Sponsorship Mini-Project

Bostin BiamonteAaron McGhee

Super Bowl (Football)

• Company 1: MasterCard• Company 2: Sprint• Athlete: Peyton Manning• Why?: He’s one of the NFL’s best players, is a

people person, and has experience in the Super Bowl

World Series (Baseball)

• Company 1: Gillette• Company 2: Gatorade• Athlete: Derek Jeter• Why?: He’s a people person, been in a lot of

advertisements, and has won the World Series numerous times

The Master’s Golf Tournament (Golf)

• Company 1: Nike• Company 2: TagHeuer • Athlete: Tiger Woods• Why?: He’s the most popular golf player,

nobody knows anyone else in golf really

NCAA’s Women’s Championship Game (Women’s Basketball)

• Company 1: Adidas• Company 2: Powerade• Athlete: Maya Moore• Why?: One of the best players in girls NCAA,

friendly and nice

NBA Slam Dunk Event (Basketball)

• Company 1: McDonald’s• Company 2: NBA• Athlete: Lebron James• Why?: Best dunker in the league, questionably

the best player in the league, very funny and a great person

MLB Homerun Derby (Baseball)

• Company 1: VitaminWater• Company 2: MLB• Athlete: David Ortiz• Why?: Great homerun hitter, good person,

very friendly

NHL All Star Game

• Company 1: UnderArmour• Company 2: Reebok• Athlete: Sidney Crosby• Why?: definitely the best player in the league,

most everyone knows him and nobody else

World Series of Poker (Playing Cards)

• Company 1: Burger King• Company 2: Barnes & Noble• Athlete: Jonathan Duhamel • Why?: he won the last World Series of Poker