shooting Touch Sports Conference leads the pack in terms of networking opportunities and educating on the business of sports." - Fran Fraschilla, ESPN Basketball Analyst and Commentator

“Sport has the power to change the world.”- Nelson Mandela

This conference gives tomorrow’s leaders the tools to figure out how.